Sales Manager (B2B Sportsbook)

Adyen

This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.  For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.   Adyen is looking for a data-driven, proactive and collaborative digital marketing manager. This role will work from our London office and report directly to the Head of Marketing UK.  The digital marketing role is focused on driving impact for Adyen’s acquisition efforts of new customers through digital marketing channels. In this role, you’ll be responsible for planning, setting up and optimizing targeted digital marketing campaigns across owned, earned and paid channels. You are our ideal candidate if you are experienced with B2B digital marketing, a strong communicator and fluent in working with revenue-based goals. You have a hands-on mentality, with an ability to develop, implement, track and optimize new marketing initiatives. This is a matrixed role collaborating across the local and global marketing teams to optimize Adyen’s impact through digital channels.  What you’ll do: * Develop and implement digital initiatives for all paid channels to maximize lead generation in the UK market * Work closely with the local commercial teams and global acquisition team to generate sales accepted opportunities from digital channels. * Leverage analytic tools to determine effectiveness of campaigns and promotions across all channels. Optimize on a daily basis. * Manage the localizations and optimizations of the local webpages. Manage landing page creation, web translations, and local SEO optimization. Who you are: * Minimum of 3 years of experience in digital marketing and customer acquisition. B2B tech experience is a plus. * Strong background in SEA (e.g. Google, Microsoft) and other paid acquisition channels (e.g. LinkedIn). Knowledge in SEO and programmatic advertising (eg. DV360) is a plus. * A results-driven marketing professional with a proven ability to strategically create, execute, and optimize successful campaigns for specific audiences, consistently improving marketing ROI. * High language proficiency in English. * Tool knowledge (eg. Google Analytics, Salesforce, Marketo, Looker) is a plus. * Ability to travel internationally 20%+ Our Diversity, Equity and Inclusion commitments  Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen.  Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application! What’s next? Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility. This role is based out of our London office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.

Stripe

WHO WE ARE ABOUT STRIPE Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. ABOUT THE TEAM Our Product Marketing team's mission is to generate insights that inform Stripe's product strategy, lead go-to-market for our suite of products, and create and execute campaigns to drive product growth. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Design, Developer Relations, and Communications to name a few. Unlike many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch. WHAT YOU'LL DO As the regional product marketing lead for the UK, you'll champion the needs of our users in the region and help to define and develop a strong, trusted brand in the market. You'll connect the dots between product, sales, and marketing to enable our growth while delivering successful user outcomes. RESPONSIBILITIES * Lead the delivery of our product marketing priorities to drive growth for businesses from the UK in close partnership with our product, go-to-market, and marketing teams. * Be a subject matter expert in the needs of our current users and prospective targets through user research, competitive landscape understanding, and deep product understanding. * Develop, deploy, and maintain tailored value propositions and narrative messaging that resonates with local user needs to be deployed in creating marketing content, campaigns, and sales collateral. * Drive high-quality launches and adoption of products by working closely with a range of cross-functional teams including product, sales, engineering, marketing, design, communications, partnerships, and more. * Enable the efficiency and productivity of our sellers in the region through knowledge transfers on products and solutions, market-specific content and tools, and support in field deployment. * Monitor key business indicators around product adoption, usage, and satisfaction to identify blockers and solutions to optimize our growth funnel in the market. * Partner with country marketing teams to deliver relevant content programmes for priority events, integrated marketing campaigns, and ongoing demand generation. WHO YOU ARE We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. MINIMUM REQUIREMENTS * A strong communicator when it comes to both writing and speaking - confident in engaging and influencing senior leadership stakeholders internally and externally * 8+ years of experience in B2B technology marketing and sales - prior product marketing experience is a plus * A champion for your market needs - comfortable working on a fast-growing, sophisticated market while advocating for the needs of users from your region * Focused on results - balancing customer needs and business goals to propose ambitious growth strategies * Good leadership and influencing skills - able to drive cross-functional alignment and progress towards impactful outcomes with limited resources * Proven track record in a global tech company. Experience in the financial services industry is preferable. * This role will require some domestic and international business travel.

