Lead Product Marketing Manager

Proton

Join Proton and build a better internet where privacy is the default Proton was founded in 2014 by scientists from CERN on a simple truth: privacy is a fundamental human right. Since then, we’ve built the world’s largest encrypted email service (Proton Mail) and expanded into Proton VPN, Proton Drive, Proton Pass, and Proton Calendar—tools used by millions globally to protect their freedom, fight censorship, and keep their data safe. In some situations, Proton has literally helped save lives! We are profitable, independent (no VC control), and selectively hire from the top ~1% of applicants. Our 500+ team members across 50+ countries come from leading organizations and elite academic backgrounds. We move fast, keep hierarchy light, and prioritize impact over optics. If you want to do meaningful work with exceptionally high-caliber people, this is it. Join us and do work you can truly be proud of. Check our open-source projects here! Purpose of the role We are seeking a highly skilled and experienced Head of Product Marketing B2B to join our team at Proton. As a lead in our organization, you will play a crucial role in accelerating revenue growth from the B2B segment. Your focus will be on driving direct revenue and generating high-quality leads for our sales team. You will work closely with cross-functional teams, including Sales, Marketing, and Product, to develop and execute effective marketing strategies that align with our business objectives. What you will do * Develop B2B Product Marketing Strategy: Define and execute a comprehensive product marketing strategy for the B2B segment, aligning with the overall company goals. Select target markets, buyer personas, and positioning to maximize revenue growth. * Go-to-Market Strategy: Collaborate with cross-functional teams to create go-to-market plans for new product launches and feature updates. Develop a deep understanding of customer needs and pain points to effectively communicate the value proposition to the target audience. * Pricing and Packaging: Determine competitive pricing strategies and packaging options to drive adoption and revenue growth. Analyze market trends, competitor pricing, and customer feedback to optimize pricing models. * Lead Generation: Develop and implement lead generation programs to generate high-quality leads for the sales team. Utilize various marketing channels such as content marketing, email campaigns, social media, and events to reach target audiences and drive engagement. * Marketing Budget Allocation: Work closely with the Marketing team to allocate budget effectively across different marketing channels. Monitor and optimize campaign performance to ensure maximum ROI. * Sales Enablement: Collaborate with Sales teams to develop sales collateral, presentations, and training materials that effectively communicate the value proposition and competitive differentiation of our B2B products. * Market and Competitive Analysis: Conduct market research and competitive analysis to identify market trends, customer needs, and competitor strategies. Stay updated on industry best practices and emerging trends to drive innovation in our marketing approach. Job requirements * Proven experience as a Product Marketing Manager/Lead or similar role in the B2B SaaS industry. * In-depth knowledge of B2B marketing strategies, lead generation, and demand generation. * Strong analytical skills with the ability to leverage data to drive decision-making and measure marketing effectiveness. * Excellent communication and presentation skills, with the ability to articulate complex ideas and concepts to both technical and non-technical audiences. * Ability to collaborate effectively with cross-functional teams and manage multiple stakeholders. * Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage budgets. * Excellent command of both spoken and written English * Bachelor's degree in Marketing, Business, or a related field. MBA or advanced degree is a plus. Why should you join Proton? * Work that Matters: millions of people trust Proton with their privacy. We answer only to our users — not advertisers, not investors with conflicting agendas, not governments. The work you do here is real, and the impact is measurable. (read more about our impact here) * Work with smart and dedicated people - Our team is diverse, collaborative, and tight-knit with people coming from all walks of life, including many of the world’s top academic institutions and organizations, such as MIT, Harvard, Stanford, Caltech, Cambridge, and ETH. * Join a strong brand - Our encrypted email service - Proton Mail - has grown to be a staple of online security and privacy. Proton has been featured in multiple popular television and film productions, such as Mr. Robot, Knives Out, Sounds of Metal, and more. * Technology: you'll get the right hardware and the right software you need to do your best work. * Learning & Development: we invest in your growth because sharp people make us better. Proton is one of the fastest ways to accelerate your career because you'll be thrown into real challenges, with real ownership, from day one. * Employee Benefits: your wellbeing isn't an afterthought. We offer strong health coverage, solid retirement options, generous leave, and wellness support so you can bring your best self to work every day * Stock Options: at Proton, we all have the opportunity to be owners of the company. From day one, you have a real stake in what we're building. When Proton wins, you win. * In-Person Collaboration: Amazing things happen when passionate, smart, and purposeful people get together in the same room. With offices across Geneva, Zürich, Barcelona, London and more, you'll spend most of your time collaborating face-to-face with people who genuinely care about what they're building * Food: Lunch and snacks are on us every day in our offices so you can focus on the work and not on what's for lunch. * Transport: getting to the office shouldn't cost you. We cover public transport, bike allowances, or parking, whichever works for you. * Flexible Working: you own your schedule. Set hours that work for you and your team — because outcomes matter more than when the clock says you started. Proton does not accept unsolicited resumes from any sources other than directly from candidates. We will not pay a fee for any placement resulting from an unsolicited offer, even if the candidate is subsequently hired by Proton. To learn more about our privacy policy, please visit our privacy policy page. #LI-ONSITE

