
Ogury · Paris
About Ogury Ogury is a global adtech company powered by Persona Intelligence, its proprietary technology that enables brands and agencies to activate consistent...
About Ogury
Ogury is a global adtech company powered by Persona Intelligence, its proprietary technology that enables brands and agencies to activate consistent persona-based strategies across channels and drive measurable brand outcomes.
Founded in 2014, Ogury operates in 18 countries with over 400 employees worldwide.
Ogury is a global adtech company powered by Persona Intelligence, its proprietary technology that enables brands and agencies to activate consistent persona-based strategies across channels and drive measurable brand outcomes.
Ogury enables marketers to scale audience strategies with consistency in a fragmented media landscape. By maintaining persona integrity, we help brands activate high-value audiences more efficiently, strengthen campaign performance, and unlock sustainable growth.
At Ogury, our vision unites us all. But we know that it takes people from all walks of life to come together and make it happen. We embrace and celebrate what makes us different, creating a unique and winning culture where everyone feels safe, has access to the same opportunities, and is excited about bringing their most authentic self to work. Everyday.
Together we’re changing the face of adtech with values that inspire excellence, standards that encourage a leadership mindset, and an inclusive workplace where Ogurians are engaged and know they belong.
Working at Ogury
At Ogury, we pledge to provide all our team members with an equitable voice across our company and community. We understand that to have Ogurians who are engaged, respected, and who feel proud to belong, means creating a safe space where everyone feels comfortable bringing their most authentic selves to work. Everyday.
About the Role
Ogury is expanding into CTV — one of the fastest-growing segments in global digital media. With global CTV ad spend expected to exceed $47bn by 2028, we need a single owner to translate our privacy-first, persona-based intelligence into a clear, credible, commercially scalable CTV proposition. You will be accountable for GTM strategy, revenue trajectory, supply narrative, measurement frameworks, and internal alignment across Sales, Publisher Partnerships, Product, Ad Operations, and Insights. You will also be Ogury's external voice in the CTV market.
About Ogury Ogury is a global adtech company powered by Persona Intelligence, its proprietary technology that enables brands and agencies to activate consistent persona-based strategies across channels and drive measurable brand outcomes. Founded in 2014, Ogury operates in 18 countries with over 400 employees worldwide. Ogury is a global adtech company powered by Persona Intelligence, its proprietary technology that enables brands and agencies to activate consistent persona-based strategies across channels and drive measurable brand outcomes. Ogury enables marketers to scale audience strategies with consistency in a fragmented media landscape. By maintaining persona integrity, we help brands activate high-value audiences more efficiently, strengthen campaign performance, and unlock sustainable growth. At Ogury, our vision unites us all. But we know that it takes people from all walks of life to come together and make it happen. We embrace and celebrate what makes us different, creating a unique and winning culture where everyone feels safe, has access to the same opportunities, and is excited about bringing their most authentic self to work. Everyday. Together we’re changing the face of adtech with values that inspire excellence, standards that encourage a leadership mindset, and an inclusive workplace where Ogurians are engaged and know they belong. Working at Ogury At Ogury, we pledge to provide all our team members with an equitable voice across our company and community. We understand that to have Ogurians who are engaged, respected, and who feel proud to belong, means creating a safe space where everyone feels comfortable bringing their most authentic selves to work. Everyday. About the Role Ogury is expanding into CTV — one of the fastest-growing segments in global digital media. With global CTV ad spend expected to exceed $47bn by 2028, we need a single owner to translate our privacy-first, persona-based intelligence into a clear, credible, commercially scalable CTV proposition. You will be accountable for GTM strategy, revenue trajectory, supply narrative, measurement frameworks, and internal alignment across Sales, Publisher Partnerships, Product, Ad Operations, and Insights. You will also be Ogury's external voice in the CTV market.
