Organic Social Media Manager

Edurino

ÜBER EDURINO EDURINO setzt mit hybridem Lernen neue Maßstäbe für frühkindliche Bildung. Wir vereinen spannende digitale Welten mit haptischen Spielelementen, um Kinder in einer sicheren Umgebung auf die Zukunft vorzubereiten und ihre Potenziale entdecken zu lassen. Als eines der innovativsten EdTechs Europas erzielen wir heute bereits einen zweistelligen Millionenumsatz und steuern nach dem erfolgreichen Abschluss unserer 17m € Series B auf den nächsten entscheidenden Meilenstein zu: die nachhaltige Profitabilität als Fundament für unsere weitere Expansion. ÜBER DIE ROLLE Als Interim Social Media Manager bei EDURINO erstellst du vielfältige, kreative Formate für Instagram und TikTok und steigerst unsere Brand Visibility mit strategischer Content-Planung, um die nächste Generation von Familien erfolgreich für unsere hybriden Lernwelten zu begeistern. Deine Aufgaben * Du trägst die Verantwortung für unsere organischen Social Media Kanäle in DACH und UK (primär Instagram und TikTok) - von der Konzeption und Live-Schaltung bis zur Auswertung der Posts * Du steuerst die tägliche Content-Produktion, entwickelst Ideen, drehst Inhalte und baust eigenständig eine hochfrequente Pipeline für das Testing verschiedener Formate auf  * Du konzipierst, filmst und schneidest plattformspezifischen Content und stehst bei Formaten wie IRL-Content oder Live-Shopping-Events gelegentlich auch selbst vor der Kamera * Du analysierst fortlaufend Performance-Daten (Reichweite, Engagement, etc.), um deine Content-Planung stetig an neue Erkenntnisse anzupassen, Trends frühzeitig zu adaptieren und starke Formate für unsere Paid-Marketing-Aktivitäten zu identifizieren * Du baust eine Verbindung zu unserer Community mit fast 100.000 Followern auf und gehst aktiv auf Kommentare, Nachrichten und geteilte Inhalte ein * Du arbeitest eng mit unserer Gründerin und dem breiteren Marketingteam zusammen, um saisonale Kampagnen wie Black Friday und das Weihnachtsgeschäft abzustimmen und in organische Kanäle zu übersetzen ÜBER DICH Du verbindest eine große Affinität für Social Media mit einem feinen Gespür für Zielgruppen und kannst deine Audience mit deiner positiven Art für dich gewinnen. Mit Experimentierfreude und Mut testest du neue Formate und begeisterst Menschen mit deinen kreativen Inhalten für spielerisches Lernen.  * Spaß im Umgang mit Social Media und der Betreuung von deinen eigenen Kanälen * Starke Fähigkeiten im Drehen und Bearbeiten von Kurzvideoinhalten * Komfortabilität sowohl vor als auch hinter der Kamera * Kreatives Denken und ein Verständnis für aktuelle Trends und Formate * Hohes intrinsisches Interesse für digitale und frühkindliche Bildung und unsere Mission, Kinder spielerisch auf eine moderne Welt vorzubereiten * Muttersprachliche Deutschkenntnisse (C2) sowie fließendes Englisch (B2+) in Wort und Schrift ZUR BEWERBUNG Statt eines Anschreibens freuen wir uns mehr über einen Einblick in deinen eigenen Social-Media-Kanal oder über ein kurzes Vorstellungsvideo. :-) Diese Rolle ist eine befristete Elternzeitvertretung für den ungefähren Zeitraum von September 2026 - April 2027.

