Product Marketing Manager, Betting

LiveScore Group

Brand Marketing Manager Soho, London Hybrid working: 3 days in the office Tues - Thurs Up to £51,000 depending on experience + company bonus The Role The Brand Marketing Manager plays a pivotal role in driving LiveScore Group’s commercial growth by championing a compelling brand vision and delivering high-impact, consistent creative across all marketing touchpoints. This role focuses on executing strategic, customer-centric campaigns that maximize engagement and optimize marketing ROI for our brands, including LiveScore and LiveScore Bet. It offers the opportunity to shape cohesive and compelling narratives, ensuring our brands remain instantly recognizable, trusted, and deeply relevant to our sports and gaming audiences. At LiveScore Group, we’re the proud home of three of the most exciting brands in the sports and gaming world: LiveScore, LiveScore Bet and Virgin Bet. A fully owned and operated ecosystem that converges the two worlds of sports media and sports betting. We’re proud of the high ratings for our commitment to excellence and fuelling fan’s passion for sport driving us to the top. We don’t just lead; we innovate. Our cutting-edge products and immersive experiences set the standard, but it’s our people who truly make the difference. Every day, our team embody our values: adaptability, teamwork, a fan-driven approach, and an ever-curious mindset that fuels our ambition. As we scale and continue to create a culture that allows all employees to thrive, we know we need the most talented people with diverse backgrounds, perspectives and skills. If you’re good at what you do, come and join us. The more inclusive we are, the more amazing experiences we can create for our users. We know that job descriptions can sometimes seem daunting, and you might not feel you tick every box. But, if you’re passionate about the role and have relevant experience, we want to hear from you! Key Responsibilities  * Develop and implement annual brand plans aligned with business objectives and market priorities. * Act as a brand guardian, ensuring consistent application of brand positioning, tone of voice, and visual identity across all touchpoints. * Lead end-to-end communications planning, collaborating with internal stakeholders and external agencies. * Manage media planning and buying in partnership with our media agency to ensure effective campaign reach. * Oversee media sponsorships, partnerships, or bespoke deals, ensuring measurable and integrated activations. * Shape the creative direction of the brand, working with internal design teams and external agencies to deliver standout assets. * Coordinate campaign rollouts across various channels including TV, OOH, digital, radio, social, and experiential. * Act as the brand’s internal ambassador, aligning with product, CRM, commercial, compliance, and customer service teams. * Manage brand marketing budgets, including forecasting, tracking, and reporting on spend. * Ensure all brand communications, creative assets, and campaigns comply with relevant advertising standards and industry regulations. Skills, Knowledge and Experience * Solid experience in brand marketing, both client-side and in collaboration with agencies, ensuring seamless campaign delivery. * Skilled in managing end-to-end brand campaigns from strategic planning through to optimisation, across multiple channels. * Effectively manages relationships with external agencies and leads cross-functional internal teams to align on brand objectives. * Possesses a broad understanding of media planning and creative development across ATL, digital, social, and out-of-home platforms. * Demonstrates strong project management capabilities, juggling multiple priorities and timelines with precision. * Applies creative insight and brand consistency to design and content projects, aligning with brand guidelines and storytelling goals. * Communicates confidently across all organisational levels, building strong stakeholder partnerships and influencing decisions. * Combines commercial awareness with brand expertise to drive campaigns that support business goals and measurable outcomes. * Familiarity with the sports and sports betting sector, using this knowledge to inform relevant and impactful brand activity. * Thrives in fast-paced, changing environments by embracing change and shifting priorities as needed. What can we offer?  * Company Performance Bonus * Flexible Working Agreements where applicable * Private Healthcare Scheme + Employee Enhanced Assistance * Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay * Subsidised Gym Membership * Annual Travel Card Loan & Ride to Work Scheme * Life Assurance (x3 salary) * Contributory Pension Plan * Virgin Family: Giving you access to exclusive Virgin offers and experiences * Thursday drinks in the office and regular socials

