Senior Growth Marketing Executive, Affiliates

Coupang

Company Introduction  We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did we ever live without Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we are collectively disrupting the multi-billion-dollar commerce industry from the ground up and establishing an unparalleled reputation for being leading and reliable force in South Korean commerce.  We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been at since our inception. We are all entrepreneurial surrounded by opportunities to drive new initiatives and innovations. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact. At Coupang, you will see yourself, your colleagues, your team, and the company grow every day.  Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and break traditional tradeoffs. Join Coupang now to create an epic experience in this always-on, high-tech, and hyper-connected world.   Role Overview The Incrementality and Attribution Team – Data Analytics and Science team is responsible for designing marketing experiments to measure incrementality, creating marketing science models to evaluate marketing efficiency, optimize budget allocation and in-channel investment optimization.  We are looking for a Senior Staff, Data Scientist(Incrementality and Attribution) to serve as the principal technical leader for our incrementality and attribution initiatives. In this individual contributor (IC) role, you will define the high-level research direction and technical strategy to evaluate marketing efficiency and optimize budget allocation. You will be highly hands-on, architecting advanced machine learning models and designing robust incrementality testing frameworks. You will collaborate closely with our existing team of data scientists and analysts to solve complex technical challenges, and partner with business teams to translate growth marketing requirements into scalable technical solutions.  Key Responsibilities  * Lead Technical Strategy: Act as the senior technical lead to establish the high-level research direction, methodology, and framework for incrementality testing and measurement * Hands-on Modeling: Architect, build, and refine advanced Marketing Mix Models (MMM) and Multi-Touch Attribution (MTA) models from scratch * Enable the Team: Guide and upskill current data scientists and analysts, helping them overcome technical hurdles and empowering them to execute, scale, and productionize models  * Drive Business Impact: Enable the growth marketing team to make data-driven decisions and optimize budget allocation across various channels * Bridge Tech and Business: Partner closely with cross-functional business stakeholders to translate complex business requirements into robust, production-grade technical solutions.  * Foster Excellence: Establish best practices for marketing science methodology, code quality, and experimental rigor across the team Basic Qualifications  * Master’s or PhD degree in Statistics, Econometrics, Data Science, Computer Science, Operations Research, or other highly quantitative technical fields * 10+ years of industry experience in data science, advanced machine learning modeling, or a highly quantitative marketing science role * Deep Domain Expertise: Deep, foundational understanding of incrementality & marginality concepts, synergy & cannibalization, A/B testing design, and attribution methodology * Proven Model Building: Demonstrated track record of hands-on experience building and deploying advanced MMM (Marketing Mix Modeling) and MTA (Multi-Touch Attribution) models at scale in previous companies * Strong Machine Learning and Analytics Foundations: Advanced proficiency in Python and SQL, and deep expertise in statistical modeling, causal inference, and machine learning algorithms * Technical Leadership: Proven experience acting as a tech lead, setting research directions, and unblocking team members without direct people management responsibilities * Cross-Functional Communication: Excellent communication skills with a proven ability to translate highly technical data concepts into actionable business strategies for growth marketing and executive teams Preferred Qualifications  * Strong background in causal inference methodologies (e.g., uplift modeling, double machine learning, synthetic controls, geo experiments, non-compliance, confounding and bias)   * Familiar with using AI in daily work  * Experience optimizing large-scale marketing budgets across diverse channels (paid media, affiliates, performance marketing)  * Ability to handle multiple competing priorities in a fast-paced environment and lead the delivery of complex measurement frameworks * Strong intuition for trade-offs between model complexity, interpretability, and business usability  Recruitment Process and Others * Recruitment Process  1. Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer  2. The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.  3. Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.  * Things to Consider  1. This job posting may be closed prior to the stated end date for application if all openings are filled.     2. Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.     3. Coupang does not discriminate against disabled applicants or those with veteran status. We are proud to offer equal opportunities for all applicants.  * Privacy Notice  1. Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located HERE.  * Document Return Policy  1. This notification is given pursuant to Article 11 (6) of the Fair Hiring Procedure Act.   2. A job applicant, who has applied but not been finally selected for a position at Coupang (the “Company”), may request the Company to return his/her hiring documents submitted pursuant to the Fair Hiring Procedure Act.  However, this will not apply where the hiring documents were submitted via the website of the Company or e-mail, or where the job applicant submitted those documents voluntarily without a request from the Company.  In addition, if the hiring documents were destroyed due to a natural disaster or any other reasons not attributable to the Company, such documents will be deemed to have been returned to the job applicant.  3. A job applicant who wishes to request the return of his/her hiring documents pursuant to the main sentence of paragraph 2 above should fill out a “Request for Return of Hiring Documents” [Annex Form No. 3 in the Enforcement Rule of the Fair Hiring Procedure Act] and submit the request to the Company by email (recruitingops@coupang.com) In such case, within fourteen (14) days from the date of identifying the receipt of the request, the Company will send the hiring documents to the job applicant’s designated address via registered mail.  Please be informed that the job applicant is required to pay the postage on the registered mail.  4. In preparation for a job applicant’s request for the return of hiring documents pursuant to the main sentence of paragraph 2 above, the Company shall retain the original hiring documents submitted by the job applicant for 180 days from the completion of the recruiting process.  If no request is made until the end of this period, all of his/her hiring documents will be destroyed immediately in accordance with the Personal Information Protection Act.  5. The above paragraphs 1 - 4 shall only apply when the labor-related laws of Korea govern the application. They are otherwise not applicable.

