Recruitment & Growth Manager

At JetBrains, we’re building an AI-native platform for software development that connects developer workflows, team-level collaboration, and organizational control into a single coherent system. This platform will serve as the execution and governance layer for AI-driven development, deeply integrated with developer tools but designed to work across teams, products, and environments. This is a long-term strategic investment for JetBrains and a key pillar of our vision for the future of software development. We’re looking for a Growth Manager to own the acquisition, onboarding, and activation journey of JetBrains AI for teams and organizations. In this role, you’ll help users discover JetBrains AI through JetBrains product surfaces, clarify its value in their development workflows, and reach meaningful product usage as quickly as possible. You’ll work on product entry points, trial starts, demo and sandbox experiences, onboarding flows, setup journeys, guided education, and activation experiments that help the right audience become active JetBrains AI users. KEY RESPONSIBILITIES: * Own the acquisition, onboarding, and activation journey of JetBrains AI for teams and organizations. * Define, measure, and improve the path from relevant product entry points to meaningful product usage. * Optimize acquisition flows across JetBrains entry points, including IDEs, desktop products, plugins, account flows, contextual prompts, and others. * Create and improve self-service paths into JetBrains AI, including trial starts, guided demos, sandbox experiences, interactive walkthroughs, and setup flows. * Design and iterate on onboarding, guided product education, first-run experiences, contextual prompts, empty states, and other moments that help users discover value. * Identify friction points across entry, signup, setup, onboarding, trial, and first-use flows, and turn them into clear product opportunities. * Lead experiments aimed at improving acquisition conversion, onboarding completion, trial-to-active conversion, activation, and early repeated usage. * Partner with the Marketing department on acquisition journeys, campaign-to-product continuity, life cycle flows, and the transition from marketing touchpoints to product experience. * Partner with monetization specialists on trial experience, upgrade prompts, usage limits, and commercial constraints. * Work closely with design, engineering, analytics, research, marketing, monetization, and other product teams to ship measurable improvements to the early user journey. * Establish clear growth hypotheses, prioritize experiments, analyze results, and turn learnings into product and business decisions.   WE’LL BE HAPPY TO HAVE YOU ON OUR TEAM IF YOU: * Have experience in onboarding, activation, and driving product-led growth in developer tools, SaaS, or AI products. * Have worked on improving acquisition-to-activation funnels, product entry points, onboarding flows, trial experiences, or new-user experiences. * Understand how to connect marketing touchpoints with product-side acquisition into a coherent user journey. * Are comfortable using product analytics, funnels, cohorts, segmentation, and qualitative insights to understand user behavior. * Have experience designing, running, and interpreting product experiments. * Can translate ambiguous growth problems into focused hypotheses, product changes, and measurable outcomes. * Understand how to help users reach value quickly without relying on heavy sales assistance or manual onboarding. * Have strong UX judgment and care about reducing friction, clarifying value, and building trust with users. * Can collaborate effectively with engineering, design, analytics, marketing, monetization, research, and other product teams. * Communicate clearly and can align stakeholders around funnel insights, growth priorities, and experiment results. WE’LL BE ESPECIALLY THRILLED IF YOU: * Have experience with AI-powered products, developer tools, IDEs, DevOps platforms, or software engineering workflows. * Have designed acquisition, onboarding, or activation experiences for complex technical products. * Have worked on product-led acquisition from owned product surfaces, such as in-app prompts, contextual entry points, trial starts, demos, sandboxes, and interactive walkthroughs. * Understand product-led growth in B2B or prosumer products, especially where individual users can influence wider adoption. * Are familiar with behavioral analytics tools, experimentation platforms, funnel analysis, cohort analysis, and activation modeling. * Have a strong intuition for developer audiences and understand their expectations around control, transparency, low friction, and practical value. WHY JOIN JETBRAINS?  * Strong base salary. We offer competitive pay that reflects your skills and experience. * Flexible work location. Enjoy the freedom to work from home or from the office. * Remote work. Spend up to 30 days per year working remotely from abroad. * Extra time off. More days to relax, recharge, and do the things you love. * Medical insurance allowance. Enjoy peace of mind for you and your family * Learning and development opportunities. Access to conferences, courses, and language classes. * Language classes. Pick up the local language or sharpen your English skills. * Fuel your day. Enjoy a hot meal or receive a lunch allowance on workdays. * Mental health support. To help you feel your best, we provide easy access to professional mental health services. * Sports benefit. Enjoy an on-site gym or sports club stipend. * Internal events. Join company-wide celebrations and team gatherings. *Some benefits may vary depending on location. x #LI-KL1  We are an equal opportunity employer We know great ideas can come from anyone, anywhere. That’s why we do our best to create an open and inclusive workplace – one that welcomes everyone regardless of their background, identity, religion, age, accessibility needs, or orientation. We process the data provided in your job application in accordance with the Recruitment Privacy Policy.

