Campaign Operations Manager

Stripe

WHO WE ARE ABOUT STRIPE Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. ABOUT THE TEAM The global demand campaigns team at Stripe delivers marketing campaigns that drive awareness and engagement for our audiences, solutions, and products worldwide. Working closely with sales and marketing teams, our campaigns support Stripe business objectives and deliver impact. We build, deliver, monitor, and evolve campaign delivery across a broad suite of content, tactics, and channels. Using a broad suite of metrics, we continuously measure our work and refine our strategies to improve outreach, enhance the customer journey, and support revenue growth for the organization. WHAT YOU'LL DO In this role, you'll quarterback the integrated campaign strategies, plans, and playbooks focused on startups and AI companies. You'll champion the needs of these audiences, holding deep market and audience insight and direct business accountability. You'll lead a large, global, cross-functional workstream to build campaign strategies and content, then work with regional teams to craft local strategies and to deliver activations through integrated channels. You'll capture performance against all of your efforts, analyze results, and share learnings to drive continuous improvement and impact. Ultimately, you'll be accountable for acquisition, engagement, and pipeline growth. The ideal candidate * Holds expert-level knowledge of the startup and AI company landscape * Has proven expertise crafting and delivering global, audience-focused campaign strategies * Excels in leading and driving large, complex, global campaigns or programs * Has strong analytics skills, with the ability to interpret, analyze, and communicate campaign performance across marketing and sales metrics * Works with and influences across cross-functional stakeholder groups, including senior sales, marketing, and product leaders * "Sees around corners"—anticipates and unblocks challenges, stays ahead of market and audience trends, and anticipates regional and country needs and nuance * Understands modern storytelling and content trends, and can translate those into thoughtful, resonant campaign strategies * Is agile, iterative, AI-fluent, and comfortable with ambiguity and high-growth environments RESPONSIBILITIES * Own the overall campaign strategy and plan for startups and AI companies, and drive the global, cross-functional workstream for activation and impact * Partner with comms, product marketing, channel teams, regional and field marketing, partner marketing, sales teams, and more to define and implement campaigns * Work with regional marketing to ensure local relevance and advise on campaign delivery * Use your multi-channel expertise to deliver campaigns via digital, web, email, online events, direct mail, social, events, sales plays, and more, all in partnership with functional and regional teams * Partner with product marketing and content and editorial teams to develop compelling, relevant campaign materials and content sets, including whitepapers, guides, blogs, checklists, interactive content, promotions and offers, etc. * Use and recommend leading tools to improve or accelerate the work of the campaigns function * Act as an expert for your owned audience and solution to champion market trends, competitive context, and customer insights, ultimately shaping all industry campaign strategies * Track, analyze, and report on campaign performance metrics with a focus on lead generation, pipeline, and target account penetration. Share learnings regularly to improve overall campaign efficacy. WHO YOU ARE We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. MINIMUM REQUIREMENTS * 10+ years of enterprise B2B marketing experience that includes some mix of integrated campaigns, content marketing, regional and field marketing, and account-based marketing, with demonstrated increase in scope * Expert-level knowledge of the startup and AI landscape * Proven expertise in partnering with regional marketing and sales teams to build, grow, and develop pipeline * Problem-solving acumen, with the ability to build, interpret, and adjust measurement tools and data * Excellent presentation, writing, and communication skills, especially to executive stakeholders * Appetite and ability to work through ambiguity, evaluate and recommend solutions, and drive clarity across complex, global stakeholder groups * Ability to build campaigns and programs from the ground up, orchestrating many moving parts across disparate functions PREFERRED QUALIFICATIONS * Experience at a highly dynamic, high-growth tech company * Experience in the payments, financial technology, or adjacent industries or marketing FinTech solutions * Integrated campaigns experience focused on select audiences, including enterprise and industries (retail, media, entertainment, gaming, financial services, insurance, travel, hospitality, and leisure), SMB and mid-market, SaaS platforms, and startups * Product campaigns experience focused on payments, fraud, financial services, and embedded finance

