Head of Product Marketing

Teya

Hello. We’re Teya. Teya was founded on a simple belief: local businesses deserve better. They are the cafés, restaurants, salons, shops and entrepreneurs that bring character to our high streets, create jobs and keep communities moving. Yet for too long, financial services has made life harder for them - with clunky tools, poor support and complexity that gets in the way of running a business. Teya exists to change that. We’re building a financial platform for local businesses across Europe - one built around simple tools, thoughtful design and real human support. Our Members rely on us to help them run their business with confidence, and that responsibility shapes the way we work. We move fast. We care about quality. We stay close to the detail. And we believe great performance and genuine hospitality should go hand in hand. If you want to build meaningful products, solve real problems and make a genuine difference for local businesses, we’d love to hear from you Your Mission We’re looking for a Head of Product Marketing to define and lead how Teya’s products come to market — from positioning and messaging to launch strategy and ongoing adoption. You’ll sit at the intersection of Product, Sales, and Marketing, translating customer insights into stories that resonate and strategies that drive impact. This is a strategic and hands-on role. You’ll shape the narrative around Teya’s growing suite of products, ensure commercial teams are armed to win, and help us accelerate adoption, revenue growth, and market expansion across Europe. What You’ll Do Strategy & Leadership * Own and evolve the global Product Marketing strategy across Teya’s payment solutions, merchant services, and digital tools. * Build, lead, and mentor a high-performing product marketing team, setting standards for excellence in messaging, positioning, and go-to-market execution. * Partner closely with Product, Commercial, and Growth leadership to ensure alignment from roadmap to revenue. * Define and track core KPIs — adoption, feature engagement, win rates, upsell success — to measure and optimise product marketing impact. Go-to-Market Execution * Design and deliver GTM strategies for new launches, feature rollouts, and market expansions — from concept to post-launch optimisation. * Lead cross-functional launch planning with Product, Marketing, and Sales to ensure readiness, alignment, and measurable outcomes. * Translate technical capabilities into simple, compelling value propositions that speak to SMB pain points and growth opportunities. * Partner with Product and Commercial teams on pricing, packaging, and positioning decisions based on customer insights and market dynamics. Positioning, Messaging & Storytelling * Develop clear, differentiated messaging for each product line, audience segment, and market. * Build scalable messaging frameworks that articulate Teya’s value across payments, commerce, and business management. * Ensure consistency across all customer touchpoints — from web and campaigns to sales enablement and partner materials. Enablement & Revenue Support * Equip Sales, Partnerships, and Customer Success with effective collateral — playbooks, decks, case studies, and competitive battle cards. * Lead internal enablement sessions to ensure teams deeply understand product value, differentiation, and GTM priorities. * Partner with Growth and Retention teams on lifecycle campaigns to drive adoption, upsell, and retention. Market Intelligence & Insights * Own competitive and market intelligence — monitoring trends, customer needs, and competitor moves to inform strategy and roadmap. * Partner with Product on roadmap prioritisation, ensuring market demand and customer voice are embedded in development decisions. * Conduct qualitative and quantitative research to validate product-market fit, inform messaging, and optimise positioning. What We’re Looking For Experience * 8+ years in B2B SaaS or fintech Product Marketing, ideally in fast-scaling, multi-market environments. * Proven success owning GTM strategy and execution for multiple products or regions. * Track record of building and leading high-performing product marketing teams. * Deep understanding of value-based messaging, customer segmentation, and lifecycle marketing. * Strong collaboration across Product, Commercial, and Growth functions. * Experience in payments, merchant services, or SME-focused solutions is a plus. Skills * Strategic thinker and operator — equally strong at defining vision and executing with speed. * Excellent communicator and storyteller — able to simplify complexity into narratives that inspire action. * Commercially sharp — data-driven and ROI-focused, with a clear understanding of how product marketing drives revenue. * Analytical and structured, with the ability to turn insights into actionable GTM strategies. * Collaborative leader who thrives in high-growth, fast-changing environments. * Deep empathy for small businesses and a passion for solving their real-world challenges. Why Join Teya * Lead and scale the product marketing function in one of Europe’s most ambitious fintechs. * Help shape how Teya’s products are launched, adopted, and loved across multiple markets. * Work alongside a world-class team on a mission to empower millions of small businesses. * Competitive compensation, equity, and benefits. * A high-impact role with visibility, ownership, and room to grow. Teya is proud to be an equal opportunity employer. We are committed to creating an inclusive environment where everyone regardless of race, ethnicity, gender identity or expression, sexual orientation, age, disability, religion, or background can thrive and do their best work. We believe that a diverse team leads to better ideas, stronger outcomes, and a more supportive workplace for all. If you require any reasonable adjustments at any stage of the recruitment process whether for interviews, assessments, or other parts of the application—we encourage you to let us know. We are committed to ensuring that every candidate has a fair and accessible experience with us.