Stripe

Who we are ABOUT STRIPE Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. ABOUT THE TEAM The Customer Marketing team, housed within the broader Product Marketing Team, executes programs that amplify our customers' voices. We showcase customers' successes through content, events, and references, providing social proof that drives awareness, consideration, and conversion. WHAT YOU’LL DO * BE A STORYTELLER. YOU HAVE DEEP EMPATHY FOR USERS AND ARE ABLE TO ADAPT HOW YOU COMMUNICATE TO BEST REACH AND ENGAGE YOUR AUDIENCE AND DIFFERENTIATE STRIPE * KNOW HOW TO BUILD A PROGRAM FROM THE GROUND UP. YOU HAVE WHAT IT TAKES TO GET NEW PROGRAMS OFF THE GROUND: BUILDING BRIEFS, ALIGNING WITH STAKEHOLDERS, PRESENTING TO LEADERSHIP, AND OWNING PROGRAM ROLLOUT * COMMUNICATE WITH IMPACT AT ALL LEVELS. YOU'RE COMFORTABLE CRAFTING AND DELIVERING PROGRAM UPDATES TO SENIOR AND EXECUTIVE AUDIENCES — TRANSLATING COMPLEX PROGRAM DATA INTO CLEAR NARRATIVES THAT INFORM DECISIONS AND BUILD CONFIDENCE * WORK SMARTER WITH AI. YOU ACTIVELY USE AI TOOLS TO ACCELERATE YOUR WORK — FROM DRAFTING CONTENT AND SYNTHESIZING RESEARCH TO BUILDING AGENTS THAT AUTOMATE REPEATABLE WORKFLOWS AND SCALE PROGRAM OPERATIONS * LOVE WORKING ACROSS GTM. YOU WORK WITH A RANGE OF DISCIPLINES TO EXECUTE ON YOUR WORK * KEEP THINGS ORGANIZED. YOU MANAGE INTERDEPENDENT, COMPLEX PROJECTS AND PROGRAMS AND KEEP VARIOUS WORK STREAMS ON TRACK * BE AMBITIOUS. YOU THRIVE IN A FAST-MOVING, DYNAMIC, HYPER-GROWTH ENVIRONMENT AND ARE ABLE TO OPERATE FLUIDLY BETWEEN THE 30,000-FOOT STRATEGY LEVEL AND THE MICRO-DETAIL TO GET THINGS RIGHT RESPONSIBILITIES * Partner closely with cross-functional go-to-market teams to identify and develop impactful customer stories and use cases to support Stripe's go-to-market efforts * Collaborate with the broader Marketing and Communications teams to incorporate customer voices and stories into digital, social, event, and other marketing channels * Act as the primary point of contact for sourcing, pitching, and managing customer speakers for key industry events and conferences * Design and implement new strategic initiatives to identify, engage, and nurture top customers * Leverage AI tools and, where applicable, collaborate with technical teammates to build lightweight agents that automate and scale customer marketing workflows — such as content production, program reporting, and customer outreach * Develop and deliver regular program updates and performance readouts to senior and executive stakeholders, surfacing key insights, progress against goals, and strategic recommendations * Analyze program performance and customer sentiment to continuously optimize Stripe's approach to customer marketing * Work with global Stripes to share best practices, adapt successful programs for local markets, and contribute regional insights to the overall global strategy WHO YOU ARE We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. MINIMUM REQUIREMENTS * 6+ years of customer marketing experience with experience working in B2B settings and with sales teams * Strong communication and executive presence, with the ability to build relationships with customers, synthesize program performance into compelling narratives, and present confidently to senior and executive leadership * Experience building and driving customer-centric programs and activations * Exceptional organizational skills, ability to think through and implement processes that scale * Comfort working with AI tools as a core part of daily work — using them to move faster, produce higher-quality output, and find new ways to scale programs PREFERRED QUALIFICATIONS * Direct content creation experience including case studies, speaking engagements and video storytelling * Experience owning relationships with multiple external content agencies * Hands-on experience collaborating on or building AI agents to automate marketing workflows or program operations * Familiarity with Google Analytics, Hubble, and customer marketing software