Paid Media Account Director

Artefact

ACCOUNT DIRECTOR - PROGRAMMATIC & AD TECH HYBRID WORKING PATTERN London location WHO WE ARE Artefact is a new generation of data service provider, specialising in data consulting and data-driven digital marketing, dedicated to transforming data into business impact across the entire value chain of organisations. We are proud to say we’re enjoying skyrocketing growth. We have over 2000 employees across 26 offices who are focused on accelerating digital transformation. Thanks to a unique mix of company assets: state-of-the-art data technologies, lean AI agile methodologies for fast delivery, and cohesive teams of the finest business consultants, data analysts, data scientists, data engineers, and digital experts, all dedicated to bringing extra value to every client. The Retail Media and Analytics department is a digital media and ad tech consultancy team supporting international brands across programmatic advertising, retail media, analytics and marketing technology. Our work includes strategic media consultancy, platform reselling, account audits, campaign activation, client training and the implementation of platforms such as Display & Video 360 and Amazon DSP. REPORTS TO HEAD OF ANALYTICS & RETAIL MEDIA   Purpose of the Role This is a senior, client-facing leadership role combining media-team leadership with strategic and commercial ownership of a portfolio of programmatic and ad-tech reselling clients.  First, you will lead a team delivering media services for international clients. You will provide strategic direction, support the development of the team and help strengthen our full-funnel activations, with a particular focus on Amazon DSP, from CTV and prospecting through to retargeting. Second, you will own a portfolio of ad tech reselling clients, primarily using DV360. You will act as a senior client partner, responsible for strategic consultancy, account growth, renewals, commercial performance and delivery quality. Expert knowledge of DV360 is essential. Previous Amazon DSP experience is desirable but not required, provided you have the ability and motivation to develop expertise in the platform.   Key Responsibilities Media Leadership * Team Leadership * Lead and develop a team with responsibilities across media strategy, activation and client delivery. * Set clear priorities, responsibilities and quality standards across the team. * Support team members with complex strategic, operational and platform-related challenges. * Build scalable processes and ways of working across media accounts. * Take ownership of day-to-day team leadership and provide an effective escalation point for complex client matters.  * Media Strategy * Lead media strategy for international clients. * Provide strategic direction across Amazon DSP and the wider media ecosystem. * Support the development of client roadmaps, testing plans and growth opportunities. * Identify opportunities to connect programmatic, analytics and wider paid media activity. * Help develop the company’s media capabilities, proposition and best practices. * Capability Development * Develop strong working knowledge of Amazon DSP where experience is not already established. * Support team training and platform capability development. Ad Tech Reselling Account Leadership * Client Ownership * Own strategic relationships across a portfolio of DV360 and ad tech reselling clients. * Act as the primary senior contact and trusted advisor for assigned accounts. * Lead client communication, account planning, business reviews and strategic roadmaps. * Manage senior stakeholders across marketing, media, technology and procurement teams. * Take ownership of client satisfaction, account health and escalation management. * Programmatic Consultancy * Provide advanced consultancy across DV360, programmatic display and the wider ad tech ecosystem. * Conduct detailed account audits and identify optimisation opportunities. * Review campaign structure, inventory, audiences, measurement, creative and platform usage. * Translate findings into clear and prioritised recommendations. * Ensure recommendations are connected to client objectives and commercial outcomes. * Run client training sessions and strategic workshops when required. * Commercial Accountability * Own renewals and support commercial negotiations across assigned accounts. * Develop account growth plans and identify upselling and cross-selling opportunities. * Contribute to revenue growth and gross-margin targets. * Maintain accurate account forecasts and identify commercial risks. * Support the development and scalability of the ad tech reselling business. * Collaborate with Media and Analytics teams to identify integrated opportunities. * Account Governance * Maintain strong account governance, including documentation, meeting structures and action tracking. * Ensure consistently high standards of delivery and operational excellence. * Support invoicing and commercial administration where required. * Identify delivery risks and coordinate appropriate actions. Required Skills and Experience * At least five years of experience in programmatic and display media. * Expert knowledge of Display & Video 360. * Strong understanding of programmatic buying and the wider ad tech ecosystem. * Experience managing enterprise-level or international client relationships. * Experience leading or developing media professionals. * Proven ability to conduct account audits and develop strategic media recommendations. * Strong commercial mindset, with experience supporting account growth, renewals or commercial negotiations. * Strong presentation, communication and stakeholder management skills. * Ability to lead cross-functional conversations internally and externally. * Comfortable operating in a fast-paced and scaling organisation. Desirable Skills and Experience * Experience using Amazon DSP. * Knowledge of retail media networks and retail media strategy. * Exposure to analytics-led media planning and first-party data strategies. * Familiarity with Campaign Manager 360, Google Analytics or related marketing technology platforms. Success in This Role Looks Like * Media Activation * A confident and accountable media team. * Clearer team ownership and reduced dependency on senior leadership. * Improved quality and consistency of media strategy. * Ad Tech Reselling * Strong client retention and renewal rates. * Sustainable revenue and gross-margin growth. * Accurate account forecasting and effective commercial planning. * Increased adoption of consultancy and additional services. * Higher strategic maturity across DV360 client accounts. * Consistently high levels of client satisfaction and delivery quality. Why join Artefact? At Artefact, you will work with leading international brands alongside specialists in Data, AI, Analytics and Digital Marketing. You will have the opportunity to shape our programmatic, retail media and ad-tech offering while developing a high-performing team and trusted client relationships.  As part of our growing team, you'll enjoy: * Hybrid working * 25 days' annual leave, plus bank holidays, increasing with up to five additional days based on length of service. * Birthday day off  * Westfield healthcare * Subsidised gym membership, wellbeing initiatives and Cycle to Work scheme * Interest-free season ticket loan * Learning, career development and international opportunities across 26 global offices * Regular team socials and company events

