
Lyft · Toronto
At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to...
At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members
belong and have the opportunity to thrive.
Since 2012, we’ve transformed how people get around. Now, Lyft’s Global Growth team is redefining the premium ride experience. To
advance these goals, we are looking for an experienced Marketing Manager to join our Global Growth team and help grow our luxury
transportation portfolio.
It’s an exciting time to be part of the team. We’re combining world-class service with purpose-built technology to push the
industry forward. As the Marketing Manager, Luxury Experience you’ll embed deeply with our product, design, engineering, and
operations teams to shape our product roadmap and coordinate cross-functionally to drive cohesive launches that win business.
The ideal candidate will have strong business acumen and a background in marketing, including a track record of developing
impactful marketing strategies and a proven ability to build key cross-functional relationships. Experience working on luxury
brands or partnerships, in the travel and hospitality space, or with a marketplace business is a plus.
to meet customer needs
actionable insights to inform product and marketing strategy
delivers against business objectives
identify and simplify problems
Marketing, B2B Marketing, etc.
technical and creative teams
conversion and engagement
policy allows team members to take off as much time as they need (with manager approval). Hourly team members get 15 days paid
time off, with an additional day for each year of service
programs. Biological, adoptive, and foster parents are all eligible.
Lyft is committed to creating an inclusive workforce that fosters belonging. Lyft believes that every person has a right to equal
employment opportunities without discrimination because of race, ancestry, place of origin, colour, ethnic origin, citizenship,
creed, sex, sexual orientation, gender identity, gender expression, age, marital status, family status, disability, pardoned
record of offences, or any other basis protected by applicable law or by Company policy. Lyft also strives for a healthy and safe
workplace and strictly prohibits harassment of any kind. Accommodation for persons with disabilities will be provided upon
request in accordance with applicable law during the application and hiring process. Please contact your recruiter if you wish to
make such a request.
Lyft highly values having employees working in-office to foster a collaborative work environment and company culture. This role
will be in-office on a hybrid schedule — Team Members will be expected to work in the office at least 3 days per week, including
on Mondays, Wednesdays, and Thursdays. Lyft considers working in the office at least 3 days per week to be an essential function
of this hybrid role. Your recruiter can share more information about the various in-office perks Lyft offers. Additionally, hybrid
roles have the flexibility to work from anywhere for up to 4 weeks per year. #Hybrid
The expected base pay range for this position in the Toronto area is CAD $115,000 - CAD $143,750, not inclusive of potential
equity offering, bonus or benefits. Salary ranges are dependent on a variety of factors, including qualifications, experience and
geographic location. Your recruiter can share more information about the salary range specific to your working location and other
factors during the hiring process.
Lyft may use artificial intelligence to screen applicants, however, Lyft employees make the ultimate selection and hiring
decisions.
This job fills an existing vacancy.
ABOUT BEHAVOX Behavox is a cloud-native AI company providing an integrated controls platform for global banks, asset managers, hedge funds, private equity firms, insurance businesses, and commodity firms. The platform unifies communications and trade surveillance, compliant archiving, policy management as well as front-office analytics on a single, AI-native technology stack, delivered as a globally scalable SaaS-based cloud service. At Behavox, our engineering culture is built around speed, experimentation, and technical excellence, following agile principles and rapid iteration. We constantly test and adopt the latest cloud technologies and AI tooling, optimising for fast feedback loops and execution. We look for people who can move fast, challenge conventional wisdom, and who want to work at the frontier of modern AI, SaaS platforms, and distributed systems. Behavox is a high-performance organisation with a strong bias toward delivery, ownership, and responsibility. We commit, and we execute. We are building systems that are complex, mission-critical, and global in scale; systems that many consider too large or too difficult. To do that, we seek the smartest, most technically capable engineers and technologists who take end-to-end responsibility and want to win by building what others cannot. Founded in 2014 and backed by SoftBank Vision Fund, Behavox is headquartered in London, with offices worldwide, including New York City, Montreal, Seattle, Singapore, and Tokyo. About the Role As a Marketing Events Manager 3, you will lead the strategy, planning, execution and optimisation of global