
WPP · Tokyo
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-ge...
WPP is the trusted growth partner for the world’s leading brands.
We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative
enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing
platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.
Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning,
attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.
For more information, visit WPP.com.
We are looking for a Creative Director to lead creative strategy and execution for key clients across Beauty, Feminine Care, and
Tech. This role requires strong conceptual leadership and excellent craft standards, with the ability to drive performance in
social media and content ecosystems, alongside data- and AI-enabled marketing approaches.
You will shape integrated campaigns from idea to delivery, guide multidisciplinary teams, and build trusted client relationships
through clear storytelling and confident presentations in both Japanese and English. You will also bring a sharp understanding of
consumer insight, particularly in categories where empathy and nuance materially improve creative relevance and effectiveness.
production control capability
effective creative solutions
standards
creative leadership
across deliverables
VML & OGILVY JAPAN GK WAS ESTABLISHED IN APRIL 2019 AS A PARTNERSHIP BETWEEN GEOMETRY GLOBAL AND THE OGILVY GROUP TO ENHANCE OUR
OFFERING TO BRANDS IN JAPAN IN SUPPORT OF THEIR BUSINESS AMBITIONS AND MARKETING OBJECTIVES. WE BELIEVE IN THE POWER OF CREATIVITY
TO DRIVE MEANINGFUL CHANGE THAT DELIVERS POSITIVE BUSINESS OUTCOMES. NOW MORE THAN EVER THE ABILITY FOR AN AGENCY TO FLEX AND
ADAPT TO CLIENTS CHANGING NEEDS IS VITAL IN THE APPLICATION OF COMMUNICATIONS, BRAND EXPERIENCE, COMMERCE AND TECHNOLOGY. OUR
BLEND OF GLOBAL AND LOCAL EXPERTISE AND MARKETING CAPABILITY IS DESIGNED TO MEET THE CHALLENGES OF TODAY WHILE SETTING OUR CLIENTS
UP FOR SUCCESS FROM TOMORROW AND BEYOND. VML & OGILVY JAPAN GK IS A WPP COMPANY (NASDAQ: WWPGY)
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve
adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please
discuss this with the hiring team during the interview process.
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular
characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same
opportunities to progress in their careers.
PLEASE READ OUR PRIVACY NOTICE (HTTPS://WWW.WPP.COM/EN/CAREERS/WPP-PRIVACY-POLICY-FOR-RECRUITMENT) FOR MORE INFORMATION ON HOW WE
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. JOB OVERVIEW: As a Creative Director at VOJ, you are a pivotal leader responsible for inspiring, overseeing, and ultimately delivering brilliant creative products for our major brand clients. You are the driving force behind campaigns that not only meet business objectives but also make our clients and their brands famous, all while upholding the high creative standards of VOJ. You are the manager, the inspirer, the overseer, and the accountable party for the creative output, ensuring every piece of work is as brilliant as possible and contributes to client success and our agency's legacy. Key RESPONSIBILITIES: * Strategic Client Understanding: Deeply immerse yourself in understanding clients' business challenges and opportunities to ensure creative solutions are strategically aligned and impactful. * Brief Development & Scrutiny: Critically question and refine creative briefs, ensuring they are unique, strategically sound, and directly linked to business objectives. If discrepancies arise, you will lead the process to correct them, then effectively communicate and inspire your teams with a clear, compelling vision. * Creative Innovation & Expansion: Challenge and inspire your creative teams to develop brilliant, innovative responses to briefs. Furthermore, encourage and foster thinking beyond the immediate brief, proactively