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Why we’re hiring: WPP is accelerating its global digital Audio/Visual (A/V) capability — integrating Connected TV (CTV), online video (OLV), social video, and addressable TV into a unified, AI‑enabled media measurement ecosystem. We are seeking a Director, Digital A/V Measurement to lead the strategy, development, and adoption of our digital video and audio measurement solutions across markets, clients, and platforms. This is a high‑impact leadership role for someone who combines deep AdTech expertise, product thinking, and hands‑on measurement knowledge with the ability to influence stakeholders across a global matrix. What you’ll do: Reporting to the Global Head of Marketing Science - Client Strategy, you will: Product & Innovation Leadership: * Contribute to and execute the global digital A/V measurement strategy and roadmap, ensuring alignment with digital media trends and client needs. * Define standards for cross-screen video measurement, CTV, digital audio, and programmatic A/V planning. * Partner with WPP Open, WPP Media MM&A, and agency teams to integrate robust A/V measurement frameworks into omnichannel planning and attribution tools. * Drive innovation through AI‑powered forecasting, attention metrics, and cross-channel video reach/frequency optimisation. Capability Building & Enablement: * Build and scale digital A/V measurement capability across markets through training, playbooks, and best‑practice frameworks. * Develop and support specialist measurement communities (pods, guilds, centres of excellence) to ensure consistent methodology delivery. * Establish global guidelines for A/V campaign tracking, viewability, fraud detection, and brand safety measurement. Client & Market Leadership: * Support global client teams with modern A/V measurement strategy, solution design, and activation excellence. * Participate in discussions with clients, broadcasters, digital platforms, and joint industry committees (JICs) regarding modern measurement standards. * Drive adoption of advanced A/V measurement frameworks (such as attention metrics and hook rates) within top global accounts to demonstrate business outcomes. * Contribute measurement expertise to pitches, digital transformation programmes, and global client solutions. Technology, Data & Partnerships: * Manage relationships with key measurement vendors (e.g., Kantar, Nielsen, IAS, DoubleVerify). * Ensure WPP’s A/V measurement stack is competitive, scalable, cookieless-ready, and privacy‑compliant. * Collaborate with AdTech engineering, Marketing Science, and Data Strategy teams to enhance attribution and MMM (Marketing Mix Modelling) inputs. Operational Excellence: * Govern measurement quality, data consistency, and delivery standards across campaigns. * Collaborate with cross‑functional teams (activation, product, engineering, analytics) to ensure flawless execution of measurement setups. * Provide troubleshooting and escalation support for complex or high‑value A/V measurement setups. What you’ll need: * Proven experience in digital media, AdTech, or marketing analytics, with a focus on digital A/V (online video, social video, CTV, or digital audio) measurement. * Experience in digital ad measurement, covering campaign objectives such as reach/frequency, addressability, viewability, attention, brand effectiveness, footfall, search uplift, online sales, and offline sales * Experience in product management, ad ops, or marketing science within a global, matrixed organisation or agency environment. * Excellent understanding of the modern digital video ecosystem, cross-screen measurement frameworks, identity solutions, and clean room technologies. * Strategic thinker with the ability to translate complex measurement methodologies (e.g., attribution, attention, brand lift) into clear business value for clients. * Hands‑on technical understanding of pixel implementation, SDKs, server-to-server tracking, and A/V platform analytics. * Excellent communication and collaboration skills, with the ability to engage stakeholders across different markets and disciplines. * Operationally minded, with a focus on quality, consistency, and scalable delivery. * Experience in conducting RFIs, negotiating contracts, and managing partnerships is a plus * Knowledge of data privacy and security regulations as they relate to digital advertising * Ability to stay updated on industry developments and provide relevant advice or commentary Join us and help shape the future of Digital A/V Measurement across the world’s largest marketing and communications network, with a global platform to influence product innovation, capability build, and client strategy. You’ll have access to WPP’s world-class data, technology, and AI ecosystem, working in a collaborative, forward-thinking environment where your expertise drives enterprise-level impact. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. PLEASE READ OUR PRIVACY NOTICE (HTTPS://WWW.WPP.COM/EN/CAREERS/WPP-PRIVACY-POLICY-FOR-RECRUITMENT) FOR MORE INFORMATION ON HOW WE PROCESS THE INFORMATION YOU PROVIDE.
WHO WE ARE Crossmedia is the global media independent. We’re committed to doing media and business the right way, guided by the principles of TRUST, REASON and the Pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul. We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The Pursuit of HAPPINESS matters to us. Big time. We invest in each colleagues’ professional & personal wellbeing and growth. It’s why we have countless initiatives, clubs & cultural events dedicated to our people and why we have been the top ranked media agency named to Ad Age’s Best Places to Work for the past seven years in a row. We have offices in the US in New York and Philadelphia, with employees across 25+ states, as well as in London and Germany. Our client roster includes U.S. Bank, Invesco, Newell Brands, NASCAR, Planet Fitness, American Cancer Society, Ricola, Herschend Family Entertainment, Edible Arrangements and more. YOUR ROLE We are hiring a Director, Integrated Investment in a full time temporary role through August (benefits eligible). As a champion of media investment, the Director is responsible for delivering a level of innovation and excellence in work. The Director's responsibility is in oversight of client media investment oversight: Video/CTV > Display > Local TV/Audio > OOH/Print > Ad Ops > Programmatic > Search > Social * Engagement in Enterprise Partnership Program (EPP) * Lead Agency Negotiator, Client voice & potential New Business * Consummate communicator Client, Account team and Investment Leadership The focus is leading the One Marketplace team across direct buys, biddable, offline, procurement - ensuring you bring all channels into one cohesive team and optimal media investment approach. The Director is the steward of the investment product that is delivered to each client, providing strategic leadership based on an in-depth understanding of each clients’ business, their target consumer and unique category dynamics. This requires expertise in all aspects of media including comms strategy/planning, media