
Proton · Paris
Join Proton and build a better internet where privacy is the default Proton was founded in 2014 by scientists from CERN on a simple truth: privacy is a fundame...
Join Proton and build a better internet where privacy is the default
Proton was founded in 2014 by scientists from CERN on a simple truth: privacy is a fundamental human right. Since then, we’ve
built the world’s largest encrypted email service (Proton Mail) and expanded into Proton VPN, Proton Drive, Proton Pass, and
Proton Calendar—tools used by millions globally to protect their freedom, fight censorship, and keep their data safe. In some
situations, Proton has literally helped save lives!
We are profitable, independent (no VC control), and selectively hire from the top ~1% of applicants. Our 500+ team members across
50+ countries come from leading organizations and elite academic backgrounds. We move fast, keep hierarchy light, and prioritize
impact over optics. If you want to do meaningful work with exceptionally high-caliber people, this is it. Join us and do work you
can truly be proud of. Check our open-source projects here!
Purpose of the role
We are looking for a product marketing leader to drive forward Proton’s product marketing across its consumer business units, from
positioning and campaigns to product launches and audience insights.
You will head up the product marketing function with a wider than traditional scope, and act as an integrative function across the
spectrum of the marketing team, working in partnership with digital, social, content and other teams.
What you will do
● Be the voice of the customer in every conversation, leading user research initiatives to identify the right target segment and
understand deeply their needs.
● Shape the value proposition across our products with a deep understanding of a user’s jobs to be done, always aspiring to
redefine the category with what we put out there.
● Act as the connector between product / BU teams and the marketing team, influencing product roadmap to shape launch cadence and
pushing marketing strategy upstream into key product and business decisions.
● Responsible for developing the marketing strategy and plan for all of Proton’s products, and ensure that it is well-tuned to
growth goals, product roadmap and ecosystem development.
● Lead marketing teams through execution against these plans. See through the fog of war and know where to go and what needs to be
done quickly and decisively. Troubleshoot and solve problems involving multiple teams inside and outside of marketing.
● Be a prominent leader within the marketing team, driving forward Proton’s values within the team. Educate and evangelize
marketing initiatives across the Proton organisation.
● Play a key role in leadership team discussions and be a strong voice in the room for how our products shape the overall privacy
ecosystem.
Job requirements
We are looking for an unconventional product marketing leader who marries a sharp, practical understanding of the end user, with a
● 12-15 years of experience in a product marketing role in B2C tech companies preferably in online privacy, cybersecurity,
productivity and other SaaS contexts.
● Voracious early adopter of new technologies across diverse fields from privacy to artificial intelligence, and cryptocurrency to
cybersecurity.
● Innate ability to understand complex and technical product, and develop human-centric messaging that is simple, but not
simplistic.
● Deep experience managing marketing campaigns - with the knowledge of what levers drive various aspects of growth, from awareness
to consideration, activation to monetization.
● Strong empathy for the customer, user-centric mindset, and an unwillingness to lower standards.
● Proven track-record in marketing successful product launches in fast-paced environments.
● An unconventional approach to marketing, with a preference for earned-first marketing over conventional advertising campaigns.
We are looking for someone who can build propositions and
messages that resonate in the context of community, advocacy, social and content - rather than just build conventional advertising
messages.
● Natural-born leader who will lead not only the product marketing function, but be a key leader across the marketing
organization, shaping overall audience, marketing and communications strategy.
● A work ethic of going above and beyond to make things happen. Ability to be hands-on and thrive in a fast-paced environment with
strong project management skills.
● Strong ability to both hustle and problem solve - blockers are there to be unblocked and there is no problem too big. You have
strong leadership attributes and are not afraid to lead the conversation.
● Generalist understanding of the spectrum of marketing fields with the ability to work with and direct teams including content,
SEO, social, community, paid acquisition and lifecycle marketing
Why should you join Proton?
investors with conflicting agendas, not governments. The work you do here is real, and the impact is measurable. (read more
about our impact here)
life, including many of the world’s top academic institutions and organizations, such as MIT, Harvard, Stanford, Caltech,
Cambridge, and ETH.
Proton has been featured in multiple popular television and film productions, such as Mr. Robot, Knives Out, Sounds of Metal,
and more.
accelerate your career because you'll be thrown into real challenges, with real ownership, from day one.
leave, and wellness support so you can bring your best self to work every day
we're building. When Proton wins, you win.
