Senior Product Marketing Manager, Core Product

Sana

WHY SANA Sana is an AI lab bringing superintelligence to work. Our AI products are trusted by pioneering companies like Spotify, B Labs, Strava, Hinge Health, and Merck, and have served more than 1 million people worldwide. We believe advancing knowledge is the world’s most important problem to solve. From writing and the printing press to the internet and Google, the tools that accelerate access to knowledge define human progress. Yet workplace software hasn’t kept up. We’re building towards a world where knowledge is not only more accessible, but actively helps you accomplish more than you ever thought possible. If that future excites you, you’re in the right place. Come and do your life’s work with us. ABOUT THE ROLE We’re hiring a Growth marketing manager to join our Marketing team. This is a mid-level role for a hands-on marketer who can own paid acquisition, web experimentation, and conversion rate optimization across our key markets. You’ll sit at the intersection of performance marketing, growth, and web optimization: designing and running multi-channel campaigns, continuously improving our marketing website, and turning high-intent traffic into pipeline and revenue. You’ll partner closely with our broader Marketing, Design, and Commercial teams to drive measurable growth for both of Sana’s AI products. This role is ideal if you love going deep on data, running experiments end-to-end, and shipping iterative improvements that compound over time. WHAT YOU’LL DO Own performance and growth campaigns You will: * Plan, launch, and optimize full-funnel performance campaigns across Google Ads, Microsoft Ads, LinkedIn Ads, Meta (Facebook/Instagram), and other relevant channels (e.g. YouTube, Reddit) to drive high-quality lead and opportunity generation. * Monitor and optimize campaigns daily, refining audiences, creatives, bids, and budgets to maximize ROAS while hitting CAC and CPA targets. * Run systematic A/B and multivariate tests on ads, landing pages, and funnels to improve CTR, conversion rate, and downstream pipeline metrics. * Partner with content and design to brief and iterate on high-performing creatives, messaging, and offers tailored to our core buyer personas. Lead website and conversion rate optimization You will: * Own experimentation on Sana’s marketing website and key landing pages, designing and running tests across layout, copy, UX, and forms to improve visit-to-lead and lead-to-opportunity conversion. * Use quantitative data (GA4, behavioral analytics) and qualitative insights (session recordings, surveys, user feedback) to identify friction points and prioritize CRO opportunities. * Collaborate with design, product marketing, and web development to implement winning variations and ensure a consistent, premium brand experience. * Maintain clear documentation of tests, hypotheses, results, and learnings to build a scalable experimentation program over time. Build a robust growth analytics foundation You will: * Build and maintain dashboards to monitor key performance metrics such as CTR, CVR, CPA, ROAS, and pipeline/revenue impact across channels and experiments. * Own marketing tracking and attribution quality across web and paid media, partnering with RevOps to ensure accurate lead source, campaign, and opportunity data. * Analyze performance across the entire funnel—from first touch to closed-won—to identify where optimizations will have the largest impact, and communicate clear, data-backed recommendations to stakeholders. Collaborate across Growth and Commercial You will: * Work closely with Digital Marketing, Product Marketing, Design, and Sales to align campaigns and experiments with business priorities, launches, and target segments. * Partner with Sales on feedback loops around lead quality and pipeline, iterating targeting and messaging accordingly. * Support broader growth initiatives when needed, including content-driven campaigns, events, and partnerships, always with a focus on measurable impact. WHAT WILL HELP YOU THRIVE EXPERIENCE * 2–4 years in a highly data-driven digital marketing, growth, or CRO role, ideally in B2B SaaS or tech. * Hands-on experience managing multi-channel paid campaigns (e.g. Google Ads, LinkedIn Ads, Meta) with clear revenue or pipeline accountability. * Proven track record designing, executing, and analyzing A/B and multivariate tests on websites or landing pages that moved key metrics (conversion rate, CPA, or similar). SKILLS * Strong proficiency with web and campaign analytics tools such as GA4 and major ad platforms; familiarity with heatmapping/session replay and A/B testing tools (e.g. Hotjar, VWO, Optimizely, similar). * Comfortable building and maintaining dashboards in tools like Looker Studio, Sheets, or BI platforms to track performance and inform decisions. * Ability to translate complex data into clear, actionable insights and compelling stories for both marketing peers and commercial stakeholders. * Solid understanding of CRO principles, experimentation frameworks, and user-centered web design best practices. * Excellent written and verbal communication skills; you can craft succinct, conversion-focused messaging and present your recommendations with clarity and confidence. MINDSET * Analytical and hypothesis-driven: you enjoy dissecting complex problems, forming clear hypotheses, and validating them through experiments and data. * Outcome-oriented: you care deeply about impact on pipeline and revenue, not just activity metrics. * Builder mentality: comfortable with ambiguity, eager to help shape our digital growth and experimentation practices from the ground up. * High ownership and autonomy: you can independently prioritize, execute, and iterate, while knowing when to pull in collaborators. * Motivated by excellence: you set a high bar for your own work and are more interested in learning and improving than being right. NICE-TO-HAVE * Experience with Salesforce or similar CRM, and with marketing automation platforms (e.g. HubSpot, Marketo, similar). * Background working on complex B2B buying journeys or multi-stakeholder deal cycles. * Familiarity with SEO fundamentals and how they interact with UX and conversion. * Experience in AI, data, or developer tooling markets is a plus. WHAT WE OFFER * Help shape AI's future alongside brilliant minds from Google, Apple, Spotify, Notion, Slack, Databricks, and BCG. * Competitive salary complemented with a competitive RSU program. * Swift professional growth in an evolving environment, supported by a culture of continuous feedback and mentorship from senior leaders. * Work with talented teammates across 5+ countries, and global customers, from our beautiful office in Stockholm.