third-party and company-owned events that drive pipeline growth, accelerate revenue and strengthen brand authority. Reporting to the Head of Marketing Programmes (Events), this role operates with significant autonomy and contributes directly to regional and global marketing strategy. This is not a purely executional position; it requires strong commercial judgement, cross-functional leadership and a clear focus on measurable business impact. You will own the strategic development of Behavox’s event portfolio by researching, evaluating and prioritising industry conferences and sponsorship opportunities aligned to our ideal customer profile and revenue objectives. You will build and manage annual and quarterly event roadmaps tied to pipeline targets, while forecasting and controlling budgets to ensure maximum return on investment. In addition to third-party events, you will design and scale company owned experiences, including executive roundtables, client forums and flagship gatherings. These initiatives will strengthen customer engagement, elevate brand perception and create differentiated market positioning. You will be responsible for building scalable playbooks that ensure repeatable success across regions. This role also serves as a central connector across Marketing, Sales, Product Marketing, Customer Success, Finance, Legal and Leadership. You will align messaging, coordinate activation strategies, manage vendor relationships and ensure seamless execution from pre-event planning through to post-event follow-up. Establishing clear success metrics - including meetings secured, MQLs, SQLs, pipeline influence and revenue attribution - will be critical, as will continuously analysing performance data to refine and optimise strategy. Global travel will be required as necessary to support high-impact initiatives. What You'll Bring * Global B2B event planning and execution within enterprise SaaS, fintech, or high-growth technology environments. * Revenue marketing strategy, including pipeline generation, acceleration, and attribution modelling. * Event operations management, including logistics planning, vendor oversight, and risk mitigation. * Commercial contract negotiation, budget forecasting, and financial management for multi-region initiatives. * Cross-functional stakeholder management within complex, matrixed organisations. What You'll Do * Independently plans and delivers complex global events end-to-end within a team structure, managing timelines, logistics, vendors, and stakeholders. * Develops and executes event strategies aligned to pipeline and revenue targets, ensuring measurable ROI. * Negotiates and manages event and vendor contracts while maintaining budget control and cost efficiency. * Designs and implements structured activation plans (pre-event, on-site, post-event) to maximise pipeline creation and acceleration. * Produces detailed performance reporting and post-event analysis to continuously optimise strategy and execution. What We Offer * The opportunity to work on a global, mission-critical AI platform alongside the best engineers and technologists across multiple geographies. * A role with real ownership and impact, building complex systems at scale in an environment that values speed, experimentation, and technical excellence. * A highly attractive benefits package, including competitive cash compensation, an equity award aligned with long-term value creation, and comprehensive health insurance for employees and their families. * Modern, comfortable offices, with an expectation of working from the office 2 days per week, reflecting our belief in strong in-person collaboration. * A generous time-off policy of 30 days annually, plus public holidays and sick leave, recognising the importance of sustained high performance. About Our Process We take Talent very seriously and we are building a community of extraordinary individuals working together in very high performing teams. We also know that the best Talent always has options so we believe that the process has to be a two way assessment - the company AND the candidate assessing the business needs alignment, the career next step alignment, and the cultural alignment. During the process we will begin by exploring the core factors regarding salary and location along with core experience and skills and values alignment. We will then deep dive explore the critical technical competencies we have identified for the role, and then we will deep dive in behavioral competencies. The most aligned candidate will then be asked to do a practical work task simulation activity so we can make sure that you will enjoy the kind of work the role requires, and this task will typically be presented and discussed with a group of colleagues and managers. Finally we will ask you to meet with a number of our senior leaders to make sure that you are making the most informed call possible. Please note that: * We want to get to know you and have a genuine conversation, so the use of AI tools or assistance during live interviews is strictly prohibited and will result in immediate disqualification from the process * Interviews may be recorded for internal review purposes to ensure fairness and enable collaborative hiring discussions within the team.