With offices across Geneva, Zürich, Barcelona, London and more, you'll spend most of your time collaborating face-to-face with
people who genuinely care about what they're building
for you.
clock says you started.
Proton does not accept unsolicited resumes from any sources other than directly from candidates. We will not pay a fee for any
placement resulting from an unsolicited offer, even if the candidate is subsequently hired by Proton.
To learn more about our privacy policy, please visit our privacy policy page.
Join Proton and build a better internet where privacy is the default Proton was founded in 2014 by scientists from CERN on a simple truth: privacy is a fundamental human right. Since then, we’ve built the world’s largest encrypted email service (Proton Mail) and expanded into Proton VPN, Proton Drive, Proton Pass, and Proton Calendar—tools used by millions globally to protect their freedom, fight censorship, and keep their data safe. In some situations, Proton has literally helped save lives! We are profitable, independent (no VC control), and selectively hire from the top ~1% of applicants. Our 500+ team members across 50+ countries come from leading organizations and elite academic backgrounds. We move fast, keep hierarchy light, and prioritize impact over optics. If you want to do meaningful work with exceptionally high-caliber people, this is it. Join us and do work you can truly be proud of. Check our open-source projects here! Purpose of the role We are seeking a highly skilled and experienced Head of Product Marketing B2B to join our team at Proton. As a lead in our organization, you will play a crucial role in accelerating revenue growth from the B2B segment. Your focus will be on driving direct revenue and generating high-quality leads for our sales team. You will work closely with cross-functional teams, including Sales, Marketing, and Product, to develop and execute effective marketing strategies that align with our business objectives. What you will do * Develop B2B Product Marketing Strategy: Define and execute a comprehensive product marketing strategy for the B2B segment, aligning with the overall company goals. Select target markets, buyer personas, and positioning to maximize revenue growth. * Go-to-Market Strategy: Collaborate with cross-functional teams to create go-to-market plans for new product launches and feature updates. Develop a deep understanding of customer needs and pain points to effectively communicate the value proposition to the target audience. * Pricing and Packaging: Determine competitive pricing strategies and packaging options to drive adoption and revenue growth. Analyze market trends, competitor pricing, and customer feedback to optimize pricing models. * Lead Generation: Develop and implement lead generation programs to generate high-quality leads for the sales team. Utilize various marketing channels such as content marketing, email campaigns, social media, and events to reach target audiences and drive engagement. * Marketing Budget Allocation: Work closely with the Marketing team to allocate budget effectively across different marketing channels. Monitor and optimize campaign performance to ensure maximum ROI. * Sales Enablement: Collaborate with Sales teams to develop sales collateral, presentations, and training materials that effectively communicate the value proposition and competitive differentiation of our B2B products. * Market and Competitive Analysis: Conduct market research and competitive analysis to identify market trends, customer needs, and competitor strategies. Stay updated on industry best practices and emerging trends to drive innovation in our marketing approach. Job requirements * Proven experience as a Product Marketing Manager/Lead or similar role in the B2B SaaS industry. * In-depth knowledge of B2B marketing strategies, lead generation, and demand generation. * Strong analytical skills with the ability to leverage data to drive decision-making and measure marketing effectiveness. * Excellent communication and presentation skills, with the ability to articulate complex ideas and concepts to both technical and non-technical audiences. * Ability to collaborate effectively with cross-functional teams and manage multiple stakeholders. * Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage budgets. * Excellent command of both spoken and written English * Bachelor's degree in Marketing, Business, or a related field. MBA or advanced degree is a plus. Why should you join Proton? * Work that Matters: millions of people trust Proton with their privacy. We answer only to our users — not advertisers, not investors with conflicting agendas, not governments. The work you do here is real, and the impact is measurable. (read more about our impact here) * Work with smart and dedicated people - Our team is diverse, collaborative, and tight-knit with people coming from all walks of life, including many of the world’s top academic institutions and organizations, such as MIT, Harvard, Stanford, Caltech, Cambridge, and ETH. * Join a strong brand - Our encrypted email service - Proton Mail - has grown to be a staple of online security and privacy. Proton has been featured in multiple popular television and film productions, such as Mr. Robot, Knives Out, Sounds of Metal, and more. * Technology: you'll get the right hardware and the right software you need to do your best work. * Learning & Development: we invest in your growth because sharp people make us better. Proton is one of the fastest ways to accelerate your career because you'll be thrown into real challenges, with real ownership, from day one. * Employee Benefits: your wellbeing isn't an afterthought. We offer strong health coverage, solid retirement options, generous leave, and wellness support so you can bring your best self to work every day * Stock Options: at Proton, we all have