Stripe

WHO WE ARE ABOUT STRIPE Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. ABOUT THE TEAM As the Stripe user base and global footprint grow dramatically, we have distinctly unique support problems resulting from both our type of scale and the type of businesses we partner with. The Stripe Delivery Center (SDC) strategy will provide operational leverage and expand the Stripe portfolio of operational capabilities to support the scaled needs for external users and internal Stripe teams. We strive to deliver frictionless experiences for all of our users, whether they are an independent business, startup, SMB, or enterprise, and our mission is to provide all Stripe users with the best support experience possible. WHAT YOU'LL DO You'll recruit, manage, and develop a group of Marketing Operations Associates and team leads that are focused on delivering repeatable, measurable programs and campaigns targeted on spend optimization, producing highly qualified leads, improving the customer experience, and increasing retention. You'll lead the team supporting the Stripe Marketing Operations and are comfortable jumping in to perform production duties, especially in times of need. You'll cultivate the happiness of your team members while guiding them to excel, through feedback, coaching, mentoring, and advocacy within the organization. This means helping to set team goals and using metrics to efficiently measure and guide team performance in pursuit of those goals. You'll have a strong operations mindset, move quickly, and be passionate about delivering an incredible user experience. RESPONSIBILITIES * Recruit, lead, develop, and coach a high-performing team of Marketing Operations Associates and Campaign Producers * Partner with global counterparts in EMEA and AMER, necessitating flexible scheduling for cross-regional alignment on email marketing success, best practices, process, workflows, policies, execution, and enablement * Project manage marketing campaign production across the globe, including managing handoffs * Support Marketo workflows, performance marketing operations, and event analysis * Ensure reportability of core operations cycles * Optimize Marketing Operations processes WHO YOU ARE We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. MINIMUM REQUIREMENTS * 10+ years relevant work experience in Marketing Operations * 5+ years of experience in leading teams * 6+ years of hands-on experience in Marketo (or similar) with a deep understanding of campaign architecture * Experience leading, mentoring, managing, and developing a team of Marketing Operations Campaign Producers responsible for delivering high-quality work * Experience building strong cross-functional partnerships with Marketing and internal technical support teams * Experience leading end-to-end execution of projects and programs that have significantly improved operations and delivered quantifiable business impact * Strong written and verbal communication skills with a precise talent for articulating challenges, generating insights, and translating them into actionable recommendations * Solid analytical skills and a strong understanding of technical concepts PREFERRED QUALIFICATIONS * A startup mentality with a bias to action and the ability to flex in a fast-paced environment * Experience and desire for contributing to developing business infrastructure and aggressively scaling a high-growth business * Experience at highly dynamic, high-growth tech companies * Great service mentality and track record of building positive relationships with peers * The ability to thrive on a high level of autonomy, responsibility, and ambiguity