proposing smart initiatives that can significantly advance clients' brands. * Project Leadership & Oversight: Maintain a consistent oversight of each project's progress, actively stepping in to provide motivation, strategic input, and creative solutions to ensure teams deliver the highest quality work, on time and within budget. * Seamless Communication: Facilitate clear, frequent, and proactive communication across all project stakeholders to prevent misunderstandings and ensure smooth execution from conception to delivery. * Executive Alignment: Regularly update and collaborate with the Senior Creative Director and above to garner their insights and keep them fully informed of project progress and key developments. * Account & Client Partnership: Collaborate closely with account management to ensure they possess a thorough understanding of the creative work, enabling them to effectively present and "sell" ideas to clients. Be readily available to engage with clients directly to articulate the value and impact of the creative solutions, whenever necessary. SKILLS & QUALIFICATIONS: * At least 5 years of demonstrated experience in managing and leading creative teams within an agency or in-house setting. * A minimum of 10 years of experience in producing impactful advertising, digital, social media, and content campaigns, with a proven track record of successfully collaborating with clients to achieve their marketing goals. * Exceptional ability to articulate complex marketing strategies and agency ideas clearly, persuasively, and with confidence. * Proven experience in conceptualizing and executing integrated creative work across a diverse range of channels, with particular expertise in digital campaigns, alongside strong experience in video production, brand activations, and promotional initiatives. * Adept at managing, mentoring, and inspiring creative teams, with the ability to impartially judge work, identify the strongest ideas, and collaboratively develop them to their full potential. * Native Japanese language proficiency is required. Conversational English or higher is a significant advantage. * Proficiency in leveraging WPP Open platforms and a commitment to guiding junior and mid-level team members on WPP's AI policy, ensuring clear understanding and compliant application across all projects in collaboration with WPP AI and legal teams. #LI-DNP We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. PLEASE READ OUR PRIVACY NOTICE (HTTPS://WWW.WPP.COM/EN/CAREERS/WPP-PRIVACY-POLICY-FOR-RECRUITMENT) FOR MORE INFORMATION ON HOW WE PROCESS THE INFORMATION YOU PROVIDE.
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. ROLE OVERVIEW: アートディレクターは、BEATチームにおいてデジタル領域全体のビジュアル設計およびアートディレクションを担い、ブランド体験とユーザー体験の質を最大化する役割を担います。ブランド戦略やビジネス目標、UX設計を理解した上で、Web、CRM、Paidmedia、各種キャンペーンのデジタルタッチポイントにおけるクリエイティブに落とし込みます。コピーライター、UI/UXプランナー、デザイナー、プロデューサーと密に連携し、成果につながる一貫性のあるデジタルクリエイティブを実現します。 KEY RESPONSIBILITIES: * デジタル全体のビジュアル設計・アートディレクション デジタルクリエイティブ全体のビジュアルコンセプト設計およびアートディレクション * キャンペーン横断のデザイン方針策定 Web、CRM、Paid Media などキャンペーン全般におけるデザイン方針の策定 * デザイナーへのディレクションと品質レビュー デザイナーへのディレクションおよびレビュー * コピー・UXと連動した表現設計 コピーライターやUI/UXプランナーとの連携による表現統合 * クライアントへのクリエイティブ説明・提案 クライアントへのデザイン意図説明・プレゼンテーション DESIRED SKILLS & EXPERIENCE: * デジタル領域でのアートディレクション実務経験 デジタル領域(Web、CRM、Paid Media、各種キャンペーン)でのアートディレクション経験 * ブランド理解に基づくビジュアル設計力 ブランドガイドラインを踏まえたビジュアル設計およびクオリティ管理の実務経験 * UX/UI理解とデザイン判断力 UX/UIの基本理解とユーザー行動を考慮したデザイン判断力 * 主要デザインツールの使用スキル Figma、Adobe Creative Cloud などのデザインツール使用経験 * チームワークとコミュニケーション力 チームでの制作経験と円滑なコミュニケーション力 * 日本語・英語での業務遂行能力 日本語と英語でビジネスレベルで業務ができること。特に英語においては、クライアントやオフショア先のクリエイティブスタッフと英語でのやり取りが多いためビジネスレベルを必要とします。 * 対面コミュニケーションを重視した働き方 週3回以上の出社を基本とし、社内メンバーと日常的にコミュニケーションを取れる方 #LI-DNP We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. PLEASE READ OUR PRIVACY NOTICE (HTTPS://WWW.WPP.COM/EN/CAREERS/WPP-PRIVACY-POLICY-FOR-RECRUITMENT) FOR MORE INFORMATION ON HOW WE PROCESS THE INFORMATION YOU PROVIDE.