the opportunity to be owners of the company. From day one, you have a real stake in what we're building. When Proton wins, you win. * In-Person Collaboration: Amazing things happen when passionate, smart, and purposeful people get together in the same room. With offices across Geneva, Zürich, Barcelona, London and more, you'll spend most of your time collaborating face-to-face with people who genuinely care about what they're building * Food: Lunch and snacks are on us every day in our offices so you can focus on the work and not on what's for lunch. * Transport: getting to the office shouldn't cost you. We cover public transport, bike allowances, or parking, whichever works for you. * Flexible Working: you own your schedule. Set hours that work for you and your team — because outcomes matter more than when the clock says you started. Proton does not accept unsolicited resumes from any sources other than directly from candidates. We will not pay a fee for any placement resulting from an unsolicited offer, even if the candidate is subsequently hired by Proton. To learn more about our privacy policy, please visit our privacy policy page. #LI-ONSITE
AT A GLANCE Welcome to On! As one of the world’s fastest-growing premium sportswear brands, On is making waves globally and redefining sportswear through pioneering technology, bold innovation, and a commitment to sustainability. Having already inspired millions of runners worldwide, we are now seeking a Brand Comms Specialist to own our narrative across the South subregion. Reporting to the Sub-Regional Brand Comms Lead, this role brings On to life within youth sneaker culture across our key cities. The Senior Specialist builds authentic relationships with creators, communities, partners, and store teams — activating with credibility and driving our ambition to be the most aspirational sportswear brand in youth culture. Operating across channels and head-to-toe product, the role delivers culturally resonant local execution and elevates On’s presence across our most influential cities. YOUR TEAM We are On’s South Europe Marketing Team, united by a clear mission: to amplify On’s brand, ignite brand love and build deep, lasting connections with our fans and communities in South Europe (France, Italy, Spain). In this role, you sit at the intersection of two dynamic forces: the Brand Comms South Team, a forward-thinking group that shapes the overarching brand narrative and creative frameworks across the sub-region and the Brand Activation South Team, your peers supporting our wholesale partners and delivering B2B activation. Together, we operate as a high-trust, collaborative network. We champion inclusivity and creativity, united by a shared belief that movement has the power to inspire people to dream big and go further. You aren't just joining a department; you are joining a community dedicated to making On the most culturally resonant brand in the South Europe market. YOUR MISSION * Build authentic relationships with creators, communities, partners, and store teams to grow On’s relevance within youth sneaker culture. * Translate the sneaker brand strategy into high-impact local activation — bringing stories to life with cultural nuance and credibility across key cities. * Strengthen our on-the-ground network by connecting with emerging voices, neighbourhood crews, and cultural movements that shape influence. * Show up in the right places, with the right people, in ways that feel natural to both the community and the brand. * Partner with Strategic Partner Marketing and key wholesale accounts to convert brand heat into franchise demand and in-store relevance. * Activate global and regional campaigns locally through head-to-toe storytelling, content, seeding, events, and community moments. * Make frontline retail teams in key wholesale partners true ambassadors for the brand through education, immersion, and consistent touchpoints. * Collaborate with Brand Management, Comms, Brand Studio, Brand Experience, Product, Sales, and Ecom to ensure cultural and sneaker insights shape future plans. * Track cultural signals, local youth trends, and community dynamics — bringing sharp insight to inform the sneaker brand direction. * Drive measurable impact through increased cultural relevance, stronger community connection, and elevated franchise visibility. YOUR PROFILE * Typically, we look for 4–6 years of experience in Brand Communications, Brand Marketing, Partnerships, or a related role, with experience in the sneaker, fashion, or lifestyle industry. * You have a genuine understanding of sneaker culture and the communities, talent, and partners shaping it, with a strong network across sports, sneaker, and movement communities. * You're excited to build something new—proactively identifying opportunities, shaping workstreams, and helping define how On wins in the sneaker space across the South region. * You combine strategic thinking with a hands-on, solution-oriented mindset, delivering integrated marketing initiatives across product storytelling, talent, partnerships, seeding, and community activations. * You have experience working with retail or wholesale partners and understand how brand marketing drives impact with key accounts. * You thrive in fast-paced, evolving environments, taking ownership, working autonomously, and bringing structure to ambiguity. * You communicate confidently, build trusted relationships, and collaborate effectively across teams, partners, and communities. * You are fluent in French (C1+) and proficient in English. As English is our shared professional language. * You're based within proximity to Paris and are excited to travel regularly across key South markets, including Marseille, Milan, and Zurich. * You embody On's entrepreneurial mindset, are a true team player, and live our five Spirits (explore our careers page to learn more).
