Sales Director

Vercel

ABOUT VERCEL: Vercel is the agentic infrastructure company. We free people and agents to ship what’s next. For more than a decade, Vercel has shaped how the web is built. As the team behind Next.js, v0, and AI SDK, we create products that help builders move from idea to production with speed, security, and exceptional developer experience. Now, software is entering a new era, and the next generation of products will not just be used by people. They will be built, extended, and operated by agents. We are building the platform for that future, trusted by companies like OpenAI, PayPal, Ramp, Supreme, and millions of developers worldwide. Whether you’re building our products, supporting our customers, growing our community, or shaping our story, you’ll help define what comes next. ABOUT THE ROLE: Vercel is hiring a Head of Commercial sales, EMEA (excl. DACH) to lead and scale our Commercial sales team across EMEA (excl. DACH). This is a high-impact leadership role for someone who thrives in a fast-paced, high-velocity environment and knows how to build the systems, culture, and talent needed to consistently hit and exceed revenue targets in the mid-market and growth segment. Commercial is one of Vercel's most important growth levers in EMEA - it's where we convert developer love and self-service momentum into contracted, expanding revenue with scaling tech companies and digital-native businesses. This leader will own that motion end-to-end: hiring and developing a team of Commercial AEs, driving pipeline efficiency, and ensuring Vercel is well-positioned to win in a competitive and fast-moving market. You'll be based in London and work closely with Marketing, SDR leadership, Solutions Engineering, and Customer Success to build a repeatable, scalable commercial sales engine across the region.   If you’re based within a pre-determined commuting distance of one of our offices (SF, NY, London, or Berlin), the role includes in-office anchor days on Monday, Tuesday, and Friday. If you're located beyond that distance, the role is fully remote. For location-specific details, please connect with our recruiting team. WHAT YOU WILL DO: * Own the EMEA Commercial sales number - pipeline, forecasting, and revenue attainment across the mid-market and growth segment * Hire, onboard, and develop a team of Commercial AEs, building a culture of high activity, sharp qualification, and consistent execution * Drive a high-velocity sales motion with shorter cycles, strong outbound discipline, and efficient deal management * Coach AEs on territory planning, prospecting strategies, and how to sell to technical and business stakeholders at scaling companies * Partner with Marketing and SDR leadership to build and convert pipeline across EMEA - inbound and outbound * Develop and iterate on Commercial-specific messaging and positioning that resonates with engineering leaders and CTOs at growth-stage companies * Accurately forecast and report on team activity and revenue to EMEA sales leadership * Build scalable processes, playbooks, and onboarding frameworks that let the team ramp quickly and perform consistently * Collaborate cross-functionally with CS, Product, and Legal to ensure smooth handoffs and strong retention in the commercial segment * Identify expansion opportunities within the existing commercial customer base and coach AEs to grow accounts over time * Represent Vercel at EMEA industry events, developer conferences, and customer-facing engagements   ABOUT YOU: * 3+ years of sales leadership experience in a SaaS or technical software environment, with a strong track record managing high-velocity commercial or mid-market teams * Proven ability to hire, ramp, and develop commercial AEs in a competitive market * Deep understanding of commercial sales motions - you know how to run a tight pipeline, coach on qualification, and keep deal velocity high without sacrificing quality * Experience selling into engineering, product, or technical leadership at scaling or growth-stage companies * Data-driven approach to running a team - you use metrics to identify coaching opportunities, forecast accurately, and iterate on process * Hands-on leader who is comfortable being in deals, on calls, and in the weeds when your team needs it * Fluency in English required; additional European language skills (French, German, Italian, Spanish and Arabic) are a strong plus given the EMEA scope * Familiarity with developer tooling, frontend infrastructure, or cloud platforms is a significant advantage * Familiarity with Vercel, Next.js, or the modern web development ecosystem is a plus * Based in London   BENEFITS: * Competitive compensation package, including equity. * Inclusive Healthcare Package. * Learn and Grow - we provide mentorship and send you to events that help you build your network and skills. * Flexible Time Off. * We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed. The London base pay range for this role is 300,000 - 330,000 GBP. Actual salary will be based on job-related skills, experience, and location. The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role. Your recruiter can share more details during the hiring process.  Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.

