
Smartly · Helsinki
Are you passionate about building next-generation products with LLMs and generative AI? Do you want to work on technology that’s transforming how brands connect...
Are you passionate about building next-generation products with LLMs and generative AI? Do you want to work on technology that’s
transforming how brands connect with people? Join our Meta team as an Engineering Manager!
Our mission is to build the leading AI-first platform for full-funnel conversational commerce in messaging channels, combining
performance marketing with deep audience insights. This means creating features that help marketers easily craft, adapt, and
optimize high-performing ads and enabling more meaningful, creative, and effective conversations between brands and their
audiences.
We are technology agnostic and always strive to choose the best tools for the job. On the backend, our favoured stack is Node.js
in combination with TypeScript usually coupled with PostgreSQL and RabbitMQ. On the front-end side of things, React with
TypeScript is the flavour du jour.
Our engineering teams consist of both product specialists and engineers, and alongside the lead engineer you will take the lead in
delivering products and features in the right time with right content and brilliant quality. As an Engineering Manager, you will
be in charge of getting the best out of people, through coaching, 1:1s, helping them build a development plan and in general
removing blockers from the team's path.
About the team
This team owns the Meta offering, one of the most critical and widely used platforms in our ecosystem. Meta powers a large share
of our customer workflows and operates at significant scale, requiring high standards for reliability, performance, and data
integrity.
As part of this team, you will lead and contribute to key architectural and technical decisions, focusing on system performance,
large-scale data processing, robust validation, and seamless integration with the Meta APIs. The work directly impacts how
customers experience and trust our platform.
You will collaborate closely with a dedicated Product Manager, guide a well-balanced engineering team ranging from Junior to Staff
level, and regularly engage with Meta engineers to ensure strong alignment, best practices, and forward-looking solutions.
What you’ll do…
a sharp focus on delivery
and you genuinely want to help them
hands-on when coaching the team members to new technical and professional heights, which can involve code reviews, pair
programming, etc
countries, we foster a culture built on trust, transparency, and open feedback.
and family leave.
opportunities.
days.
Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our
comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than
800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands
and advertisers.
Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with
PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend
across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology,
unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and
learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13
countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our
Diversity, Equity & Inclusion approach is at the heart of it.
Visit Smartly to learn more.
The processing of your information is described in our Candidate Privacy Notice.
Meta Workspaces is a core product area at Smartly, helping advertisers manage, automate, and scale campaigns on Meta through Smartly. The team builds customer-facing experiences, automation capabilities, and integrations with the Meta Marketing API, enabling customers to access platform capabilities efficiently and operate at scale. As a Senior Software Engineer, you will help design and evolve systems that power high-volume advertising workflows used by customers around the world. You will work across the full stack, own significant technical initiatives, and help shape the architecture of reliable, high-performance systems. You will collaborate closely with product managers, designers, and engineers to deliver features that directly impact how customers manage and automate their advertising operations. WHAT YOU WILL DO * Design, build, and maintain backend services and full-stack product capabilities at the core of Smartly’s Meta Workspaces. * Build and maintain integrations with the Meta Marketing API, enabling customers to access new platform capabilities and manage advertising workflows through Smartly. * Develop and operate systems that process high volumes of advertising operations and data while maintaining strong reliability, performance, and scalability characteristics. * Own high-impact features from product discovery and API design through implementation, testing, rollout, and iteration. * Collaborate with product, design, infrastructure, data, and engineering teams to turn business needs into reliable technical solutions. * Improve the scalability, reliability, performance, and observability of services operating under real production load. * Design robust APIs, service boundaries, and integrations that support complex automation and workflow-driven products. * Explore practical ways to use AI-enabled tools to improve engineering workflows, developer productivity, and the quality of team delivery. * Mentor other engineers and help raise the bar for testing, monitoring, code quality, and operational excellence. WHAT WE ARE LOOKING FOR * Strong experience building and shipping production software as a backend or full-stack engineer. * Professional experience with TypeScript and Node.js. * Practical experience with relational databases, APIs, cloud infrastructure, and distributed systems. * Experience designing, operating, and scaling production services with demanding reliability, performance, and availability requirements. * Ability to make thoughtful technical decisions in ambiguous situations and balance quality, speed, and long-term maintainability. * Experience collaborating