Sr. Insights Solutions Partner

Tripadvisor

About Tripadvisor  The Tripadvisor Group connects people to experiences worth sharing, and aims to be the world’s most trusted source for travel and experiences. We leverage our brands, technology, and capabilities to connect our global audience with partners through rich content, travel guidance, and two-sided marketplaces for experiences, accommodations, restaurants, and other travel categories. The subsidiaries of Tripadvisor, Inc. (Nasdaq: TRIP), include a portfolio of travel brands and businesses, including Tripadvisor, Viator, and TheFork. We seek a B2B marketing professional with Braze experience who is a creative thinker and can help conceptualize and bring to life best-in-class email marketing campaigns.  The person in this role is highly motivated and used to working in a fast-paced environment. You take your projects from start to finish and are able to create the plan and execute it. Responsibilities will include, but are not limited to: * Responsible for the development and deployment of lifecycle trigger automations, adhoc promotions and engagement campaigns to ensure the business is positioned to drive long-term customer engagement and retention. * Work cross-functionally with product, product marketing and sales to translate business goals into accurate delivery requirements, including but not limited to: specifying required data, segmentation & targeting logic (sometimes pulled from other tools), and dynamic content requirements. * Demonstrated success creating marketing campaigns with expertise using Braze, including building nurture programs, smart-list development, setup, testing, launching, and scoring of campaigns & programs. * Drive A/B testing methodology in partnership with internal stakeholders to improve email effectiveness.  * Work with copywriters and designers to create compelling email content. * Writing engaging ad copy for email campaigns when copywriting resources are not available. * Build analytics and reporting framework. Understand how to gather insights from program performance data and develop recommendations to drive measurable improvement in results and identify new opportunities. * Knowledge about email compliance (CAN-SPAM, GDPR, CASL). * SQL experience is a plus.  * Knowledge of liquid coating and custom objects is a plus * Braze experience is preferred The ideal candidate * 5+ years’ experience in email marketing, lifecycle marketing at a B2B brand * Knowledge of the latest B2B CRM practices from both a commercial and regulatory perspective * Experience using Canva * Experience with Excel/Google Sheets and Big Query * Brings a vivid sense of curiosity and creativity that helps drive projects forward * Relentlessly curious and analytical. You rigorously question and test your own and others’ assumptions, supported by data * An excellent communicator - both verbally, in writing and visually.  * A terrific collaborator, able to partner effectively across teams with a broad range of skill sets and experience to arrive at the best solutions * Has the interpersonal and communication skills to successfully manage stakeholders * Avid learner who takes it upon him/her/themself to get smart on new topics, systems, and markets * You are an expert project manager and never miss a detail * Interested in joining a high-performing team with a supportive and inclusive culture * Has demonstrated capacity to initiate and drive growth strategies and innovation * Thrives in a fast-paced environment and demonstrates the ability to work independently with minimal supervision.  Skills & Experience  * Demonstrated ability to use AI tools to improve efficiency, quality, and decision-making in day-to-day work. * Proven ability to operate effectively with a global-first mindset  What We Offer  * Competitive compensation packages (routinely benchmarked against the latest industry data), including base salary and annual bonuses * “Work your way” with flexibility to suit your lifestyle. Tripadvisor Group takes a remote-friendly approach to collaboration across a worldwide team, with the option to join on-site as often as you’d like or as required by your team. * Flexible schedule. Work-life balance is ingrained in our culture by design. Trust and accountability make it work. * Donation matching. Give back? Give more! We match qualifying charitable donations annually. * Tuition assistance. Want to level up your career? We love to hear it! Receive annual support for qualified programs. * Lifestyle benefit. An annual benefit to spend on yourself. Use it on travel, wellness, or whatever suits you. * Travel perks. We believe that travel is employee development, so we provide discounts and more. * Employee assistance program. We’re here for you with resources and programs to help you through life’s challenges. * Health benefits. We offer great coverage and competitive premiums. * Generous referral scheme. Help us grow and be rewarded with generous awards for referring successful candidates Our Cultural Pillars: Traveler first We exist to create value for our customer, the traveler. We enable our suppliers and partners to unlock this value. Their collective behaviors and insights are what drives us.  Execution is our edge We act fast, experiment, learn from failure, iterate, and improve the solutions of tomorrow across every aspect of our business. Our execution is agile, data-driven, prioritised, and built to scale. We assume no problem is someone else’s problem and finish what can be done today, knowing tomorrow will bring fresh challenges.  We succeed together The best outcomes are driven by empathic, humble, and diverse subject matter experts working toward shared goals. We collaborate relentlessly, challenge assumptions, give actionable feedback, and set each other up for success through empowered teams with a clear charter. We transparently take ownership of our growth, individually and as a team. We celebrate the quality of our effort, our learnings, and our collective achievements. We strive to create an accessible and inclusive experience for all candidates. If you need a reasonable accommodation during the application or the recruiting process, please make sure to reach out to your individual recruiter or our team at AccessibleRecruiting@tripadvisor.com. If you have any additional questions about careers at Tripadvisor you can email us at recruitment@tripadvisor.com. We have all the answers!     #LI-WR1