Mentimeter is an engagement tool with a clear goal in mind. To turn presentations into conversations. Through real-time interactivity and clear visualizations, we get people to participate, engage and become more productive. Transforming all those passive meetings, airless classrooms and drawn out trainings into valuable and memorable moments. We truly believe that you achieve the best results by doing things together. And that successful leaders need to adopt a curious and collaborative mindset in order to get there. So with you at Mentimeter, you’ll be a big part of the ambition to help over 1 billion people listen, learn and work better together. Summer hiring notice: Due to summer vacations, we will begin the reviewing and interviewing process for this role from August. However, we encourage you to submit your application as soon as possible. THE ROLE: At Mentimeter, organic growth is a core part of how we scale across both self-serve and enterprise. With search evolving quickly, there’s an opportunity to rethink how we show up across queries, use cases, and increasingly AI-driven experiences. We’re looking for an experienced Senior SEO & AI Search Growth Manager to drive Mentimeter’s organic acquisition strategy — making sure high-intent users find us, understand us, and convert through SEO, AI-era discoverability, structured content and localization. You’ll help define the next version of organic discovery at Mentimeter — shaping how we capture demand and stay visible when it matters most. This is a senior, hands-on individual contributor role: you’ll set the strategy and execute it by building and publishing indexable pages directly in our CMS using approved templates/components, while keeping a scalable content architecture across personas and markets. You’ll help shape how Mentimeter is discovered across both traditional search and emerging AI-driven answer experiences. IN THIS ROLE YOU WILL: * Own and execute Mentimeter’s SEO strategy: keyword intent mapping, topic clusters, internal linking, and technical foundations. * Improve discoverability through structured data and modern search practices, including AEO/SGE readiness. * Monitor performance (rankings, traffic, organic registrations) and iterate based on results and search trends. * Plan and lead global SEO content creation with Brand and Product Marketing (PMM), ensuring content matches user intent and business goals. * Build and publish search-optimized, indexable pages in the CMS (titles, headings, meta, canonicals, internal linking, and schema/hreflang where supported). * Maintain a clear, scalable content structure across personas, use cases, and markets — and keep internal linking healthy. * Lead localization efforts so translated content meets search standards and delivers real, unique value in each market. * Partner with CRO to improve conversion without compromising SEO fundamentals; scale winning treatments across templates and markets. * Track the organic funnel end-to-end and identify opportunities to grow reach, engagement, and registrations. Own the organic journey from discovery to registration, ensuring our search strategy attracts high-intent users — not just traffic. * Act as an internal voice of search, helping stakeholders understand important shifts in SEO, AI-driven discovery, and search behavior. YOU’LL COLLABORATE CLOSELY WITH: * Website Growth Manager (priorities, goals, tracking, roadmap input) * Website Optimization / CRO (experiments on indexable pages, scaling winners) * Brand & PMM (themes, messaging, quality, and consistency) * Web PM & Developers (new templates/components, platform improvements) * Sales Enablement (enterprise personas/use cases and content needs) * Analytics (tracking validation, attribution, page-level reporting) WHAT WE’RE LOOKING FOR: You’re the kind of person who can zoom out and set a clear organic strategy — then zoom in and ship pages that perform. * Strong experience in SEO and content growth, typically at least 8+ years. * Deep understanding of technical + semantic SEO, internal linking, structured data, and localization fundamentals. * Proven track record growing organic traffic and converting that traffic into registrations and revenue. * Comfortable owning an SEO/content roadmap and delivering strategy + execution. * Confidence publishing directly in a CMS and ensuring content quality (with strong editorial judgment). * Collaborative, proactive working style across Marketing, CRO, Web, PMM, Sales Enablement and Analytics. * Strong commercial judgment: you know how to prioritize high-intent opportunities and focus on work that drives meaningful business impact, not just rankings. * Good understanding of how search is evolving, including AI-influenced discovery and answer-driven search experiences. Who are you: * The technical specialist: You have 8+ years of experience in high-growth digital companies, with a proven track record of scaling organic traffic into the millions. * AI-native: You understand the data science behind search. You have a working knowledge of how LLMs process information and how to leverage them for content scale. * The change leader: You are a strong