Content Strategist

Contentful

ABOUT THE OPPORTUNITY Contentful is looking for a Optimization Strategist (f/m/d) to join our Field team a business-minded subject matter expert who can walk into a room with a VP of Digital or CMO, command the conversation, and turn optimization and experimentation ambitions into committed business goals.  This is a revenue-impacting Field role that sits at the intersection of subject matter expertise and solution selling. Whether you've spent your career selling personalization platforms or you've led optimization and experimentation programs inside a large enterprise and developed a sharp commercial instinct along the way — what matters is that you can walk into a complex sales cycle, earn credibility fast, and move opportunities forward. The right candidate brings a genuine point of view on optimization — how to prioritize it, how to measure it, and how to communicate the vision to leaders who are still figuring out where to start.  WHAT TO EXPECT?  1. SOLUTION SELLING & FIELD ENGAGEMENT * Partner with Account Executives to drive pipeline and move opportunities forward — bringing the optimization and experimentation credibility and executive presence that accelerates deals from interest to commitment.  * This role influences pipeline and revenue outcomes in partnership with AEs but does not carry an individual quota. * Lead discovery and strategy sessions with senior digital and marketing leaders, mapping business objectives to concrete use cases, content and audience strategies, data flows, and experimentation patterns that make the case for Contentful Personalization and Analytics. * Collaborate with Solution Engineers and Value Engineers to position Contentful Personalization within a customer's broader composable architecture — connecting the dots across CMSs, CDPs, CRMs, analytics platforms, AI models, and ecommerce. 2.OPTIMIZATION STRATEGY & ADVISORY * With deep domain expertise, guide prospects and customers through what a successful optimization and experimentation practice can look like — and what it takes organizationally to get there. * Conduct structured enterprise discovery to assess where customers are today, where they can realistically go, and how to prioritize use cases, audiences, and channels to show early value. * Advise on change management, governance models, operating structures, and organizational readiness — from experimentation processes to centers of excellence — that enable optimization and experimentation to scale across brands, regions, and teams. 3. THOUGHT LEADERSHIP & FIELD INTELLIGENCE * Represent Contentful as a subject matter expert on optimization and experimentation strategy in customer conversations, at industry events, and in partner engagements * Bring structured field intelligence back to Product, GTM, and Marketing teams — surfacing patterns, gaps, and emerging trends that sharpen Contentful's positioning and roadmap. WHAT YOU NEED TO BE SUCCESSFUL? * A genuine point of view on optimization, experimentation, and analytics — combined with the commercial instinct to generate interest, build internal champions, and drive deals forward. * Proven ability to engage C-suite and senior business leaders (CMO, CDO, CIO, Heads of Digital) and drive strategic investment decisions — whether through a sales cycle or an internal program. * Deep familiarity with optimization and personalization platforms, A/B testing, segmentation, and experimentation in enterprise contexts — whether gained from selling platforms (e.g., Optimizely, Adobe, VWO) or running programs at scale inside an enterprise organization. * 5+ years in optimization, digital experience, or analytics leadership — or 3+ years in enterprise presales or digital strategy. Most candidates will be stronger in one track. What's non-negotiable is genuine optimization expertise paired with commercial drive. * Willingness to travel up to ~25%. HIGHLY DESIRED * Direct experience selling or buying personalization and optimization platforms (e.g., Optimizely, Adobe Target, VWO, Dynamic Yield, Sitecore, or similar) — giving you a competitive and commercial frame of reference that's hard to replicate. * Technical awareness of MACH and composable architectures — sufficient to credibly connect Contentful's approach to the customer's existing stack without needing to go deep on implementation. * Familiarity with how AI, LLMs, and AEO/GEO influence personalization and optimization strategies. WHAT SUCCESS LOOKS LIKE * Attached to and influenced close-won opportunities rates and ACV in the EMEA Enterprise and Strategic segments. * Delivered executive-level discovery and business case sessions that moved qualified opportunities from interest to active evaluation and successful close. * Established Contentful as a credible optimization and experimentation strategic partner — not just a CMS/DXP  — in customer conversations. WHAT’S IN IT FOR YOU? * Join an ambitious tech company reshaping the way people build digital experiences * Full-time employees receive Stock Options for the opportunity to share in the success of our company * Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family. * We value Work-Life balance and You Time! A generous amount of paid time off, including vacation days, sick days,  education days, compassion days for loss, and volunteer days * Time off to care for and focus on your growing family  * Use your personal annual education budget to improve your skills and grow in your career * Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties  * An annual wellbeing stipend to care for your physical, financial, or emotional health * A monthly communication phone/internet stipend and phone hardware upgrade reimbursement. * New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best. WHO ARE WE? Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native AI capabilities, Contentful enables dynamic personalization, automated content delivery, and real-time experimentation, powering next-generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide. EVERYONE IS WELCOME HERE! “Everyone is welcome here” is a celebrated component of our culture. At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed. We invite you to apply and join us! If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know. Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc, through social media or chat-based apps, nor do we request or send money for the purchase of business equipment. If you suspect fraud, please report it to your local authorities, as well as reach out to us at security-esk@contentful.com with any information you may have. By clicking “Apply for this job,” I acknowledge that I have read the “Contentful’s Candidate Privacy Notice” and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

