Head of Paid Media

Reddit

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 126 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com. "The front page of the internet,” Reddit brings over 500 million people together each month through their common interests, inviting them to share, vote, comment, and create across thousands of communities. Come for the cats, stay for the empathy. Reddit is looking for an Ads Measurement Lead in London to help our advertising partners succeed on our platform. This role will be an integral part of the Marketing Sciences team, and overall Marketing organization – driving our value proposition to agencies and brands by demonstrating the power and performance of Reddit as a media platform. In short, we’re looking for a measurement lead with a marketers mindset.  This Lead will be a key partner to our sales team, fusing best practices, industry knowledge, and critical thinking in order to help clients achieve their brand and  performance goals on Reddit.  This role will be focused on supporting the Sales team to help grow full funnel revenue through measurement, partnerships and signals excellence.  As Reddit is a rapidly growing company, your primary responsibilities will evolve over time and there is a significant opportunity to drive impact within Reddit and support your own career growth. This role reports directly to the Head of Measurement, EMEA. Responsibilities: * Daily responsibilities will span across advertising measurement, performance optimizations, vendor development, advertising strategy, teaching and supporting our sales team, and research.  * Measurement knowledge including attitudinal survey research, offline and online sales/ROI measurement, impression/attribution/conversion and mobile tracking, 1st and 3rd party insights storytelling, and custom research. * Collaborate closely with Client Account Managers to gain a deep understanding of clients’ campaign setups, measurement stack and performance goals, as well as collaborate closely with Product & PMM. * Translate global best practices into EMEA context, creating playbooks and best practices for EMEA specific campaigns.  * Translate data insights into actionable recommendations with clear justifications and expected outcomes, maintaining regular communication of vertical updates and optimization suggestions to our team. * Leverage measurement results to drive sales impact - developing benchmarks, case studies, media & creative best practices, and refinement/optimization to our audience and targeting strategy to improve efficiency and effectiveness. * Partner with Sales, Marketing, and Brand Strategy to develop compelling storylines that highlight opportunities for Reddit advertisers and our competitive advantage.  Join key client meetings as a subject matter expert to provide technical guidance and objection handling.  * Develop and support our go-to-market teams in EMEA  with your measurement expertise, industry knowledge, and insights specific to market nuances. * Support the execution of innovative primary research that amplifies our narrative and value proposition to advertisers, and the development of insights products that position Reddit as a curator of business-critical learnings to advertisers.  * The ideal candidate is someone who possesses the ability to collaborate effectively, identify & understand issues, and work effectively to create long-term solutions. Required Qualifications: * A data-driven storyteller that’s passionate about measurement to inspire and drive action.  * 5+ years in ad research or ad tech – at a research vendor, media owner, client or agency partner. * You are familiar with the ad measurement landscape and the primary vendors, products, and services that advertisers use to measure performance  & brand - and how it all works from a technical perspective.   * A knowledge of experimentation and familiarity with the underlying statistical methods  * Expertise in these three areas of measurement across verticals: * Reach: impressions, viewability, on-target percentage, brand safety, etc. * Resonance: brand awareness, consideration, intent, etc. * Reaction: attribution, conversion, sales lift, tune-in, foot traffic, etc. * Experience optimizing toward DR focused KPIs, as well as knowledge of holistic media planning to support brand awareness and performance campaigns in tandem  * Experienced in executing incrementality testing, developing test+learn agendas and working with engineering + product teams on advanced measurement cases.  * You have a strong background in the execution, analysis, and presentation of quantitative advertising research.  * Proven ability to weave primary research, 1st party platform data, and 3rd party/syndicated research together into a cohesive and compelling story of strategic importance. * Experience working with measurement vendors to bring new services and capabilities to life at a technology company. * Exceptional written and oral communication skills – you’re articulate and engaging * Motivated self-starter who thrives in unstructured environments on an evolving team * BA/BS degree Benefits: * Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support * Family Planning Support * Gender-Affirming Care * Mental Health & Coaching Benefits * Group Personal Pension Scheme with Employer match * Private Medical and Dental Scheme * Income Replacement Programs * Bike to Work scheme * Flexible Vacation & Paid Volunteer Time Off * Generous Paid Parental Leave     In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews. During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable.  We will not sell your personal information or disclose it to any third party for their marketing purposes.  We will delete any recording of your interview promptly after making a hiring decision.  For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors. Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve.  Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.