communicator who can lead cross-functional teams and act as a central point of enablement, clearing bottlenecks to execute fast. * Data-fluent: You are proficient in SQL, Tableau, or similar tools, allowing you to move beyond "vanity metrics" and report on true pipeline contribution. REQUIRED TECHNICAL SKILL SET: * SEO/AEO tools: High level mastery of Ahrefs, Semrush, Screaming Frog, and AI-driven tools. * Data & analytics: GA4, GSC, SQL, and Google Tag Manager. * CMS expertise: Deep hands-on experience with headless CMS architectures like Contentful or other. * Technical excellence: Deep understanding of internationalization (hreflang at scale), site migrations, and page speed optimization. NOT REQUIRED: * Swedish is not required (as daily work is carried out in English and the Mentimeter team currently boasts 50+ different nationalities) WHAT GOOD LOOKS LIKE (AFTER YOU’VE SETTLED IN) * High-quality SEO pages ship steadily (brief → live), and organic registrations per page trend up over time. * A reduction in content-to-live cycles through automation and modular CMS design. * Clear visibility across priority topics/intents/personas — including presence in snippets/AI results where relevant. * Localized pages rank well and convert in key markets. * CRO collaboration feels smooth: experiments improve conversion and keep search performance healthy. A significant increase in organic traffic with a corresponding uplift in Conversion Rate (CvR) * Stakeholders across the business have better visibility into organic performance and stronger confidence in how search supports growth, empowered by transparent, proactive reporting. * An overall clear progress in how Mentimeter shows up across both traditional search and AI-driven discovery experiences. ---------------------------------------------------------------------------------------------------------------------------------- 📍 Location: This is a hybrid role at Mentimeter HQ in Stockholm. Our guideline is 3 days a week at the office. Please note that we do not offer relocation sponsorship for the position. 💡Our recruitment process: 1. Screening interview 2. Hiring Manager Interview 3. Business Case + Competence Interview on-site 4. Culture interview (incl. conducting a personality & logical ability tets) 5. References & Offer Not sure you tick every box? Apply anyway—great matches often come in surprising shapes. At Mentimeter where we currently boast over 50+ different nationalities, you'll be part of a culture that values creativity, innovation, and inclusivity. We believe in supporting our team members' growth and offering them the platform to excel. If you're eager to contribute to our mission and make a significant impact, we'd love to hear from you.   What Mentimeter can offer At Mentimeter we can offer a diverse and inclusive work environment supported by smart and driven colleagues. We believe in continuous professional development for all of our colleagues and therefore offer access to a leadership program (including external personal coach) and relevant education to ensure that we continue to be state-of-the-art when it comes to innovating and building Mentimeter. Your place will be in a growing company with lots of career opportunities, working on a beloved product used by more than 300 million people. It’s not all about work though, we also offer a very healthy view on work-life balance. All of this comes attached with a competitive compensation and benefits package, including pension contributions. Learn more about our benefits by visiting our Benefits & Perks page AI and Hiring at Mentimeter At Mentimeter, we believe AI helps us work smarter - but it never replaces the human assessment, curiosity, and personal connection that define our culture and our hiring. We use AI as a sparring partner: to bounce ideas, bring new perspectives, support structure, and make our work more efficient. But the meaning, decisions, and interactions always come from people. * AI does not screen or decide on candidates. *  There is no automated filtering, ranking, or decision-making in our recruitment process. Every application is reviewed by a person. * Hiring teams may use AI to support their work - for example, to structure notes, prepare interview questions, or organize their thinking. AI strengthens our work, but it does not define it. At Mentimeter, we’re not building an AI-driven hiring process - we’re building a people-first culture, where technology helps us listen, learn, and grow together. Culture at Mentimeter At Mentimeter we believe in giving everyone a voice - regardless of who you are. So we build a platform that does just that. Our platform is not only our product but also our organization. A platform where people feel safe, where differences are embraced, a place where you can have fun. We strongly encourage applicants who are people of color, LGBTQ+, women, people with disabilities, and/or formerly incarcerated people, and a college degree is not strictly required. In order to give everyone a voice, we need to be as diverse as our users. Learn more about our culture by visiting our Culture page. Review our Privacy Policy for more information.