Fanvue

JOIN US IN REDEFINING THE CREATOR ECONOMY WITH AI Fanvue is one of the fastest-growing creator monetisation platforms globally. We're an AI-powered, creator-first platform helping creators connect, engage, and earn directly from their audiences at scale. Fanvue has surpassed $200M+ in annual recurring revenue, with triple-digit year-on-year growth, supporting hundreds of thousands of creators and millions of fans worldwide. As Fanvue scales, growth is the compounding engine that carries everything forward. This role exists for a systems-level growth operator who will own the full loop, acquisition through retention and monetisation, across both marketing and product surfaces, and build the team that takes marketing-led and product-led GMV from ~$90M to $250M+ in year one. 🎯 THE ROLE You will own all of growth at Fanvue. Not a slice of it. The full system from first touch to compounding retention, spanning marketing channels and product-led growth mechanics. You'll report directly to the COO and co-founder with full P&L ownership and executive-level authority. In the first 12 months, you will take combined marketing-led and product-led GMV cohorts toward $250M+ run-rate. 🚀 WHAT YOU'LL DO Growth Marketing (Acquisition) * Own paid and organic acquisition end-to-end, creator-side and fan-side. Fan acquisition has historically been under-resourced relative to creator-side. This is a gap to close. * Build and manage the full channel portfolio: YouTube creator placements, paid YouTube, SEM, paid social, podcasts, partnerships, affiliates, and channels not yet found. * Replace today's blended LTV:CAC and survey-based triangulation with a real multi-touch attribution model. * Use payback period as the primary scaling lever. * Own the growth marketing P&L. * Lead US market expansion. Product-Led Growth * Own creator activation and conversion at every stage: KYC pass rate, fan signup-to-paying, paying-to-multi-subscription. * Drive ARPU optimisation across spend depth, tipping, and messaging revenue. * Build referral systems and viral loops across creators and fans. * Establish the cross-functional operating model with Product, Data, and Engineering. Retention as the Growth Engine * Own fan spend retention and creator GRR/NRR. * Design and run churn-reduction experiments and engagement mechanics. Growth Systems and Team * Build high-velocity experimentation infrastructure with clear metrics and feedback loops. * Build and scale a Growth org from scratch. * Create dashboards, testing frameworks, forecasting, and repeatable systems that scale with the business, not one-off campaigns. 👀 WHO YOU ARE * A proven growth operator who has built end-to-end growth systems, both channel acquisition and in-product growth mechanics. Not someone who has only optimised one side of the funnel. * Deep fluency in activation funnels, retention curves, monetisation mechanics, viral coefficients, and paid/organic channel economics. * Strong analytical depth. Comfortable defining metrics, owning attribution, interpreting experiments, and making fast trade-offs on real P&L. * Fluent in product analytics tools and marketing measurement/attribution stacks. * Experienced leading cross-functional growth teams spanning PM, Engineering, Data, and Growth Marketing. * Comfortable owning a marketing P&L and hiring senior ICs to a high bar. * Ideally: experience in two-sided marketplaces, creator platforms, PLG SaaS, or consumer subscription businesses. ✨ YOU'LL THRIVE HERE IF * You think in systems, loops, and mechanisms rather than tactics or campaigns * You're equally comfortable in a channel mix review and a product funnel review. You don't see them as different jobs. * You move fast, ship experiments, and learn in tight feedback cycles * You're energised by owning a number as large as $250M+ and being accountable for it end to end * You operate well in ambiguity and build the org chart yourself rather than needing one handed to you ⚠️ YOU'LL STRUGGLE HERE IF * You've only ever owned one side of the funnel (marketing or product, not both) * You need a playbook, existing team, and established processes before you can be effective * You prefer large-company cadences with long planning cycles over weekly shipping * You're uncomfortable with direct accountability to revenue numbers * You rely on agencies or external partners for core growth execution 🌍 WHY JOIN FANVUE * Competitive salary with full P&L ownership and executive-level authority * Ownership from day one. Build the entire Growth function. * Direct line into the COO and co-founder * Remote-first, with flexibility. Unlimited holiday. Budget for growth and wellbeing. * AI-native working environment * Access to gyms, studios, wellbeing partners, and premium wellbeing apps * Recognised in the Sunday Times Best Places to Work, two years running * Winner of an International Business award for fastest-growing company ⭐ FANVUE IS FOR EVERYONE We believe diverse teams build better products, and if you are excited by the role but do not tick every box, we still encourage you to apply. We hire on potential, mindset, and what you will build, not just where you have been.