Pigment

Join Pigment: The AI Platform Redefining Business Planning   Pigment is the AI-powered business planning and performance management platform built for agility and scale. We connect people, data, and processes in one intuitive, feature-rich solution, empowering every team—from Finance to HR—to build, adapt, and align strategic plans in real time.   Founded in 2019, Pigment is one of the fastest-growing SaaS companies globally. Industry leaders like Unilever, Snowflake, Siemens, and DPD use Pigment daily to make more informed decisions and confidently navigate any scenario.   With a team of 600+ across Paris, London, New York, Toronto, San Francisco and Austin, we've raised nearly $400M from top-tier investors and were named a Visionary in the 2024 Gartner® Magic Quadrant™ for Financial Planning Software.   At Pigment, we take smart risks, celebrate bold ideas, and challenge the status quo—all while working as one team. If you're driven by innovation and ready to make an impact at scale, we’d love to hear from you. We are hiring Senior Product Managers across several strategic product areas. During the process, we will align your experience and strengths with one of the following communities:   -Modeling (Core objects and processes constituting a Pigment model) -Reporting & Collaboration (Organization and visualization of the data in the model) -Foresight (Analyzing and Planning through agents)   What you'll do   - Pitch our product to existing and new customers and collect their feedback through workshops, design sessions, UX research and discovery, together with other PMs and Designers - Build the product vision and roadmap in close collaboration with Engineering, Customer Success, Marketing and Sales; secure the flows of communication between those teams so that everyone has the necessary support and information for customer communication and day to day prioritization - Proactively monitor the market and the competition offer, develop, document and share a solid understanding that fuels our product vision, strategy and choices - You will own your product area end-to-end: from defining the vision and strategy, to leading discovery, prioritization, and delivery with your engineering and design partners. - Participate to continuous improvements of the quality of the product and our delivery processes, help stakeholder teams grow and scale with maximum efficiency   Scope & Ownership   - Own a defined product domain with 1–2 squads - Define and drive the product strategy for your area - Lead product discovery and shape high-impact bets - Be accountable for user value   What success looks like after 12 months   - Clear product strategy defined for your domain - High-impact features shipped with measurable adoption - Strong collaboration within your team - Recognized as a thought leader in your squad   Who you are   Experienced: You have prior experience as a Product Manager in SaaS B2B or Finance. Customer-Driven: Passionate about delivering value, you always keep the customer’s needs at the forefront. Cross-Functional Expertise: Your background includes close collaboration with product management, product marketing, sales engineering, and project management. You’re eager to champion and cultivate this collaborative culture. Analytical & Data-Savvy: Strong analytical skills are second nature to you, and you're comfortable with data modeling to inform decision-making. Team-Oriented: A natural team player, you excel at aligning diverse stakeholders towards common goals. Proactive & Self-Driven: You’re curious, autonomous, and highly organized, with a proactive approach to problem-solving. Technical Acumen: With the technical knowledge needed to effectively engage with engineers, you bridge the gap between product and development. Exceptional Communicator: You possess flawless communication skills, both in writing and speaking, ensuring clarity and alignment across the board.   What we offer   - Competitive package - Equity - Healthcare: Alan Blue for you and your family - Brand new offices in the heart of Paris - Remote-friendly policy   #LI-GP1 #LI-HYBRID