Sona

3 billion people across the world work in frontline jobs. Yet, despite rising costs and staff shortages, frontline organisations are still left to choose between paper, Excel, and WhatsApp, or decade-old workforce management solutions to take care of the most important part of their businesses - their people. Enter Sona: the next generation of AI-native, frontline workforce management. We’ve built an end-to-end platform covering Scheduling, HR, Payroll, and Communications that gives the largest frontline organisations everything they need to staff more intelligently and empower their teams. In under 5 years, we've already made a deep impact on the lives of over 100k frontline workers and the operation of their organisations, grown the team to 140+, and secured over $100M in funding from notable VC's, including our Series B led by N47 alongside Felicis, Northzone, and Gradient Ventures (Google). It’s a hugely exciting time to be joining the team as we’re still small enough that you’ll have a significant impact on the company’s growth trajectory and culture, yet large enough to have a great structure, experienced leaders and world-class benefits in place. About the Role Sona's Customer Success function is being built from the ground up. We have £4.4M of ARR transitioning from Implementation to Customer Success in the coming months, our first year of renewals at scale, and meaningful seat expansion across the base and we need CSMs who can shape what good looks like, not operate inside a playbook someone else wrote. You'll own a book of around 20-24 enterprise accounts across Social Care and Hospitality, partnering with Support, Product, and Sales to own the post-live customer experience end to end. You'll run the QBR cadence, track realised value continuously, and walk into renewal conversations with the case already made. You'll hold senior customer relationships at Director level and above, navigate difficult product feedback conversations with diplomacy, and progress seat upsells as customers grow. This is a high-autonomy role joining a function still being shaped. Some of the accounts you'll inherit are in difficult places. The Head of Customer Success is being hired in parallel, so the first few months will run with less day-to-day coaching than is typical. You'll need to be comfortable building alongside us driving outcomes in ambiguity, holding rooms independently, and shipping the V1 of how Customer Success works at Sona. We're a high-performance team. Everyone holds an important seat and is expected to perform at an elite level. We have each other's backs, we assume good intent, and we have zero space for internal politics. If that's your default, you'll thrive here. Responsibilities  * Own a book of around 20-24 enterprise accounts across Social Care and Hospitality, holding the full post-live customer experience * Build and maintain senior customer relationships at Director level and above (Operations, Finance, HR), acting as the senior escalation point before issues route to the Head of Customer Success * Run the QBR cadence, track realised value continuously, and own renewals end-to-end, making renewals a non-event by the time the conversation happens * Drive proactive value work: account audits, surfacing unused functionality, translating product usage into business outcomes * Identify and progress seat upsells as customers grow; flag broader expansion opportunities to AEs * Manage ongoing customer-side projects (integrations, significant configuration changes) * Hold difficult product feedback conversations with diplomacy. Clear reasoning when something isn't on the roadmap, without damaging the relationship * Bring rigour to communication and organisation across your book: meeting notes, follow-ups, status visibility. Customers should always know where they stand * Shape Customer Success V1. Actively contribute to QBR cadence, health scoring, and escalation framework rather than just operating within them   Requirements You'll need as many of the below: * Owned a book of enterprise SaaS accounts (CSM, Solutions Architect, Pre-Sales, Implementation Consultant, or PM background) * Held senior customer relationships independently at Director level or above * Operationally responsible for the customer health that drives renewal outcomes * Confident in complex SaaS products. Can demo, discuss configuration trade-offs, and translate capability into business value * Operated in a scaleup with V1, evolving process. Comfortable shipping in ambiguity * High AI proficiency. Uses AI tools daily to drive customer success outcomes (QBR prep, account research, drafting comms, analysis). * Commercial fluency around NRR and value realisation. * Investment mindset. Treats each account as an asset to grow over years, continuing to build trust between asks rather than only when something is needed * EQ and authentic disagreement. Can build genuine rapport, read a room, adapt style, and hold the line when needed without damaging the relationship * Speed, discipline, curiosity, relentless follow-through   Benefits * Salary: £55,000 - £75,000 * Hybrid working: 3+ days per week in the London office * Share options * 35 days annual leave (25 days standard plus 10 flexible public holiday days)  * Extra day of leave for every year of service * Pension contributions matched up to 5% * Comprehensive health insurance * Enhanced parental leave & pay * Annual all expenses paid team retreats * The latest Macbook and equipment budget for your home office * Professional development budget * Unlimited free books Note: this represents a typical benefits package for a UK-based, full-time employee. Exact details may vary based on location and employment type but we try to be as fair as possible to all of our team members. Please ask your contact in the Talent team to clarify the available benefits for you.