Upwork Inc.’s (Nasdaq: UPWK) family of companies connects businesses with global, AI-enabled talent across every contingent work type including freelance, fractional, and payrolled. This portfolio includes the Upwork Marketplace, which connects businesses with on-demand access to highly skilled talent across the globe, and Lifted, which provides a purpose-built solution for enterprise organizations to source, contract, manage, and pay talent across the full spectrum of contingent work. From Fortune 100 enterprises to entrepreneurs, businesses rely on Upwork Inc. to find and hire expert talent, leverage AI-powered work solutions, and drive business transformation. With access to professionals spanning more than 10,000 skills across AI & machine learning, software development, sales & marketing, customer support, finance & accounting, and more, the Upwork family of companies enables businesses of all sizes to scale, innovate, and transform their workforces for the age of AI and beyond. Since its founding, Upwork Inc. has facilitated more than $30 billion in total transactions and services as it fulfills its purpose to create opportunity in every era of work. Learn more about the Upwork Marketplace at Upwork.com and follow us on LinkedIn, Facebook, Instagram, TikTok, and X; and learn more about Lifted at Go-Lifted and follow on LinkedIn. ---------------------------------------------------------------------------------------------------------------------------------- As Senior Marketing Technology Manager, you will shape the systems that power performance marketing across Paid Acquisition, Paid Social, and SEO. You will own the technical foundation behind tagging, tracking, signal quality, and platform integrations, while helping evolve our broader MarTech ecosystem across customer data, consent, and automation. This role is built for a marketing technologist who moves fluidly from problem definition to implementation to measurement, and who can turn emerging AI capabilities into reliable, governed workflows that improve speed, accuracy, and business impact. Reporting to the Head of Marketing Technology, you will operate as a senior individual contributor with broad influence across marketing, engineering, data, legal, and privacy. RESPONSIBILITIES: * Own Google Tag Manager end-to-end across tagging, tracking, and pixel deployment, improving signal quality, match rates, and data reliability for Paid Acquisition, Paid Social, and SEO programs. * Partner with channel teams to design and optimize browser-side and server-side measurement approaches, including Conversion API implementations and data syncs across CDP destinations and key platforms such as Meta, Google, LinkedIn, and Reddit. * Lead complex MarTech initiatives across tracking architecture, customer data platform integrations, consent signal orchestration, and platform onboarding, driving durable solutions that improve speed to market and campaign performance. * Build and operationalize AI-enabled workflows that automate segmentation, campaign support, personalization, and marketing operations, with clear logic, measurable outputs, and appropriate human oversight. * Evaluate emerging AI tools, agent frameworks, and integration patterns, including model orchestration approaches such as MCP, and recommend scalable solutions based on business value, technical feasibility, and long-term maintainability. * Partner cross-functionally with Engineering, Data, Legal, and Privacy to embed consent, governance, and compliance requirements into tagging, data collection, and AI-assisted marketing workflows. * Create leverage for surrounding teams by translating business needs into technical requirements, resolving operational blockers, and establishing clear processes such as office hours, intake, and prioritization that make marketing teams measurably faster. * Author and maintain Privacy Impact Assessments and data-flow documentation for marketing data, clearly articulating where data originates, transfer mechanisms, the processing purpose, and the regulatory basis and gating controls that apply, in partnership with Legal and Privacy. WHAT IT TAKES TO CATCH OUR EYE: * Deep expertise in marketing technology implementation across Google Tag Manager, Google Analytics, pixel strategy, server-side tagging, and advanced data layer design, paired with strong judgment on how to improve measurement quality across paid and organic channels. * Proven ability to lead complex cross-functional initiatives as a senior individual contributor, balancing strategic thinking with hands-on execution across MarTech, analytics, data pipelines, and stakeholder alignment. * Strong technical fluency in SQL, analytics tooling, and data troubleshooting, with experience partnering closely with engineers and data teams to diagnose issues and build reliable, scalable solutions. * Author and maintain Privacy Impact Assessments and data-flow documentation for marketing data, clearly articulating where data originates, the transfer mechanism used, the processing purpose, and the regulatory basis and gating controls that apply, in partnership with Legal and Privacy. * Adaptive use of AI in technical workflows, including designing prompts, testing outputs, and integrating AI tools or agents into marketing operations to improve speed, accuracy, and execution quality while maintaining human review and accountability. * A builder’s mindset grounded in sound judgment: you know when to automate, when to simplify, and how to turn repeated pain points into systems that scale across teams instead of creating long-term operational debt. ---------------------------------------------------------------------------------------------------------------------------------- COME CHANGE HOW THE WORLD WORKS. Upwork is establishing an operational hub in Toronto, Canada. The new office is expected to be fully operational by Q4 2026. This role will require 3 days in office once we have an office open. This position will initially be employed through a partner to ensure a seamless hiring process while we establish the hub. Once the hub is established, there may be opportunities to transition to employment with Upwork, depending on business needs and other requirements. While employed by the partner, you’ll work as part of Upwork’s team, with access to our resources, culture, and growth opportunities. Our partner will offer competitive benefits. When Upwork’s hub is established, we will be excited to offer employment and benefits directly as business needs require. Upwork is committed to building a diverse, inclusive, and equitable workforce. Employment decisions are made without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or any other status protected by applicable law. We use BrightHire, an AI-enabled tool, to record