Search results for "Shopper Behavior"

Stripe

About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. About the team Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation and Campaigns to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch.  We’re looking to hire a Consumer Product Marketing Lead to own go-to-market strategy and positioning for Link as we scale the world's most widely used digital wallet. Link is Stripe’s digital wallet, already used by 250+ million consumers, with millions more joining the network every month. This role sits at the center of Stripe's consumer ambitions—translating Link's product innovations into compelling narratives that drive discovery, adoption, and loyalty at scale. What you’ll do As Consumer Product Marketing Lead for Link, you will own strategy and execution across positioning and go-to-market to grow Link's network—and bring the next hundreds of millions of shoppers into the network. * Define Link's consumer positioning and messaging: Develop and continuously evolve Link's core value proposition and messaging framework for consumers, ensuring a consistent and compelling story across every touchpoint. * Lead go-to-market for product launches: Own the end-to-end GTM strategy for new Link features and consumer experiences, from early product shaping through launch execution and post-launch measurement. * Shape the product roadmap: Be the voice of the consumer in product planning. Synthesize qualitative insights, quantitative research, and competitive intelligence to influence feature prioritization and roadmap strategy. * Partner with Brand Marketing: Work in lockstep with the Brand Marketing team to ensure brand campaigns are grounded in product truths and that high-impact brand moments connect back to measurable product outcomes. * Drive consumer research and insights: Commission and synthesize user research, behavioral analytics, and market data to develop a deep understanding of Link's target personas, adoption barriers, and engagement drivers. * Define and track consumer growth metrics: Set KPIs across the consumer marketing funnel (awareness, activation, engagement, retention), own regular reporting, and use data to continuously optimize the marketing mix. * Influence senior leadership: Communicate product strategy, consumer insights, and marketing results clearly and persuasively to Stripe leadership and cross-functional partners. Who you are * An expert in consumer product marketing: You have a strong track record building go-to-market strategies for high-scale B2C products, ideally in fintech, payments, or consumer tech. You know how to earn consumer trust and translate product complexity into clear, irresistible value. * A sharp strategist and structured thinker: You can synthesize research, competitive signals, and product data into a compelling point of view, and you're confident presenting that perspective to senior leadership. * Highly cross-functional: You're a natural collaborator who holds your own in product discussions, aligns with brand and creative teams, and influences without authority across a matrixed organization. * Data-driven and measurement-minded: You define success in metrics, know how to attribute marketing activities to consumer outcomes, and use data to continuously improve your approach. * Comfortable with ambiguity: You thrive in fast-moving, zero-to-one environments and are energized by the challenge of building new capabilities at scale. Minimum requirements * 10+ years of experience in product marketing, with 5+ years in B2C products * Proven track record developing consumer positioning, messaging, and go-to-market strategy for scaled consumer products * Strong research and analytical skills; ability to synthesize consumer insights, market data, and competitive intelligence into actionable strategy * Excellent written and verbal communication skills, including experience presenting to and influencing senior stakeholders * Demonstrated success working cross-functionally across product, brand, creative, and analytics teams