Qui sommes-nous chez Pretto ? 💚 Acheter un bien immobilier, c'est toute une aventure : jargon complexe, délais interminables, stress d’obtenir son crédit… pas facile de s'y retrouver. Pretto, c'est la scale-up fintech qui dépoussière ce parcours. On a repensé de A à Z la recherche de crédit immo - de la première estimation de sa capacité d'emprunt jusqu'à la signature chez le notaire. Concrètement : chaque client a un expert crédit dédié qui l'accompagne de bout en bout, lui explique tout et le déleste de la charge mentale et admin que ça implique. Et tout ça avec des outils tech qui révolutionnent le métier de courtier ! Depuis 2017, Pretto c'est : 150 000+ clients accompagnés 2 milliards d'euros financés chaque année 4,9/5 sur Trustpilot Une série C de 40M+€ 200 personnes à Paris, Nantes et en full remote Notre engagement : offrir à tous nos clients une expérience unique qui simplifie l'accès à la propriété. Ce qui t’attend ici : Un impact concret sur le quotidien des gens dès ton premier jour Une culture du feedback où chacun peut apprendre et évoluer Une vraie école de formation aux métiers du courtage et de la vente Et pour aller plus loin, on vous présente sur notre site Inside Pretto ! Pourquoi ce poste, maintenant ? "« Une marque n'est plus ce que vous dites qu'elle est ; c'est ce que les gens se disent d'elle entre eux." Scott Cook, cofondateur d'Intuit Pretto a passé des années à construire une machine d'acquisition redoutable : des millions de visiteurs, des milliers de pages de contenu, un simulateur et un observatoire des taux qui nous installent comme un expert reconnu. On sait faire venir les gens. Mais faire venir, ce n'est pas encore être choisi. Pour devenir la référence du crédit immobilier, il nous reste un cap à passer : faire vraiment comprendre, à beaucoup plus de monde, tout ce qui rend Pretto unique (l'accompagnement d'un vrai expert, la techno, l'exigence, la transparence). Que Pretto soit le premier nom qui vient en tête, qu'on nous recommande à un ami, qu'on nous fasse confiance avant même la première simulation. C'est pourquoi on structure un pôle Consumer Marketing dédié à la marque, au média et au contenu, en binôme étroit avec un pôle Growth qui pilote l'acquisition (SEO/GEO, paid, CRM). Le rôle "Il faut vingt ans pour bâtir une réputation et cinq minutes pour la ruiner." Warren Buffett Ta mission : définir et faire vivre la CVP de Pretto sur l'ensemble des touchpoints du funnel (site, contenus, média, relations presse) pour créer la demande et la préférence de marque. Tu es garant(e) de ce que Pretto dit, montre et incarne. Là où le pôle Growth optimise la mécanique qui transforme les visiteurs en leads, toi tu donnes à Pretto une voix, un territoire d'expression et une désirabilité qui font qu'on nous choisit et qu'on nous préfère. Tu es rattaché(e) directement à Renaud, cofondateur de Pretto, et tu manages une équipe resserrée dédiée à la marque et au contenu. Tes missions "Il semble que la perfection soit atteinte non quand il n'y a plus rien à ajouter, mais quand il n'y a plus rien à retrancher." Antoine de Saint-Exupéry Plateforme de marque Définir et maintenir la plateforme de marque Pretto (CVP, messaging, territoires d'expression, ton) et en garantir la déclinaison cohérente sur tous les touchpoints (site, articles, ads, CRM, RP). Construire les messages des pages stratégiques du site (home, pages marketing, landing pages), en lien avec les équipes Growth et Produit qui pilotent le SEO et le CRO. Média & contenu Développer le reach, la notoriété et l'engagement du média Pretto (vidéo, réseaux sociaux, éditorial) et faire monter drastiquement la qualité de nos contenus. Faire de la chaîne YouTube un vrai média de marque : des invités de premier plan, une ligne éditoriale forte et une audience en pleine expansion. (À terme, tu pourras l'incarner à l'écran.) Campagnes & création Définir et déployer les campagnes de marque pluri-média (online et offline), en