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. THE WPP CONTENT STUDIO: Our Content Studio is dedicated to producing automated, performance-driven creatives at scale. This means we don't just make ads; we engineer dynamic, intelligent content that learns, adapts, and is optimized for maximum impact. We move beyond traditional static campaigns to content that resonate with individual audiences. Our capability is enabled by AI and Analytics. We harness AI to understand audience nuances, predict trends, and automate complex creative variations. Our integration with analytics ensures that every creative decision is data-informed, allowing us to continuously measure, learn, and refine for media effectiveness and performance. Our team consists of talent across: * Creative: Our designers and content creators push the boundaries of visual storytelling and compelling messaging, ensuring every asset is engaging and on-brand. * Ad engineering: Our template designers build the messaging and data frameworks and pipelines that make dynamic, scalable creative possible. * Innovation: We are always exploring new technologies, platforms, and methodologies to stay at the forefront of the dynamic creative space. By seamlessly integrating art and science, the WPP Content Studio delivers: * Relevance at scale: Tailored messages and visuals that speak directly to each consumer. * Effectiveness: Automated production processes that drastically reduce time-to-market and cost. * Performance: Creatives that are continuously optimized by data, driving higher engagement, conversions, and ROI for our clients. ABOUT THE ROLE: We are looking for a Client lead / Project director to join our dynamic team. This critical role will serve as the central liaison, orchestrating the seamless execution of complex dynamic creative projects. You will be the primary bridge between our internal creative and technical teams, and our valued clients. Your expertise in project management, communication, and stakeholder alignment will ensure that all projects are delivered on time, within scope, and to the highest quality standards, driving the success of our personalized marketing initiatives. WHAT YOU'LL DO: * Strategic Project Leadership: Own the end-to-end project lifecycle for dynamic creative campaigns, from initial brief to final delivery and post-launch analysis. * Cross-Functional Liaison: Act as the primary point of contact and facilitator between: * Clients: Manage client expectations, provide regular updates, gather feedback, and ensure their strategic objectives are met through our dynamic creative solutions. * Internal Teams: Collaborate closely with our Dynamic Creative Template Designers, Developers, Data Strategists, and Media Buyers to ensure seamless workflow, resource allocation, and technical feasibility. * Timeline & Resource Management: Develop, manage, and communicate detailed project plans, timelines, and resource allocations. Proactively identify and mitigate potential risks, bottlenecks, and scope creep. * Deliverable Management: Define clear deliverables, ensure their quality, and facilitate timely reviews and approvals from all stakeholders. * Communication & Alignment: Establish and maintain clear, consistent communication channels across all parties. Facilitate meetings, document decisions, and ensure all stakeholders are informed and aligned on project status, changes, and next steps. * Briefing & Scoping: Work with clients to refine creative briefs, ensuring they are comprehensive, actionable, and suitable for dynamic creative execution. Help define project scope and requirements. * Process Improvement: Continuously identify opportunities to optimize workflows, improve communication, and enhance the efficiency of our dynamic creative production process. * Stakeholder Relationship Management: Build strong, trusting relationships with clients and internal teams, fostering a collaborative and productive environment. * Reporting: Provide regular project status reports to senior management and key stakeholders. DESIRED SKILLS & EXPERIENCE * 6+ years of experience in project management within a marketing technology company, or in-house creative/marketing department, with a strong focus on digital advertising. * Proven experience managing complex digital projects involving multiple stakeholders, particularly those with a dynamic or personalized creative component (DCO, programmatic creative). * Business Japanese + proficient spoken/ written English * Exceptional communication skills (written and verbal) with the ability to articulate complex technical and creative concepts clearly to diverse audiences (technical, creative, client-facing). * Strong understanding of the digital advertising ecosystem, including ad formats (display, social, video), ad serving, and dynamic creative optimization (DCO) principles. * Demonstrated ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment. * Strong negotiation and conflict resolution skills. * Experience working with creative teams and understanding the creative development process. * A collaborative spirit and a proven ability to build consensus and drive projects forward. * Bachelor's degree in Marketing, Communications, Business, or a related field. BONUS POINTS IF YOU HAVE: * PMP or other relevant project management certification. * Experience with agile methodologies. * Familiarity with creative production workflows for video and HTML5. * Experience working directly with DCO platforms (e.g., Celtra, Jivox, Ad-Lib.io, io). * Background in client services or account management #LI-DNP We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. PLEASE READ OUR PRIVACY NOTICE (HTTPS://WWW.WPP.COM/EN/CAREERS/WPP-PRIVACY-POLICY-FOR-RECRUITMENT) FOR MORE INFORMATION ON HOW WE PROCESS THE INFORMATION YOU PROVIDE.