ZEAL Network SE is a dynamic, international group of companies that has been creating exciting and innovative lottery experiences for over 20 years. As Germany’s largest provider of online lotteries through our brands LOTTO24 and Tipp24, and a trusted partner of Spain’s ONCE, the second-largest national lottery, we’re shaping the future of the lottery industry. We are passionate about driving innovation, as demonstrated by our newest brands, Freiheit+ and Traumhausverlosung, which bring fresh and exciting dreams to life. Additionally, through ZEAL Ventures, we invest in inspiring e-commerce start-ups like Omaze and DAYMADE, fueling fresh ideas and opportunities. Our team of 350+ professionals from diverse backgrounds is united by a visionary mindset, a passion for collaboration, and a commitment to inspire dreams. At ZEAL, we empower our people to think ambitiously and work together toward a shared purpose: helping people imagine and achieve their aspirations. PURPOSE In this role, you will drive the launch, growth and optimisation of paid digital marketing activities in Finland. You’ll manage campaigns and budgets across key performance channels, using data and testing to improve results, identify growth opportunities and scale customer acquisition. YOUR TASKS: * Create, manage and optimise paid digital campaigns across Google, Meta, TikTok, YouTube and Display. * Own campaign budgets and continuously optimise performance against key business KPIs. * Analyse campaign results and translate performance data into actionable improvements. * Plan and run tests across audiences, creatives, channels and campaign setups to identify growth opportunities. * Explore and launch new performance marketing channels. * Support the development of tracking, measurement and reporting. * Coordinate with internal teams, external agencies and partners to deliver campaigns. * Monitor the Finnish market, competitors and digital marketing trends. WHAT YOU OFFER US: * 5+ years of performance marketing experience within a B2C environment. * Strong hands-on experience with Google Ads, Meta Ads and TikTok Ads. * Strong analytical skills and experience using tools such as Google Analytics and platform-specific ad managers. * Experience managing and optimising significant paid media budgets against performance KPIs. * Structured, results-oriented and comfortable working independently. * Strong communication and collaboration skills. * Fluent Finnish and English, both written and spoken. * Experience with Display and Affiliate Marketing is a plus. * Experience working in start-up, new market launch or agency environments is a plus. * Understanding of how performance marketing works alongside broader brand and offline marketing is a plus. WHAT WE OFFER YOU: * International working environment where your ideas and contributions can have a real impact. * A talented and supportive team with plenty of opportunity to take ownership and shape how we work. * €1,500 annual development budget to support your personal and professional growth. * A high level of trust and autonomy, giving you the freedom to own your work and make decisions. * Unlimited vacation days in addition to your yearly 30-day vacation allowance. * The opportunity to work temporarily from abroad with support through our WorkFlex platform.
ZEAL Network SE is a dynamic, international group of companies that has been creating exciting and innovative lottery experiences for over 20 years. As Germany’s largest provider of online lotteries through our brands LOTTO24 and Tipp24, and a trusted partner of Spain’s ONCE, the second-largest national lottery, we’re shaping the future of the lottery industry. We are passionate about driving innovation, as demonstrated by our newest brands, Freiheit+ and Traumhausverlosung, which bring fresh and exciting dreams to life. Additionally, through ZEAL Ventures, we invest in inspiring e-commerce start-ups like Omaze and DAYMADE, fueling fresh ideas and opportunities. Our team of 350+ professionals from diverse backgrounds is united by a visionary mindset, a passion for collaboration, and a commitment to inspire dreams. At ZEAL, we empower our people to think ambitiously and work together toward a shared purpose: helping people imagine and achieve their aspirations. PURPOSE As Team & Tech Lead, you’ll combine people leadership with hands-on engineering. You’ll build and grow your own engineering team, shape the technical direction and stay close to the code. You’ll also play a key role in embedding AI and automation into engineering workflows while collaborating closely with teams across locations. YOUR TASKS: * Build and grow your own engineering team, including hiring key technical roles. * Lead, mentor and develop engineers, including performance management, feedback and professional growth. * Define and drive technical direction, architecture and engineering standards. * Stay hands-on by writing code, contributing to features and solving complex technical challenges. * Drive the adoption of AI and automation across engineering workflows, including AI-assisted development and AI agents. * Work closely with Product and UX to translate business needs into