lien étroit avec l'équipe design. Être garant(e) de la production des assets créatifs des campagnes paid (META, YouTube, Reddit) et itérer avec la team Growth sur la base des performances. RP & institutionnel Piloter les enjeux de communication RP et institutionnelle, en collaboration étroite avec les fondateurs et le reste du COMEX. Mesure & budget Mettre en place et piloter la mesure de la marque : baromètre de notoriété (assistée / spontanée). Construire et piloter le budget marketing brand + contenu. Ton équipe & tes moyens "Si chacun de nous engage des gens plus petits que lui, nous deviendrons une entreprise de nains. Mais si chacun engage des gens plus grands, nous deviendrons une entreprise de géants." David Ogilvy Tu manages une équipe resserrée dédiée à la marque, au contenu et au média, avec un Lead Content à manager et un poste junior de brand manager (réseaux sociaux, comm, média) à créer et à faire grandir sous ta responsabilité. Tu t'appuies sur une équipe design interne, des agences (RP, créa) et sur un média Pretto déjà installé : chaîne YouTube, une large bibliothèque d'articles et de guides, observatoire des taux. Tu opères en binôme permanent avec le pôle Growth et le Produit : un pôle optimise l'acquisition et la conversion, l'autre (le tien) construit la marque et le contenu. Les deux avancent main dans la main. Le profil qu'on cherche "Les gens n'achètent pas ce que vous faites, ils achètent la raison pour laquelle vous le faites." Simon Sinek 8-10 ans d'expérience en marketing / brand, avec une expérience réussie de construction d'une marque B2C. Une vraie vision de marque : tu sais définir un positionnement, un territoire et un ton, et surtout les faire vivre dans la durée et sur tous les canaux. Sensibilité forte au contenu, au design et au média : tu as l'œil, et des exigences élevées sur la qualité. À l'aise avec la donnée : compétences analytiques et quantitatives éprouvées, tu sais mesurer la marque et raisonner ROI. Marketing malin, budget maîtrisé : tu sais faire du bon marketing, smart et frugal, et générer de l'impact avec des moyens maîtrisés. Un leadership qui attire, inspire et retient les meilleurs talents. Préférence pour un rythme rapide, goût pour les aller-retours entre stratégie et opérations. Fit avec les valeurs Pretto : Exigence, Responsabilité, Humilité, Bienveillance. Idéalement, une expérience personnelle d'un achat immobilier, et une vraie curiosité pour cet univers passionnant et complexe. Langue maternelle : français. Ce qu'on offre "Pour être irremplaçable, il faut être différente." Coco Chanel Un périmètre dont tu es pleinement owner (marque, contenu, média, RP), rattaché directement à Renaud, cofondateur, avec beaucoup d'autonomie et un accès direct aux équipes. Un rôle à fort impact : construire la préférence de marque de l'une des fintechs les plus reconnues du crédit immobilier en France. Une rémunération : package total autour de 80K€ selon le profil. Si jamais tu penses être le profil idéal mais que notre rémunération ne colle pas par rapport à ta recherche, on est évidemment ouvert à la discussion 🙂 Une équipe exigeante et bienveillante, où l'on progresse vite et où la prise d'initiative est valorisée. Des bureaux rue de Paradis (Paris 10e), avec une politique de télétravail partielle. Carte Swile (prise en charge à 50 %) et Gymlib. Des événements réguliers : afterworks, déjeuners d'équipe, soirées mensuelles, sport… Processus de recrutement Un premier échange (45 min à 1 h) en visio avec la team Talent Acquisition pour te présenter le projet en détail et voir si ça colle à tes envies. Un screening avec Philippe, CMO de Pretto (et qui nous quittera prochainement), pour approfondir ton parcours et ta vision de la marque. Un cas pratique sur un vrai sujet de marque Pretto, restitué devant Renaud (cofondateur et futur manager) et quelques personnes de l'équipe. Des échanges informels avec d'autres personnes de l'équipe si besoin.