Product Marketing Lead

Legora

ABOUT US Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar. Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, teams can focus on what matters: judgment, strategy, and outcomes. 1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview. We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law. Joining Legora means three things. * We lean in: ownership over titles, outcomes over intentions. * We fight for excellence: high standards, direct, ego-free feedback. * We grow together: as a team and with our customers. Mission before ego. Everyone contributes. No one coasts. If you’re driven by impact, pace, and raising the bar. This is the place. The Role We're looking for an AI Marketing Engineer to join our marketing team in NY or SF. This role sits at the intersection of marketing craft and AI engineering, working hand-in-hand with leaders across brand, product marketing, revenue marketing, and marketing ops. Your job is to identify bottlenecks in our marketing machine and reimagine those workflows with AI agents. You understand how marketing teams think and what they care about, which means you can design AI systems that teams actually adopt and trust. You're just as comfortable reading a competitive battle card as you are building the agent that generates one. You are energized by turning slow, manual, high-touch workflows into fast, reliable, low-touch systems and you know how to do it with frontier models. What You’ll Do * Reimagine Marketing Workflows with Agents: Partner with marketing leadership to design and deploy AI-native workflows with human-in-the-loop supervision. * Own the lifecycle from scoping to delivery: Solve one problem at a time, leading the full lifecycle of internal AI solutions from input collection, problem scoping, prompt engineering through to integration, testing, and iteration. * Evaluate frontier technology: Research, assess and integrate different models and agent frameworks to match the right tool to each problem. * Build robust integrations: Connect AI agents directly into our marketing data stack to ensure seamless data flow and execution. * Act as an internal evangelist: Bring a point of view on rapidly evolving AI landscape helping the broader team understand what is real and what is hype. What You Bring * Marketing Ops and Automation Roots: A strong track record of building automations, AI workflows with skills and tool integrations. * Hands-on AI Tinkering: Experience with LLMs, prompt engineering, skills and agentic orchestration frameworks; you know how to manage context, structure model outputs and chain tasks together. * A Builder Mindset: you see a slow or broken process and your first thought is "I can fix that". You have comfort working in fast-moving, ambiguous environments where you define the brief as much as execute against it * Strong communication skills — you can explain what you're building, why it matters, and how to use it to non-technical stakeholders * The Marketing Instinct: A genuine curiosity about how marketing works. You care about the business impact, whether that is about qualifying leads, delivering better sales enablement or personalizing marketing emails. What’s In It For You * Global collaboration: Partner with teams and clients across Europe, APAC, and North America. * Competitive package: Comprehensive salary, benefits, and tools for success. * Meaningful work: Your efforts shape how thousands of lawyers use AI daily. * In-person environment: Union Square office designed for ambitious builders and company provided lunch daily. * Benefits & Perks: We invest in our people with a comprehensive, thoughtfully designed benefits package: Medical, Dental & Vision * Multiple medical plan options through Aetna and Kaiser Permanente * HSA or Healthcare FSA (based on plan selection) * Dental plans via MetLife * Vision plans via Vision Care Family Support * Generous parental leave * Free access to Maven Clinic * Dependent Care FSA * Free One Medical membership for employees and dependents Additional Perks * Pre-tax commuter benefits * Life Insurance + STD/LTD * 401(K) with generous company match * Unlimited PTO * Robust voluntary benefits, including identity protection (via Aura), legal coverage via MetLife, pet savings programs, and more Legora is an Equal Opportunity Employer At Legora, we believe great teams are built on diversity of thought and experience. We’re proud to be an equal opportunity employer and committed to creating an inclusive, high-performance culture where everyone can do their best work. We welcome people of all backgrounds and don’t discriminate based on race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.

