
On · Zurich
Location: Zurich, Switzerland About On Born in the Swiss Alps, On has disrupted the sportswear landscape through relentless exploration. Our journey began no...
Location: Zurich, Switzerland
About On
Born in the Swiss Alps, On has disrupted the sportswear landscape through relentless exploration. Our journey began not with a
standard shoe, but with a radical ambition to redefine movement. We are fueled by innovation, bold dreams, and a commitment to
better ways forward. Our mission—igniting the human spirit through movement—is built on three core pillars: Performance, Design,
and Impact. Our personality is defined by being Obsessive about our craft, Unconventional in our approach, and Fearless in shaping
a premium future.
In short
As a Senior Design Lead, Brand Environment Design at On, you will be instrumental in shaping how our brand comes to life in the
physical world outside of retail. You will lead the spatial design direction, translating On’s distinctive brand design language
into consistent, immersive, and premium physical experiences globally. This role is about creating visionary concepts, guiding
design teams and external partners, and developing the strategic frameworks that ensure every physical touchpoint feels
unmistakably On: premium, coherent, and rooted in innovation.
Your Mission
Your core mission will be to define and elevate how On shows up in the physical world, driving creativity and consistency across
premium execution that reflects our core identity.
impactful physical concepts and compelling experience narratives.
strategy into premium, aesthetically aligned outputs from concept to launch.
expressions maintain premiumness and coherence across diverse touchpoints. This includes publishing the first official "Brand
Environment Design Guidelines/Principles" aligned with new premium retail standards.
locally relevant yet globally unified brand expression across activations and strategic spaces.
aligning physical executions to a unified omnichannel vision.
innovative thinking, high-end design standards, and an elevated aesthetic that redefines what premium means for a performance
brand. This includes supporting immersive "LightSpray" technology showcases and ensuring athlete-centric environments reflect
On's premium, performance-first identity.
Your Story
We are looking for a visionary design leader who bridges creative artistry with strategic frameworks and holds a deep-seated drive
for crafting immersive brand worlds. To be successful in this role, you should bring:
with a strong track record of leading design teams.
experience at a premium, global lifestyle or performance brand. You understand both the fast-paced creative rigor of agency
life and the strategic long-term vision of an in-house brand.
execution, comfortably handling project budgets ranging from $250k to $1M+.
global brand activations, large-scale event summits, pop-ups, and premium athlete-centric environments.
that enable consistent and high-quality brand expression across various global markets.
environments, maintaining an unwavering focus on quality, detail, and brand integrity.
diverse cross-functional stakeholders and regional teams around a unified vision.
a plus for global collaboration.
About the Team
We ensure that wherever the brand meets people in the real world—be it on a global stage, within an athlete environment, at a
summit, or in a B2B setting—it feels unmistakably On: premium, coherent, and rooted in innovation. Translating brand intent into
physical reality through guidelines, toolkits, and execution frameworks.
AT A GLANCE You are the Senior Director of Apparel Marketing, reporting directly into the CMO. Your mission is to be the direct brand partner to the Creative Director of apparel, inspire teams across On, champion our culture, and be recognized as a guardian of the Apparel brand portfolio and strategic direction, ensuring all Marketing efforts in Apparel align with the main On priorities, influenced by the external global landscape. * Work Focus: You will define and lead the function-wide brand strategy for Apparel, overseeing multiple complex and strategic initiatives with a core focus on Apparel. This role demands enterprise-level strategic expertise and has a critical, systemic impact throughout On. * Decision-making: You are experienced at driving high-level decisions, acting as the decision maker for the Apparel Brand Management function and playing a key role in executive decision-making. * Scope: Projects and initiatives under your direction have a strategic impact on On’s entire portfolio and long-term direction. You collaborate with the C-suite, senior leadership and are a key stakeholder to the Management Team. * Autonomy: You own the Apparel Brand Management discipline globally, defining operating models and priorities. You are responsible for simplifying complex organizational situations and prioritizing critical work across the enterprise. You play a key role in ensuring synergies across all product categories, marketing channels, and regions. YOUR MISSION Your core mission is to elevate the global On brand by architecting the structure, defining the strategy, and leading the talent required to execute our brand promise across all categories. SET THE ENTERPRISE BRAND VISION & GOVERNANCE * Define the long-term, multi-year