Mentimeter

Mentimeter is an engagement tool with a clear goal in mind. To turn presentations into conversations. Through real-time interactivity and clear visualizations, we get people to participate, engage and become more productive. Transforming all those passive meetings, airless classrooms and drawn out trainings into valuable and memorable moments. We truly believe that you achieve the best results by doing things together. And that successful leaders need to adopt a curious and collaborative mindset in order to get there. So with you at Mentimeter, you’ll be a big part of the ambition to help over 1 billion people listen, learn and work better together. Summer hiring notice: Due to summer vacations, we will begin the reviewing and interviewing process for this role from August. However, we encourage you to submit your application as soon as possible. THE ROLE: At Mentimeter, organic growth is a core part of how we scale across both self-serve and enterprise. With search evolving quickly, there’s an opportunity to rethink how we show up across queries, use cases, and increasingly AI-driven experiences. We’re looking for an experienced Senior SEO & AI Search Growth Manager to drive Mentimeter’s organic acquisition strategy — making sure high-intent users find us, understand us, and convert through SEO, AI-era discoverability, structured content and localization. You’ll help define the next version of organic discovery at Mentimeter — shaping how we capture demand and stay visible when it matters most. This is a senior, hands-on individual contributor role: you’ll set the strategy and execute it by building and publishing indexable pages directly in our CMS using approved templates/components, while keeping a scalable content architecture across personas and markets. You’ll help shape how Mentimeter is discovered across both traditional search and emerging AI-driven answer experiences. IN THIS ROLE YOU WILL: * Own and execute Mentimeter’s SEO strategy: keyword intent mapping, topic clusters, internal linking, and technical foundations. * Improve discoverability through structured data and modern search practices, including AEO/SGE readiness. * Monitor performance (rankings, traffic, organic registrations) and iterate based on results and search trends. * Plan and lead global SEO content creation with Brand and Product Marketing (PMM), ensuring content matches user intent and business goals. * Build and publish search-optimized, indexable pages in the CMS (titles, headings, meta, canonicals, internal linking, and schema/hreflang where supported). * Maintain a clear, scalable content structure across personas, use cases, and markets — and keep internal linking healthy. * Lead localization efforts so translated content meets search standards and delivers real, unique value in each market. * Partner with CRO to improve conversion without compromising SEO fundamentals; scale winning treatments across templates and markets. * Track the organic funnel end-to-end and identify opportunities to grow reach, engagement, and registrations. Own the organic journey from discovery to registration, ensuring our search strategy attracts high-intent users — not just traffic. * Act as an internal voice of search, helping stakeholders understand important shifts in SEO, AI-driven discovery, and search behavior. YOU’LL COLLABORATE CLOSELY WITH: * Website Growth Manager (priorities, goals, tracking, roadmap input) * Website Optimization / CRO (experiments on indexable pages, scaling winners) * Brand & PMM (themes, messaging, quality, and consistency) * Web PM & Developers (new templates/components, platform improvements) * Sales Enablement (enterprise personas/use cases and content needs) * Analytics (tracking validation, attribution, page-level reporting) WHAT WE’RE LOOKING FOR: You’re the kind of person who can zoom out and set a clear organic strategy — then zoom in and ship pages that perform. * Strong experience in SEO and content growth, typically at least 8+ years. * Deep understanding of technical + semantic SEO, internal linking, structured data, and localization fundamentals. * Proven track record growing organic traffic and converting that traffic into registrations and revenue. * Comfortable owning an SEO/content roadmap and delivering strategy + execution. * Confidence publishing directly in a CMS and ensuring content quality (with strong editorial judgment). * Collaborative, proactive working style across Marketing, CRO, Web, PMM, Sales Enablement and Analytics. * Strong commercial judgment: you know how to prioritize high-intent opportunities and focus on work that drives meaningful business impact, not just rankings. * Good understanding of how search is evolving, including AI-influenced discovery and answer-driven search experiences. Who are you: * The technical specialist: You have 8+ years of experience in high-growth digital companies, with a proven track record of scaling organic traffic into the millions. * AI-native: You understand the data science behind search. You have a working knowledge of how LLMs process information and how to leverage them for content scale. * The change leader: You are a