This is Adyen
Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft -
making us the fina...
This is Adyen
Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft -
making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.
For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure
they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and
solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.
About the Vertical
The F&B vertical is one of the fastest growing parts of Adyen’s business where we have seen success with businesses like
McDonalds, Starbucks, KFC in the Enterprise space and also with SaaS platforms like Oracle and EposNow. The key to our success is
partnering closely with our customers to identify their needs, support their growth and drive success for the F&B vertical. We
define F&B as any business operating in the Restaurants, Coffee, Bars, Catering or the Food Delivery space.
About the Role
As a Senior Vertical Strategy Manager, F&B you will own the commercial growth and success of the F&B vertical at Adyen. The role
is a part of the broader Commercial Strategy & GTM team at Adyen. Our team mission is to position Adyen as the global fintech
leader and to grow our commercial success within and across our key verticals. You will partner closely with the Head of F&B and
Hospitality and contribute to driving the commercial strategy and revenue growth initiatives for net new business acquisition as
well as growth of existing customers within the vertical.
As the Senior Vertical Strategy Manager, F&B, you will play a pivotal role in shaping and executing Adyen’s growth strategy within
the sector. This is a global role with a primary focus on the NA and EMEA regions and the opportunity to contribute to strategic
projects worldwide. You will be the voice of the customer for restaurants, coffee shops, bars, and SaaS platforms operating in the
F&B space.
The ideal candidate will have a strong background in F&B or managing a payments / financial services portfolio in the vertical.
They should also have exceptional strategic thinking abilities, acute analytical depth and a proven track record of driving
commercial success.
What you’ll do
Own Vertical Performance: Serve as a key driver of the health and performance of the F&B vertical, supporting its general
management and strategic direction.
Define Global Commercial Strategy: Define and drive key elements of the global commercial strategy for F&B. Your strategies
will produce deliverables such as go-to-market playbooks, competitive analysis, and business cases that account for market
nuances and enable commercial teams to execute flawlessly.
Become a Subject Matter Expert: Act as the internal and external SME for F&B, understanding the interplay between POS, Loyalty
and channels including online, drive thru and kiosk. You can speak intelligently about the space with the most strategic
customers and champion the right initiatives internally.
Drive Product & Partnership Strategy: Analyze customer behavior to identify opportunities for product innovation,
differentiation, and strategic ecosystem partnerships.
Be the Voice of the Customer: Work closely with the Product Offering team to champion the vertical by:
Providing vertical trends, opportunities and customer pain points to inform needs as input to product prioritization.
Informing product pricing and packaging strategies to maximize profitability and market share.
Providing the vertical nuance to global commercial enablement.
Inform Growth Initiatives: Develop and maintain customer segmentation to identify and pursue opportunities for revenue growth
and market expansion. Inform vertical and broader Adyen strategies with the latest industry trends, emerging technologies, and
regulatory changes, proactively identifying strategic opportunities or risks.
Who you are
7+ years of experience, ideally combining deep knowledge of the F&B industry (Restaurants, Coffee and/or F&B Vertical SaaS)
with expertise in payments or financial technology.
You are passionate about the F&B space and the success of our customers in this vertical. You are customer-centric at your
core.
You have a strong ability to develop winning strategies backed by data and can navigate and tackle complex blockers to achieve
commercial goals.
Experience and passion for GTM strategy & execution
Can package various customer feedback into tangible, data-driven business cases that will drive influence
Strong verbal communication skills to drive influence stakeholders internally across Commercial, partnerships and product and
be an exceptional Adyen ambassador externally
Ability to navigate ambiguity and thrive in a fast-paced environment
Available to travel up to 25% of the time, including internationally
Our Diversity, Equity and Inclusion commitments
Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping
us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to
join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at
Adyen.
Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications.
Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!
What’s next?
Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application
within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role.
Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.
Adyen is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin,
This is Adyen
Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft -
making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.
For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure
they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and
solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.
About the Vertical
The Hospitality vertical is one of the fastest growing parts of Adyen’s business where we have seen success with businesses like
Hilton, Citizen M, Belmond in the Enterprise space and also with SaaS platforms like Oracle and Mews. The key to our success is
partnering closely with our customers to identify their needs, support their growth and drive success for the Hospitality
vertical. We define Hospitality as any business operating in the Hotels, Resorts, Cruise or Amusement space.
About the Role
As a Senior Vertical Strategy Manager, Hospitality you will own the commercial growth and success of the Hospitality vertical at
Adyen. The role is a part of the broader Commercial Strategy & GTM team at Adyen. Our team mission is to position Adyen as the
global fintech leader and to grow our commercial success within and across our key verticals. You will partner closely with the
Head of F&B and Hospitality and contribute to driving the commercial strategy and revenue growth initiatives for net new business
acquisition as well as growth of existing customers within the vertical.
