Senior SEO Content Strategist

Valtech

Why Valtech? We’re the experience innovation company - a trusted partner to the world’s most recognized brands. To our people we offer growth opportunities, a values-driven culture, international careers and the chance to shape the future of experience.  THE OPPORTUNITY At Valtech, you’ll find an environment designed for continuous learning, meaningful impact, and professional growth. Whether you're pioneering new digital solutions, challenging conventional thinking or building the next generation of customer experiences, your work will help transform industries.  We are proud of:  * The work we do and the innovation we drive  * Our values of share, care and dare  * A workplace culture that fosters creativity, diversity and autonomy  * Our borderless, global framework, which enables seamless collaboration    THE ROLE   We're looking for an experienced Senior Experience Researcher to join a multi-disciplinary agile team to help deliver rapid but great-quality experiences for users. You will apply best practice in facilitating research interviews, usability tests and client workshops. You will plan ongoing user research programmes and define information architecture and interaction design solutions. You will aim to continually improve the user experience and aid the user in achieving their primary outcomes simply, while always thinking about how to add delight. As a result you build trust with your clients. You enjoy engaging with users and project partners to understand the product’s context, and synthesise your findings into easily-digestible and memorable formats for the product team. You'll also be encouraged and supported in contributing to our Design Practice.    About our Design team  As part of the team, you'll be working on products and services for some of the world’s most influential companies. UX Researchers, through to Product and Motion Designers, work in dedicated teams; anyone who has worked at a startup or in a product company will feel right at home. We are involved from planning and strategy through to execution, being an advocate for the user every step of the way. You'll help the team to make informed design decisions, placing the needs of the user and the business at the centre of every piece of work.    Designers at Valtech are:  * Designing, prototyping, and building products and services used by people every day.   * Confident using Figma, Miro, Adobe CC suite, and a variety of prototyping tools.  * Client-facing, driving the presentation of the team's latest design work.  * Inquisitive and eager to continuously improve and learn.  * Collaborative and ego-free, able to give and receive feedback to and from all team members regardless of role or level.  * Experienced in agile methodologies and software development practices.  * Actively involved in growing the team by finding and attracting talent.   Role responsibilities * Lead and facilitate discovery phases, employing a mix of research methods, workshops, and stakeholder engagement to uncover user needs and business challenges.   * Plan and conduct user research, synthesizing findings into actionable insights that inform strategy and design.  * Develop experience maps, service blueprints, and user journeys to communicate insights and define areas of opportunity.  * Work collaboratively with product managers, engineers, and other designers to align on vision, priorities, and scope.  * Translate discovery insights into compelling design concepts, prototypes, and recommendations.  * Advocate for human-centred design, influencing stakeholders and ensuring design decisions are backed by evidence.  * Facilitate co-creation sessions with stakeholders and users to explore solutions and validate ideas early.  * Define and document design principles and frameworks that guide the overall experience.  * Support usability testing, iteration, and refinement of experiences based on user feedback.  * Mentor junior designers and contribute to the continuous evolution of our design practice.  * Are a master of your craft, eager to take on tasks you've not tried before.  * Can evidence exposure to AI, automation, or emerging technologies within experience design.  * Are the gatekeeper for the quality of the products you work on.  * Encourage product teams to experiment with new ways of working.  * Explore new ways of generating ideas, bringing them to life and sharing them.  * See the big picture and give user/business context for design decisions.  * Use experience and client knowledge to spot and resolve problems.  * Up for challenging conversations if needed to get to the best product.  * Represent Valtech publicly by participating in talks, events and conferences.    ABOUT YOU You’re primarily focused on user-centred design, applying your abilities in facilitation, user research, interaction design, information architecture and user testing – amongst others. You'll enjoy engaging with users and project partners to understand the product’s context, and synthesize your findings into easily digestible formats for your team   COMMITMENT TO REACHING ALL KINDS OF PEOPLE  We design experiences that work for all kinds of people - and that starts with our own teams. At Valtech, we’re intentional about building an inclusive culture where everyone feels supported to grow, thrive and achieve their goals. No matter your background, you belong here. Explore our Diversity & Inclusion site to see how we’re creating a more equitable Valtech for all.    THE BENEFITS   This is a position based in Portugal.  Beyond a competitive compensation package, we offer:  * Flexibility, with remote and hybrid work options (country-dependent)  * Career advancement, with international mobility and professional development programs  * Learning and development, with access to cutting-edge tools, training and industry experts  Our benefits are tailored to each location. Your Talent Partner will provide full details during the hiring process.     YOUR APPLICATION PROCESS Please share examples of your work as PDFs or online case studies with your application. We’re interested in the activities you go through as you research, test, and present your thinking and conclusions. For example; use of data, interviews, workshops, sketches, concepts, flows, experience maps, prototypes, etc. ‘Finished’ visual designs are not the only focus here. All supplied examples will be handled in complete confidence.  Once you apply, our Talent Acquisition team will review your application. Your CV should cover key information on relevant experiences and expertise. We do not require information such as age, gender, marital status, or a headshot in your application. We review all candidates based on skills, experience, and potential. ⚠️ Beware of recruitment fraud! We are committed to inclusion and accessibility. If you need reasonable accommodations during the interview process, please either indicate it in your application or let your Talent Partner know.     ABOUT VALTECH Valtech is the experience innovation company that exists to unlock a better way to experience the world. By blending crafts, categories, and cultures, we help brands unlock new value in an increasingly digital world.  At the intersection of data, AI, creativity, and technology, we drive transformation for leading organizations, including L’Oréal, Mars, Audi, P&G, Volkswagen Dolby, and more.  At Valtech, we don’t just talk about transformation. We make it happen. Our people are the heart of our success, and we foster a workplace where everyone has the support to thrive, grow and innovate.  Are you ready to create what’s next? Join us.

