Content & PR Marketing Lead (f/m/d)

Almedia

This isn’t your regular job. Almedia is a place where those who want to push harder can accelerate their careers faster than anywhere else. We’re aiming to become Germany’s second bootstrapped unicorn. Almedia is already Europe’s #3 fastest-growing company in 2025 (FT1000). We are building the future of marketing by rewarding our community of over 70 million users for engaging with our advertisers’ products. We are offering a new way to acquire users for the biggest companies in the world. At Almedia, you’ll: * Own way more, way earlier — you’ll be trusted with responsibility fast. * Push harder, get further — this isn’t a 9–5. We highly reward intensity. * Join a rare environment — you will work with ambitious high-speed, high-ownership people. * Fully present — we’re 5 days a week in the office to build the energising momentum we need. Salary Range: €55K - €68K • Offers Equity • Offers Bonus We're looking for a Marketing Communications Manager (B2B) who spans brand and growth marketing - someone versatile enough to move across content, product marketing, and employer brand, but with a clear centre of gravity in storytelling and strategic content production. You'll be part of a hybrid team where everyone covers more than one surface, and you'll have real ownership across multiple workstreams from day one to do whatever brings the most impact to reach our company goals. The core of the job is making Almedia’s expertise and brand impossible to ignore in the space of gaming, advertising, technology, data, consumer apps, scale-ups and growth companies, so we get noticed by partners and potential employees. That means finding the signal inside a technically complex business, turning it into content that actually moves people and deals, and then making sure it reaches the right personas in the right way. The measure of success is simple: how many more people know about Almedia, and how many stakeholders reach out to us because of our initiatives and the collateral we publish, rather than the other way around. You'll report to our Global B2B Marketing Lead, work closely with PR and event managers, and collaborate with the growth team and C-Suite to continuously develop the Almedia brand. What You'll Do 🎯 * Drive flagship brand campaigns. Own brand campaigns end to end - from identifying the high-impact opportunity and building the story, through to channel rollout and measurement. You decide what gets done, made and why. The standard is that it needs to be worth actioning, not just worth reading. * Leverage the team. Find ways to use our 150+ people to source content and amplify the message, without adding to their workload, but making their contributions count. * Build and distribute the growth content engine. Develop white papers sourced from our own data, case studies with real customer evidence, a monthly newsletter, and campaign assets for our flagship events, then own how they get out into the world. Identify the right channels, the right timing, and the right formats to make sure what gets made actually gets read. Track whether it's working and adjust. * Make sales self-sufficient. Build a product marketing toolkit for Freecash and Link, including messaging, one-pagers, pitch decks, and case studies, so that active deals and existing partnerships use the collateral instead of improvised slides. Track adoption and close the loop with the sales team on what's actually working. * Grow Almedia's presence. Turn the work you produce into reputation. The white papers, case studies, and campaign assets you create should be doing double duty, showing up in pitches, feeding into event narratives, and giving Almedia a clear point of view in a crowded market. The goal is that people in our industry know who we are and what we stand for, because the content speaks for itself. * Bring stakeholders along. Get internal buy-in for marketing initiatives from people who have other priorities. Whether it's sourcing a customer story from sales, getting a C-Suite perspective into a white paper, or aligning leadership on a campaign direction, you know how to make marketing a team effort without making it someone else's problem. What Your First 90 Days Look Like * Month 1: Learn the product suite, the sales motion, and the content gaps. Audit existing collateral and identify what's missing or not being used. Get onboarded on the brand activities and support planned activations and events with narrative and copy. * Month 2: Ship your first white paper or flagship content asset and own its distribution. Conceptualise a brand or growth-focused event. * Month 3: Own the growth side of the social and website content calendar. Have a working content calendar in place, and a feedback loop running between you, sales, and leadership on what's resonating. By this point you're running on your own. What You'll Bring 💡 * Strategic content thinking. You approach content as a lever, not a deliverable. You ask what outcome a piece needs to drive before you write a word, and you're just as focused on distribution and measurement as you are on the writing itself. You're not here to fill a content calendar, you're here to shift how our market thinks about Almedia. * C2-level B2B writing. You can take a complex product or technical concept and produce something a busy CMO would read in full. Long-form assets, white papers, case studies, product one-pagers, come out publish-ready, not draft-ready. You self-edit hard and don't need someone to rewrite your work. * Story sourcing instinct. You know how to find the interesting thing inside a business: the data point that reframes a conversation, the customer story that proves the value prop, the internal perspective that hasn't been said publicly yet. You don't wait for a brief to hand you a story. * Product marketing fundamentals. You've built or maintained messaging frameworks, value propositions, and sales collateral before. You understand how B2B buyers think and what makes a case study actually useful in a sales conversation versus something that sits in a Notion folder. * Project ownership. Complex projects, a website section, a flagship report, a product launch toolkit, run on your calendar, not someone else's. You track dependencies, manage vendors or freelancers when needed, and communicate proactively when something is off track. * Bonus: German or Turkish language skills for PR coordination. * Bonus: Background in adtech, mobile gaming, or performance marketing. What Makes You a Great Fit 🌟 * Own Everything: A piece of content doesn't leave your hands until it's genuinely good, and neither does its distribution or results. You take accountability for the full outcome, not just your section of it. * Take Initiative: You spot the gap or content opportunity before someone points it out and you've already started filling it. * Move Fast: You run multiple workstreams in parallel, make decisions with incomplete information, and ship rather than polish indefinitely. * Focus on Impact: You know which content will move the needle and which is just noise, and you spend your time on the former. If something isn't working, you change course. * Raise the Bar: You push back when a brief is vague, when a case study is too generic, or when a deck doesn't actually say anything. High standards aren't a personality trait here, they're the job. Why Almedia? 🎁 * Own Our Growth: We offer all Berlin-based employees equity in Almedia to truly be a part of our success. * Scale With Almedia: Grow alongside a startup that has been profitable from day one. * Central Berlin Office: Work from a fully-stocked modern office built for collaboration, accessible from all around Berlin. * Other Benefits: Transport subsidy, breakfasts and lunches, language learning, Urban Sports Club, and more. We believe in fostering talent, evaluating all skill levels during the hiring process, and providing a clear path for growth. Almedia is an equal opportunity employer. We embrace and celebrate diversity, and encourage individuals from all backgrounds to apply.