HRtechX

Do you thrive in a fast-paced environment, where you gain a tremendous amount of responsibility? Do you want to be part of an exceptional entrepreneurial team with young, motivated and extremely driven people? And are you curious or passionate about marketing? If so, you might be our CRM Email Strategist. ABOUT US HRtechX is a world leading HRtech community, connecting industry executives, entrepreneurs and professionals. We are a start-up on a growth journey who help leaders evolve and create stronger businesses through people and technology. We aim to address the challenges and opportunities for HR and HR Tech. We bring together the most influential executives, investors, and entrepreneurs to share their insights on how technology will shape the future of HR, as well as forge long lasting partnerships and client relationships. HRtechX is part of United Media which focuses on building large scale industry media and conferences products in sectors such as insurance, HR, private equity, retail, etc. As of today, we have organically launched 8 media companies and acquired one. WHAT WE OFFER YOU As part of the Marketing team, you have the unique opportunity to be part of building and scaling a company. By providing you with the ownership of our content marketing, we want to constantly push you out of your comfort zone. You’ll be working out of our HQ in London and to ensure a never-ending growth curve, we provide you with: * An opportunity to get operational experience in a start-up where both your work and the results are highly tangible and matter to the business * A chance to work closely with the CEOs on our marketing execution * Unlimited growth potential in our company - we strongly believe in and have a track record of promoting internally * A competitive salary. * Invaluable transferable skills - boost your interpersonal, research, organisation, outreach and project management skills through experience and training. YOUR RESPONSIBILITIES Your responsibilities will vary; however, some of them will be to: * Manage email marketing campaigns, segmenting our databases, and maximising revenue opportunities from our CRM and customer database * Copywrite and design (with help from our Graphic Designer) emails and email campaigns to drive focus towards our events (i.e. webinars and conferences) * Continuously learn and improve future campaigns and strategies * Acquire and activate reactive leads  * Coordinate with the Content and Sales team to ensure we reach the right target group  * Sell tickets and drive registrants by managing our marketing inbox WHAT WE EXPECT FROM YOU You possess an unparalleled work ethic with a high sense of urgency. You have a relentless drive and desire to be the very best at what you do. You take ownership of everything you do, are proactive and follow through on commitments. Moreover, you’re humble and you share our passion for building and executing new businesses. Furthermore, we expect that you: * Have acquired a bachelor’s or master's degree with outstanding results * Have a UK work permit * Possess exceptional analytical and problem-solving skills * Are an excellent communicator in English, writing and verbally with exceptional attention to detail. START DATE Flexible Monday - Friday we work from our office (next to Victoria Station) and do not offer remote work.

