Analytical Lead – Customer & Growth to Oslo Taxi

Oslo Taxi and TaxiFix are building the next phase of a digital mobility platform. We are looking for a curious and commercially minded Analytical Lead – Customer & Growth who wants to use data and customer insight to improve digital journeys, increase conversion and help create more completed trips. This is a new role in the Growth Platform Team. You will work closely with the Head of Growth Platform and colleagues across data, technology, operations, product and finance. You do not need to be a data engineer or specialist in every tool. What matters most is that you enjoy understanding customer behaviour, spotting opportunities and turning insight into practical improvements. About Oslo Taxi and TaxiFix Oslo Taxi is one of Norway’s leading mobility and passenger transport companies, with around 450 employees, 1,900 affiliated drivers and approximately 4 million trips each year. TaxiFix is central to Oslo Taxi’s future development. We are strengthening the platform, customer journey and commercial engine behind the service to make it easier for more customers to choose TaxiFix, complete their booking and return again. Growth for us is not only about attracting more customers. It is also about understanding how customer demand, fleet availability, driver economics, price, timing and operations work together to create more completed trips and profitable growth. The role As Analytical Lead – Customer & Growth, you will help make data useful in the day-to-day growth work around TaxiFix. You will analyse how customers use the app, where they drop off, what drives conversion and which initiatives are most likely to improve customer experience and commercial results. You will be part of the Growth Platform Team, which is now developing into a broader team for growth, customer platform, CRM, conversion, customer dialogue and commercial optimisation. You will also work closely with Team Data & AI, which develops the data, analytics and technology capabilities behind decision support, pricing and customer experience. Your role is to turn this insight into clear priorities, hypotheses, experiments and commercial action. What you will do You will: Analyse customer journeys in TaxiFix, from app opening and search to booking, completed trips and repeat usage. Identify patterns in customer behaviour, conversion, drop-off and loyalty. Follow up relevant KPIs related to app usage, activation, conversion, completed trips and customer growth. Build and improve dashboards, analyses and decision support for the Growth Platform Team. Measure the impact of campaigns, CRM initiatives, customer communication and product improvements. Help identify hypotheses and support experiments and A/B testing. Explore how demand, availability, geography, timing and price affect completed trips. Turn analysis into clear recommendations that colleagues can act on. Work closely with colleagues in growth, data, product, technology, operations and finance. Explore how customer demand, vehicle availability, geography, timing, price and operational capacity affect conversion, completed trips and commercial performance. Who we are looking for You may come from a role in growth analytics, digital analytics, customer insight, business intelligence or commercial analysis. Experience from apps, e-commerce, marketplaces, retail, mobility, logistics or other transaction-driven businesses is relevant, but not required. You will likely recognise yourself in several of these: You enjoy working with customer behaviour, digital journeys and commercial data. You have experience with dashboards, KPI reporting or data visualisation. You understand conversion, retention, customer journeys or digital performance. You are comfortable using SQL and relevant analytics or BI tools. You can explain insight clearly to people who do not work with data every day. You enjoy working across teams and seeing analysis lead to real improvements. Experience with tools such as Power BI, Tableau, Looker Studio, Google Analytics, Firebase, Amplitude, Mixpanel or CRM platforms is an advantage. Python or R is beneficial, but not a requirement. Why Oslo Taxi? This is an opportunity to join Oslo Taxi at an important time. You will take part in developing TaxiFix into a stronger customer platform and growth engine, while working closely with people who understand the operational reality behind every trip. Your work will not disappear into reports. It will help shape priorities, customer journeys and decisions that can create measurable impact. Practical information The position is based at Carl Berner in Oslo and requires regular presence in the office. Norwegian is not a requirement. Strong English communication skills are essential. Candidates must be based in Norway, or able to relocate before the start date. The recruitment process will include interviews with Hammer & Hanborg and Oslo Taxi. First-round interviews are planned for August 2026. For questions about the position, please contact Senior Recruitment Advisor Trine Larsen at +47 47 26 99 99 or trine.larsen@hammerhanborg.com , or Talent Acquisition Specialist Karen Vassøy Nilsen at +47 94 46 51 57 or karen.nilsen@hammerhanborg.com . Please apply through the portal as soon as possible, and no later than 3rd of August 2026. About Hammer & Hanborg by Jurek Hammer & Hanborg by Jurek is a Nordic full-service consulting company within recruitment and consultancy. We help companies develop and strengthen human capital through executive recruitment, specialist recruitment and consultancy. We work across industries and deliver expertise within communications, marketing, HR, Growth, MarTech, ComTech and e-commerce, both for permanent roles and temporary needs such as projects, interim and temporary positions. Please apply through the “Apply now” button, upload your CV, and answer some questions. We do not want a cover letter. We are actively reviewing applications, so apply as soon as possible. Due to the GDPR, we can’t accept applications through email. We look forward to receiving your application! At Hammer & Hanborg we make a difference between being competent and being the right person for a job. Competence is much more than a CV and we always match candidates based on potential, values and motivation. We think it’s important that it’s fun to work and we believe in collaboration based on trust and mutual respect. We strive to always encourage and challenge both ourselves and our clients to have the courage to develop and make change happen. We believe that Diversity and Inclusion are strengths and welcome all applicants. Together we create future professional life. You are welcome to join us.  Please read more: hammerhanborg.com   Hammer & Hanborg by Jurek is a member of Diversity Charter Sweden who works for a world where different ideas, knowledge, experiences, and competence count, where difference is a resource.