Wolt

ABOUT WOLT At Wolt, we create technology that brings joy, simplicity and earnings to the neighborhoods of the world. In 2014 we started with delivery of restaurant food. Now we’re building the delivery of (almost) everything and you’ll find us in over 500 cities in 30 countries around the world. In 2022 we joined forces with DoorDash and together we keep on dreaming big and expanding across the globe. Working at Wolt isn’t always easy, but it’s definitely exciting. Here you’ll learn more, build more, and ship more than in most other companies. You’ll be challenged a lot, but also have a lot of fun on the way. So, if you’re a self-starter with drive and entrepreneurial spirit, this could be the ride of your life. As the Senior Global Integrated B2B Marketing Manager, you will own the end-to-end marketing direction for one of Wolt’s most strategic B2B business units. You will act as the marketing lead for Wolt for Work or Commerce Platform, responsible for turning business goals into clear priorities, strong narratives, and focused go-to-market execution across markets. WHAT YOU’LL BE DOING This role is about direction, judgment, and orchestration. You will work with specialized B2B marketing functions such as product marketing, content, paid, lifecycle, events, creative, brand, and PR, who own craft and execution. Your job is to make sense of it all, ask the hard questions, challenge assumptions, and ensure everything ladders up to one cohesive strategy that drives growth. You will operate as a senior, trusted partner to product and commercial leaders, leading through influence rather than people management, and acting as a force multiplier for the entire marketing organization. DAY-TO-DAY IN THIS ROLE, YOU’LL: * Own the global integrated marketing strategy and initiative roadmap for Wolt for Work, aligned with business, product, sales, and regional priorities * Act as the main marketing lead for the Wolt for Work business unit, partnering closely with global and local product and commercial stakeholders * Translate business goals into clear, focused 360-degree marketing plans across the funnel * Bring together product marketing, content, paid, lifecycle, events, brand, creative, and PR into cohesive GTM programs, while functions own execution * Own selected global and market-level initiatives end-to-end, from problem definition to delivery and impact measurement * Define priorities and make clear tradeoffs to ensure focus on the highest-impact opportunities * Shape the Wolt for Work narrative in the market, including brand positioning, key messages, and external storytelling * Define and track success metrics across awareness, adoption, and revenue, turning performance into clear insights and recommendations * Manage allocated campaign budgets with accountability for impact and ROI * Identify gaps, missed opportunities, and risks early, and actively push for better focus, quality, and outcomes * Drive alignment and momentum across teams and senior stakeholders without direct authority OUR HUMBLE EXPECTATIONS * Proven experience owning integrated B2B marketing in a complex, fast-moving, or multi-market environment * Strong cross-functional marketing background, with hands-on understanding of demand generation, product marketing, lifecycle, content, and brand, even if you did not specialize in all of them * Strategic and commercial mindset, comfortable owning direction, prioritization, and outcomes * Confidence to challenge, ask tough questions, and push for clarity while remaining collaborative and constructive * Ability to create structure and focus in ambiguous or loosely defined situations * Demonstrated ability to lead through influence and build trust with senior stakeholders * Strong analytical skills, including defining KPIs and using data to guide decisions * Clear, confident communicator who can align teams around a shared direction * Fluent (C2-level) in English and German is a plus * Experience in SaaS, platforms, or multi-product B2B businesses is a strong plus WHAT WE OFFER * The opportunity to build something meaningful and global, surrounded by kind and ambitious people. * A chance to shape how Wolt’s B2B products reach and impact businesses across markets. * Lots of learning, growth, and ownership in a high-growth tech environment. * Competitive salary and benefits, including eligibility for our long-term incentive plan. * A genuinely supportive culture that values diversity, curiosity, and getting better every day. NEXT STEPS If this sounds like the challenge you’ve been looking for, we’d love to hear from you! Submit your application, and our Talent Acquisition Partner will be in touch. Our hiring process typically includes: * An introductory chat with our TA team. * A conversation with the Hiring Manager and the team. * A practical task or case study (for relevant roles). * Final interviews with the wider team. We review applications on a rolling basis — so apply today! OUR COMMITMENT TO DIVERSITY AND INCLUSION We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