across functions and contributing to technical discussions that shape product and engineering outcomes. * Strong written and verbal communication skills in English. * Curiosity about emerging AI capabilities and willingness to explore opportunities to improve products, workflows, and developer productivity through AI. * Ability to work effectively in a hybrid setup, including three days per week in our Helsinki office. Relevant technologies for this team include TypeScript, Node.js, PostgreSQL, React, Playwright, Jotai, Kafka, BullMQ, Kubernetes, distributed tracing and observability tooling, and modern testing frameworks. We don’t expect experience with every technology listed, but we value engineers who enjoy learning new technologies and working across different parts of the stack. WHAT WE OFFER YOU At Smartly, we offer a place where you can advance your career. Here, you'll find: An Inclusive Global Culture: Join a team of over 750 Smartlies, representing more than 60 nationalities across 24 locations in 13 countries. We cultivate a culture built on trust, transparency, and open feedback, where diverse perspectives are valued and encouraged. Global Impact: Contribute to a company making a global impact, directly influencing our customers' success and business growth. Focus on Wellbeing: We prioritize your health with healthcare packages, mental health services, and a commitment to work-life balance through paid holidays and family leave. Comprehensive Rewards: Benefit from equity options, performance-based rewards, competitive compensation, and career development opportunities. Flexible Hybrid Workplace: Experience a hybrid work model, balancing office collaboration with remote work, and the option to work abroad for up to 30 days annually. Apply Now and Build Your Future with Smartly! Curious what it’s like to work at Smartly? Visit our Careers page to see how we grow, collaborate, and make impact together. #LI-HYBRID ABOUT SMARTLY Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers. Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it. Visit Smartly to learn more. The processing of your information is described in our Candidate Privacy Notice.
We’re looking for a Senior Engineering Manager to join Smartly’s Creative Engineering group to lead a team responsible for building and maintaining integrations with multiple advertising platforms. The team plays a key role in enabling Smartly’s creative offering by ensuring our systems connect seamlessly with external partner APIs and services at scale. The team designs, builds, and operates high-scale integration services that are relied on by some of the world’s largest advertisers. These integrations are a critical part of how creatives are delivered, managed, and optimized across channels, making the team’s work central to the overall product experience. The main technologies used by the team include: * Node.js, TypeScript, PostgreSQL, Kafka, Redis, Kubernetes * React for selected UI workflows * Deep integrations with external advertising platforms and the broader Smartly infrastructure As an Engineering Manager, your role is to ensure the team focuses on the highest priority work with predictable timelines, delivering high quality outcomes with clarity of purpose, while building reliable and scalable systems that our customers can trust. WHAT YOU’LL DO: * Lead and facilitate an autonomous Fullstack team responsible for the end-to-end delivery of channel integration, working closely with your product manager counterparts to align priorities and drive impact. * Champion team member growth through coaching, regular 1:1s, and clear personal development planning, fostering a culture of technical excellence. * Identify blockers and tackle ambitious technical problems to add your mark to our engineering culture. WHAT WE’RE LOOKING FOR: * You are an experienced people leader with proven ability in building and leading high-performing teams * You have experience throughout the full software life-cycle in an environment with high-availability demands and active user-base * You have experience in various agile development practices as well as the pragmatism to know which tradeoffs are acceptable and a sharp focus on delivery. * You have empathic and user-focused mentality: you care deeply about the product experience, you understand users’ motivations and frustrations, and you genuinely want to help them * You are comfortable being hands-on to guide the team on technical decisions, system design and best engineering practices. * You have the ability to work from our Helsinki office three days a week WHAT WE OFFER YOU At Smartly, we offer a place where you can advance your career. Here, you'll find: An Inclusive Global Culture: Join a team of over 750 Smartlies, representing more than 60 nationalities across 24 locations in 13 countries. We cultivate a culture built on trust, transparency, and open feedback, where diverse perspectives are valued and encouraged. Global Impact: Contribute to a company making a global impact, directly influencing our customers' success and business growth. Focus on Wellbeing: We prioritize your health with healthcare packages, mental health services, and a commitment to work-life balance through paid holidays and family leave. Comprehensive Rewards: Benefit from equity options, performance-based rewards, competitive compensation, and career development opportunities. Flexible Hybrid Workplace: Experience a hybrid work model, balancing office collaboration with remote work, and the option to work abroad for up to 30 days annually. Apply Now and Build Your Future with Smartly! Curious what it’s like to work at Smartly? Visit our Careers page to see how we grow, collaborate, and make impact together #LI-HYBRID ABOUT SMARTLY Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers. Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it. Visit Smartly to learn more. The processing of your information is described in our Candidate Privacy Notice.
