
On · Zurich
IN SHORT: At On, we believe in the power of storytelling. Whether it's celebrating the achievements of our athletes, the passions of our communities, or the in...
At On, we believe in the power of storytelling. Whether it's celebrating the achievements of our athletes, the passions of our
communities, or the innovation behind our products – our stories captivate and inspire. Our Creative Studio is at the heart of it
all, shaping campaigns that leave a lasting impact.
We’re looking for a highly experienced storyteller to craft copy and to concept industry-leading creative across our global
campaigns. As Senior Copy Lead, you’ll work closely with Creative Directors and Art Directors to deliver impactful concepts and
stories across channels. The ideal candidate is an expert conceptual storyteller with a deep understanding of channel best
practices and leadership experience.
You strive for creative excellence in every brief, and thrive in a fast-paced environment. You enter the creative process with
foresight, identifying potential issues before they arise. You have a love of craft, and immerse yourself in global subcultures.
You confidently navigate the creative journey from beginning to end: from strategic foundations, moving through significant
conceptual development and production, and culminating in the final rollout.
The Senior Copy Lead - Running will report to the Head of Creative - Running in the Creative Studio.
briefs big and small.
motivated, inspired, and consistently delivering bold, original and inventive concepts and distinctive tones of voice for
campaigns and projects.
environment.
marketing campaigns, brand side or at an agency.
On’s Brand Studio is an award-winning internal studio aiming to challenge world-leading creative agencies. At our core, we tell
compelling stories and bring experiences to life. We channel the energy and global nature of the brand into our daily work and you
can help us continue our fantastic run of successes. If you’re bursting with original ideas and have the drive and experience to
see them realized, this is the team for you.
On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop
holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented
atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.
On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all
decisions related to recruitment, advancement, and retention are free of discrimination.
AT A GLANCE As the Senior Director of Creative Apparel Marketing, you will serve as the primary brand partner to the creative and product leadership team Your mission is to translate product design vision into a cohesive brand creative language, acting as a guardian of the apparel portfolio while ensuring all marketing efforts align with global priorities. This is an enterprise-level leadership role that demands a blend of strategic marketing expertise and visionary creative direction to deliver high-impact campaigns at the intersection of fashion, performance, and contemporary culture. YOUR MISSION Architect Creative Strategy & Vision * Define the long-term, multi-year architecture for the apparel creative function, ensuring a unified global identity across all brand platforms. * Translate product creative direction into compelling brand platforms that resonate across diverse global communities. * Direct high-impact campaigns and collaborations, partnering with globally relevant talent, designers, and cultural voices. * Establish and mandate KPIs and metrics (e.g., brand health, cultural relevance, portfolio value) to measure the systemic success of creative initiatives. Lead Organizational & Creative Excellence * Lead and inspire multidisciplinary creative teams, including art directors, copywriters, and spatial designers, nurturing ambition and clarity across the studio. * Architect the global operating model for apparel brand creative, defining clear roles and decision-making rights between product, marketing, and commercial teams. * Act as the primary interface between the creative function and Executive Leadership, communicating strategy, performance, and talent needs. * Coach and mentor the team to raise the bar on both strategic thinking and execution quality. Drive Enterprise Impact * Simplify and prioritize a complex portfolio of brand initiatives to focus resources on the highest-value growth opportunities. * Ensure creative synergies across all product categories, marketing channels, and regions. * Champion creative excellence across every consumer touchpoint, from film and imagery to retail and digital experiences. YOUR STORY * Executive Leadership: You are a recognized leader with 15+ years of progressive experience in brand management and creative direction within premium sportswear, fashion, or luxury industries. * Managerial Depth: You have at least 8+ years of experience managing Director-level leaders and overseeing complex, multi-category portfolios. * Strategic Architect: You possess the ability to build 5-year strategic plans and align the C-suite, regional presidents, and cross-functional EVP leadership. * Creative Intuition: You are a creative mind rooted in design and culture, fluent in how aesthetics and meaning drive brand desire beyond standard categories—exploring art, architecture, and sound. * Operational Gravitas: You navigate ambiguity with ease, balancing creative vision with the "system builder" mindset required to deliver executable frameworks for global teams. * Communication Mastery: You have an exceptional executive presence and are comfortable presenting vision and performance to large internal and external audiences. WHAT WE OFFER * A challenging role at the forefront of global expansion with unparalleled influence on long-term brand architecture. * A culture that values experimentation, well-being, and individuality, providing the freedom to create and design for the long run. * A commitment to an inclusive work environment as an Equal Opportunity Employer.