Adyen

This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.  For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.   Adyen is looking for a data-driven, proactive and collaborative digital marketing manager. This role will work from our London office and report directly to the Head of Marketing UK.  The digital marketing role is focused on driving impact for Adyen’s acquisition efforts of new customers through digital marketing channels. In this role, you’ll be responsible for planning, setting up and optimizing targeted digital marketing campaigns across owned, earned and paid channels. You are our ideal candidate if you are experienced with B2B digital marketing, a strong communicator and fluent in working with revenue-based goals. You have a hands-on mentality, with an ability to develop, implement, track and optimize new marketing initiatives. This is a matrixed role collaborating across the local and global marketing teams to optimize Adyen’s impact through digital channels.  What you’ll do: * Develop and implement digital initiatives for all paid channels to maximize lead generation in the UK market * Work closely with the local commercial teams and global acquisition team to generate sales accepted opportunities from digital channels. * Leverage analytic tools to determine effectiveness of campaigns and promotions across all channels. Optimize on a daily basis. * Manage the localizations and optimizations of the local webpages. Manage landing page creation, web translations, and local SEO optimization. Who you are: * Minimum of 3 years of experience in digital marketing and customer acquisition. B2B tech experience is a plus. * Strong background in SEA (e.g. Google, Microsoft) and other paid acquisition channels (e.g. LinkedIn). Knowledge in SEO and programmatic advertising (eg. DV360) is a plus. * A results-driven marketing professional with a proven ability to strategically create, execute, and optimize successful campaigns for specific audiences, consistently improving marketing ROI. * High language proficiency in English. * Tool knowledge (eg. Google Analytics, Salesforce, Marketo, Looker) is a plus. * Ability to travel internationally 20%+ Our Diversity, Equity and Inclusion commitments  Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen.  Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application! What’s next? Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility. This role is based out of our London office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.

Databricks

SLSQ227R700 While candidates in the listed locations are encouraged for this role, we are open to remote candidates in other locations. As Go-to-Market Leader for EMEA Financial Services, you will drive the go-to-market strategy to grow the Banking/Payments, Capital Markets and Insurance businesses. You will be the domain expert and business executive for financial services within Databricks. You will set the vision, build assets for field productivity, maintain executive relationships with customers and partners, and work with a cross-functional team across Databricks. You have a passion for how Data+AI will transform the banking industry, be familiar with unique challenges that European Financial Service Institutions (FSIs) face, and be effective at influencing decision makers across customers and partners. This job will require travel for conferences, customer and team meetings. You will report to the VP of Financial Services, Cyber Security and Sustainability GTM. The impact you will have * Own the strategy for Financial Services GTM - create growth execution plan, drive C-level relationships with customers, and drive new customers logos and revenue growth * Work with the sales and pre-sales teams to create account-level, segment-level and region-level go-to-market plans across the globe for the vertical * Work with partners to develop strategic C-level relationships with ISV and CSI partners * Identify operational gaps in each sub-segment of the GTM motion, be data-driven about quantifying business opportunities and execute improvement plans * Develop comprehensive sub-vertical sales plays with Sales Programs teams to build scalable and geographically tailored motions to drive growth in EMEA. * Act as a thought leader in the industry by authoring white-papers, speaking at events, and engaging with C-suite * Become trusted advisor to multiple stakeholders within Databricks from product, sales, pre-sales, marketing, to partner teams. * Work closely with Sales Enablement teams to boost productivity of verticalised sales and pre-sales teams * Partner with marketing to develop Financial Services content, collateral, blogs and demand generation plan * Keynote marquee industry events and plan and execute Databricks events in Financial Services * Ensure Databricks has security messaging and positioning for Financial Services What we look for * Experience working as an executive (CxO) in Banking for 10+ years. * Intimate knowledge of key global regulations in Banking/Payments, Capital Markets and Insurance industries with a particular focus on European regulations * Experience driving change at large FSI institutions both from technical and business perspective with a strong understanding of how large FSIs make decisions * Strong customer-facing presence (CXO, IT and Business Leaders), ability to cultivate executive relationships and open doors for the field * Experience working in with cross-functional resources to built-out Vertical Solutions on an existing technology platform that has generated revenue and value for the customer * Experience working with sales and technical pre-sales, building go-to-market sales kits to drive market penetration * Strong knowledge of the technology landscape in banking/payments. * Hands-on experience with program managing vertical solutions (which includes: collecting, tracking and prioritising vertical business requirements, working with technical resources to ensure timelines are met, collaborating with marketing to develop marketing assets and event planning, working with partner teams to track partner relationship progress ensuring key milestones are met) * Demonstrated ability to enable and coach sales teams on how to position technology to customers in Financial Services About Databricks Databricks is the data and AI company. More than 10,000 organizations worldwide — including Comcast, Condé Nast, Grammarly, and over 50% of the Fortune 500 — rely on the Databricks Data Intelligence Platform to unify and democratize data, analytics and AI. Databricks is headquartered in San Francisco, with offices around the globe and was founded by the original creators of Lakehouse, Apache Spark™, Delta Lake and MLflow. To learn more, follow Databricks on Twitter, LinkedIn and Facebook. Benefits At Databricks, we strive to provide comprehensive benefits and perks that meet the needs of all of our employees. For specific details on the benefits offered in your region click here. Our Commitment to Diversity and Inclusion At Databricks, we are committed to fostering a diverse and inclusive culture where everyone can excel. We take great care to ensure that our hiring practices are inclusive and meet equal employment opportunity standards. Individuals looking for employment at Databricks are considered without regard to age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and other protected characteristics. Compliance If access to export-controlled technology or source code is required for performance of job duties, it is within Employer's discretion whether to apply for a U.S. government license for such positions, and Employer may decline to proceed with an applicant on this basis alone.