Volumental AB

Volumental is the footwear industry’s leading FitTech™ company, using 3D scanning and machine learning to match people with shoes that truly fit. Our vision is “a world without sizes, where every body fits.” We work with brands such as New Balance, Red Wing, Fleet Feet, and Vivobarefoot across 3,000+ stores in 60 countries, with 60M+ foot scans collected, one of the world’s largest datasets of its kind. We’ve always been an AI company at our core. Today, that extends beyond the product into how we build, operating in an AI-native, discovery-driven way to move faster from insight to working solutions. About the role: Volumental’s in-store product is where our technology meets the real world, on the retail floor, in front of real shoppers. The Experience team is responsible for the full interaction: how clerks guide shoppers, how shoppers scan themselves, and how fit recommendations are delivered in seconds. This is where our machine learning and data need to come together--fast, reliably, and in a way people trust. As Senior Product Manager (AI Builder), you’ll own a key part of this experience. You’ll work directly with stores, observe real behavior, and continuously improve how scanning, guidance, and recommendations come together in a live retail environment. You’ll operate in an AI-native way, moving quickly from insight to prototype to decision, while ensuring the intelligence behind the product translates into a simple, intuitive experience for users. What will you do : Lead in-store discovery with shoppers and retail staff to understand real behavior. Take end-to-end responsibility for the experience across clerk-led and self-service flows. Improve speed, clarity, and trust in the scanning and recommendation experience. Prototype collaboratively and iteratively using AI tools (e.g. Cursor, Claude, v0.dev) to explore, validate, and refine ideas before committing engineering resources. Translate complex fit data and machine learning outputs into intuitive user experiences. Work closely with the commercial team and retail partners to ensure real-world impact. Contribute to and thoughtfully shape product strategy with an evidence-informed perspective. Navigate trade-offs thoughtfully, balancing usability, performance, and scalability. Identify friction points and opportunities across the in-store journey. Communicate openly on plans, progress, and decisions. Travel up to 4 times per year as needed. We're excited about you because you are: Passionate about the things you care about and love to make things better. Able to frame problems and opportunities in ways that inspire new ideas and novel approaches to solving them. Autonomous, able to make decisions and move without waiting for permission. Curious, adaptable, and data-driven. Collaborative and a kind team member who fosters collaboration. Open to teaching others and learning new things. We want you to: Have 5+ years of experience in product management or equivalent product-building roles, operating in complex stakeholder or enterprise environments. Have cultivated a strong product sense for interaction design, usability, and human behavior. Be comfortable working directly with customers in physical environments. Build trusted relationships across commercial and retail partners. Actively use AI tools to prototype, test, and iterate on solutions. Have strong discovery instincts, able to listen carefully and surface insights from real-world behavior. Be able to balance speed with reliability in a live retail environment. Be able to make well-reasoned product decisions in ambiguous, real-world situations and see them through. It's a plus if you: Experience working in retail environments or in-store technology Experience working with hardware, sensors, or physical product systems Experience in B2B2C environments (e.g. products involving both business customers and end users) What we can offer you: Personal learning budget and access to coaching Opportunity to work with a great team of 15+ nationalities in our English-speaking office Occupational pension at ITP1 level Flexible Public Holidays Policy Options Program Parental pay top-up Wellness allowance Dog-friendly office Flexible work policy (at least 3 days a week from our Stockholm office) We look forward to hearing from you!

Adyen

This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.  For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.   Principal Product Manager - Identity Adyen, as a full-stack payment processor and licensed global banking institution, gathers data on shoppers, enterprises, and small businesses. We see the behavior of billions of shoppers and millions of small businesses globally, while capturing the complex interactions between them. This data forms the foundation of our Dynamic Identification capabilities, and is a key competitive differentiator for our business. We are hiring a Principal PM to lead our Identity platform - the collection, transformation, and application of Identity data for the company. This senior, highly visible leader will ensure that identity data is high quality, integrated into product offerings across the company, and leveraged to launch new identity-based products that capture emerging opportunities and deliver value to our merchants.   What You’ll Do Set Vision & Strategy * Define and own the long-term vision and strategy for Adyen’s Identity product, grounded in customer value, measurable business impact, and responsible growth. * Translate opportunities into clear priorities, roadmaps, and success metrics across customer segments and verticals. * Simplify an ambiguous space by defining clear, and actionable Identity use cases with your engineering and partner teams. Drive adoption of Identity data at scale throughout Adyen  * Partner closely with downstream product teams to help them define new ways to use Identity data that bring measurable value to our merchants. * Assess and measure Identity data quality and establish new ways of improving it to support more sophisticated applications. * Create the right tooling and access points that facilitate adoption. Build for Scale & Regulatory Rigor * Ensure product decisions balance speed, reliability, compliance, and value. * Partner closely with Privacy, Compliance and Regulatory partners to navigate dependencies and regulatory obligations. * Design capabilities that are scalable, auditable, and resilient in a regulated environment. Lead Through Influence * Operate as the Product authority for Identity across Adyen. * Drive cross-functional alignment across Engineering, Commercial, Risk, and Operations teams without direct authority. * Raise the bar for product clarity, prioritization discipline, and strategic thinking within the Identity Integrity Risk group.   Who you are Experience & Scope * 10-15+ years of experience in Product Management  * Proven experience building and scaling complex products based on petabyte scale datasets * Demonstrated ability to operate at enterprise scale Product & Platform Leadership * You are a product leader at heart, with deep experience setting vision, adjudicating prioritization, and delivering measurable outcomes through cross-functional teams. * You bring a strong analytical and metrics-driven approach to decision-making and trade-offs. * You have experience translating ambiguous strategic problems into structured product direction. Leadership & Collaboration * Track record of influencing senior stakeholders across Product, Engineering, Regulatory, Operations, and Commercial functions. * Comfortable leading through ambiguity and influencing without direct authority. * Clear and confident communicator across technical, commercial, and executive audiences in a global context. Customer-Centric & Principled * Deep customer empathy with the ability to translate technical complexity into clear value propositions. * Demonstrated ethical judgment and integrity in high-stakes, regulated environments.     Our Diversity, Equity and Inclusion commitments  Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen.  Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!   What’s next? Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility. Adyen is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status. All your information will be kept confidential according to EEO guidelines. This role is based out of our Amsterdam office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.