TransferGo

TransferGo is a growing fintech scale-up on a mission to champion financial freedom with care. We strive to provide tailored, more affordable financial services that make people's hard-earned money go further. Now in our 14th year, with close to 400 employees in offices across Europe and the UK, we’re crafting a brilliant, relevant product that makes a difference in people's lives and the well-being of their families.  We’ve come this far by building a talented, diverse workforce on a fair culture and our strong values. Having this strong team of employees, we can serve those who really need our product to make their lives better.  WHY TRANSFERGO We exist for people in between places — migrants, expats, students, returning families and international professionals building a life abroad while continuing to support life back home. For over a decade, TransferGo has built products for that reality: cross-border transfers, multi-currency accounts, cards, newcomer banking and a growing financial ecosystem serving international communities across multiple markets. Today, millions of customers trust TransferGo to move money internationally quickly, reliably and securely. As TransferGo continues to expand beyond remittance into a broader financial platform, we're looking for a leader who can help shape the next chapter of growth. ABOUT THE ROLE As Director, Brand Marketing & Demand, you'll lead a ~12–15 person Brand & Demand organisation responsible for driving customer growth across TransferGo's priority markets. You'll oversee Organic Growth, Product Marketing, Partnerships, Affiliates, Creators, Communities, Performance Marketing and Hub Managers, transforming these capabilities into a high-performing demand generation engine that delivers sustainable commercial growth. You'll inherit an established team, a clear strategic direction and a business that has reached meaningful scale. Your challenge will be to focus, strengthen and scale these capabilities while helping TransferGo build a modern growth organisation that combines strong marketing fundamentals with emerging AI-enabled ways of working. You'll report directly to the VP Growth & Marketing and work closely with Product, CRM, Commercial, Creative and Growth Intelligence teams. WHAT YOU'LL DO LEAD THE BRAND & DEMAND ORGANISATION * Lead and develop a multidisciplinary team spanning Organic Growth, Product Marketing, Partnerships, Market Growth and Performance Marketing. * Create clear priorities, accountability and operating rhythms across the function. * Build a culture of experimentation, commercial ownership and continuous improvement. * Coach and develop team leads, Hub Managers and senior specialists. TURN BRAND INTO GROWTH Working closely with the Brand & Creative team, you'll ensure TransferGo's positioning is translated into measurable commercial outcomes. Your teams will activate the brand through: * PR and earned media * Partnerships * Creators and influencers * Communities * Market-specific campaigns * Demand-generation initiatives The Brand team defines the story. Your organisation ensures the market hears it. SCALE ORGANIC & NON-PAID ACQUISITION * Own TransferGo's organic growth strategy. * Grow acquisition through SEO, content, partnerships, affiliates, creators and community-led initiatives. * Increase TransferGo's discoverability across search and emerging discovery platforms. * Build sustainable acquisition channels that reduce dependency on paid media over time. BUILD PRODUCT MARKETING AS A STRATEGIC CAPABILITY * Develop positioning, messaging and go-to-market plans for new products and growth initiatives. * Partner with Product, CRM and Commercial teams to improve adoption, engagement and cross-sell. * Help customers understand the full value of TransferGo's growing product ecosystem. GROW PRIORITY MARKETS Lead Hub Managers across TransferGo's priority regions. Together you will: * Localise central growth strategies. * Build creator, partnership and community ecosystems. * Identify market-specific growth opportunities. * Strengthen