Team Duplo is looking for a Senior Software Engineer to help shape the customer experience across Smartly. You'll work on customer onboarding, dashboards, and Design System adoption, helping create a consistent and intuitive experience across our platform. As part of the Platform Functionality (Media) product group, you'll collaborate closely with engineers, designers, and product partners to improve how customers discover value in Smartly and become long-term successful users. WHAT YOU WILL DO * Extend and maintain Smartly's Design System library to support consistent user experiences across the platform. * Partner with designers to improve UI development workflows, tooling, and collaboration practices. * Drive Design System adoption across existing product areas by improving shared components and implementation patterns. * Own and improve frontend build, release, and deployment processes to support reliable development and delivery. * Develop customer-facing features that support onboarding, product adoption, and customer success outcomes. * Contribute to frontend architecture decisions, ensuring maintainable, scalable, and high-quality solutions. * Work across the Smartly application to surface insights, recommendations, notifications, and alerts that improve customer experience. * Collaborate with engineers, product managers, designers, and your Engineering Manager to deliver technical excellence and business impact. WHAT WE ARE LOOKING FOR * Strong experience building modern web applications using React and TypeScript. * Experience designing and maintaining reusable UI component libraries or Design Systems. * Ability to own features and technical initiatives from design through implementation and release. * Solid understanding of frontend architecture, performance, accessibility, and maintainability best practices. * Experience working with testing frameworks such as Vitest, React Testing Library, or similar tools. * Familiarity with backend development using Node.js and TypeScript. * Strong collaboration skills and the ability to work effectively with designers, product managers, and engineers. * A pragmatic approach to problem-solving and continuous improvement of engineering practices. WHAT WE OFFER YOU At Smartly, we offer a place where you can advance your career. Here, you'll find: An Inclusive Global Culture: Join a team of over 750 Smartlies, representing more than 60 nationalities across 24 locations in 13 countries. We cultivate a culture built on trust, transparency, and open feedback, where diverse perspectives are valued and encouraged. Global Impact: Contribute to a company making a global impact, directly influencing our customers' success and business growth. Focus on Wellbeing: We prioritize your health with healthcare packages, mental health services, and a commitment to work-life balance through paid holidays and family leave. Comprehensive Rewards: Benefit from equity options, performance-based rewards, competitive compensation, and career development opportunities. Flexible Hybrid Workplace: Experience a hybrid work model, balancing office collaboration with remote work, and the option to work abroad for up to 30 days annually. Apply Now and Build Your Future with Smartly! Curious what it’s like to work at Smartly? Visit our Careers page to see how we grow, collaborate, and make impact together #LI-HYBRID ABOUT SMARTLY Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers. Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it. Visit Smartly to learn more. The processing of your information is described in our Candidate Privacy Notice.