Legora

ABOUT US Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar. Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, teams can focus on what matters: judgment, strategy, and outcomes. 1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview. We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law. Joining Legora means three things. * We lean in: ownership over titles, outcomes over intentions. * We fight for excellence: high standards, direct, ego-free feedback. * We grow together: as a team and with our customers. Mission before ego. Everyone contributes. No one coasts. If you’re driven by impact, pace, and raising the bar. This is the place. THE ROLE We're looking for a Marketing Operations Manager to join our Growth Marketing team, reporting to the Senior Director, Growth Marketing. This role owns the engine room of marketing: the martech stack, campaign hierarchy, lead scoring and routing, and budget, that determine how fast, how well, and how cost-effectively marketing-generated demand converts into pipeline impact.   You'll work hand-in-hand with RevOps and the wider marketing team, and in particular a regional marketing director, to make sure every region has the reporting it needs to run its business. You're equally comfortable in the weeds of a routing rule and in a room with regional leadership explaining what the numbers mean. WHAT YOU’LL DO * Own campaign hierarchy and structure: Build and maintain a clean, consistent campaign hierarchy in Salesforce (and connected tools) so every initiative, a single webinar, a third-party event, a sponsorship, a paid campaign, rolls up correctly into its parent program and ultimately into channel and pipeline reporting. * Enable campaign-level analytics: Make sure every campaign is structured and tagged so its performance can be isolated on its own or rolled up to the program level. Partner with RevOps and the Data Analytics team on how those metrics get modeled and presented, so at any given point we know exactly which campaigns are driving pipeline and which aren't. * Own the martech stack: Administer and continuously improve our marketing technology stack (CRM, marketing automation, enrichment, intent data, BI/analytics tools), keeping tools integrated, clean, and trusted. * Manage the marketing ops budget: Monitor spend across tools, campaigns, and vendors; ensure initiatives are delivered on time and within budget; and flag cost-effectiveness issues before they become a problem. * Improve speed-to-lead: In close partnership with RevOps, design, implement, and iterate lead scoring models and routing logic so the right leads reach the right rep as fast as possible. * Partner with RevOps: Be marketing's counterpart to RevOps on funnel definitions, handoffs, SLAs, and data hygiene across the lead-to-opportunity process. * Support regional marketing leadership: Work closely with regional marketing directors, alongside RevOps and the Data Analytics team, to make sure each region has the dashboards and reporting it needs for visibility into pipeline, funnel performance, and campaign impact. * Drive data integrity: Own the data model connecting marketing systems to Salesforce, and Hubspot, ensuring consistent fields, campaign attribution, and reporting logic across the funnel. * Enable the marketing team: Act as the go-to person for marketing systems and reporting questions, training the wider team on tools, processes, and self-serve dashboards. WHAT YOU BRING * An analytical, AI-enabled business mindset: 4-5 years of experience in marketing operations, equally comfortable building a report and explaining what it means for the business, is a campaign underperforming because of targeting, creative, or timing, and what should we do about it. You're quick to bring in AI tools (e.g., Clay) to work faster and smarter, not just to keep up with them. * Campaign reporting expertise: A track record of designing campaign hierarchies and reporting structures that let stakeholders drill from a single event or ad down to individual performance, and back up to full program-level ROI. * Salesforce expertise: Hands-on experience administering Salesforce, including the Campaign object, campaign hierarchies, and reporting/dashboards. This is a requirement. * Marketing automation and BI fluency: Experience with a marketing automation platform (HubSpot, Customer.io) and comfortable working in analytics/BI tools such as Hex, Looker, or Tableau, enough to partner effectively with RevOps and the Data Analytics team on how metrics get modeled and presented. You don't need to build every dashboard solo. * Lead scoring and routing experience: Proven experience designing lead scoring models and routing logic, ideally in a B2B SaaS environment. * Systems thinking: You see how tools, data, and process connect, and default to fixing the underlying system rather than patching one-off issues. * Clear communicator: You can explain technical or data concepts to non-technical stakeholders, including regional leaders who need answers, not jargon. WHAT’S IN IT FOR YOU * Global collaboration: Partner with teams and clients across Europe, APAC, and North America. * Competitive package: Comprehensive salary, benefits, and tools for success. * Meaningful work: Your efforts shape how thousands of lawyers use AI daily. * In-person environment: Union Square office designed for ambitious builders and company provided lunch daily. * Benefits & Perks: We invest in our people with a comprehensive, thoughtfully designed benefits package: Medical, Dental & Vision * Multiple medical plan options through Aetna and Kaiser Permanente * HSA or Healthcare FSA (based on plan selection) * Dental plans via MetLife * Vision plans via Vision Care Family Support * Generous parental leave * Free access to Maven Clinic * Dependent Care FSA * Free One Medical membership for employees and dependents Additional Perks * Pre-tax commuter benefits * Life Insurance + STD/LTD * 401(K) with generous company match * Unlimited PTO * Robust voluntary benefits, including identity protection (via Aura), legal coverage via MetLife, pet savings programs, and more Legora is an Equal Opportunity Employer At Legora, we believe great teams are built on diversity of thought and experience. We’re proud to be an equal opportunity employer and committed to creating an inclusive, high-performance culture where everyone can do their best work. We welcome people of all backgrounds and don’t discriminate based on race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.