Tripadvisor

SENIOR CRM MARKETING SPECIALIST Location: Hybrid/Remote in the UK | Department: CRM Marketing | Employment Type: Full-Time About Tripadvisor  The Tripadvisor Group connects people to experiences worth sharing, and aims to be the world’s most trusted source for travel and experiences. We leverage our brands, technology, and capabilities to connect our global audience with partners through rich content, travel guidance, and two-sided marketplaces for experiences, accommodations, restaurants, and other travel categories. The subsidiaries of Tripadvisor, Inc. (Nasdaq: TRIP), include a portfolio of travel brands and businesses, including Tripadvisor, Viator, and TheFork. ABOUT THE ROLE We’re looking for a highly technical CRM marketer to design, build, and optimize sophisticated lifecycle programs across multiple channels. You’ll serve as a Braze subject matter expert, owning the end-to-end execution of CRM programs—from audience segmentation and journey architecture to personalization, experimentation, and technical troubleshooting. The ideal candidate is equally comfortable architecting complex Braze Canvases, building Content Card experiences, writing advanced Liquid personalization logic, and solving technical problems independently. Experience with SMS and WhatsApp is a plus as we continue to expand our omnichannel capabilities. WHAT YOU’LL DO Own lifecycle strategy and automation architecture * Design and build scalable, multi-touch customer journeys that drive meaningful business outcomes. * Architect and optimize lifecycle programs across Email, Content Cards, and in-product experiences. * Modernize existing journeys through structured experimentation and continuous optimization. Build and execute CRM programs in Braze * Serve as a Braze subject matter expert. * Build and manage Campaigns, Canvases, and Content Cards. * Create advanced personalization using Liquid. * Configure dynamic content, audience segmentation, and behavioral triggers. Troubleshoot and solve technical problems * Investigate and resolve issues related to audience qualification, journey logic, personalization, data discrepancies, and campaign performance. * Partner with Analytics, MarTech, and Engineering teams to diagnose integration and data flow issues. * Proactively identify risks and implement scalable solutions. Drive experimentation and performance optimization * Design A/B tests with clear hypotheses and measurable success criteria. * Analyze performance data to improve audience targeting, customer journeys, and content effectiveness. * Share insights and recommendations with stakeholders. Partner across the business * Collaborate closely with Product Marketing, Product, Analytics, Engineering, Creative, Sales, and Customer Success teams. * Translate business goals into effective CRM strategies. * Act as a trusted CRM expert and strategic partner across the organization. QUALIFICATIONS Required * 5+ years of CRM, lifecycle marketing, or marketing automation experience, preferably in a B2B environment. * 3+ years of hands-on Braze experience. * Deep expertise building and managing Braze Canvases. * Advanced proficiency with Liquid personalization. * Experience designing complex lifecycle automation programs. * Strong technical troubleshooting and problem-solving skills. * Strong analytical and experimentation skills. * Excellent project management and communication skills. * Ability to work independently in a fast-paced, highly cross-functional environment. Preferred * Experience with SMS and/or WhatsApp programs. * Working knowledge of SQL. * Experience working with APIs, customer data platforms (CDPs), or data warehouses. * Experience supporting global and multilingual campaigns. * Familiarity with AI tools and applying AI to CRM workflows. Skills & Experience  * Demonstrated ability to use AI tools to improve efficiency, quality, and decision-making in day-to-day work. * Proven ability to operate effectively with a global-first mindset  What We Offer  * Competitive compensation packages (routinely benchmarked against the latest industry data), including base salary and annual bonuses * “Work your way” with flexibility to suit your lifestyle. Tripadvisor Group takes a remote-friendly approach to collaboration across a worldwide team, with the option to join on-site as often as you’d like or as required by your team. * Flexible schedule. Work-life balance is ingrained in our culture by design. Trust and accountability make it work. * Donation matching. Give back? Give more! We match qualifying charitable donations annually. * Tuition assistance. Want to level up your career? We love to hear it! Receive annual support for qualified programs. * Lifestyle benefit. An annual benefit to spend on yourself. Use it on travel, wellness, or whatever suits you. * Travel perks. We believe that travel is employee development, so we provide discounts and more. * Employee assistance program. We’re here for you with resources and programs to help you through life’s challenges. * Health benefits. We offer great coverage and competitive premiums. * Generous referral scheme. Help us grow and be rewarded with generous awards for referring successful candidates.   Our Cultural Pillars: Traveler first We exist to create value for our customer, the traveler. We enable our suppliers and partners to unlock this value. Their collective behaviors and insights are what drives us.  Execution is our edge We act fast, experiment, learn from failure, iterate, and improve the solutions of tomorrow across every aspect of our business. Our execution is agile, data-driven, prioritised, and built to scale. We assume no problem is someone else’s problem and finish what can be done today, knowing tomorrow will bring fresh challenges.  We succeed together The best outcomes are driven by empathic, humble, and diverse subject matter experts working toward shared goals. We collaborate relentlessly, challenge assumptions, give actionable feedback, and set each other up for success through empowered teams with a clear charter. We transparently take ownership of our growth, individually and as a team. We celebrate the quality of our effort, our learnings, and our collective achievements. We strive to create an accessible and inclusive experience for all candidates. If you need a reasonable accommodation during the application or the recruiting process, please make sure to reach out to your individual recruiter or our team at AccessibleRecruiting@tripadvisor.com. If you have any additional questions about careers at Tripadvisor you can email us at recruitment@tripadvisor.com. We have all the answers!       #LI-WR1