Kambi

About Kambi Kambi Group plc is a leading B2B provider of premium sports betting services to licensed gaming operators. Our services provide an end-to-end solution for operators wanting to launch a standalone Sportsbook or bolster their existing offering with an innovative sports betting product. From front-end user interface to customer intelligence, risk management and odds compiling, all built on our in-house developed software, we strive to deliver the ultimate service and solution to our partners. Our vision is to create the world’s leading sports betting experiences, together with our partners. Kambi is seeking an ambitious, high-performing sales professional ready to take the next step in their career and join a fast growing B2B technology businesses. This is an opportunity to become part of a global, high-performing commercial team focused on securing and growing strategic partnerships with leading operators across the sports betting industry. You will play a key role in driving new business opportunities, managing complex enterprise sales cycles, and helping prospects understand how Kambi’s premium sportsbook solutions can accelerate growth, improve performance, and deliver long-term competitive advantage. This role offers exposure to senior leadership, cross-functional collaboration with product, marketing, and pre-sales teams, and a clear path for career progression within a market-leading business. Main Responsibilities * Own and manage new business opportunities across the full sales lifecycle, from prospecting and lead generation through to negotiation, contract closure, and handover. * Identify, qualify, and progress high-value sales opportunities across regulated and emerging markets. * Build and maintain a strong pipeline of prospects, ensuring accurate forecasting and disciplined pipeline management through CRM systems. * Develop a deep understanding of client objectives, challenges, and growth ambitions, using a consultative sales approach to align Kambi’s solutions to their needs. * Lead responses to RFPs, commercial proposals, and presentations, clearly articulating the value of Kambi’s products, technology, and services. * Build trusted relationships with senior stakeholders across executive, commercial, operational, and technical functions within prospect organisations. * Work closely with internal stakeholders across product, trading, pre-sales, legal, and marketing teams to shape compelling commercial propositions. * Stay informed on market developments, competitor activity, customer trends, and regulatory changes across the global sports betting landscape. * Represent Kambi at industry conferences, events, and client meetings to strengthen market presence and generate new opportunities. * Contribute to the ongoing development of internal sales processes, best practices, and strategic commercial initiatives. What You’ll Bring * Previous B2B sales experience with a proven track record of progressing deals through the full sales cycle, from prospecting to close. * Demonstrated success in exceeding revenue targets, KPIs, and commercial objectives. * Strong consultative selling skills, with the ability to understand customer pain points and position tailored solutions. * Excellent communication, presentation, and negotiation skills, with confidence engaging senior decision-makers including C-level stakeholders. * Strong commercial acumen, numerical ability, and attention to detail. * Self-motivated, entrepreneurial mindset with the ability to work independently and proactively manage opportunities. * Passion for sports and genuine interest in technology and innovation. * Ability to thrive in a fast-paced, international environment and collaborate across global teams. * Willingness to travel domestically and internationally as required. * Experience within the betting, gaming, sportsbook, or wider iGaming industry would be highly advantageous. What we can offer * Competitive salary and bonus structure * Brand new amazing Central London office complete with snacks and social events * A real opportunity to develop your skill set and further your career in a growing business and industry * Opportunity to own the full sales process   Kambi's ongoing commitment to Diversity and Inclusion in the workplace If you require any reasonable adjustment during the recruitment process, please notify your recruiter, who will assist you however they can. Diversity and inclusion is at the heart of who we are and who we aim to be. While we are proud of the positive and inclusive company culture we have created, we know we can do so much more. Kambi constantly evolves its Diversity and Inclusion strategy to ensure it becomes an even more inclusive and positive place to work, with the core management team reaffirming its commitment to delivering on employee feedback. Creating an inclusive environment We believe Kambi's greatest strength is the collective talent of our employees. Kambi is committed to ensuring we create an inclusive work environment where everyone can feel valued, thrive and achieve their potential, regardless of who they are or what their background is. We know that it is only by having a balance of different voices, values and opinions that Kambi is able to be the market leader it is today. #wearekambi