Proton

A better internet, where privacy is the default, is possible. Building this better internet might seem daunting or even unthinkable, but at Proton, this is what we do every day. Proton was founded in 2014 by a group of scientists who met at the European Organization for Nuclear Research (CERN). Our first product, Proton Mail, is now the world’s largest encrypted email service. Subsequent Proton products, such as Proton VPN, Proton Calendar, and Proton Drive, give our users full control over how and with whom their data is shared. Today, Proton makes privacy universally accessible. Journalists from outlets like The Guardian and The New York Times, some of the world’s largest organizations, and people in more than 180 countries have signed up for over 70 million accounts. Our diverse and dynamic team is made up of more than 400 members representing over 40 different nationalities. While we are based in Geneva, Switzerland, we have offices in Zurich, Prague, London, Vilnius, Skopje, Taipei, and many more employees working remotely around the world. Join one of Europe’s fastest-growing companies to help us solve challenging problems and build new products that will reach hundreds of millions of people. We want to create more than just one of the world’s most impactful tech companies; we want to create a new internet that serves the interests of all people. We need you, your voice, your ideas, and your ambition to make it happen. Purpose of the role Reporting to the Head of Partnerships, you will be responsible for the global growth of Proton VPN's affiliate program. You will manage a portfolio of strategic partners, identify new growth opportunities, negotiate commercial agreements, and develop initiatives that drive customer acquisition and revenue. This is a highly commercial role requiring a combination of relationship management, business development, strategic thinking, and data-driven decision making. The successful candidate will play a key role in scaling one of Proton's largest acquisition channels while helping establish Proton VPN as a preferred partner across the affiliate ecosystem. What you will do STRATEGIC PARTNER MANAGEMENT * Own and grow relationships with Proton VPN's most strategic affiliate partners globally. * Build joint business plans with key publishers and networks. * Conduct regular business reviews and identify opportunities for incremental growth. * Negotiate commercial agreements, placements, sponsorships, and promotional opportunities. * Establish partnerships across content commerce, influencers, strategic brand to brand, loyalty and reward, niche communities and more. BUSINESS DEVELOPMENT * Identify, recruit, and onboard new affiliate partners across priority markets. * Expand Proton VPN's presence across editorial, comparison, cashback, loyalty, student, content commerce, and emerging partner categories. * Build relationships with agencies, affiliate networks, technology partners, and industry stakeholders. * Represent Proton at industry events and conferences. COMMERCIAL GROWTH * Deliver revenue, subscription, and profitability targets. * Develop quarterly and annual growth plans. * Analyse partner performance and optimise investments accordingly. * Identify opportunities to improve partner activation, engagement, and retention. DATA & PERFORMANCE ANALYSIS * Monitor affiliate performance and identify trends, risks, and opportunities. * Produce forecasts and performance reporting for senior leadership. * Evaluate commercial investments and partnership ROI. * Track competitor activity and market developments. CROSS-FUNCTIONAL COLLABORATION * Partner closely with Product, Marketing, Creative, Analytics, and Regional teams. * Support campaign planning, launches, and seasonal promotions. * Work with internal stakeholders to improve landing page performance, conversion rates, and attribution. Job requirements ESSENTIAL * 5+ years of experience in affiliate marketing, partnerships, performance marketing, or business development. * Proven experience managing strategic affiliate partnerships. * Strong commercial negotiation skills. * Experience working with affiliate networks and tracking platforms. * Excellent analytical and reporting capabilities. * Ability to influence stakeholders across multiple teams. * Strong communication and relationship-building skills. * Experience working within a global business environment. PREFERRED QUALIFICATIONS * Experience within SaaS, cybersecurity, technology, fintech, or subscription businesses. * Familiarity with platforms such as Impact, CJ, Partnerize, Tune, Awin, or similar. * Experience managing editorial publishers, cashback partners, comparison sites, loyalty platforms, and strategic content partners. * International partnership experience across North America, Europe, and APAC. * Experience owning commercial targets and delivering measurable growth against acquisition goals. BONUS POINTS * Experience working with privacy-focused, cybersecurity, SaaS, or subscription-based businesses. * Passion for online privacy, digital rights, cybersecurity, and protecting user data. * Familiarity with the privacy and security ecosystem, including key publishers, influencers, communities, and industry trends. * Experience managing similar affiliate or partnership programs within categories such as VPN, secure email, password management, cloud storage, or broader privacy-focused technology products. SUCCESS IN THE FIRST 12 MONTHS * Grow Proton VPN's affiliate revenue and customer acquisition globally. * Strengthen relationships with strategic publishers and networks. * Launch new partnerships across key international markets. * Improve partner activation and program diversification. * Deliver measurable growth against affiliate channel targets. * Establish Proton VPN as a preferred advertiser across the affiliate ecosystem. * Develop a scalable growth roadmap for the VPN affiliate program. Why should you join Proton? * Be part of a movement - Proton is not just a product or service but a community-driven movement united by a shared vision of online freedom. Our services are open source, audited, and supported by community contributions. We give back to our community by maintaining core encryption libraries and by supporting other organizations furthering the same goals as us. Proton is free, open source, neutral, independent, and community first, while remaining financially sustainable. * Work with smart and dedicated people - Our team is diverse, collaborative, and tight-knit with people coming from all walks of life, including many of the world’s top academic institutions and organizations, such as MIT, Harvard, Stanford, Caltech, Cambridge, and ETH. * Join a strong brand - Our encrypted email service - Proton Mail - has grown to be a staple of online security and privacy. Proton has been featured in multiple popular television and film productions, such as Mr. Robot, Knives Out, Sounds of Metal, and more. * Grow with us - We’re one of Europe’s fastest-growing startups, doubling in size every year. Our growth gives you limitless career and educational opportunities as well as the opportunity to work side-by-side with many world-leading experts in their fields. * Have your voice heard - We value your opinion and encourage you to speak up and share your ideas and thoughts. At Proton, no problem is someone else’s problem. We collectively strive to do the right thing and be the undisputed best in the world at everything we do. * Benefits – these vary by location and type of contract but expect support on your vacation, parental leave, refreshment if working from the office, learning and development opportunities, equity for shared success, flexible working hours and remote work, company events and team building activities. Our Commitment to Diversity and Inclusion At Proton, we believe diversity drives innovation and strengthens our mission to provide privacy as a default for all. We are committed to fostering an inclusive environment where all individuals, regardless of race, ethnicity, gender, age, sexual orientation, physical ability, or socio-economic background, feel valued and empowered. We strive to create equal opportunities, promote open dialogue, and support continuous learning to ensure every voice is heard and respected. If you need any extra support or reasonable adjustments during the hiring process, please let your talent partner know. Candidate Privacy Notice When you apply for a position, refer a candidate, or are considered for a role at Proton Technologies AG (Proton, we, us, or our), your information is stored in Greenhouse, in accordance with their Service Privacy Policy. This information is used to evaluate your suitability for the posted position. We also retain this information for consideration for future roles that you may apply for or that we believe may align with your background and skills. If we no longer have a legitimate business need to process your information, we will either delete or anonymize it. Should you have any inquiries about how we use or manage your information, or if you wish to access, correct, or delete your data, please contact our privacy team at careers@proton.ch. Proton does not accept unsolicited resumes from any sources other than directly from candidates. We will not pay a fee for any placement resulting from an unsolicited offer, even if the candidate is subsequently hired by Proton. To learn more about our privacy policy, please visit our privacy policy page. #LI-ONSITE