Industry Strategy Lead - Retail

Do you want to drive commercial strategy for Finn, Blocket & other Nordic marketplaces?

THE OPPORTUNITY IN A NUTSHELLYou? A strategic retail industry professional who understands retailer business models and marketing investments inside out.

Role? As our Industry Strategy Lead, you will shape Vend Advertising’s retail strategy and value proposition across the Nordic markets.

Company? Vend, home of FINN, Blocket, Tori, Oikotie, DBA & Bilbasen, where millions of people across the Nordics connect to find what they need, whether it’s a job, a home or a way to move.

Location? Join us in our Oslo/Stockholm office, with the flexibility to work 3 days per week remotely!

Why us? This is your chance to pioneer the fast-growing Retail and Commerce Media landscape across the Nordics. You will directly influence how major brands connect with consumers, driving true business impact with great professional growth and high organizational visibility.

Sounds like your cup of tea? Check out the details below!

WHO ARE YOU?

7+ years of retail experience gained within retail, e-commerce, marketplaces, retail media, or media agencies.

A deep understanding of the Nordic retail landscape, including retail economics, P&L drivers, and how retailers allocate marketing budgets.

A marketing and media expert who understands how performance, shopper, and retail media drive business outcomes across the customer journey.

A commercially minded professional who naturally translates market shifts and customer needs into concrete revenue opportunities.

An engaging communicator and networker fluent in English, who enjoys leading workshops, building executive relationships, and speaking at industry events.

WHAT’S THE JOB LIKE?Day-to-day work & projects cookingYour main mission is to be the primary retail expert at Vend Advertising, bridging the gap between retailer needs and our commercial strategy. While Product Managers focus on tech execution, you bring the outside-in market perspective.

On a weekly basis, you will support Nordic Sales and Commercial Success teams with retail playbooks, participate in high-level strategic customer discussions, and shape custom account strategies.

Exciting projects include building out our industry-specific commercial narratives, developing next-generation Retail Media playbooks, and representing Vend as a thought leader at major Nordic industry forums.

Your main stakeholders include Sales, Product, Commercial Success, Leadership, and executives at major retail partners.

Success after 1 year means you have established a highly relevant retail value proposition, unlocked new revenue growth, and built trusted strategic partnerships with priority retail customers.

The challenge to turn into an opportunity!

Retail Media is evolving fast, meaning you will need to build structure around our messaging and strategy in a highly dynamic market. This challenge is your playground: this is your opportunity to position Vend Advertising as the undisputed leader in Nordic Commerce Media, creating massive organizational impact from day one.

A few words from the hiring managerHi, I am Helena, at Vend Advertising. Our team is dedicated to unlocking the full power of commerce-driven advertising across the Nordics. We are a collaborative, forward-thinking group that sits at the intersection of product innovation and commercial growth. We value curiosity, direct communication, and a shared passion for solving real customer problems. If you love retail and want to shape its future in the Nordics, we can’t wait to meet you!GOT YOUR ATTENTION? Apply by submitting your CV and answer the application questions. We take vacation-time seriously here (and think you should, too!), so we won't review any applications until after the deadline. Have questions? Reach out to Head of Strategy industry Helena Angsten: helena.angsten[at]vend.com, who is available after August 3rd.

At Vend, our mission is simple: Smart choices made easy.

We’re here to make sustainable living effortless through seamless digital experiences. As part of a dynamic family of marketplaces, including FINN, Blocket, Tori, Bytbil, Oikotie, Bilbasen, and DBA, we connect people with services and products that matter.

Driven by purpose and curiosity, we constantly evolve to meet today’s needs and shape a smarter, more sustainable tomorrow.

At Vend, your time matters. We want you to explore new paths to smarter. Be curious with technology and lean forward. Dare to try, learn, and try again, as we innovate, grow and succeed together. Because your time matters. And when spent wisely, it creates value for you, for Vend, and society as a whole.