architecture for the Apparel Brand Management function, dictating how all category brand leads (including the Head of Brand, Apparel) approach their business to ensure a unified global brand identity. * Align and secure buy-in from the C-suite and all regional Managing Directors on the overarching brand strategy and resource allocation across major product verticals. * Simplify and prioritize the complex portfolio of brand initiatives to focus resources on the highest-value opportunities for On’s sustainable growth. DRIVE ORGANIZATIONAL AND TALENT EXCELLENCE * Serve as the senior organizational leader who coaches, mentors, and directs the Apparel Brand team to raise the bar on strategic thinking and execution quality. You will also influence and drive * Architect the global operating model for Apparel Brand management, ensuring clear roles, responsibilities, and decision-making rights between product, marketing, and commercial teams globally. * Act as the primary interface between the Apparel Brand function and Executive Leadership, communicating the brand strategy, performance, and talent needs. MEASURE FOR SYSTEMIC EVOLUTION * Establish and mandate the key performance indicators (KPIs) and metrics (e.g., brand health, cultural relevance, portfolio value) used across all apparel categories and regions to measure brand success. * Drive a culture of measurement that informs strategic shifts in product investment, market entry, and commercial priorities at the executive level. YOUR STORY You are a recognized executive leader with a track record of driving change and growth at a global scale. You possess the intellectual curiosity and gravitas necessary to challenge the status quo at the highest levels of the organization while fostering a culture of high performance and psychological safety within your team. You see yourself as an enterprise-level strategist, capable of navigating ambiguity and complexity to deliver simple, high-impact organizational solutions. You are a Culture and Talent Catalyst who inspires senior leaders and develops the next generation of leadership. We’d love to hear from people with: * 15+ years of progressive leadership experience in global brand management, brand strategy, or equivalent roles within premium sportswear, fashion, or consumer industries. * A minimum of 8+ years in a senior managerial role, managing a team of Director-level or equivalent leaders and overseeing a complex, multi-category brand portfolio. * Demonstrated ability to architect long-term strategic plans (5-year horizon) and successfully align C-suite, regional presidents, and cross-functional SVP/EVP leadership teams. * Executive-level presence and exceptional presentation skills; comfortable presenting strategy, performance, and organizational recommendations in front of large internal and external audiences. * A high level of intellectual curiosity and a strategic mind balanced with the ability to define simple, executable frameworks for global teams. WHAT WE OFFER * A challenging role that puts you at the forefront of On's global expansion and brand architecture, offering unparalleled influence on the company's long-term success. * A fair and balanced internal recruiting process with an opportunity to learn about other teams, roles, and challenges. On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.
IN SHORT: WE ARE SEEKING AN INTERNATIONALLY SEASONED, HIGHLY SPECIALIZED SENIOR LEAD - PATTERN ENGINEER TO SPEARHEAD THE TECHNICAL LIFECYCLE OF OUR GLOBAL PRODUCT LINES FROM CONCEPT TO PRODUCTION. THIS STRATEGIC LEADERSHIP ROLE REQUIRES AN ELITE MASTERY OF BOTH DIGITAL AND MANUAL PATTERN ARCHITECTURE, COMBINED WITH A PROVEN TRACK RECORD OF MANAGING GARMENT ENGINEERS WHILE WORKING CLOSELY WITH DESIGN, TECHNICAL DESIGN, AND SUPPLIERS. THE SUCCESSFUL CANDIDATE WILL DIRECTLY LEAD, MANAGE, AND SCALE OUR INTERNAL TEAM OF PATTERN ENGINEERS. THIS POSITION ACTS AS THE DEFINITIVE GLOBAL TECHNICAL AUTHORITY FOR PATTERN ENGINEERING - ARCHITECTING SCALABLE FITTING SYSTEMS, OPTIMIZING CROSS-FUNCTIONAL 2D/3D WORKFLOWS, AND DRIVING THE PROFESSIONAL GROWTH OF THEIR DIRECT REPORTS TO REDUCE DEVELOPMENT TIMELINES AND ENSURE FLAWLESS GLOBAL FIT CONSISTENCY. YOUR MISSION: * Lead, manage, and evaluate a dedicated internal team of Pattern Engineers. * Design and execute internal training on advanced fitting techniques, complex pattern adjustments, and Gerber Accumark instruction. * Manage team workflow distribution and capacity against dynamic seasonal product creation calendars. * Establish global pattern standards and technical production standards relative to fit and quality benchmarks. * Spearhead high-profile franchise updates and complex special projects, translating technical sketches into scalable, production-ready patterns. * Implement and maintain robust systems for fitting processes, digital pattern management, and PLM pipelines to improve sample approval rates. * Lead high-level fit sessions on live models, acting as the ultimate cross-functional expert between Design, Sourcing, and Materials. * Drive the integration of 2D digital pattern making with 3D prototyping software (CLO/Browzwear) to optimize fabric efficiency. YOUR STORY: * A minimum of 10–12+ years of progressive experience in pattern engineering and technical apparel design within premier global brands.international vendor