commercetools

ABOUT COMMERCETOOLS Real innovation starts with a strong foundation, and at commercetools, that comes from the perfect balance of our product and our people. Behind every leap forward is a collective of builders, explorers, doers, makers, and problem-solvers.The kind of people who not only pioneered a more flexible approach to commerce architecture but also shaped the culture of experimentation that approach unlocked. Together they are the engine of commerce innovation today. At commercetools, we power the next era of commerce for our customers. Whether it’s AI-driven solutions that help enterprises make smarter business decisions, bridging digital and physical shopping experiences, or enabling entirely new ways for industries to connect with their customers, we help the world’s most ambitious companies experiment, scale, and grow without limits. Here the best idea wins, not the loudest voice. You will have the tools, trust, and space to not only build the future of commerce, but to build your own. YOUR IMPACT As Head of Product – Agentic Offerings, you will lead the product and design vision for enabling next-generation commerce experiences powered by AI agents. This role is central to our strategy to enable our enterprise customers to be and win where their customers are in the Age of AI and to leverage agents within their commerce ecosystem.  You will drive the creation of the AI Hub, which powers Discoverability-> Discovery and Conversion on the leading GenAI Channels and the AgentSPHERE recently announced which is where you can manage these agents, their access and a potential future marketplace, including enterprise governance, authentication, and secure agent orchestration. You will be a key member of the leadership team, working closely with the CPO, Engineering VP and other leaders. Your Mission: * Drive the product strategy for the Agentic Offerings Domain (AI Hub and AgentSPHERE), focusing on Discoverability and conversion, Agent governance and control and Agent Marketplace * Lead a multidisciplinary team to build commerce-native tools and intuitive management interfaces that allow merchants to configure and secure their agentic ecosystems. * Serve as a key advocate for enterprise-grade governance, ensuring every AI agent interaction is authenticated, auditable, and controlled. * Partner with Engineering and cross-functional peers to evolve the AgentSPHERE into a comprehensive gate for agents while optimizing AI Hub for multi-channel discovery (ChatGPT, Gemini, Copilot). * Ability to balance vision with execution, leading teams to deliver iterative business value rapidly while LLM specifications and the Agentic Ecosystem continue to evolve. * Define and evolve the agentic narrative in collaboration with Product Marketing, ensuring our role as the definitive bridge between commerce engines and LLMs is understood. * Hire, lead, and mentor as needed PMs and Designers, fostering a small team that can navigate the high ambiguity and rapid pace of the AI landscape. * Be a thought leader, anticipating trends in Agentic AI, Model Context Protocol (MCP) standards, and the evolution of LLM-based shopping. This role is hybrid, with three days a week spent in our Berlin, Valencia or London office.  WHAT SETS YOU APART * Experienced in product management, and commercially minded ideally in B2B/enterprise software * Strong cross-collaboration skills with major ecosystem partners, including Google, OpenAI, MSFT, and payment providers, among others. * Proven track record of leading high-performing product and design teams through rapid growth and change. * Ability to balance vision with execution, leading teams to deliver iterative business value rapidly while LLM specifications continue to evolve. * Strategic mindset with the ability to navigate complex partner ecosystems (LLMs, PSPs, and System Integrators). * Excellent communication skills for managing senior stakeholders and articulating the business value of emerging technology. Nice-to-have: * Hands-on experience with prompt engineering or building products with MCP and commerce protocols like ACP or UCP. * Exposure to B2B commerce complexity, including massive catalogs and customer-specific pricing within agentic contexts. * Understanding of the competitive landscape including Stripe ACS and emerging agentic commerce platforms. OUR BENEFITS Because work and life are connected, our benefits are too. We’ve designed them to give you the security, flexibility, and opportunities you need to focus on what matters most. 🩺 Comprehensive health benefits for you and your dependents, including access to OpenUp for personalized mental health support 📚 Learning and development opportunities including an annual learning budget, access to self-paced learning platforms and language training, personalized coaching, mentorship, and leadership programs 🍼 Family Leave Plus gives you additional fully paid weeks of parental leave on top of government-provided leave, so you can spend more time with your new addition 📈 Our equity participation program allows you to share in our success  For more information on our benefits, visit this page. Come as you are. Build with us. Your unique perspective is essential to our success. We are committed to building a team that reflects the world around us because we know it’s the only way to build the future. We celebrate our differences and have created a hiring process that’s fair, inclusive, and designed to let your talent shine. We proudly welcome applicants of every race, color, religion, gender identity, sexual orientation, age, and any other part of your identity that makes you who you are. As an equal opportunity employer, we believe that our strength lies in our diversity, and we invite you to be a part of our global community.  For more information on our diversity, equity, inclusion, and belonging practices, visit this page.