Valtech

The opportunity At Valtech, you’ll find an environment designed for continuous learning, meaningful impact, and professional growth. Whether you're pioneering new digital solutions, challenging conventional thinking or building the next generation of customer experiences, your work will help transform industries.  We are proud of:  * The work we do and the innovation we drive  * Our values of share, care and dare  * A workplace culture that fosters creativity, diversity and autonomy  * Our borderless, global framework, which enables seamless collaboration  THE ROLE   At Valtech, we help the world's most ambitious brands lead with experience innovation. Our global marketing team drives the thinking, content and campaigns that make our point of view impossible to ignore — and we're looking for an SEO Content Strategist to help us own the conversation in search.  This is not a role for someone who writes keyword-stuffed articles and calls it a day. This is for someone who understands that great SEO content starts with great ideas  and who knows how to make those ideas discoverable, shareable and impossible to scroll past. What you'll do  Own organic content performance  * Develop and execute a global SEO content strategy aligned to Valtech's positioning as The Experience Innovation Company  * Conduct keyword research and competitive analysis to identify content gaps and topic clusters across key verticals — retail, automotive, financial services, health and B2B  * Partner with regional marketing teams to ensure global strategy translates into locally relevant execution  Create and commission content that ranks and resonates  * Brief and develop long-form content — thought leadership, guides, case study landing pages and pillar pages — with clear direction on search intent, structure and narrative angle  * Work with subject matter experts, practice leads and leadership to surface Valtech's most distinctive thinking  * Guard Valtech's brand voice across all content you commission: confident, optimistic and human — never jargon-heavy  Drive continuous improvement  * Track and report on organic traffic, keyword rankings, content engagement and conversion performance  * Conduct regular content audits and prioritise a refresh backlog that maximises SEO impact  * Stay ahead of algorithm changes, AI-driven search trends and LLM-optimised content (LLMO) best practices  Collaborate across the marketing ecosystem  * Embed SEO thinking into the content creation process alongside copywriters, designers and editors  * Work with the Martech, Demand Generation and Campaign teams to support the full funnel  * Partner with the web team to implement on-page SEO best practices — metadata, internal linking, structured data and page experience signals  MUST HAVE QUALIFICATIONS To be considered for this role, you must meet the following essential qualifications:  * 4+ years in SEO content strategy, ideally in B2B or professional services * Proven track record of growing organic traffic and improving keyword rankings at scale * Strong writing skills — you can make complex ideas clear and compelling * Proficiency with SEMrush, Ahrefs, Google Search Console, Screaming Frog and GA4  * Solid grasp of technical SEO fundamentals and the ability to work with developers to implement recommendations  * Experience briefing and commissioning content from writers, designers and subject matter experts  * Comfort with data storytelling and performance reporting for senior stakeholders  * Experience navigating complex, matrixed, global organisations    NICE TO HAVE QUALIFICATIONS   * Multilingual or multi-market SEO experience, including hreflang and localisation workflows  * Familiarity with thought leadership and B2B content formats — white papers, executive POVs, analyst-style content  * Experience in a global consultancy, digital agency or technology company  * Familiarity with headless CMS environments and content operations workflows  * Experience with AI-assisted content creation and LLM optimisation strategies  * Knowledge of marketing automation platforms and how content supports lead generation  If you do not meet all the listed qualifications or have gaps in your experience, we still encourage you to apply. At Valtech, we recognize that talent comes in many forms, and we value diverse perspectives and a willingness to learn.    COMMITMENT TO REACHING ALL KINDS OF PEOPLE  We design experiences that work for all kinds of people - and that starts with our own teams. At Valtech, we’re intentional about building an inclusive culture where everyone feels supported to grow, thrive and achieve their goals. No matter your background, you belong here. Explore our Diversity & Inclusion site to see how we’re creating a more equitable Valtech for all.  THE BENEFITS   * MENTAL AND PHYSICAL HEALTH: * 26 working days of paid vacation * National holidays covered * Sick leave (up to 20/year) * Unpaid leave (up to 20/year) * Medical insurance * Multisport card OR Multikafeteria * Maternity & paternity leave support PERSONAL AND PROFESSIONAL DEVELOPMENT: * Internal workshops & learning initiatives * Professional certifications reimbursement * Participation in professional local & global communities * Growth Framework to manage expectations and define the steps to move towards the selected career * Mentoring program with the ability to become a mentor or a mentee to grow to a higher position Valtech Poland has a system of progressive benefit packages – the longer you stay with the company, the more benefits you get!   Beyond a competitive compensation package, we offer:  * Flexibility, with remote and hybrid work options (country-dependent)  * Career advancement, with international mobility and professional development programs  * Learning and development, with access to cutting-edge tools, training and industry experts      ---------------------------------------------------------------------------------------------------------------------------------- YOUR APPLICATION PROCESS Once you apply, our Talent Acquisition team will review your application. If your skills and experience align with the role, we’ll reach out for next steps.  ⚠️ Beware of recruitment fraud: Only engage with official Valtech email addresses ending in @valtech.com.  We are committed to inclusion and accessibility. If you need reasonable accommodations during the interview process, please either indicate it in your application or let your Talent Partner know.     ---------------------------------------------------------------------------------------------------------------------------------- ABOUT VALTECH Valtech is the experience innovation company that exists to unlock a better way to experience the world. By blending crafts, categories, and cultures, we help brands unlock new value in an increasingly digital world.  At the intersection of data, AI, creativity, and technology, we drive transformation for leading organizations, including L’Oréal, Mars, Audi, P&G, Volkswagen Dolby, and more.  At Valtech, we don’t just talk about transformation. We make it happen. Our people are the heart of our success, and we foster a workplace where everyone has the support to thrive, grow and innovate.  Are you ready to create what’s next? Join us.

