
Sophos · Dubai
About Us Sophos is a cybersecurity leader defending 600,000 organizations globally with an AI-driven platform and expert-led services. Sophos meets organization...
About Us
Sophos is a cybersecurity leader defending 600,000 organizations globally with an AI-driven platform and expert-led services. Sophos meets organizations wherever they are in their security maturity and grows with them to defeat cyberattacks. Its solutions combine machine learning, automation, and real-time threat intelligence with frontline human expertise from Sophos X-Ops to deliver advanced, 24/7 threat monitoring, detection, and response.
Sophos offers industry-leading managed detection and response (MDR) alongside a comprehensive portfolio of cybersecurity technologies — including endpoint, network, email, and cloud security, extended detection and response (XDR), identity threat detection and response (ITDR), and next-gen SIEM. Together with expert advisory services, these capabilities help organizations proactively reduce risk and respond faster, with the visibility and scalability needed to stay ahead of evolving threats.
Sophos goes to market with a global partner ecosystem, including Managed Service Providers (MSPs), Managed Security Service Providers (MSSPs), resellers and distributors, marketplace integrations, and cyber risk partners, giving organizations the flexibility to choose trusted relationships when securing their business. Sophos is headquartered in Oxford, U.K. More information is available at www.sophos.com.
Role Summary
The Enterprise Account Executive will lead Sophos’ engagement across UAE Government entities - including federal and emirate‑level ministries, authorities, public agencies, and state‑owned/ government‑controlled enterprises (SOEs/GCEs). The role requires a strategic, consultative seller who can build trusted senior relationships, win net‑new government logos, and expand Sophos’ footprint across existing public sector accounts. Success requires deep familiarity with government procurement, tendering, information assurance requirements, and the public sector channel ecosystem in the UAE.
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DEINE AUFGABEN We are looking for a Senior Marketing Manager who is ready to take full responsibility for marketing operations and strategy for our Dubai campus. This is a high-impact, high-responsibility role suited for a self-driven, highly organized professional who thrives in fast-paced environments and is confident acting as the sole marketing authority on site. The role reports directly into the VP for Student Recruitment (based in the UAE) as well as functionally to the UE Head of Marketing (based in Germany) while closely working with the academic leadership in Dubai. You will operate at the intersection of strategy and hands-on execution, representing marketing independently and proactively across all campus stakeholders. This position requires strong prioritization skills, clarity of thought, creative problem-solving, and the confidence to push back when needed. You will be expected to structure complexity, set direction, and deliver consistently under tight timelines Marketing Ownership & Leadership (Dubai Campus) * Full ownership of all marketing activities for the UE Dubai campus, acting as the single point of contact for marketing on site * Translate overall UE marketing strategy into a clear, executable local go-to-market plan for Dubai and the UAE * Proactively managing expectations and aligning with internal stakeholders, confidently representing marketing priorities and decisions * Own the local marketing budget, including planning, allocation, and ROI evaluation * Select, brief, and manage external agencies, freelancers, and vendors as required Website Relaunch & Digital Platform Leadership * Lead and project manage the end-to-end launch of the new UE Dubai website, acting as the single owner for timelines, quality, and outcomes * Coordinate cross-functionally with central marketing, IT, external agencies, admissions, and academic stakeholders * Define website structure, content architecture, user journeys, and conversion logic aligned with recruitment and brand objectives * Ensure the website functions as a high-performing student recruitment and lead-generation platform, not just an information site * Own post-launch optimization, performance tracking, and continuous improvement (UX, CRO, SEO, analytics) Campaigns, Channels & Content * Plan, execute, and optimize integrated online and offline marketing campaigns * Own and operate UE Dubai’s social media channels (Instagram, TikTok, LinkedIn), including content planning, creation, publishing, and performance tracking * Manage and maintain Dubai-relevant website pages via CMS (WordPress) and coordinate affiliate/partner content * Create high-quality, target-group-relevant content in English (Arabic proficiency is a strong plus) Events, Fairs & On-Ground Marketing * · Plan, manage, and evaluate events, fairs, school visits, and on-campus activations * · Coordinate all marketing-related logistics, materials, and follow-ups independently * · Ensure strong on-site brand presence and consistent messaging Analytics, Market Intelligence & Portfolio Input * Conduct market and competitor analysis within the UAE higher education landscape * Provide structured insights and recommendations to support portfolio development positioning, and program launches * Track performance across channels and campaigns, turning data into clear actions and decisions * Take clear ownership of marketing’s contribution to lead generation, pipeline quality, and enrollment growth, working closely with student recruitment, and admissions teams. Reporting & Collaboration * Prepare regular reports, analyses, and presentations for local leadership and the central marketing team (experience with Salesforce a strong plus) * Work closely with internal teams and external partners while maintaining clear ownership and accountability DEIN PROFIL Experience & Skills * University degree in Marketing, Business Administration, or a related field * 5+ years of relevant marketing experience, ideally in education, services, or fast-paced international environments * Proven experience owning end-to-end marketing initiatives (strategy → execution → reporting) * Strong background in social media management, content creation, campaign planning, and events * Experience with CMS tools (e.g. WordPress) and CRM systems (Salesforce preferred) * Performance marketing experience is a plus, but not mandatory Mindset & Way of Working * Highly autonomous, structured, and reliable - you organize yourself and your work without close supervision * Comfortable operating in a high-workload, high-paced environment * Confident communicator who can stand their ground with senior stakeholders * Creative thinker with a logical, analytical, and solution-oriented mindset * Strong prioritization skills and the ability to stay focused under pressure * Hands-on mentality - willing to both design strategy and execute daily tasks Language & Tools * Fluent English (written and spoken); Arabic is a strong advantage * Confident user of MS Office / Google Workspace WARUM WIR? * A high-impact senior role with real ownership and visibility * Dynamic, international campus environment in Dubai * 30 days of vacation * Health care and preventive care options * Opportunity to shape and grow the marketing presence of UE Dubai with your own ideas and concept
About Us Sophos is a cybersecurity leader defending 600,000 organizations globally with an AI-driven platform and expert-led services. Sophos meets organizations wherever they are in their security maturity and grows with them to defeat cyberattacks. Its solutions combine machine learning, automation, and real-time threat intelligence with frontline human expertise from Sophos X-Ops to deliver advanced, 24/7 threat monitoring, detection, and response. Sophos offers industry-leading managed detection and response (MDR) alongside a comprehensive portfolio of cybersecurity technologies — including endpoint, network, email, and cloud security, extended detection and response (XDR), identity threat detection and response (ITDR), and next-gen SIEM. Together with expert advisory services, these capabilities help organizations proactively reduce risk and respond faster, with the visibility and scalability needed to stay ahead of evolving threats. Sophos goes to market with a global partner ecosystem, including Managed Service Providers (MSPs), Managed Security Service Providers (MSSPs), resellers and distributors, marketplace integrations, and cyber risk partners, giving organizations the flexibility to choose trusted relationships when securing their business. Sophos is headquartered in Oxford, U.K. More information is available at www.sophos.com. Role Summary You will be responsible for driving net‑new customer acquisition across the UAE, focusing exclusively on opening new enterprise and higher mid‑market accounts. Operating as a front‑end sales specialist, you will own pipeline creation and deal closure while working in close alignment with Enterprise and Mid‑Market Account Executives, Sales Engineering, and Channel Partners. Your mission is simple: win new logos, build qualified pipeline, and expand market presence across strategic UAE accounts .