strong communicator who can lead cross-functional teams and act as a central point of enablement, clearing bottlenecks to execute fast. * Data-fluent: You are proficient in SQL, Tableau, or similar tools, allowing you to move beyond "vanity metrics" and report on true pipeline contribution. REQUIRED TECHNICAL SKILL SET: * SEO/AEO tools: High level mastery of Ahrefs, Semrush, Screaming Frog, and AI-driven tools. * Data & analytics: GA4, GSC, SQL, and Google Tag Manager. * CMS expertise: Deep hands-on experience with headless CMS architectures like Contentful or other. * Technical excellence: Deep understanding of internationalization (hreflang at scale), site migrations, and page speed optimization. NOT REQUIRED: * Swedish is not required (as daily work is carried out in English and the Mentimeter team currently boasts 50+ different nationalities) WHAT GOOD LOOKS LIKE (AFTER YOU’VE SETTLED IN) * High-quality SEO pages ship steadily (brief → live), and organic registrations per page trend up over time. * A reduction in content-to-live cycles through automation and modular CMS design. * Clear visibility across priority topics/intents/personas — including presence in snippets/AI results where relevant. * Localized pages rank well and convert in key markets. * CRO collaboration feels smooth: experiments improve conversion and keep search performance healthy. A significant increase in organic traffic with a corresponding uplift in Conversion Rate (CvR) * Stakeholders across the business have better visibility into organic performance and stronger confidence in how search supports growth, empowered by transparent, proactive reporting. * An overall clear progress in how Mentimeter shows up across both traditional search and AI-driven discovery experiences. ---------------------------------------------------------------------------------------------------------------------------------- 📍 Location: This is a hybrid role at Mentimeter HQ in Stockholm. Our guideline is 3 days a week at the office. Please note that we do not offer relocation sponsorship for the position. 💡Our recruitment process: 1. Screening interview 2. Hiring Manager Interview 3. Business Case + Competence Interview on-site 4. Culture interview (incl. conducting a personality & logical ability tets) 5. References & Offer Not sure you tick every box? Apply anyway—great matches often come in surprising shapes. At Mentimeter where we currently boast over 50+ different nationalities, you'll be part of a culture that values creativity, innovation, and inclusivity. We believe in supporting our team members' growth and offering them the platform to excel. If you're eager to contribute to our mission and make a significant impact, we'd love to hear from you.   What Mentimeter can offer At Mentimeter we can offer a diverse and inclusive work environment supported by smart and driven colleagues. We believe in continuous professional development for all of our colleagues and therefore offer access to a leadership program (including external personal coach) and relevant education to ensure that we continue to be state-of-the-art when it comes to innovating and building Mentimeter. Your place will be in a growing company with lots of career opportunities, working on a beloved product used by more than 300 million people. It’s not all about work though, we also offer a very healthy view on work-life balance. All of this comes attached with a competitive compensation and benefits package, including pension contributions. Learn more about our benefits by visiting our Benefits & Perks page AI and Hiring at Mentimeter At Mentimeter, we believe AI helps us work smarter - but it never replaces the human assessment, curiosity, and personal connection that define our culture and our hiring. We use AI as a sparring partner: to bounce ideas, bring new perspectives, support structure, and make our work more efficient. But the meaning, decisions, and interactions always come from people. * AI does not screen or decide on candidates. *  There is no automated filtering, ranking, or decision-making in our recruitment process. Every application is reviewed by a person. * Hiring teams may use AI to support their work - for example, to structure notes, prepare interview questions, or organize their thinking. AI strengthens our work, but it does not define it. At Mentimeter, we’re not building an AI-driven hiring process - we’re building a people-first culture, where technology helps us listen, learn, and grow together. Culture at Mentimeter At Mentimeter we believe in giving everyone a voice - regardless of who you are. So we build a platform that does just that. Our platform is not only our product but also our organization. A platform where people feel safe, where differences are embraced, a place where you can have fun. We strongly encourage applicants who are people of color, LGBTQ+, women, people with disabilities, and/or formerly incarcerated people, and a college degree is not strictly required. In order to give everyone a voice, we need to be as diverse as our users. Learn more about our culture by visiting our Culture page. Review our Privacy Policy for more information.