Wolt

ABOUT WOLT At Wolt, we create technology that brings joy, simplicity and earnings to the neighborhoods of the world. In 2014 we started with delivery of restaurant food. Now we’re building the delivery of (almost) everything and you’ll find us in over 500 cities in 30 countries around the world. In 2022 we joined forces with DoorDash and together we keep on dreaming big and expanding across the globe. Working at Wolt isn’t always easy, but it’s definitely exciting. Here you’ll learn more, build more, and ship more than in most other companies. You’ll be challenged a lot, but also have a lot of fun on the way. So, if you’re a self-starter with drive and entrepreneurial spirit, this could be the ride of your life. We're looking for a B2B Demand Generation Manager to join Wolt and own paid demand generation campaigns across multiple countries in one or more B2B product lines. This is a high-autonomy, high-impact role at the heart of how Wolt grows its business. You'll be building and running full-funnel, multi-channel campaigns from scratch and developing the playbooks and processes that will scale with us. You'll work closely with Sales, Product, and cross-functional teams across EMEA. WHAT YOU'LL BE DOING This role is about ownership and execution. You'll be hands-on running campaigns while also thinking strategically about how to improve efficiency, test new channels, learn with data, and build systems that last. Day-to-day in this role, you'll: * Own end-to-end paid demand generation campaigns across multiple countries and B2B products, managing significant budgets across Meta, TikTok, Google, programmatic, and other channels * Build full-funnel campaigns with B2B collaborators that span from next-level ad creatives and landing pages through to sign-up flows, lead qualification, and activated accounts * Develop and test new (locally relevant) initiatives: new messaging, new channels, new tools, and turn successful pilots into scalable playbooks * Drive automation and AI-assisted workflows to improve efficiency and reduce manual effort in day-to-day campaign management * Support new product and feature launches with go-to-market demand generation campaigns * Own reporting, tracking, and measurement, defining what success looks like and making sure we can see it clearly * Build strong cross-functional relationships with Sales, Product, and global commercial teams to ensure campaigns drive real business impact OUR HUMBLE EXPECTATIONS * B2B background in a tech company, plus for familiarity with the Food or Retail industries * 5–8 years of experience running high-budget B2B paid campaigns (>€1M/year) across multiple channels, including Meta, TikTok, Google Search, and programmatic and multiple countries or products, or clients * Demonstrated ability to effectively plan media investments based on both business and campaign-level KPIs, manage and optimize budget across channels, and do in-house media buying. * Analytical and data-driven, comfortable defining KPIs, tracking performance, and translating data into clear decisions * Intermediate to advanced knowledge in Microsoft Excel / Google Sheets (e.g, VLOOKUP, pivot, etc.) or experience with data analytics. * Strong testing and problem-solving skills: you identify a challenge, come up with a hypothesis, devise a testing strategy to get statistically significant results and ultimately scale up what works * Genuine interest in using AI and automation to improve how you work, with concrete examples to back it up * Collaborative and proactive, you work well with Sales and other functions and can build trust across teams * Excellent written and verbal communication skills in English; other languages are a plus. NICE TO HAVE: * Experience with ABM, intent-based tools, outbound motions (Clay, Cognism, ZoomInfo, etc.), media buying on industry platforms, content syndication, paid PR, or retail media * Based in or willing to spend part of your time in our Helsinki HQ (flexible for the right person, Berlin also works) WHAT WE OFFER * The opportunity to build something meaningful and global, surrounded by kind and ambitious people. * The chance to build, test, and scale. This is a role where you'll shape how Wolt grows its B2B Demand Gen approach, not just maintain what's there * Lots of learning, growth, and ownership in a high-growth tech environment. * Competitive salary and benefits. * A genuinely supportive culture that values diversity, curiosity, and getting better every day. * A flexible hybrid working model and a vibrant HQ in central Helsinki or Berlin. NEXT STEPS If this sounds like the challenge you've been looking for, we'd love to hear from you! Submit your application, and our Talent Acquisition Partner will be in touch. Our hiring process typically includes: * An introductory chat with our TA team * A conversation with the Hiring Manager * A practical assignment * Final interviews with the wider team We review applications on a rolling basis — so apply today! OUR COMMITMENT TO DIVERSITY AND INCLUSION We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.