Klättermusen is looking for a Copywriter
Since 1975 Klättermusen has been a pioneer in making refined Scandinavian Mountaineering Equipment. The designs combine utility and extreme durability, always with consideration of the environment in mind. Klättermusen supports and inspire outdoor enthusiasts through unforgiving weather conditions and unpredictable terrains. Rigorously tested in real-world conditions, the equipment embodies Klättermusen’s commitment to creating the best and most sustainable equipment available.
Klättermusen is looking for a Copywriter to join our Creative Team in Stockholm on a 8-month maternity cover. Reporting to the Creative Lead, you will help maintain and execute our brand communication across all channels, ensuring consistency, clarity, and accuracy in everything we publish.
This role combines storytelling with commercial communication. You will work closely with product, marketing, and creative teams to communicate our products through fabrics, features, construction, and performance benefits, translating technical information into clear and engaging copy for e-commerce, social media, CRM, paid media, retail, and wholesale channels.
If you enjoy writing, have an eye for detail, and understand how premium outdoor products are communicated, we'd love to hear from you.
About the role:
You will write and adapt copy that supports seasonal campaigns, product launches, and ongoing brand communication. From product descriptions and campaign headlines to newsletters, social content, and retail materials, you'll help ensure our communication remains consistent and aligned across every touchpoint.
Working closely with the Creative Lead and wider marketing team, you'll contribute to campaign execution, support content production, and help maintain the quality and integrity of the Klättermusen brand voice.
What you'll do
- Write product descriptions and product-focused content across categories
- Create copy for campaign assets, web, social media, CRM, paid media, retail, and wholesale channels
- Adapt messaging for different formats and audiences while maintaining consistency
- Support campaign development with copywriting and content production needs
- Ensure all communication follows established brand guidelines and tone of voice
- Contribute to messaging frameworks and communication plans where needed
- Review and edit copy across departments for clarity, accuracy, and brand alignment
- Collaborate closely with designers, marketers, producers, and product teams
- Write SEO-informed copy for web and landing pages where relevant
- Manage deadlines and deliver work across multiple projects simultaneously
What you bring
- 2–5 years of copywriting experience within outdoor, sports, lifestyle, fashion, or premium consumer brands (agency or in-house)
- Strong writing and editing skills across both long-form and short-form formats
- Experience creating content for digital channels, e-commerce, and social media
- Understanding of how technical products are communicated to consumers
- Excellent English writing skills with strong attention to detail
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Strong collaboration skills and a team-oriented mindset
- A structured and proactive approach to your work
Nice to have
- Experience with SEO and content optimisation
- Familiarity with CRM, e-commerce content, and retail communication
- Experience writing for international audiences
- Interest in outdoor culture, gear, or sustainability
Why Klättermusen
Since 1975, Klättermusen has designed and engineered mountaineering equipment that balances utility, durability, and environmental responsibility. Our gear is built to perform in demanding conditions and support outdoor experiences around the world.
As part of our team, you'll join a passionate group of people working across product, design, marketing, and retail to bring the Klättermusen brand to life globally.