DEPT

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021. JOB PURPOSE This role is part of our Creative & Media services. Our team is a vibrant mix of talents, ranging from Creatives, Influencer Marketers, Brand & Content Strategists to Account Managers, Programmatic and Marketing Automation Consultants. Together, we blend imaginative storytelling and performance-driven strategies with cutting-edge technology to create engaging digital experiences that build lasting relationships with our clients. You are the commercial engine and primary sparring partner for one of our largest Tech client verticals. You’ll bridge the gap between complex Paid Media strategies and the client’s ambitious growth goals, ensuring our partnership feels less like a vendor and more like an extension of their own leadership team. Your mission is to support driving revenue into a 20% growth success story. WHAT YOU'LL DO: * Client Leadership: Act as the primary business partner for the client, building trust-based relationships at the senior level.  * Growth Ownership: Drive a 20% YoY growth target by identifying commercial opportunities in Paid Media, Social Organic, LLM, and Influencer strategy.  * Matrix Orchestration: Lead the "Trio" (Account, Program, Strategy), serving as the final decision-maker to ensure delivery matches client expectations.  * Strategic Sparring: Challenge the client and internal teams with "Growth Invention" ideas, moving beyond execution to strategic impact.  * Commercial Governance: Own the P&L, SOWs, and profitability for the Business Group.  WHAT YOU BRING: * Media Pedigree: A deep, must-have understanding of integrated Paid Media (Social, Programmatic, Search).  * Agency DNA: Proven experience managing complex, multi-workstream accounts in a global agency or consultancy environment.  * A confident, outgoing, and positive personality.  * You are a natural people person who builds chemistry instantly.  * Challenger Mindset: You aren't afraid to have sensitive conversations or reset expectations when budgets or timings shift.  * Social Fluency: Experience or strong exposure to Social Organic and Influencer ecosystems. WE OFFER * A flexible, hybrid working policy * The choice of medical healthcare providers (Bupa or Medicash)  * 25 days holiday plus bank holidays and your birthday off each year * Company pension scheme  * EAP scheme * Ride to work scheme  * Enhanced family friendly policies * Buddy Program: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT® * A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards. * Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together! * The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications. * Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities. WHY DEPT®? We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA. We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter. At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build. DIVERSITY, EQUITY & INCLUSION  At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives. Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine. We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us. Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.

charles & charlotte

DEINE AUFGABEN * Du liebst die ganzheitliche Planung, Steuerung und Umsetzung von Social-Media-Projekten – inklusive Partnerbetreuung, Koordination interdisziplinärer Teams sowie Sicherstellung von Zeitplänen, Budgets und Qualität vom Briefing bis zur Präsentation * Du bist zuständig für die strategische Kundenberatung und gibst u.a. Empfehlungen für die Ausspielung der Social first Kampagnen und Community Management Strategien * Du bist ein*e Social Media Generalist*in und verbindest dabei Strategie, Influencer-Marketing, Paid Media, Content und Reporting zu einer konsistenten Social Media Präsenz – mit dem täglichen Ziel, den Markenauftritt besser zu machen. DEIN PROFIL * Du hast mindestens 5 Jahre Erfahrung als Account Director (im Bestfall im Social First Umfeld) und in der Partnerführung und hast nachweisliche Erfahrung in der Führung von Teams und die Fähigkeit, diese zu motivieren und zu entwickeln. * Du denkst strategisch, handelst eigenverantwortlich und passt hervorragend zu unserer offenen, teamorientierten Unternehmenskultur. * Du kennst die Social Media Landschaft und behältst aktuelle Trends im Blick. * Du bist bekannt für deine hervorragenden Kommunikationsfähigkeiten. Analytisches Denken, Proaktivität und eine lösungsorientierte Arbeitsweise sind für dich selbstverständlich. * Du sprichst fließend Deutsch und verhandlungssicher Englisch. * Du bist gerne und regelmäßig im Berliner Office – nicht jeden Tag, aber auch nicht nur einmal im Monat. Wie oft? Das klärst du eigenverantwortlich mit deinem Team. DEINE BENEFITS * Ein Team so heiß wie Frittenfett * Selbstführende Teams: Vertrauen statt Micro-Management  * Unlimited Budget für Weiterbildungen * Period Days Off