interviews and summarize interview transcripts. The tool allows the interviewer to focus on the discussion and does not score or evaluate candidates or make recommendations. The interview transcripts are reviewed, and decisions are only made by humans. Candidates who prefer not to have their interview recorded through BrightHire can opt out when the interview is scheduled. To learn more about how Upwork processes and protects your personal information as part of the application process, please review our Global Job Applicant Privacy Notice and the Applicant Privacy Addendum (Canada). The annual base salary range for this position is displayed below. The range displayed reflects the minimum and maximum salary for this position, and individual base pay will depend on your skills, qualifications, experience, and location. Additionally, this position is eligible for the annual bonus plan or sales incentive plan and eligibility to participate in our long term equity incentive program. Annual Base Compensation $141,250—$220,250 USD To learn more about how Upwork processes and protects your personal information as part of the application process, please review our Global Job Applicant Privacy Notice
At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. We are looking to hire a Marketing Analytics Lead to join our Marketing Analytics team. This role is for a hands-on analyst who is passionate about telling stories with data, tackling complex problems, and directly influencing marketing strategy through rigorous analysis. You will be supporting the Product Marketing team with strategic analysis and measuring campaign impact. In addition to informing strategy, you will navigate the Marketing and Product worlds to understand how marketing efforts shape downstream product engagement and customer behavior. The ideal candidate has a background in strategic analysis and prior experience leveraging data and insights to develop strategy, measuring marketing campaign performance, and connecting marketing & product work to business impact. RESPONSIBILITIES: * Perform data analysis using first party & third party data, able to dissect business issues, analyze large amounts of data, and draw actionable conclusions * Conduct deep-dive analyses to measure the effectiveness and ROI of marketing campaigns across various channels. Go beyond standard metrics to uncover the "why" behind performance. * Build, maintain, and improve dashboards and reports that track key marketing KPIs. Ensure that stakeholders have access to timely and accurate data to inform their decisions. * Design experiments to test hypotheses and analysis to measure business impact * Define, measure and track key marketing metrics over time, occasionally performing deep dives to understand what drives change in metrics * Translate insights into a cohesive narrative and present technical information to non-technical stakeholders * Act as a dedicated analytical partner to marketing managers (e.g., Brand, Product Marketing, Growth). Provide the data and insights needed to refine strategies, set realistic goals, and execute effective campaigns. EXPERIENCE: * Degree (or related work experience) with a focus in analytics, statistics, economics, marketing, or other quantitative fields * 3+ years of experience in a data analytics role, specifically within marketing or a related field. * Proficiency in SQL - able to write structured and efficient queries on large data sets * Experience in Experimentation and A/B testing is preferred * Experience in Marketing Models like Multi-Media Modeling / Attribution Modeling is a plus * Advanced proficiency in Excel/Google Sheets for data analysis and modeling. * Proficiency in a data visualization tool like Tableau, Looker, or similar. * Experience with Python or R for data analysis is a strong plus. * Strong analytical skills with the ability to tackle ambiguous problems, break them down, and deliver clear, actionable insights. * Excellent communication skills, with a proven ability to present complex data and findings to a variety of stakeholders in a clear and compelling way. * A strong attention to detail and a commitment to data accuracy and integrity. * Ability to effectively collaborate with cross-functional partners, manage multiple competing priorities, and drive projects to completion. BENEFITS: * Extended health and dental coverage options, along with life insurance and disability benefits * Mental health benefits * Family building benefits * Child care and pet benefits * Access to a Lyft funded Health Care Savings Account * RRSP plan with company match to help save for your future * In addition to provincial observed holidays, salaried team members are covered under Lyft's flexible paid time off policy. The policy allows team members to take off as much time as they need (with manager approval). Hourly team members get 15 days paid time off, with an additional day for each year of service * Lyft is proud to support new parents with 18 weeks of paid time off, designed as a top-up plan to complement provincial programs. Biological, adoptive, and foster parents are all eligible. * Subsidized commuter benefits and Lyft ride credits Lyft is committed to creating an inclusive workforce that fosters belonging. Lyft believes that every person has a right to equal employment opportunities without discrimination because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, marital status, family status, disability, pardoned record of offences, or any other basis protected by applicable law or by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Accommodation for persons with disabilities will be provided upon request in accordance with applicable law during the application and hiring process. Please contact your recruiter if you wish to make such a request. Lyft highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule — Team Members will be expected to work in the office at least 3 days per week, including on Mondays, Wednesdays, and Thursdays. Lyft considers working in the office at least 3 days per week to be an essential function of this hybrid role. Your recruiter can share more information about the various in-office perks Lyft offers. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year. #Hybrid The expected base pay range for this position in the Toronto area is CAD 90,000 - CAD $112,500, not inclusive of potential equity offering, bonus or benefits. Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location. Your recruiter can share more information about the salary range specific to your working location and other factors during the hiring process. Lyft may use artificial intelligence to screen applicants, however, Lyft employees make the ultimate selection and hiring decisions. This job fills an existing vacancy.