Senior Performance Marketing Specialist - Stockholm

About Infront At Infront, we are committed to fostering an inclusive workplace, recognizing our diverse team as one of our most valuable assets. For 25 years, Infront has been empowering financial market experts to make faster, smarter, compliant decisions. Over time, we have expanded our foundation by bringing together companies with more than 75 years of combined market experience and trust. Our strength lies in market data, delivering reliable, accurate information through a powerful suite of tools, spanning Data Intelligence, Wealth Management solutions, and Trading & Investor solutions, that our users depend on every day. Today, we are one of Europe’s leading providers of market data and financial software, helping professionals navigate markets with confidence and speed. About the Role We are seeking a highly motivated and commercially focused Pre-Sales Specialist to support the growth of our Trading and Investor solutions across UK, Nordics, Germany and Italy. Working as a trusted advisor alongside regional Sales Executives, you will engage with prospective clients throughout the sales cycle, demonstrating how our cloud-based OMS, EMS and FIX connectivity addresses the complex needs of investment managers, asset managers, wealth managers, family offices and institutional investors. This is a quota-carrying role with co-prime responsibility for the achievement of sales targets for the in-scope portfolio management product suite. Success requires a combination of strong business acumen, financial markets knowledge, technical expertise and the ability to articulate business value to both executive and operational stakeholders. As our Pre-Sales Specialist, you will: Partner with Regional Sales Executives to develop account strategies and drive revenue growth across assigned territories. Qualify client business, functional, and technical requirements, contribute to account planning, opportunity strategy, and competitive positioning, and support commercial negotiations through solution expertise and value-based recommendations. Deliver compelling product demonstrations, proof of concepts, solution proposals, and technical validation activities tailored to client business objectives and use cases. Lead discovery workshops to understand client investment processes, portfolio management workflows, and operational challenges. Design and present solution architectures that align client requirements with product capabilities. Act as a subject matter expert for Trading and Investor Solutions, providing product expertise and industry best practices. Build trusted relationships with stakeholders across trading, investments, operations, risk, compliance, and technology functions, including Heads of Trading, Portfolio Managers, Chief Investment Officers, and IT teams, and confidently engage audiences from end users to executive leadership. Articulate the business value, ROI, and operational benefits of proposed solutions while supporting client evaluations and technical validation activities. Collaborate closely with Marketing, Product Management, Engineering, Professional Services, and Customer Success teams, sharing market insights and best practices to support product development and sales success. Travel regularly across the UK, Nordics, Germany, and Italy to support client meetings, workshops, industry events, and internal collaboration. Who you are Proven experience in Pre-Sales, Solutions Consulting, or Solution Engineering supporting trading solutions or financial technology platforms. Strong understanding of trading infrastructure, capital markets, and investment operations. Experience supporting complex, consultative B2B software sales cycles and engaging with senior stakeholders. Excellent presentation, demonstration, and workshop facilitation skills. Ability to analyse business challenges and translate them into effective technology solutions. Commercially minded with experience working toward revenue targets or shared sales objectives. Strong written and verbal communication skills, with the ability to influence both business and technical audiences. Self-motivated and comfortable working across multiple countries, cultures, and stakeholder groups. Knowledge of portfolio management, investment accounting, order management, performance measurement, front-to-back investment platforms, cloud technologies, enterprise SaaS architectures, and RFP/RFI processes is advantageous. Fluent English is essential; Swedish is highly desirable, while German and Italian language skills are a strong advantage. Professional qualifications such as CFA, CAIA, or equivalent are considered a strong advantage. Our Offer Health & wellness: Benefit from wellbeing initiatives tailored to local needs, including access to an employee assistance programme that provides confidential support to employees and their families. Holiday: Enjoy competitive holiday entitlement aligned with local markets, so you can rest and recharge. Pension: Plan for your long-term financial wellbeing through our pension scheme, supported by employer contributions. Remote work: Enjoy the opportunity to work two days a week from home, with flexible working hours where possible. You may also request to work up to four weeks per year from a different location. Learning & development: Support your career progression with access to learning resources, ongoing conversations with your manager, and opportunities to share the knowledge you gain with your team. Culture & impact: Be part of an international team with a startup mindset and play a key role in making a meaningful impact. Our offices: Work from Europe’s leading financial centres and be at the heart of where finance happens. Additional notes *Note: Since your application will be reviewed by an international team, we kindly ask that you submit your CV in English. All candidates selected for employment are subject to pre-employment screening. This process includes professional reference and background checks conducted by our third-party partner, ZINC. These screenings are part of our commitment to ensuring a secure, compliant, and trustworthy workplace.

