Growth Strategy & Ad Monetization Manager

Voodoo

ABOUT VOODOO Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz. TEAM Our Growth team helps maximize the potential of each Voodoo product within the ecosystem. The team is split into several job expertise such as user acquisition, ad monetization, video ads, playable ads, and influencer marketers. Being part of the Growth Team at Voodoo requires a lot of operational excellence and creativity in order to constantly adapt ourselves to stay ahead of the rest of the market. ROLE * Manage ad monetization strategy across a variety of ad networks and demand partners  * Design and operate AdOps processes for many games via major ad mediation platforms * Work with studios to improve the overall monetization strategy of our games, including iAP, subscription, etc. * Deeply analyze monetization performance against key metrics to identify areas for improvement  * Run A/B tests to optimize monetization efforts: test from A to Z, analyze results and leverage them * Make recommendations to influence the product, create new ad placements, new user segmentation strategies, and optimize ad integrations to impact the LTV of users * Communicate with strategic partners & ad network contacts to build/maintain strong relationships * Liaise with our internal teams for tech-related topics: SDK integrations, data and dashboarding, automation needs PROFILE * At least 5 years experience in ad monetization, within a top studio * Data-driven and detail-oriented, with strong analytical and organization skills * Ability to develop proactive and efficient responses to pressing issues and challenges * Advanced knowledge of Excel * Experience in statistical analysis tools is an advantage * A hacker and creative mindset * Fluency in English ; French is a plus * Understanding of the mobile gaming competitive landscape and mobile ad tech ecosystem is a big plus BENEFITS * Premium healthcare (SideCare) for you and your family 100% borne by Voodoo * Swile Lunch voucher * Gymlib (100% borne by Voodoo) * Wellness activities in our Paris office * Flexible vacation policy * Remote days * Child daycare facilities (Les Petits Chaperons rouges)

Voodoo

ABOUT VOODOO Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz. TEAM Our Growth team is a transversal entity aiming to maximize and deliver the potential of any mobile product. It combines user acquisition, creative content production, monetization, and the tech capabilities required to turn applications into global hits. With over 150 experts, we operate at the forefront of mobile marketing and ad tech across various types of games (hypercasual, hybrid, 100% IAP). ROLE As a Growth Manager, you will own the scaling of a top priority game or a portfolio of new titles, acting as the Head of Marketing and strategic counterpart to the General Manager. Your mission is simple: grow the game aggressively. You will leverage our full Performance Marketing engine (User Acquisition experts, Creative Production, internal tools) and activate non-paid growth levers to push performance even further. During the first 6 to 9 months, you will ramp up by building deep expertise in user acquisition, while acting as a performance marketing specialist and ad creative strategist. * Build and own the growth strategy to scale our leading mobile games. * Execute all our acquisition channels: paid UA but also non-paid such as partnerships, featuring, influencer marketing, growth hacking, App Store Optimization, and community building (not exhaustive). * Monitor market trends and competitors to identify emerging high-performing growth channels. * Collaborate with cross-functional teams to ensure flawless execution and maximize the impact of available resources. * Conduct rigorous data analysis to evaluate channel performance, guide decisions, prioritize initiatives, and uncover new growth opportunities. PROFILE * Master’s degree from a top engineering or business school (Programme Grande Ecole). * 2-3 years of experience in fast-paced, analytical environments (strategy consulting, investment banking, high-growth tech environments). * Strong strategic thinking and analytical capabilities. * Genuine interest in mobile gaming and apps and/or performance marketing. * Autonomous, proactive, and comfortable rolling up your sleeves. * Excellent communication and interpersonal skills. * Fluent in English and French. BENEFITS * Premium healthcare (SideCare) for you and your family 100% borne by Voodoo * Swile Lunch voucher * Gymlib (100% borne by Voodoo) * Wellness activities in our Paris office * Flexible vacation policy * Remote days * Child daycare facilities (Les Petits Chaperons rouges)

Voodoo

ABOUT VOODOO Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz. TEAM Our Growth team helps maximize the potential of each Voodoo product within the ecosystem. Our Growth team is split into several job expertise such as user acquisition, ad monetization, video ads, playable ads, and influencer marketers. Being part of the Growth Team at Voodoo requires a lot of operational excellence and creativity in order to constantly adapt ourselves to stay ahead of the rest of the market. ROLE Voodoo is looking for a Lead Creative Manager to lead a squad of creative operators. You will own creative production for a large scope of our games or apps and play a central role in helping Voodoo turn great mobile products into global hits. * Prioritize and drive creative production for multiple games based on product and user acquisition strategy * Analyze your team’s performance, define action plans, and hit your KPIs * Lead up to 6 people: recruit, coach, and increase talent density * Discover new creative concepts, and share best practices with other creative teams * Lead key projects to test new tools, improve processes, etc. PROFILE * You have 6+ years of experience in creative performance marketing, in the gaming and/or mobile apps industry * You have an extensive track record of managing a team in a creative field * You’ve successfully led high-impact projects * You speak and write English fluently * You wish to work in an environment that values candor, freedom, and responsibility BENEFITS * Competitive salary  * Premium healthcare (SideCare) for you and your family 100% borne by Voodoo * Swile Lunch voucher * Gymlib (100% borne by Voodoo) * Wellness activities in our Paris office * Flexible vacation policy * Remote days * Child daycare facilities (Les Petits Chaperons rouges)