communication. Knowledge of a Swiss national language (German, French, or Italian) is considered a strong asset. * A degree in Apparel Design, Pattern Engineering, or a related field. Prior experience acting as an industry instructor or academic specialist in CAD/Pattern software is highly preferred. * Proven track record of direct people management and supervisory experience, having previously led a team of pattern engineers, patternmakers, or technical designers in a brand environment. * Expert-level proficiency in industry-leading CAD systems (specifically Gerber Accumark Explorer/Design & Marker Making or Lectra), PLM software, and Adobe Illustrator. High proficiency in 3D apparel simulation tools (CLO 3D or Browzwear) is required. * Deep expertise in the unique physical properties of technical, performance, stretch-woven, and multi-category fabrics (including experience in complex categories like performance bottoms and custom structured garments). * Exceptional cross-functional leadership skills with a proven track record of driving process improvements, managing team performance, and presenting technical solutions to senior leadership. * Full professional fluency in English (written and spoken) is required as the primary language for global cross-functional collaboration and YOUR TEAM: In this role, you will collaborate with the Development, Design, Materials, Sourcing, suppliers, and Product Management teams to translate the product design intent and style vision into a consistent fit, quality, and execution level by leading the team responsible for our product’s technical specifications on fit, sizing, and commercialization requirements.
IN SHORT: At On, we believe in the power of storytelling. Whether it's celebrating the achievements of our athletes, the passions of our communities, or the innovation behind our products – our stories captivate and inspire. Our Creative Studio is at the heart of it all, shaping campaigns that leave a lasting impact. We’re looking for a highly experienced storyteller to craft copy and to concept industry-leading creative across our global campaigns. As Senior Copy Lead, you’ll work closely with Creative Directors and Art Directors to deliver impactful concepts and stories across channels. The ideal candidate is an expert conceptual storyteller with a deep understanding of channel best practices and leadership experience. You strive for creative excellence in every brief, and thrive in a fast-paced environment. You enter the creative process with foresight, identifying potential issues before they arise. You have a love of craft, and immerse yourself in global subcultures. You confidently navigate the creative journey from beginning to end: from strategic foundations, moving through significant conceptual development and production, and culminating in the final rollout. The Senior Copy Lead - Running will report to the Head of Creative - Running in the Creative Studio. YOUR MISSION: * Partner with Art Director to concept and execute innovative campaigns across all channels, bringing big ideas to life from briefs big and small. * Confidently and articulately present creative ideas based on strategy and insights. * Deliver concepts, films, OOH, and 360 campaigns with obsessive craft on ambitious timelines. * Uphold and evolve On's distinctive voice, ensuring it remains fearless and unconventional. * Lead creative in the Run category to success, fostering a sense of bravery and dedication within your team, ensuring they are motivated, inspired, and consistently delivering bold, original and inventive concepts and distinctive tones of voice for campaigns and projects. * Manage multiple high-priority campaigns simultaneously, making sound creative decisions independently in a fast-paced environment. * Exemplify leadership in creative, championing the On Spirits, and actively contributing to company culture and events. YOUR STORY: * A dynamic, experienced copywriter with 6+ years of experience as a creative championing big ideas on global advertising and/or marketing campaigns, brand side or at an agency. * A passionate storyteller with a portfolio spanning film scripts, manifestos, OOH, and disruptive activations. * Deep understanding of global digital user journeys and how to leverage touchpoints to drive meaningful action. * Experience challenging the status quo and navigating complex stakeholder environments to deliver commercial results. * Comfortable leading high-impact initiatives that significantly influence the business and brand trajectory. * You know how to lead and inspire within your team, identify underlying issues and root causes, and seek solutions to problems. * You have a deep love for, and experience in, culture, fashion, and performance sports. YOUR TEAM: On’s Brand Studio is an award-winning internal studio aiming to challenge world-leading creative agencies. At our core, we tell compelling stories and bring experiences to life. We channel the energy and global nature of the brand into our daily work and you can help us continue our fantastic run of successes. If you’re bursting with original ideas and have the drive and experience to see them realized, this is the team for you. What We Offer: On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose. On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.