planning, media activation/stewardship, media measurement, and performance analytics. While investment stewardship is the Director’s core responsibility, participation in other acvities is a must. Such as training teams, supporting rollout of new agency processes, supporting agency enterprise deals, rolling out integrated investment model across teams, and more. At Crossmedia it’s more than just doing the job; it’s about doing things the right way. Key responsibilities for a Director include: Reliable, ethical & operates in the best interest of Crossmedia & clients. * Leads relationships with clients alongside account leadership, cross functional leadership, and with external partners * Is fully committed to staff training of team members and serves as a mentor * Find the best integrated media strategy and approach across buying, bidding, and procuring to get the best pricing and performance for clients * Develop internal processes to ensure ability to meet cross channel investment needs on businesses Focuses on a quality product, adhering to Crossmedia's high standards. * Has a strong foundation in media planning & buying principles * Own the investment product with and maintain sound rationale in investment selection decision for each plan * Fully understands the client’s business and challenges, and ensures media KPIs are built directly from these objectives * Ensure teams across all channels adhere to processes and manage whos doing what by when * Create overall strategic investment roadmap, media partnerships, learning agendas, innovation, and around-the-corner must-haves and watchouts. * Negotiate and create effective deals and buying solutions and Joint Business Plans for the client * Have familiarity across all media investment channels (ie privacy regulations, channel trend evolutions, new tech ) * Stays up to date with marketplace offerings and new opportunities * Maintain close partnership with Planning as well as other departments to put forward the best media plans and outputs for the client * Maintain sound buys and ensure strong cross channel reporting and insights Personal efforts generate satisfaction – clients, team, company. * Displays a high level of personal dedication and motivation. * Contributes to Crossmedia culture. * Participates in training to enhance their professional growth. * Participates in the recruitment/retention of XM talent. * Effectively troubleshoots team concerns. * Builds esprit de corps through strong team REQUIREMENTS * 6 + years of experience in media investment and campaign management * A thorough understanding of the media landscape and how it’s evolving. * Experience with providing strategic leadership based on an in-depth knowledge of each clients’ business * Advance media product delivered to clients, fueled by a holistic understanding of advertising and media. * Liaison between partner agencies, vendors, in-house client strategy/creative teams * Leverages deep knowledge of media landscapes and market rates to negotiate cost-efficient, high-impact placements that drive client ROI. * Builds strong relationships with media partners, unlocking premium inventory, added value, and early access to innovative opportunities * Uses data-driven insights and strategic packaging to craft compelling negotiation points that align with campaign goals and maximize value. * Team management, including managing and mentoring team members. Reviews, performance issues, timely reviews/feedback, active work distribution and fair rotations * Participation in new business * Strong listening skills believes good thinking can come from anyone and any place. * A team player willing to compromise their point of view in support of others. This person WILL BE part of a highly successful integrated cross-discipline team Salary range $100k - $145 annually. Commensurate with experience. Compensation is determined on the skills, qualifications and tenure of the applicant. CROSSMEDIA BENEFITS Our principles of Trust, Reason, and the Pursuit of Happiness are brought to life through benefits that recognize and support the diversity and physical, emotional, and professional well-being of our people, including: * Flexibility to work in hybrid manner with in-office and work from home options (depending on role). * Open/Flexible PTO with US & UK specific policies * Sponsored healthcare options and agency-wide physical & mental health support * 401k with company match (USA), and generous Pension (UK) * Paid sabbatical at significant milestone anniversaries * Generous paid parental leave policy * Life milestone recognition & support * The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development) * Cell phone/tech reimbursement * Student Loan payment plan (US) * Tuition reimbursement * Learning & Development and training programs * And burgers – lots and lots of burgers COMMITMENT TO DIVERSITY AND INCLUSION Diversity is in our DNA. As a minority-owned company, our commitment to an inclusive environment has long been embedded into agency practices and at every level. Almost one third of senior leadership identifies as a person of color and over half of our executive leadership are women. We have active mentoring & internship programs that create opportunities for underrepresented groups. Internal agency programming is anchored by XMEquity365, a permanent, year-round initiative fostering acknowledgement and support of marginalized communities within five pillars – Excellence, Voices, Education, Giving & Representation. Crossmedia is committed to providing equal employment opportunities and creating a diverse and inclusive company culture and that does not discriminate against candidates and employees because of their disability, sex, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other basis prohibited by applicable federal, state, or local law. All job requirements are subject to possible revision to reflect changes in the position requirements, business necessities and/or to reasonably accommodate individuals with disabilities. Essential and other job functions are subject to modification. This job description in no way states or implies that these are the only duties to which will be required in this position. Employees will be required to follow other job-related duties as requested by their supervisor/manager (within guidelines and compliance with laws in the US and UK ). Continued employment remains on an “at-will” basis.” Reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions in compliance with the American with Disabilities Act of 1990 (US based) Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job: * Prolonged periods of sitting at a desk and working on a computer. Must be able to remain in a stationary position 50% of the time. * Ability to stand, bend, and reach * Constantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer. * The ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations. * The ability to observe details at close range (within a few feet of the observer). In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Crossmedia, please email people.team@xmedia.com. (US based candidates).