🌏 Mission: At Too Good To Go, we have an ambitious mission: to inspire and empower everyone to
fight food waste together. More than 1/3 of all food produced in the world is wasted, which has a huge impact on our planet - 10%
of greenhouse gas emissions, to be exact.
💻 Product: Too Good To Go operates the world's
largest marketplace for surplus food, where we connect food businesses with consumers who can buy and enjoy it at 50 %+ off retail
value. Alongside our app, we create educational tools, operate an end-to-end surplus food management solution, and influence
legislation to help reduce food waste.
📈 Scale: We’re growing fast: Our community of 133 million registered users and
261,000+ active partners across 20 countries, have together already saved 517+ million meals from going to waste - avoiding over
1.4M tonnes of CO2e from entering the Earth’s atmosphere! Our partners in North America include Tim Hortons, METRO and Whole Foods
Market.
⭐️ Impact: We are a certified B Corp social impact company. Too Good To Go was named in
Fast Company's list of the World's Most Innovative Companies and World Changing Ideas. We are also honoured to be included in
TIME’s 100 Most Influential Companies. Most recently, we won Apple’s coveted Cultural Impact Winner.
In the B2B CRM
team at Too Good To Go, we empower our partner stores to fight food waste through engaging, action-oriented communications at
scale.
We’re now looking for a B2B CRM Lead to take over the reins, so that we continue bringing forth this
mission.
You'll work day to day with stakeholders across Product, Data,
Commercial, and Marketing to develop and execute against the B2B CRM roadmap. You’ll be a key evangelist for the power of B2B CRM
to retain and optimise our partner stores and their supply on the app. From product launches to experimentation to data
activations, you set the direction and are dogged in the pursuit of improving the efficiency of our retention and growth engine
cross-functionally.
You’ll also lead and advise our team of CRM Managers and freelancers – whose expertise spans both
technical and strategic – to release, optimise and scale engaging campaigns, lifecycle programmes, and partner communications
globally, both adhoc and automated. This can mean advising on new channel implementations from a strategic standpoint, exploring
the MarTech ecosystem and what it can offer for omni-channel, personalisation, and/or AI-decisioning improvements, or even
translating adhoc efforts into repeatable frameworks through experimentation.
What we're looking
for
Our ideal candidate is an experienced leader who can recognise when business opportunities can and should
benefit from being folded into the CRM landscape. You will shine in this role if you can think big, and convince others, about how
targeted, scalable lifecycle communications align with our north star of saving more food. While we value some technical expertise
in marketing automation, CRM or B2B SaaS technologies, we also appreciate your project management skills and ability to juggle
priorities to get the job done.
of B2B marketing planned campaigns, lifecycle marketing automated programs and operational communications
defined company priorities – and advocate for them cross-functionally – in the B2B CRM roadmap
the CRM, Product, Marketing & Commercial teams to scope requests and new ideas for features, automations, adhoc comms, and
messaging formats
scalable, efficient CRM work
reporting/attribution work to be able to understand and communicate business impact of CRM efforts, using an experimentation
framework for testing and iterative improvements
retention, lifecycle or marketing automation teams
comms
Census or Segment, and a product analytics and experimentation platform like Amplitude or MixPanel
partner-centric, with the ability to think through and deliver against what you believe our supplying partners need and want
most
player - willing to go the extra mile to meet tight deadlines and an ability to inspire and motivate team members to do the
same
bonus but not a barrier
similar
together: Food waste is a big beast to fight. We believe in a #oneteam.
work smart, smash barriers and elevate one another.
simple.
other. Caring is also about the way we do business. We do the right thing.
What we have to
offer
can see real and tangible impact in your role.
colleagues across 20 countries that are on the same important mission.
opportunities in a fast-paced scale-up environment.
to work
home or abroad.
leave
life events
parties.
Bag
of Colour and Functionally Diverse Employee Resource Groups
and international media in order to get a good overview of Too Good To Go.
English.
by email or LinkedIn direct messaging.
#LI-Hybrid
A Movement for Everyone
We
want to inspire and empower everyone to fight food waste together. With that mission, it’s only natural that we want to build a
diverse and inclusive team of highly capable individuals who are passionate about doing things in a better way. We strongly
believe we all excel and are more creative when we’re allowed to be ourselves, and we’re committed to a culture where all of us
belong.
We are an equal opportunity employer and all employment is decided on the basis
of qualifications, merit and business need. If you need reasonable accommodation at any point in the application or interview
process, please let us know.
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