BlaBlaCar

About BlaBlaCar BlaBlaCar is the world’s leading community-based travel app enabling 27 million members a year to carpool or travel by bus in 21 countries. Our team of 800 employees counts over 50 nationalities and is spread across our 5 global offices, 30% working fully remotely. The Organic Growth team The Organic Growth team’s scope is: First and foremost, to define and roll-out an SEO & GEO strategy enabling us to emerge as a global & multimodal organic actor on all active markets. But it also includes the management of our website’s Landing Pages, content & UX, notably to support Conversion & marketing initiatives. With this hiring we want to improve our Organic Performance all over the world on carpooling but also new businesses such as bus, trains or accommodation while putting more focus on conversion rate optimization projects. The Organic Growth team is a team of 2 local specialists (France & Brazil) that sits within BlaBlaCar’s Growth team. This team manages centrally all our high impact channels (SEO, SEA, Facebook, Display, ASA, Youtube, ...) thanks to a skilled and motivated team of channel experts.   Your responsibilities :   Own & execute a comprehensive Organic (SEO, GEO & SMO) strategy, aligning with overall marketing and business objectives. Manage a team of 2 SEO experts & foster a spirit of initiative & ambition inside the team Feed & Prioritize the backlog of an Engineering squad of 5 engineers & 1 engineering manager to deploy projects within CRO, SEO/GEO & UX that best grow the business Support the delivery of these Product & Engineering projects including projects enabling agentic conversion via external LLMs (through MCPs) Perform technical audits & Performance analysis of our 6 main websites to identify and resolve issues & improve the quality of the user experience. Develop a web page optimization product backlog & prioritize it by leading an A/B testing program whose goal is to maximize our conversion rate. Collaborate with other team members including SEO, SEA, CRM, Paid, Product & Tech., to drive our overall website strategy in France and identify new landing page opportunities. Monitor, analyze, and report on GEO, SEO & CRO performance for our 6 main markets.  Your qualifications   You have a strong understanding of Google's algorithms and SEO best practices & proven experience in successfully managing SEO campaigns and achieving measurable results. You have a good experience on how to maximize visibility on Gen AI & how to optimize a website for Agentic Conversion You are knowledgeable on the Web CRO space, and advocate for bringing new techniques and technologies to the company. You know how to manage a small team &  build cross-functional partnerships with product, engineering, design, and other marketing teams. Full working proficiency in English & French Fit with our BlaBlaPrinciples Thriving in a collaborative, fast-growing and innovative environment Ability to take ownership, aligned with business priorities   Nice to have : Experience using a CMS & handling content strategies What we have to offer Hybrid working mode - 2 days per week at the Office in Bastille, Paris Financial support for home office equipment 4 additional weeks on top of legal maternity/paternity leaves 50% healthcare coverage (Alan) Minimum 25 days holiday per year Local meal plan policy (Swile card) 50% transportation paid (Forfait Mobilité Durable) Free unlimited carpooling & bus rides Personal growth via trainings, mentorship, and internal mobility opportunities Regular team building events 1 day off per year to test our product   Interested in joining the ride?   a 45-min video-call with your Talent Acquisition Manager to get to know you, understand your career expectations and answer your questions. a 30-min video-call with our William, our Organic Marketing Manager, to deep dive into the role & get to know you A 30-minute case study presentation (which you will be given 3 days to prepare for) with William, Thiago Barbosa (our SEO BR Specialist) & Julie Hernandez (OTA Product lead) to assess your technical skills. a 30-min video-call with Caroline Wilsford, our Growth VP, for vision fit and rounding off the process.   Our hiring process lasts on average 25-30 days, offers usually come within 48 hours.