Mentimeter is an engagement tool with a clear goal in mind. To turn presentations into conversations. Through real-time interactivity and clear visualizations, we get people to participate, engage and become more productive. Transforming all those passive meetings, airless classrooms and drawn out trainings into valuable and memorable moments. We truly believe that you achieve the best results by doing things together. And that successful leaders need to adopt a curious and collaborative mindset in order to get there. So with you at Mentimeter, you’ll be a big part of the ambition to help over 1 billion people listen, learn and work better together. Summer hiring notice: Due to summer vacations, we will begin the reviewing and interviewing process for this role from August. However, we encourage you to submit your application as soon as possible. THE ROLE: At Mentimeter, organic growth is a core part of how we scale across both self-serve and enterprise. With search evolving quickly, there’s an opportunity to rethink how we show up across queries, use cases, and increasingly AI-driven experiences. We’re looking for an experienced Senior SEO & AI Search Growth Manager to drive Mentimeter’s organic acquisition strategy — making sure high-intent users find us, understand us, and convert through SEO, AI-era discoverability, structured content and localization. You’ll help define the next version of organic discovery at Mentimeter — shaping how we capture demand and stay visible when it matters most. This is a senior, hands-on individual contributor role: you’ll set the strategy and execute it by building and publishing indexable pages directly in our CMS using approved templates/components, while keeping a scalable content architecture across personas and markets. You’ll help shape how Mentimeter is discovered across both traditional search and emerging AI-driven answer experiences. IN THIS ROLE YOU WILL: * Own and execute Mentimeter’s SEO strategy: keyword intent mapping, topic clusters, internal linking, and technical foundations. * Improve discoverability through structured data and modern search practices, including AEO/SGE readiness. * Monitor performance (rankings, traffic, organic registrations) and iterate based on results and search trends. * Plan and lead global SEO content creation with Brand and Product Marketing (PMM), ensuring content matches user intent and business goals. * Build and publish search-optimized, indexable pages in the CMS (titles, headings, meta, canonicals, internal linking, and schema/hreflang where supported). * Maintain a clear, scalable content structure across personas, use cases, and markets — and keep internal linking healthy. * Lead localization efforts so translated content meets search standards and delivers real, unique value in each market. * Partner with CRO to improve conversion without compromising SEO fundamentals; scale winning treatments across templates and markets. * Track the organic funnel end-to-end and identify opportunities to grow reach, engagement, and registrations. Own the organic journey from discovery to registration, ensuring our search strategy attracts high-intent users — not just traffic. * Act as an internal voice of search, helping stakeholders understand important shifts in SEO, AI-driven discovery, and search behavior. YOU’LL COLLABORATE CLOSELY WITH: * Website Growth Manager (priorities, goals, tracking, roadmap input) * Website Optimization / CRO (experiments on indexable pages, scaling winners) * Brand & PMM (themes, messaging, quality, and consistency) * Web PM & Developers (new templates/components, platform improvements) * Sales Enablement (enterprise personas/use cases and content needs) * Analytics (tracking validation, attribution, page-level reporting) WHAT WE’RE LOOKING FOR: You’re the kind of person who can zoom out and set a clear organic strategy — then zoom in and ship pages that perform. * Strong experience in SEO and content growth, typically at least 8+ years. * Deep understanding of technical + semantic SEO, internal linking, structured data, and localization fundamentals. * Proven track record growing organic traffic and converting that traffic into registrations and revenue. * Comfortable owning an SEO/content roadmap and delivering strategy + execution. * Confidence publishing directly in a CMS and ensuring content quality (with strong editorial judgment). * Collaborative, proactive working style across Marketing, CRO, Web, PMM, Sales Enablement and Analytics. * Strong commercial judgment: you know how to prioritize high-intent opportunities and focus on work that drives meaningful business impact, not just rankings. * Good understanding of how search is evolving, including AI-influenced discovery and answer-driven search experiences. Who are you: * The technical specialist: You have 8+ years of experience in high-growth digital companies, with a proven track record of scaling organic traffic into the millions. * AI-native: You understand the data science behind search. You have a working knowledge of how LLMs process information and how to leverage them for content scale. * The change leader: You are a strong