CUBE

CUBE are a global RegTech business defining and implementing the gold standard of regulatory intelligence for the financial services industry. We deliver our services through intuitive SaaS solutions, powered by AI, to simplify the complex and everchanging world of compliance for our clients.    Why us? 🌍 CUBE is a globally recognized brand at the forefront of Regulatory Technology. Our industry-leading SaaS solutions are trusted by the world’s top financial institutions globally. 🚀 In 2024, we achieved over 50% growth, both organically and through two strategic acquisitions. We’re a fast-paced, high-performing team that thrives on pushing boundaries—continuously evolving our products, services, and operations. At CUBE, we don’t just keep up we stay ahead. 🌱 We believe our future is built by bold, ambitious individuals who are driven to make a real difference. Our “make it happen” culture empowers you to take ownership of your career and accelerate your personal and professional development from day one. 🌐 With over 700 CUBERs across 19 countries spanning EMEA, the Americas, and APAC, we operate as one team with a shared mission to transform regulatory compliance. Diversity, collaboration, and purpose are the heartbeat of our success. 💡 We were among the first to harness the power of AI in regulatory intelligence, and we continue to lead with our cutting-edge technology. At CUBE, You will work alongside some of the brightest minds in AI research and engineering in developing impactful solutions that are reshaping the world of regulatory compliance. PURPOSE This is a pivotal player-coach role at a high-growth stage in CUBE’s journey. It has two defining elements: first, you will personally own and run CUBE’s enterprise ABM programme, hands-on; second, you will lead the wider growth marketing team and carry full accountability for CUBE’s growth targets - demand generation, brand awareness, and revenue marketing-. You will lead a high-performing team of three marketers and work in close partnership with the CMO and Product Marketing to sharpen CUBE’s positioning, enter new markets, and deepen our footprint in existing ones. This is emphatically not a role for someone who wants to manage from a distance. We want a doer as much as a leader - someone who sets direction and inspires their team, but is equally happy to get into the detail and deliver the work themselves. KEY RESPONSIBILITIES: ACCOUNT-BASED MARKETING (ABM) * Own and run the ABM programme hands-on, working directly with Sales on target account selection and building the bespoke engagement plans yourself. * Work directly with the Chief Customer Officer and Exec Heads of Customer to design and run ABM programs within key customers. * Build and execute a data-led approach to ABM that blends intent data, personalised content, and multi-channel outreach to accelerate deals in enterprise accounts. * Act as the team’s in-house ABM expert - setting best practice, coaching the wider team on what works, and continuously raising the bar on account penetration and engagement quality. STRATEGY & REVENUE MARKETING * Own the end-to-end growth marketing strategy, from awareness through to pipeline and closed revenue, ensuring every programme is tied to measurable business outcomes. * Design and execute integrated marketing campaigns across key customer segments and verticals that drive quality pipeline -- not just volume. * Work with the Marketing Ops lead to define the metrics that matter: MQLs, SQLs, pipeline contribution, velocity, and revenue influence, and hold the team accountable to them. * Work with Sales leadership to ensure tight alignment between marketing activity and revenue targets, maintaining a shared view of the funnel. MARKET EXPANSION * Lead marketing efforts to enter new geographic and vertical markets, developing go-to-market plans in collaboration with the CMO and Product Marketing. * Identify the right customer segments, channels, and messages to drive awareness and demand in markets where CUBE is less established. * Build scalable programmes that can grow with the business, ensuring new market entry is structured, insight-led, and commercially focused. BRAND AWARENESS & POSITIONING * Elevate CUBE’s brand in target markets, ensuring consistent, compelling messaging that clearly articulates the value we deliver to financial institutions. * Partner with Product Marketing to translate CUBE’s capabilities into customer-facing narratives that resonate with buyers across different verticals and geographies. * Ensure all growth marketing activity reinforces and advances CUBE’s market positioning -- not just generating noise, but building genuine brand equity. CUSTOMER MARKETING & RETENTION * Work with the Customer Marketing Manager to build programmes that expand CUBE’s footprint within existing accounts, driving upsell, cross-sell, and renewal. * Ensure customer marketing activity contributes meaningfully to net revenue retention, working closely with Customer Success and Sales on joined-up plans. * Leverage customer stories, advocacy, and community to build social proof and support new business efforts. EVENTS & FIELD MARKETING * Oversee CUBE’s events strategy led by the Events Lead, ensuring we show up in the right places with the right presence and a clear commercial purpose. * Set clear ROI expectations for events investment and build the measurement framework to hold the programme accountable. * Ensure events are integrated with wider campaigns, not standalone activities, driving follow-up and pipeline from every touchpoint. TEAM LEADERSHIP * Lead, develop, and inspire a team of three: Senior Growth Marketing Manager (New Logos), Customer Marketing Manager, and Events Lead. * Foster a culture of curiosity, experimentation, and accountability -- a team that tests, learns, and scales what works. * Support each team member’s professional growth with clear goals, regular feedback, and stretch opportunities. SKILLS & COMPETENCIES * Significant experience in B2B growth or demand generation marketing, ideally within SaaS, fintech, or financial services. * Proven track record of building and leading high-performing marketing teams that deliver measurable pipeline and revenue contribution. * Deep hands-on ABM expertise -- you can personally build and run enterprise ABM programmes end-to-end, and coach a team to deliver alongside you. * Experience working across multiple customer segments and verticals, with an understanding of how to tailor messaging and channels accordingly. * Track record of successful market expansion, either into new geographies or new industry verticals. * Experience working in close alignment with Sales, ideally in an organisation with a complex or enterprise-oriented sales motion. Interested? If you are passionate about leveraging technology to transform regulatory compliance and meet the qualifications outlined above, we invite you to apply. Please submit your resume detailing your relevant experience and interest in CUBE. CUBE is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.