Sandvik Aktiebolag

Do you enjoy leading through inspiration while helping people and organizations grow in a fast-changing environment? Here, you play a strategic and hands-on role to go beyond traditional learning programs—focusing on how skills are built, applied, and developed in the flow of work Why Sandvik? You are a part of a purpose-driven organization where learning, transformation, and collaboration are at the core of everything we do. By joining us, you also get to: Shape how skills and learning enable business success Work in a collaborative, forward-thinking environment Be part of a culture that values curiosity, inclusion, and continuous development About the job You will lead the development of modern skills and learning strategies, connecting skills, performance, and business priorities. You will ensure we build the right capabilities for today and tomorrow—moving from course-based learning to a skills-based, continuous development approach. You will collaborate and support one Learning technology Lead, and one Learning Product Lead but also be expected to drive a collaboration forum with learning teams in our business areas and divisions. Job responsibilities Define and lead global skills and learning strategy aligned with business priorities Leverage AI to identify skill gaps, emerging capabilities and improve workforce development Ensure strong integration between skills, learning, performance and talent processes Define how learning impact is measured, focusing on capability, performance and business outcomes Use data and insights to continuously improve learning and skills investments As a team lead, support and develop a small, senior expert team Drive collaboration across Sandvik and utilize our great people working with learning in Business Areas and divisions Location and flexibility The location is preferably Stockholm or Sandviken but can be flexible for the right candidate Your profile With a strong interest in people development and organizational transformation, you combine leadership experience with a structured and curious mindset. You understand how to translate strategy into impactful learning initiatives and enjoy working closely with stakeholders. Your background also includes: Experience working with skills frameworks or driving skills-based transformation Strong data-driven mindset and understanding of how AI is shaping skills, learning and workforce development Strong collaboration and influencing skills across HR and business leaders Leadership experience with ability to guide and develop expert teams, but not necessarily managerial experience. Experience of working in a decentralized structure with Learning Relevant university degree You lead through inspiration rather than direction, creating engagement and ownership in your team. Curiosity drives your approach, and you actively involve others with an open mindset. You focus on simplifying complexity, identifying what truly adds value, and enabling others to act. Strong communication skills and a collaborative way of working help you build trust and momentum across stakeholders. Our culture At Sandvik, we’re tech driven, innovative and entrepreneurial. We believe that success is a team effort so we value diversity and are committed to creating an inclusive culture where people can be themselves and reach their full potential. So, we invest in supporting each other, learning together and celebrating our differences. Visit our stories hub, LinkedIn or Facebook to get to know us further. Contact information At Sandvik, we’re tech driven, innovative and entrepreneurial. We believe that success is a team effort so we value diversity and are committed to creating an inclusive culture where people can be themselves and reach their full potential. So, we invest in supporting each other, learning together and celebrating our differences. Contact information For further information about this position, please contact Susanne Ljung Nilsson, hiring manager, susanne.ljung_nilsson@sandvik.com. Due to summer vacations, response times may be longer than usual during this period. We’ve already decided on which advertising channels and marketing campaigns we wish to use and respectfully decline any additional contacts in that matter. Union contacts Johanna Beijer, Unionen, +46 (0)70 616 18 27 Erik Knebel, Akademikerföreningen, +46 (0)70 340 47 03 Peter Olsson-Andrée, Ledarna, +46 (0)70 222 48 55 Recruitment Specialist: Lisbeth Häggström How to apply Send your application no later than August 2nd, 2026. Click apply and include your resume and cover letter in English. Please note that we don’t accept applications by e-mail. The selection process begins when the application period has ended. Job ID: R0094063. At Sandvik, we value work-life balance and due to summer vacation, it may take a little bit longer until we reply in this process. We aim for an open and fair recruitment process and use different tools to ensure an objective assessment. Later in the process, you may be invited to complete a personality and logic test. To learn more about our recruitment process, please visit our career site or contact HR Services at hrservices.sweden@sandvik.com. Sandvik is a global, industrial technology group providing solutions that enhance productivity, profitability and sustainability for the manufacturing, mining and infrastructure industries. We are at the forefront of digitalization and focus on optimizing our customers’ processes. Our world-leading offering includes equipment, tools, services and digital solutions for machining, mining, rock excavation and rock processing. In 2025 the Group had approximately 42,000 employees and revenues of about SEK 121 billion in more than 150 countries.