scalable technical solutions. * Ensure reliable delivery through a “you build it, you run it” approach. * Drive technical alignment and collaboration across engineering teams and locations. * Balance technical quality and ambition with pragmatic, fast delivery. WHAT YOU OFFER US: * Proven experience leading and developing engineering teams, ideally in a cross-functional environment. * Strong, recent hands-on experience with Next.js, TypeScript and HTML5/CSS3. * Practical experience using AI in software engineering, including building or implementing AI agents and automation. * Experience deploying, monitoring and maintaining web applications. * Experience working in e-commerce environments. * Strong understanding of software architecture and the ability to translate business requirements into technical solutions. * Strong organisational, prioritisation and stakeholder management skills. * Proactive, ownership-driven approach with strong communication skills. WHAT WE OFFER YOU: * International working environment where your ideas and contributions can have a real impact. * A talented and supportive team with plenty of opportunity to take ownership and shape how we work. * €1,500 annual development budget to support your personal and professional growth. * A high level of trust and autonomy, giving you the freedom to own your work and make decisions. * Unlimited vacation days in addition to your yearly 30-day vacation allowance. * The opportunity to work temporarily from abroad with support through our WorkFlex platform.
ZEAL Network SE is a dynamic, international group of companies that has been creating exciting and innovative lottery experiences for over 20 years. As Germany’s largest provider of online lotteries through our brands LOTTO24 and Tipp24, and a trusted partner of Spain’s ONCE, the second-largest national lottery, we’re shaping the future of the lottery industry. We are passionate about driving innovation, as demonstrated by our newest brands, Freiheit+ and Traumhausverlosung, which bring fresh and exciting dreams to life. Additionally, through ZEAL Ventures, we invest in inspiring e-commerce start-ups like Omaze and DAYMADE, fueling fresh ideas and opportunities. Our team of 350+ professionals from diverse backgrounds is united by a visionary mindset, a passion for collaboration, and a commitment to inspire dreams. At ZEAL, we empower our people to think ambitiously and work together toward a shared purpose: helping people imagine and achieve their aspirations. PURPOSE In this role, you will drive customer engagement, conversion and retention through a combination of CRM/lifecycle marketing and content execution. You’ll own CRM campaigns and customer journeys while coordinating content creation across agencies, creators and social channels. This is a hands-on role for someone who enjoys executing, optimising and managing multiple marketing workstreams. YOUR TASKS: * Build, run and optimise CRM automations and campaigns across email, mobile and onsite channels. * Own customer lifecycle journeys focused on conversion, onboarding, engagement, retention and churn reduction. * Manage segmentation, targeting, campaign execution, QA and performance reporting. * Coordinate the end-to-end content production process across external agencies, from briefing through to channel-ready assets. * Source, brief and manage content creators and influencer partnerships, including contracts and usage rights. * Manage the social media content calendar and community, including posting, comments and direct messages. * Track campaign and content performance and use insights to continuously improve execution. * Support wider brand campaigns, partnerships and marketing activations. WHAT YOU OFFER US: * 5+ years of B2C marketing experience, including hands-on CRM/lifecycle marketing. * Strong experience building CRM automations and campaigns using modern marketing automation tools. * Proven experience driving customer conversion, retention or subscription growth. * Experience managing external agencies and content production workflows. * Experience working with content creators and/or influencers. * Experience managing social media and online communities for a consumer-facing business. * Strong organisational skills and the ability to manage multiple workstreams independently. * Excellent Finnish with excellent copywriting skills and fluent written and spoken English. * Experience with subscription businesses, start-ups or new market launches is a plus. * Basic design skills in tools such as Figma or Canva are a plus. WHAT WE OFFER YOU: * International working environment where your ideas and contributions can have a real impact. * A talented and supportive team with plenty of opportunity to take ownership and shape how we work. * €1,500 annual development budget to support your personal and professional growth. * A high level of trust and autonomy, giving you the freedom to own your work and make decisions. * Unlimited vacation days in addition to your yearly 30-day vacation allowance. * The opportunity to work temporarily from abroad with support through our WorkFlex platform.
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