Sona

3 billion people across the world work in frontline jobs. Yet, despite rising costs and staff shortages, frontline organisations are still left to choose between paper, Excel, and WhatsApp, or decade-old workforce management solutions to take care of the most important part of their businesses - their people. Enter Sona: the next generation of AI-native, frontline workforce management. We’ve built an end-to-end platform covering Scheduling, HR, Payroll, and Communications that gives the largest frontline organisations everything they need to staff more intelligently and empower their teams. In under 5 years, we’ve already made a deep impact on the lives of over 100k frontline workers and the operation of their organisations, grown the team to 140+, and secured over $100M in funding from notable VC’s, including our Series B led by N47 alongside Felicis, Northzone, and Gradient Ventures (Google). It’s a hugely exciting time to be joining the team as we’re still small enough that you’ll have a significant impact on the company’s growth trajectory and culture, yet large enough to have a great structure, experienced leaders and world-class benefits in place. About the Role Are you ready to kickstart your career in sales and make a real impact in the world of tech? Joining Sona as a Business Development Representative means being part of an early-stage, high performing team in a business solving a real problem with a must-have product and a huge growth ceiling. This role offers dedicated mentorship from top-performing AEs and a clear growth path, perfect for someone who thrives on ownership and building best practices from the ground up in an innovate and high-growth business. Responsibilities  * Identify and engage with prospects in the Social Care or Hospitality vertical. * Partner with our marketing and sales teams to create compelling outreach strategies. * Making outbound calls to strategic contacts (Directors / C-Suite). * Running discovery calls. * Experiment to determine the right messaging and content for prospective customers across all funnel stages. * Arrange meetings with customers and Account Executives. * Collaborate closely with seasoned professionals who are invested in your growth and success. * Be the face of Sona. Attend relevant events and trade shows to meet current and future customers in-person. This is not just another BDR role; it’s a chance to be part of something meaningful, with a team that values your potential and is ready to support your career development every step of the way.   Requirements * You have at least 6-12 months of experience in a sales development role at a tech or software company. * You have ambition, resilience, and a genuine passion for career growth. * You have a curiosity to learn and adapt in a dynamic, fast-paced environment. * You're comfortable picking up the phone to senior people (C-Suite, Directors etc). * You're obsessed with finding new ways of delivering business growth; you're motivated by hitting targets and capable of self-directing. * You're interested in sales psychology and communication. You're always testing and trying new things to figure out what messaging converts a prospect into a meeting Benefits * Salary: £40k - £47k + 50% OTE bonus * Hybrid - Monday, Wednesday & Thursday in the London office  (Soho) * Share options * 35 days annual leave (25 days standard plus 10 flexible public holiday days)  * Extra day of leave for every year of service * Pension contributions matched up to 5% * Comprehensive health insurance * Enhanced parental leave & pay * Annual all expenses paid team retreats * The latest Macbook and equipment budget for your home office * Professional development budget * Unlimited free books