LiveScore Group

Soho, London  Hybrid working: 3 days in the office, Tues - Thurs The Role As a Digital Marketing Executive at LiveScore Group, you will play a key role in driving new customer acquisition by supporting the planning, execution, and optimization of performance marketing campaigns across Paid Search, Paid Social, and App Marketing channels. Working within our dynamic Acquisition team, you will ensure that all digital marketing activity is data-driven, highly ROI-focused, and seamlessly aligned with our ambitious business growth objectives. This is a crucial role within the acquisition marketing team, working on the recently launched Virgin Bet South Africa brand. It's an exciting time to be joining with activity beginning to scale; launching on new channels while looking into new testing opportunities on our existing partners.  At LiveScore Group, we’re the proud home of three of the most exciting brands in the sports and gaming world: LiveScore, LiveScore Bet and Virgin Bet. A fully owned and operated ecosystem that converges the two worlds of sports media and sports betting. We’re proud of the high ratings for our commitment to excellence and fuelling fan’s passion for sport driving us to the top. We don’t just lead; we innovate. Our cutting-edge products and immersive experiences set the standard, but it’s our people who truly make the difference. Every day, our team embody our values: adaptability, teamwork, a fan-driven approach, and an ever-curious mindset that fuels our ambition. As we scale and continue to create a culture that allows all employees to thrive, we know we need the most talented people with diverse backgrounds, perspectives and skills. If you’re good at what you do, come and join us. The more inclusive we are, the more amazing experiences we can create for our users. We know that job descriptions can sometimes seem daunting, and you might not feel you tick every box. But, if you’re passionate about the role and have relevant experience, we want to hear from you! Key Responsibilities  * Plan, manage, and optimize performance marketing campaigns across Paid Search, Paid Social, and App Marketing channels to drive new customer acquisition. * Monitor day-to-day campaign performance against established ROI targets and provide actionable reporting and insights to key stakeholders. * Conduct regular competitor research and market analysis to identify new growth opportunities and industry trends. * Manage acquisition budgets effectively, ensuring efficient and data-driven allocation of spend across digital channels. * Implement and run structured A/B and multivariate tests to improve conversion rates and customer lifetime value. * Review existing customer acquisition journeys regularly to identify under-performing areas and establish clear optimization roadmaps. * Ensure all performance marketing activity adheres strictly to regulatory advertising requirements and responsible gaming practices. * Collaborate closely with cross-functional teams to deliver collaborative projects on time and to a high standard. Skills, Knowledge and Experience * Practical experience managing performance marketing campaigns with hands-on exposure to at least one digital marketing platform (such as Google Ads, Meta, Snapchat, or Apple Search). * Competence in utilizing data and reporting software such as Excel, Google Sheets, or business intelligence tools like Tableau or Looker. * Working knowledge of web analytics and tracking systems, including Google Analytics, Google Tag Manager, or mobile measurement attribution tools. * Experience setting up and evaluating A/B or multivariate testing scenarios and communicating the results clearly to stakeholders. * Strong analytical skills with a data-driven approach to interpreting digital marketing insights and translating them into actionable recommendations. * Proven organizational and project management abilities, with experience managing multiple campaigns or priorities concurrently. * Creative problem-solving skills and a proactive approach to optimizing performance marketing campaigns. * Knowledge of or a keen interest in the Sports Betting or iGaming landscape is highly advantageous. What can we offer?  * Company Performance Bonus * Flexible Working Agreements where applicable * Private Healthcare Scheme + Employee Enhanced Assistance * Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay * Subsidised Gym Membership * Annual Travel Card Loan & Ride to Work Scheme * Life Assurance (x3 salary) * Contributory Pension Plan * Virgin Family: Giving you access to exclusive Virgin offers and experiences * Thursday drinks in the office and regular socials