Mild Media AB

Senior SEM-specialist – som funderar på om den här annonsen har låg CTR Du såg rubriken. Du funderade på klickfrekvensen. Du undrade om vi verkligen A/B-testat den. Du tänkte att du som senior SEM-specialist inte hade kunnat låta bli att förbättra den. Perfekt. Det är precis dig vi letar efter. Vem är du? Förutom att du är driven, nyfiken och prestigelös så har du minst 3 års erfarenhet av Google Ads (gärna från byrå). Du är trygg i ditt hantverk, gillar att ta ansvar och vill jobba nära både kund, team och affär. Du har varit med ett tag och vet att rätt strategi i kombination med löpande optimering är skillnaden som gör skillnaden. Och eftersom du gillar struktur, kommer här en tydlig lista på lite fler saker som vi tror oss veta att du har med dig: Mycket goda kunskaper i Google Ads och dess ekosystem Erfarenhet av att arbeta strategiskt, inte bara operativt Stark analytisk förmåga och vana att arbeta datadrivet God förståelse för hur SEM och SEO samspelar i den organiska och betalda sökresan Erfarenhet av SEO och programmatic Aktiva Google Ads-certifieringar Så här kan ditt nya jobb se ut: Hos oss får du en central roll i flera kunduppdrag. Du ansvarar för hela SEM-arbetet – från analys och strategi till genomförande, uppföljning och rekommendationer. Du jobbar både självständigt och tillsammans med andra specialister. I de flesta projekt har du stöd av projektledare, så att du kan fokusera på kvalitet, resultat och utveckling. Det här kommer du att göra: Ta fram SEM-strategier och planer för genomförande Arbeta hands on i Google Ads, bland annat med sökannonser, shopping ads, YouTube ads, display och remarketing Optimera konton löpande med tydligt affärsfokus Ansvara för rapportering, analys och rekommendationer till kund Vara en trygg rådgivare i dialoger och uppföljningar Arbeta nära SEO-specialister – och själv bidra operativt inom SEO när det är relevant Bidra till att utveckla vår SEM-tjänst och våra arbetssätt Dela med dig av din kunskap och stötta kollegor i teamet Varför Mild? Vi erbjuder förstås konkurrenskraftig lön, flexibla arbetstider, hybridarbete, tjänstepension och friskvårdsbidrag. Du får också schemalagd tid för självstudier och kompetensutveckling, frihet att forma din roll utifrån dina styrkor och ambitioner samt kunder som vill framåt och uppskattar proaktiv rådgivning. Men allt det där är ju självklarheter i vår mening. Vi vill snarare slå ett slag för att du kommer få jobba i ett riktigt härligt team med spets inom SEO, SEM, SoMe, CRO, content och strategi. Så, är du sugen på en arbetsplats där man jobbar tillsammans, har högt i tak, känner stort förtroende för varandra och delar ett tydligt affärsfokus? Där man tror på transparens, kunskapsdelning och långsiktiga relationer? Då är Mild lika rätt för dig som du är för Mild. Låter det intressant? Kul! Skicka in din ansökan så tar vi det därifrån. Vi intervjuar löpande.