communicator who can lead cross-functional teams and act as a central point of enablement, clearing bottlenecks to execute fast. * Data-fluent: You are proficient in SQL, Tableau, or similar tools, allowing you to move beyond "vanity metrics" and report on true pipeline contribution. REQUIRED TECHNICAL SKILL SET: * SEO/AEO tools: High level mastery of Ahrefs, Semrush, Screaming Frog, and AI-driven tools. * Data & analytics: GA4, GSC, SQL, and Google Tag Manager. * CMS expertise: Deep hands-on experience with headless CMS architectures like Contentful or other. * Technical excellence: Deep understanding of internationalization (hreflang at scale), site migrations, and page speed optimization. NOT REQUIRED: * Swedish is not required (as daily work is carried out in English and the Mentimeter team currently boasts 50+ different nationalities) WHAT GOOD LOOKS LIKE (AFTER YOU’VE SETTLED IN) * High-quality SEO pages ship steadily (brief → live), and organic registrations per page trend up over time. * A reduction in content-to-live cycles through automation and modular CMS design. * Clear visibility across priority topics/intents/personas — including presence in snippets/AI results where relevant. * Localized pages rank well and convert in key markets. * CRO collaboration feels smooth: experiments improve conversion and keep search performance healthy. A significant increase in organic traffic with a corresponding uplift in Conversion Rate (CvR) * Stakeholders across the business have better visibility into organic performance and stronger confidence in how search supports growth, empowered by transparent, proactive reporting. * An overall clear progress in how Mentimeter shows up across both traditional search and AI-driven discovery experiences. ---------------------------------------------------------------------------------------------------------------------------------- 📍 Location: This is a hybrid role at Mentimeter HQ in Stockholm. Our guideline is 3 days a week at the office. Please note that we do not offer relocation sponsorship for the position. 💡Our recruitment process: 1. Screening interview 2. Hiring Manager Interview 3. Business Case + Competence Interview on-site 4. Culture interview (incl. conducting a personality & logical ability tets) 5. References & Offer Not sure you tick every box? Apply anyway—great matches often come in surprising shapes. At Mentimeter where we currently boast over 50+ different nationalities, you'll be part of a culture that values creativity, innovation, and inclusivity. We believe in supporting our team members' growth and offering them the platform to excel. If you're eager to contribute to our mission and make a significant impact, we'd love to hear from you.   What Mentimeter can offer At Mentimeter we can offer a diverse and inclusive work environment supported by smart and driven colleagues. We believe in continuous professional development for all of our colleagues and therefore offer access to a leadership program (including external personal coach) and relevant education to ensure that we continue to be state-of-the-art when it comes to innovating and building Mentimeter. Your place will be in a growing company with lots of career opportunities, working on a beloved product used by more than 300 million people. It’s not all about work though, we also offer a very healthy view on work-life balance. All of this comes attached with a competitive compensation and benefits package, including pension contributions. Learn more about our benefits by visiting our Benefits & Perks page AI and Hiring at Mentimeter At Mentimeter, we believe AI helps us work smarter - but it never replaces the human assessment, curiosity, and personal connection that define our culture and our hiring. We use AI as a sparring partner: to bounce ideas, bring new perspectives, support structure, and make our work more efficient. But the meaning, decisions, and interactions always come from people. * AI does not screen or decide on candidates. *  There is no automated filtering, ranking, or decision-making in our recruitment process. Every application is reviewed by a person. * Hiring teams may use AI to support their work - for example, to structure notes, prepare interview questions, or organize their thinking. AI strengthens our work, but it does not define it. At Mentimeter, we’re not building an AI-driven hiring process - we’re building a people-first culture, where technology helps us listen, learn, and grow together. Culture at Mentimeter At Mentimeter we believe in giving everyone a voice - regardless of who you are. So we build a platform that does just that. Our platform is not only our product but also our organization. A platform where people feel safe, where differences are embraced, a place where you can have fun. We strongly encourage applicants who are people of color, LGBTQ+, women, people with disabilities, and/or formerly incarcerated people, and a college degree is not strictly required. In order to give everyone a voice, we need to be as diverse as our users. Learn more about our culture by visiting our Culture page. Review our Privacy Policy for more information.