Twitch

ABOUT US Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day. We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and X,  and discover the projects we’re solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process. ABOUT THE ROLE We're looking for a Product Marketing Manager to drive the marketing strategy for some of the most critical product areas at Twitch: Trust & Safety and Community products. This role sits at the intersection of product development, community health, and growth—helping ensure that our platform remains a place where creators can thrive and communities can flourish safely. You'll be the marketing voice for products that protect our users, empower our creators, and strengthen the bonds within our communities. This means navigating nuanced, sometimes sensitive product spaces with empathy, strategic clarity, and a deep understanding of our diverse audience. You'll transform complex product capabilities into clear, compelling narratives that resonate with creators, viewers, and the broader Twitch ecosystem and encourage them to adopt features that will help them grow and keep them safe.  This role deals with some sensitive matters. You'll need to be comfortable operating in ambiguity, influencing without authority, and championing products that may not always be flashy but are foundational to everything we do. You Will * Own product marketing strategy for Trust & Safety and Community/Creator product portfolios, developing deep expertise in the user problems these products solve and the competitive landscape * Craft compelling positioning and messaging that translates complex, nuanced product features into clear value propositions for creators, moderators, and viewers * Develop and execute go-to-market strategies for new product launches and feature releases, including audience segmentation, channel strategy, launch timing, and success metrics * Partner deeply with Product Management to influence roadmap priorities through market insights, competitive intelligence, and community feedback—ensuring marketing has a seat at the table from ideation through launch * Collaborate with Brand, Communications, and Integrated Marketing teams to develop holistic campaigns that drive awareness, education, and adoption of safety and community tools * Navigate sensitive topics with care and strategic precision, developing communication strategies for products that address harassment, content moderation, creator safety, and community health * Build and maintain cross-functional relationships with Policy, Legal, Creator Programs, and Customer Support to ensure aligned messaging and coordinated launches * Define and track key performance indicators for product adoption, retention, and sentiment, using data to iterate on marketing strategies and demonstrate impact * Champion the creator and community voice internally, bringing user insights and feedback into product and marketing decisions YOU HAVE * 5+ years of product marketing experience, preferably in consumer technology, social platforms, or creator economy products * Demonstrated experience marketing products in sensitive or complex spaces (AI, trust & safety, policy-adjacent, community health, or similar) * Track record of developing product positioning that resonates with diverse consumer audiences * Experience leading cross-functional go-to-market efforts from strategy through execution * Strong analytical skills with the ability to translate data and insights into actionable marketing strategies * Excellent written and verbal communication skills, with the ability to distill complex concepts for varied audiences * Experience working closely with product management teams to influence roadmap and strategy BONUS POINT * Experience in the livestreaming, gaming, social media, or creator economy space * Background in community management, AI, content moderation, or trust & safety  * Experience marketing to creator or developer audiences * Familiarity with Twitch's platform, community, and creator ecosystem * Experience with crisis communications or sensitive product communications PERKS * Medical, Dental, Vision & Disability Insurance * 401(k) * Maternity & Parental Leave * Flexible PTO * Amazon Employee Discount Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.  Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.  Job ID: TW9171 The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. US, WA, Seattle - Annually $109,100—$160,000 USD US, CA, San Francisco - Annually $120,000—$179,600 USD US, NY, New York - Annually $120,000—$179,600 USD US, CA, Irvine - Annually $109,100—$160,000 USD Twitch is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Twitch values your privacy. Please consult our Candidate Privacy Notice, for information about how we collect, use, and disclose personal information of our candidates.

Asana

Asana Marketing is hiring a Senior Product Marketing Manager to own the GTM strategy for our new product, Command by Asana. This strategic, high-growth role is focused on rapidly scaling products from initial traction to mass adoption. You will operate at the intersection of product strategy and commercial execution, working with Product to launch new features, arming Sales with the tools to win deals, and collaborating with partners to generate market momentum. This opportunity is ideal for someone with experience selling to developers and engineering leaders, who has navigated both PLG and SLG motions, and is technical enough to communicate with depth and credibility. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. WHAT YOU’LL ACHIEVE * Define and own the end-to-end go-to-market strategy, partnering closely with the Integrated Campaigns team to drive measurable business results. * Develop and maintain messaging and positioning that articulates how new applications serve enterprise needs and solve complex problems for technical personas. * Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. * Equip Sales and Success teams to win by creating high-quality enablement materials, including battlecards, pitch decks, and customer stories. * Act as the connective tissue between Product, Partnerships, and Sales to ensure product-market fit and roadmap alignment. * Analyze performance data and customer feedback to refine positioning and proactively identify new growth opportunities. ABOUT YOU * Experience: 8+ years of experience in product marketing within the B2B tech space (SaaS experience preferred). * Technical Depth: You understand how software is built, feel comfortable engaging with developers and engineering leaders, and can translate technical capabilities into value-based stories. * Strategic Growth Mindset: Proven track record of scaling products from "1 to 10" and "10 to 100," with a deep understanding of both PLG and SLG motions. * Product Intuition: You are naturally inclined to explore new tools, identify what’s possible, and thrive on distilling complex technical concepts into simple, compelling narratives. * Collaborative Leader: Strong experience partnering with Product teams to align roadmaps with market needs and customer pain points. * AI & Tech Curiosity: Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making. WHAT WE’LL OFFER Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit. For this role, the estimated base salary range is between $180,000 - $207,000. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified. In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role. We strive to provide equitable and competitive benefits packages that support our employees worldwide and include: * Mental health, wellness & fitness benefits * Career coaching & support * Inclusive family building benefits * Long-term savings or retirement plans * In-office culinary options to cater to your dietary preferences These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role. #LI-Hybrid ----------------------------------------------------------------------------------------------------------------------------------   About us Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong. Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.