In short At On, we believe in the power of storytelling. Whether it's celebrating the achievements of our athletes, the passions of our communities, or the innovation behind our products – our stories captivate and inspire. Our Creative Studio is at the heart of it all, shaping campaigns that leave a lasting impact. We’re looking for a highly experienced visual storyteller to craft art direction and to concept industry-leading creative across our global campaigns. As Senior Lead Art Director - Running, you’ll work closely with Creative Directors and Copywriters to deliver impactful concepts and stories across channels. The ideal candidate is an expert conceptual thinker and visual artist with a deep understanding of channel best practices and leadership experience. You strive for creative excellence in every brief, and thrive in a fast-paced environment. You enter the creative process with foresight, identifying potential issues before they arise. You have a love of craft, and immerse yourself in global subcultures. You confidently navigate the creative journey from beginning to end: from strategic foundations, moving through significant conceptual development and production, and culminating in the final rollout. The Senior Lead Art Director - Running will report to the Head of Creative - Running in the Creative Studio. Your Mission * Partner with Copywriters to concept and execute innovative campaigns across all channels, bringing big ideas to life from briefs big and small. * Confidently and articulately present creative ideas based on strategy and insights. * Deliver concepts, films, OOH, digital and 360 campaigns with obsessive craft on ambitious timelines. * Uphold and evolve On's distinctive visual identity, ensuring it remains fearless and unconventional. * Lead creative in the Run category to success, fostering a sense of bravery and dedication within your team, ensuring they are motivated, inspired, and consistently delivering bold, original and inventive concepts and distinctive visual languages for campaigns and projects. * Manage multiple high-priority campaigns simultaneously, making sound creative decisions independently in a fast-paced environment. * Exemplify leadership in creative, championing the On Spirits, and actively contributing to company culture and events. Your story * A dynamic, experienced art director with 6+ years of experience as a creative championing big ideas on global advertising and/or marketing campaigns, brand side or at an agency. * A passionate visual storyteller with a portfolio spanning film, digital/social, OOH, and disruptive activations. * Deep understanding of global digital user journeys and how to leverage touchpoints to drive meaningful action. * Experience challenging the status quo and navigating complex stakeholder environments to deliver creative and commercial results. * Comfortable leading high-impact initiatives that significantly influence the business and brand trajectory. * You know how to lead and inspire within your team, identify underlying issues and root causes, and seek solutions to problems. * You have a deep love for, and experience in, culture, fashion, and performance sports. On’s Brand Studio is an award-winning internal studio aiming to challenge world-leading creative agencies. At our core, we tell compelling stories and bring experiences to life. We channel the energy and global nature of the brand into our daily work and you can help us continue our fantastic run of successes. If you’re bursting with original ideas and have the drive and experience to see them realized, this is the team for you.
Attio is the CRM built for the AI era. Designed for the most ambitious go-to-market teams, it gives companies the power to understand every customer, automate at scale, and build their go-to-market motion exactly as they need. We've raised $116M from some of the world's best investors: GV (Google Ventures), Redpoint, Balderton, Point Nine, and 01A. We hire builders who thrive on complex technical challenges, hold themselves to a high bar, and genuinely care about delighting the people who use what they build. The team here brings sharp judgement, real craft, and the drive to do exceptional work. We're obsessed about the details and energized by the frontier. If you want to do the best work of your career, this is the right place. ABOUT THE ROLE Our Marketing team shapes how the world sees and experiences Attio. We think strategically, move fast, and obsess over quality — from acquisition to brand to product marketing. We experiment constantly, craft clear narratives, and focus relentlessly on what drives growth. We're hiring a Senior/Lead Product Marketing Manager to join a small team with outsized impact. Attio is defining the future of go-to-market. PMM delivers the message to the world. You'll shape how Attio shows up to our core audiences, from early-stage founders to the operators running today's category leaders. The work spans customer storytelling, product launches, and sales enablement, three levers that take a great product and turn it into a market-defining one. You'll work directly with our founders, EPD, Sales, and Marketing. If you're looking for a builder role that owns meaningful outcomes for customers, we'd love to meet you. WHAT YOU'LL DO * Lead product launches end-to-end. Own positioning, messaging, and GTM strategy for new products and features. Ship launches that land with customers and move the business. * Develop product-focused content. Build the pages and posts on attio.com that bring our product story to life, and partner with Support to give customers the education they need to get the most out of Attio. * Bring customer stories to life. Create a steady library across the audiences that matter most, in whatever format the story deserves: case studies, video, web, social, or something we haven't tried yet. * Arm Revenue to win deals. Build the training, collateral, and enablement that helps Sales close new business and Success grow existing accounts. * Partner with EPD. Translate what we build into clear customer outcomes, and bring market signal back into how we build it. * Champion the customer. Be the in-house expert on who we sell to, why they buy, and what they need next. * Sharpen our competitive edge. Know the market cold: where Attio wins against legacy CRMs, where the new wave of challengers is going, and where the openings sit for our product and positioning. WHAT YOU’LL BRING * 6+ years of relevant experience in product marketing. * You're a great writer. Whether it's positioning, web copy, a script, or a case study, you make every word count. * You have great taste. Even if you're not a designer by trade, you know what great looks like and can articulate a vision to produce beautiful work. * A bias for speed. You own projects from start to finish and move fast with teams to deliver high-quality results. * Builder mindset. You'll join a small but mighty team at Attio. You'll define playbooks, not inherit them. * Fluent in AI. We expect you to know how to use AI to work smarter and ship better. You’ll stand out if you have: * Produced beautiful work across a variety of formats, especially video and web * Prior experience at a design-led company WHAT WE OFFER * A competitive range of $145,000-$240,000 (leveling to be determined during interview process) * Equity in an early-stage tech company on an incredible trajectory * 25 days holiday plus local public holidays * Apple hardware * Medical, dental, and vision coverage through Sequoia One * 401K * Enhanced family leave * Team off-site in fun places! (We've been to Barcelona, Lisbon, Malta, and Split so far)