Adyen

This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.  For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.   The Opportunity Adyen operates as a full-stack payment processor and licensed global banking institution, capturing the behavior and complex interactions of billions of shoppers and millions of businesses worldwide. As we scale our footprint in banking, card issuing, and embedded financial products, the financial risk profiles we manage are significantly higher than traditional payment processing alone. We are leveraging our unique position to build advanced, data-driven risk management capabilities to proactively detect and mitigate platform fraud and commercial risk. We are looking for a Group Product Manager (GPM) to lead and develop a senior team of product managers within Adyen’s Commercial Risk & Platform Fraud group. This is not a standard product role. We need an all-around biztech leader who possesses strong technical instincts but treats the domain like a high-growth business, balancing architecture with a commercial mindset, regulatory strategy, and high-friction cross-functional alignment.   What You'll Do * Drive Commercial Excellence: Formulate and execute a strategic vision that transforms risk mitigation into customer value. Treat these premium, paid capabilities like your own business, balancing pricing strategy, revenue drivers, and costs to ensure responsible growth. * Lead & Develop Senior Talent: Direct, coach, and elevate a team of high-performing product managers within Adyen’s Commercial Risk & Platform Fraud group. * Architect Smart Trade-offs: Simplify an ambiguous space by defining clear, actionable use cases with your engineering and partner teams. Strategically decide when to deploy automated technical solutions (such as AI/ML models) versus operational support to optimize merchant value. * Pragmatic Regulatory Strategy: Act as the ultimate product authority for Commercial Risk & Platform Fraud across Adyen. Partner closely with Compliance, Regulatory, and Operations teams to design resilient, auditable capabilities, bringing a pragmatic commercial lens to regulatory interpretation rather than blindly following rigid frameworks. * Lead Through Friction: Drive alignment and partner closely with Engineering, Commercial, Risk, and Operations teams without direct authority. Raise the bar for product clarity and prioritization discipline, making the tough, objective trade-offs necessary to unlock long-term value, even when it means saying "no" to specific groups.   Who You Are * Accelerated Product Leader: You have 8+ years of product management experience, with a track record of progression into leadership roles. You have launched and evolved complex products across every stage of the product lifecycle. * People Manager & Coach: You bring hands-on experience hiring, managing, and developing product managers of various levels, with a proven ability to build a collaborative culture of growth, coaching, and mentorship. * Commercial GM Mindset: You bring a highly analytical, metrics-driven approach to decision-making. You deeply understand revenue drivers, costs, and portfolio management, behaving with the strategic accountability of a P&L owner to optimize business outcomes. * Strong Tech & AI/ML Instincts: You have a solid conceptual grasp of machine learning, AI, and advanced data-science models. While you don't need to be an ML engineer, you have the technical confidence to collaborate with engineering teams on building products rooted in petabyte-scale datasets. * Master of Influence: You are a clear, confident, and fearless communicator across technical, commercial, and executive audiences globally. You have a track record of driving cross-functional alignment and managing complex stakeholders without direct authority.   Our Diversity, Equity and Inclusion commitments  Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen.  Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!   What’s next? Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility. This role is based out of our Amsterdam office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.