TransferGo's presence within priority diaspora communities. * Develop local PR, partnership and trust-building initiatives. * Turn local market insights into scalable growth opportunities. * Create strong feedback loops between local markets, Growth Intelligence and central marketing. The objective is not local activity. The objective is local market growth. IMPROVE HOW WE OPERATE * Introduce stronger systems, processes and planning across the function. * Identify opportunities to improve efficiency, quality and scalability through automation and AI-enabled workflows. * Help shape the future operating model of the growth organisation. WHAT SUCCESS LOOKS LIKE * Non-paid acquisition becomes a significantly larger share of overall growth. * Organic growth becomes a major contributor to new customer acquisition. * Partnerships and affiliates become meaningful acquisition channels. * Product launches become more commercially effective. * Priority markets show measurable growth in awareness, consideration and activations. * Paid media efficiency improves through stronger demand-generation foundations. * The Brand & Demand organisation becomes more focused, scalable and effective. WHAT WE'RE LOOKING FOR * Experience leading Growth, Demand Generation, Brand Marketing or Acquisition functions in fintech, technology, marketplaces or high-growth consumer businesses. * Experience managing multi-functional teams, including team leads and senior specialists. * Strong understanding of how brands create demand and commercial outcomes. * Experience scaling organic growth, partnerships, communities or ecosystem-led growth models. * Experience in product marketing and go-to-market execution. * Strong commercial mindset and understanding of acquisition economics. * Experience working across multiple markets. * Ability to move comfortably between strategy, leadership and execution. * Excellent stakeholder management across Product, CRM, Commercial, Data and Executive teams. * Curiosity about how AI and automation will reshape modern marketing organisations and the ability to translate that into practical improvements. NICE TO HAVE * Fintech experience. * Experience working with international or diaspora audiences. * Experience with SEO, AI search and emerging discovery platforms. * Experience implementing AI and automation within marketing organisations. * Experience building modern, scalable growth teams. WHY THIS ROLE IS EXCITING Most marketing leaders inherit channels. In this role, you'll inherit a broad set of growth capabilities and have the opportunity to shape how they evolve into a modern demand generation organisation. You'll play a central role in TransferGo's next stage of growth, helping scale products, markets and capabilities while building one of the company's most strategically important functions. Most importantly, you'll help define how millions of people discover, trust and choose TransferGo in the years ahead. WHAT WE OFFER * Competitive Salary: Starting from 24,930 - 37,000 PLN (gross) per month, depending on experience; * Comprehensive Benefits: Competitive healthcare insurance, and a wellbeing package from day one. * Annual Development Budget: €1,000 to invest in your personal and professional growth. * Hybrid Working Environment: Flexibility to work from home and in the office, with most team members in the office two days a week. * Pet-Friendly Office: If you’re near one of our offices, bring your furry friend along! * Inclusive Culture: Regular in-person events, fostering a strong sense of community and collaboration. * Empowerment and Ownership: We believe in empowering our people to take initiative and drive meaningful change. At TransferGo, we are committed to the equal treatment of all current and prospective employees. We will not tolerate discrimination on the basis of age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity,  marriage, civil partnership or any other protected category. We are proud of our diverse and inclusive culture and we strongly encourage suitably qualified applicants from a wide range of backgrounds to apply and join TransferGo. We look forward to meeting you! Please note that all data collected will be handled in accordance with our candidates privacy policy (https://www.transfergo.com/privacy-policy/overview) and will only be used for the purpose of evaluating your candidacy. The data will be securely stored and deleted according to retention timeframe set in the candidates privacy policy. If you have any questions or concerns regarding this, please feel free to reach out by replying or via dpo@transfergo.com