Pinterest

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here. The Measurement Team for the UK is focused on supporting the ads measurement needs of our sellers and advertisers. Your focus will be within our Emerging vertical, working with some of the UK’s largest brands within tech, travel, telco and entertainment. As a Sr. Measurement Partner you will help a variety of advertisers to understand user behaviors on Pinterest and measure the effectiveness of their advertising on Pinterest. You’ll design and execute empirical research that will include both analyses for individual clients and to inform the industry as a whole. The UK market is a key market supporting Pinterest’s International growth, it’s an exciting period to join an established measurement team with high profile local and global accounts managed from the region.     What you’ll do: * Execute standard and custom research studies for Pinterest's partners to analyse advertising effectiveness using internal and external measurement tools to include, but not limited to, Brand Lift, Conversion Reporting and Sales lift.  * Collaborate with clients and agencies to measure the true business value by developing and implementing measurement strategies to enhance business outcomes and build learning agendas for long term growth.  * Having an in-depth understanding of the broader measurement ecosystem, you will identify new opportunities for future measurement capabilities and improvements. * Focus on in-depth scaled analysis/projects to drive improved results for clients. Independently manage these to include the project strategy, vision, and goals, and align them with the organisation's strategy and goals.  * Working collaboratively as a cross functional partner you will manage relationships with internal clients, building credibility and trust in our solutions. .  What we’re looking for::  * 8+ years of experience in Digital Ads Measurement, Digital Marketing or Adtech * Candidate needs an understanding of changes in the ads measurement ecosystem due to privacy regulations * Proven experience in executing research studies, analysing data, and providing actionable recommendations in an advertising or measurement capacity.   * A track record of working with tech/travel/telco//D2C/Ecommerce &/or entertainment brands with a focus on lower funnel measurement.  * Strong interpersonal and communication skills, with the ability to effectively engage with stakeholders at all levels. * Proficiency in data analysis and methodologies, with the ability to collect and identify trends within data as well as a flair for communication of insights. * You’ll be a driven individual, pushing boundaries even under tough circumstances and able to work independently.  Your clients will be your own to manage and you will be expected to advise on how they can enhance business outcomes through improved measurement techniques .  * Demonstrated ability to handle complex projects and deliver actionable insights to drive business outcomes and make data backed recommendations.  * You will have a proven track record in managing your workload and projects, you recognise when to change approaches; find resolution and deliver on commitments even when encountering ambiguity.  * Demonstrated experience using AI to improve speed and quality in day-to-day work such as analysis, documentation and reporting, with a clear approach to validating accuracy and quality * Strong track record of critical evaluation and verification of AI-assisted work, including testing, source-checking, data validation and peer review where appropriate * Bachelor’s degree in business, advertising or marketing, a related field or equivalent experience. * It helps if you are already an avid fan of Pinterest!  In-Office Requirement Statement We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection. This role will need to be in the office for in-person collaboration 1-2 times a week, and therefore the successful candidate will ideally live in or within a reasonable commute of London.   Relocation Statement: *  This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model. #LI-HYBRID #SL2 Our Commitment to Inclusion: Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.   By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.