Marketing Technology

Jobs Europe AB

Come and join our journey! At Immense Group, we are guided by our core values of passion, boldness, and integrity. We strive to create an environment where our people thrive, driven by a love for innovation and a commitment to delivering exceptional player experiences. If you’re passionate about marketing, we’d love for you to join our team as a Programmatic and Marketing Tech Manager. This is an exciting opportunity for a professional looking to make a significant impact in a fast-paced and collaborative environment. A taste of what you’ll do The Programmatic and Marketing Tech Manager is responsible for the set-up, management, optimization and analyzing performance campaigns in specific regions. Accountabilities: Campaign Optimization & Innovation: Lead the ongoing optimization of media campaigns, utilizing data-driven insights to refine strategies and identify new growth opportunities. Actively test and innovate to ensure sustained campaign performance across digital channels. Cross-Functional Collaboration: Collaborate closely with internal teams (Affiliates, Design and Content) to ensure the integration of marketing efforts. Leverage cross-departmental insights to achieve optimal campaign performance. Data-Driven Performance Analysis: Oversee the setup, tracking, and detailed performance analysis of all campaigns using Adservers and other tools. Continuously monitor KPIs, analyzing results against set targets, and providing actionable recommendations to senior management. Team Collaboration: Foster a high-performance culture within the marketing team. Serve as a key advisor in marketing tech discussions and proactively improve data collection and performance. Creative collaboration: Work on developing design briefs for performance, on the managed campaigns. Work closely with agencies and internal teams to ensure that all creative work meets the highest standards and is aligned with market goals. Budget & Spend Management: Monitoring of campaign budgets, ensuring efficient use of resources and staying within agreed financial parameters. Provide regular reports on spend and ROI to senior leadership. Rapid Market Adaptation: Demonstrate the ability to adapt to market changes and new opportunities quickly, maintaining flexibility and agility in a fast-paced environment. Ensure that marketing initiatives are always aligned with the latest industry trends. Stakeholder Reporting & Communication: Provide regular, comprehensive reports to senior management, highlighting campaign performance, market insights, and potential areas for growth. Deliver actionable recommendations and ensure transparency in performance metrics. Any other task/responsibility which may be related and/or connected to the role of Programmatic and Marketing Tech Manager. Knowledge, Experience & Skills: Minimum of 2 years’ experience in a media management role within the iGaming industry. Marketing degree or marketing post graduate certification. Fluent in both written and spoken English with knowledge in another language considered an advantage Experience in working on performance marketing campaigns (Programmatic, Fixed CPM, PPC, and Social media). Prior exposure to an Adsever tool and on different creative formats. Preferably with experience in data collecting scripts, conversion APIs and Google Tag Manager solely related to digital campaigns Confident communicator with excellent people skills. Project management skills Excellent problem-solving skills Ability to work as part of a team and on own initiative Enthusiastic with a can-do attitude and can work comfortable under pressure and in a fast-paced environment. Flexible and enjoy working in a dynamic environment Proficiency with Microsoft Office, especially using Excel Employee benefits Private health insurance – because your wellbeing matters Wellness allowance – up to €300 per year Fresh and healthy breakfast & lunch prepared daily in our penthouse kitchen Birthday leave – celebrate your day your way Company and team-building events – and yes, they’re legendary Relocation package to Malta (if applicable) Many onsite activities - weekly yoga class, occasional massage sessions, happy hours each month etc. And much more – come see for yourself Our Recruitment Process Initial screening TA Interview Final interviews & Assessment Meet the criteria? Apply today and become part of the Immense Group journey.

Pinmeto AB

Product Marketing Manager PinMeTo is no longer just a location marketing tool - we are evolving into an AI-native growth engine. With the launch of Places AI, we’ve moved beyond static data management into the world of agentic workflows, turning complex multi-location data into automated, measurable business outcomes. As we enter this phase of rapid innovation and sharper commercial execution, we are looking for a Product Marketing Manager to bridge the gap between our engineering breakthroughs and global market dominance. At our headquarters in Malmö, Sweden, you won’t just "write copy." You will join a high-velocity product ecosystem where cross-functional teams - comprising Product Managers, Designers, and Engineers - work as single units to discover and deliver world-class SaaS solutions. In this role, you will own the strategic commercial success of our entire portfolio, translating sophisticated AI capabilities into a narrative that resonates with the world’s largest multi-location brands. Are you ready to turn technical innovation into a market-leading category? The Mission Your goal is clear: Turn product innovation into commercial revenue. You will be the glue between Product, Sales, Marketing, and Customer Success. You aren’t just launching features; you are building the category narrative for the next generation of MarTech. You will ensure every launch is commercially packaged, perfectly positioned for our ICP, and equipped with the firepower Sales needs to win. What You’ll OwnCategory Positioning & Narrative Define and refine PinMeTo’s AI-native category narrative. Own the positioning for Places AI and our integrated platform products. Translate technical capabilities (AI agents, LLMs) into clear, undeniable business value. Own the "Battlecards": Know our competitors better than they know themselves and clarify our differentiation. GTM & Launch Excellence Partner with Product Managers to build structured GTM playbooks for every launch. Partner with management to define pricing and packaging models that drive expansion. Measure what matters: Track pipeline impact, feature adoption, and expansion potential post-launch. Sales & CS Enablement Create the "Greatest Sales Deck" and ROI frameworks that make the value of PinMeTo obvious. Develop cross-sell and expansion narratives to help CS grow our footprint within existing brands. Lead training sessions for internal teams and pilot customers. Market Intelligence Conduct deep-dive win/loss analysis to understand why we win (and why we don't). Validate Product-Market Fit (PMF) before we scale new features. Be the "Voice of the Market" back to the Product team to influence the roadmap. Who You Are The Strategist: You have a proven track record in B2B SaaS Product Marketing, specifically with technical or AI-driven products. The Storyteller: You can take a complex technical feature and turn it into a compelling narrative. Confident communicator, comfortable presenting to internal and external stakeholders. The Executor: You are hands-on. You don't just strategize; you build the decks, the playbooks, and the frameworks .You thrive on autonomy, love turning ambiguity into clarity and ideas into practical systems. The Data-Head: You partner with RevOps to track how product launches impact the bottom line. You have a Data-informed mindset with a bias toward execution. The Influencer: You excel at driving cross-functional collaboration and leading through influence as a senior individual contributor (no direct reports). You have an academic background in Business, Marketing, or a related technical field. Fluent in English, both written and verbal. Why This Role Matters We are investing heavily in Agentic Workflows and AI capabilities. This is a high-visibility role where your work directly dictates our growth trajectory. You aren't just joining a company; you are shaping how multi-location brands interact with AI for the next decade. This role ensures that what we build is what we win with. PinMeTo was founded in 2013, when location data of most companies was outdated, inconsistent or simply missing on services like Google, Facebook and Apple. The vision was to provide a solution that enables brands with multiple locations to connect with their customers, outperform their competitors and thrive. Since then we have grown to 100+ employees located in 8 countries, helping 1,000+ companies manage 125,000+ locations worldwide. Trusted by enterprise companies like H&M, 7-Eleven, and Hertz, PinMeTo stands as a leading player within the local search and marketing technology industry.