1st Formations

About 1st Formations At 1st Formations, we empower entrepreneurs to start, run, and grow their businesses with confidence. Running a business shouldn’t be slowed down by company formation, statutory compliance, accounting, or payroll. From day one, these essentials should be seamless, reliable, and intelligently handled — freeing founders to focus on building and scaling. We’re a leading UK provider of company formation and compliance services, building a modern, fully integrated technology platform that supports founders at every stage of their journey. Our platform brings together formation, compliance, accounting, payroll, and ongoing business support in one cohesive experience. No stitched-together services. No legacy workflows disguised as software. Just a single, scalable platform built for ambitious founders who want to move fast, stay compliant, and grow with confidence.   Why Join Us Now? You’ll be joining a business with strong momentum, clear direction, and real opportunity for progression. * £18m annual revenue, including £9m ARR * Over 1 million companies formed * Certified B Corp and Carbon Neutral Business * Forecast to grow 5x–10x over the next three years   The Role We’re looking for a creative and results-driven Senior Social Media Manager to help shape and grow our presence across TikTok, Instagram, LinkedIn, and YouTube. As we revamp our social strategy, you’ll take ownership of our day-to-day channels — creating engaging, social-first content that informs, inspires, and supports entrepreneurs on their journey from ideas to thriving business. This isn’t a typical B2B role. We’re not looking for TikToks about HMRC filing deadlines, but for someone who can push creative boundaries, bring fresh ideas to the table, and make business content genuinely engaging.   Key Responsibilities * Create engaging, social-first content across TikTok, Instagram, LinkedIn, and YouTube * Own organic social and collaborate with paid media teams on campaign creative * Work with videographers and marketing teams to produce high-quality video content * Appear on camera where appropriate to bring content to life * Act as a champion for social media internally, encouraging team participation and LinkedIn engagement * Identify opportunities to integrate social across wider marketing campaigns * Monitor performance and use insights to continuously optimise content and strategy * Stay ahead of platform trends, algorithm updates, and new features * Support community management and ensure consistent, on-brand engagement   What we are looking for * 8+ years’ experience managing and creating social media content, with strong TikTok expertise * Highly creative, with a proven ability to develop engaging, social-first content ideas * Confident on camera, with experience presenting or interviewing (desirable) * Able to lead content creation and confidently direct colleagues, including senior stakeholders * Strong communication and collaboration skills across diverse teams * Open to learning complex topics, with a willingness to develop within a B2B environment   What We Offer * Competitive salary and comprehensive benefits package * Hybrid working model * Real opportunities for progression as the business scales * The chance to influence both customer experience and product development * A culture that values ownership, impact, and continuous learning   Equal Opportunities 1st Formations is an equal opportunity employer and is committed to creating a diverse and inclusive workplace. We consider all applicants for employment without regard to race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, criminal history, disability, or gender identity. We encourage individuals from all backgrounds to apply. If you have a disability or special need that requires accommodation, please let us know.

Everway

Every mind is unique. Yet much of the world is still built for what’s considered "normal," leaving too many people behind. At Everway, we change that by creating technology that helps everyone understand and be understood. By understanding and addressing the unique needs of each individual, we're creating a world where differences are recognized and valued. Our careers fit real life. When you join us, you’re not just taking a job. You’re joining a movement to build a more neuroinclusive world. We’re a global community of over 800 employees spanning North America, UK, Europe, Australia, and New Zealand. A career here is purposeful and fast-moving, with clear expectations, modern tools, and the clarity to focus on what matters most.  Our people are supported and encouraged to show up as they are, with different ways of thinking welcomed and valued. We pride ourselves on our core values that are embedded within our culture. These are to be curious, have courage, and commit fully. Join us at Everway - together, we can unlock the full potential of every mind. ABOUT THE ROLE We're looking for an experienced Paid Social Media Manager to lead Everway's global paid social media strategy across key platforms including LinkedIn, Facebook, and Instagram. This role is responsible for owning paid social end-to-end, from strategy, audience planning, budget management, and campaign execution through to optimisation, reporting, testing, and performance improvement. You'll work closely with Brand, Content, Campaign, Product, and the wider Social Media team to ensure paid social activity supports business goals and reaches the right audiences at the right moments throughout the customer journey. This is an opportunity for a paid social specialist who enjoys combining strategic thinking, platform expertise, audience insight, testing, and commercial decision-making to drive measurable business impact. MAIN RESPONSIBILITIES PAID SOCIAL MEDIA STRATEGY * Own the paid social media strategy across priority platforms, ensuring alignment with global brand, campaign, product, and business objectives. * Translate campaign and business objectives into effective paid social plans. * Identify the most effective channels, audiences, formats, and tactics to achieve campaign goals. * Ensure paid social activity complements and amplifies wider marketing activity. CAMPAIGN PLANNING & ACTIVATION * Plan, build, launch, and optimise paid social campaigns across LinkedIn and Meta platforms. * Develop audience strategies including retargeting, lookalike, customer list, and account-based audiences. * Create structured testing plans across creative, messaging, audiences, formats, and placements. * Continuously optimise campaigns based on performance and audience behaviour. BUDGET MANAGEMENT * Own paid social budgets and forecasting. * Allocate spend strategically across campaigns, audiences, and objectives. * Balance investment across testing, optimisation, and scaled activity. * Monitor performance and adjust spend to maximise results. AUDIENCE STRATEGY AND TARGETING * Develop and manage audience strategies across platforms, applying platform-specific targeting approaches. * Build and maintain custom audiences, retargeting pools, lookalike audiences, and account-based or customer-list audiences where appropriate. * Ensure audience strategies align with personas, funnel stages, and campaign objectives. * Connect audience planning to wider campaign strategy and organic social activity. TESTING, OPTIMISATION, AND BEST PRACTICE * Plan and execute structured testing across creative, messaging, formats, audiences, and placements. * Apply platform best practices consistently, with a strong understanding of how each paid social platform functions. * Stay up to date with platform updates, algorithm changes, and emerging advertising opportunities. * Identify opportunities to improve performance through testing, experimentation, and innovation. PERFORMANCE MEASUREMENT AND REPORTING * Own paid social reporting and dashboards, focusing on metrics aligned to campaign objectives. * Define success measures and KPIs appropriate to the audience, platform, and campaign goal. * Provide clear reporting, insights, and recommendations to stakeholders. * Connect paid social performance to wider customer journey outcomes, including attribution, lead quality, and conversion performance. COLLABORATION * Work closely with Organic Social, Brand, Content, Product, and Campaign teams. * Ensure paid social activity is integrated into wider marketing plans. * Support thought leadership, brand awareness, demand generation, and product marketing initiatives. * Collaborate with agency and platform partners where required. ESSENTIAL CRITERIA * 3+ years of professional experience in paid social media, paid acquisition, or a related digital marketing role. * Experience planning, executing, and optimising paid social campaigns across LinkedIn and Meta platforms. * Experience managing paid media budgets, forecasting performance, and making investment decisions based on results. * Experience developing audience strategies, including retargeting, customer list, lookalike, and account-based audiences. * Ability to analyse campaign performance data and translate insights into recommendations and action. * Understanding of how paid and organic social activity work together to support marketing objectives. * Ability to collaborate effectively with internal and external stakeholders across multiple regions and functions. * Experience using AI-enabled tools or automation to improve campaign planning, optimisation, reporting, or workflow efficiency. DESIRABLE CRITERIA * Degree or equivalent experience in Marketing, Digital Marketing, or a related field. * Experience working for a global B2B organisation. * Experience working within a technology or SaaS business. * Experience applying account-based marketing strategies within paid social campaigns. * Experience working in an agile environment. Please submit your application by Wednesday 22nd July 2026. Please note: applications may close early due to high demand, so early submission is encouraged. Join our team and enjoy a competitive salary with bonus opportunities, flexible work schedules, and comprehensive health and wellness benefits. We offer flexible time off plans, career growth through development programs, and a collaborative, innovative culture where your ideas matter.  Ready to make an impact? Apply today and be part of a company that invests in your success! We are committed to providing a Drug-Free Workplace for all employees. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law. You can view our Recruitment and Selection Policy here. Please click the link for our Privacy Notice