As the Senior Vertical Strategy Manager, Hospitality, you will play a pivotal role in shaping and executing Adyen’s growth
strategy within the hospitality sector. This is a global role with a primary focus on the NA and EMEA regions and the opportunity
to contribute to strategic projects worldwide. You will be the voice of the customer for hotels, resorts, cruises, and SaaS
platforms operating in the Hospitality space.
The ideal candidate will have a strong background in Hospitality or managing a payments / financial services portfolio in the
vertical. They should also have exceptional strategic thinking abilities, acute analytical depth and a proven track record of
driving commercial success.
What you’ll do
* Own Vertical Performance: Serve as a key driver of the health and performance of the Hospitality vertical, supporting its
general management and strategic direction.
* Define Global Commercial Strategy: Define and drive key elements of the global commercial strategy for Hospitality. Your
strategies will produce deliverables such as go-to-market playbooks, competitive analysis, and business cases that account for
market nuances and enable commercial teams to execute flawlessly.
* Become a Subject Matter Expert: Act as the internal and external SME for Hospitality, understanding the interplay between PMS,
CRS and channels. You can speak intelligently about the space with the most strategic customers and champion the right
initiatives internally.
* Drive Product & Partnership Strategy: Analyze customer behavior to identify opportunities for product innovation,
differentiation, and strategic ecosystem partnerships.
* Be the Voice of the Customer: Work closely with the Product Offering team to champion the vertical by:
* Providing vertical trends, opportunities and customer pain points to inform needs as input to product prioritization.
* Informing product pricing and packaging strategies to maximize profitability and market share.
* Providing the vertical nuance to global commercial enablement.
* Inform Growth Initiatives: Develop and maintain customer segmentation to identify and pursue opportunities for revenue growth
and market expansion. Inform vertical and broader Adyen strategies with the latest industry trends, emerging technologies, and
regulatory changes, proactively identifying strategic opportunities or risks.
Who you are
* 7+ years of experience, ideally combining deep knowledge of the Hospitality industry (Hotels, Resorts or Cruise) with expertise
in payments or financial technology.
* You are passionate about the Hospitality space and the success of our customers in this vertical. You are customer-centric at
your core.
* You have a strong ability to develop winning strategies backed by data and can navigate and tackle complex blockers to achieve
commercial goals.
* Experience and passion for GTM strategy & execution
* Can package various customer feedback into tangible, data-driven business cases that will drive influence
* Strong verbal communication skills to drive influence stakeholders internally across Commercial, partnerships and product and
be an exceptional Adyen ambassador externally
* Ability to navigate ambiguity and thrive in a fast-paced environment
* Available to travel up to 25% of the time, including internationally
Our Diversity, Equity and Inclusion commitments
Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping
us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to
join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at
Adyen.
Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications.
Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!
What’s next?
Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application
within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role.
Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.
This role is based out of our Amsterdam office. We are an office-first company and value in-person collaboration; we do not offer
remote-only roles.
This is Adyen
Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft -
making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.
For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure
they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and
solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.
About the role
As the Senior Manager, Commercial Strategy & Enterprise Offering – Unified Commerce, you will own Adyen’s end-to-end offering for
global and domestic omnichannel enterprise customers such as H&M or Joe & the Juice. This role is global in scope and entails both
the defining of the long-term vision and strategic direction in partnership with the product organisation, as well as the
commercialization and go-to-market of the offering and underlying products. Sitting in the Global Commercial Strategy team - at
the direct intersection of Product and Commercial - you will act as the strategic bridge advocating for our customers' online
checkout, in-store, hardware, shopper experience and loyalty needs across multiple industries. Your primary goal is to drive net
revenue growth for your segment through strategic expansion, differentiation, and deep product adoption.
What you will do
1. Offering Differentiation & Commercialization
* Strategic Packaging & Narrative: Define the long- and short-term commercial value proposition ("what we sell, to whom, and
why"). Package, bundle, and scale Adyen's Enterprise Offering across verticals and regions.
* Future-Proofing & Readiness: Anticipate market and regulatory shifts to evolve your offering, ensuring all products meet strict
readiness levels and customer expectations before scaling.
2. Customer Insights & Product Prioritization
* Voice of the Customer: Build direct customer relationships to inform strategy, trade-off decisions, and GTM execution. Identify
cross-segment/market/industry patterns in customer feedback and translate them into clear, data-driven recommendations.
* Roadmap Partnership: Partner closely with Product Leadership to inform roadmap priorities, run commercial discovery to incubate
early innovations, and ensure development drives tangible value creation.
3. Go-to-Market (GTM) & Commercial Enablement
* GTM Execution & Adoption: Own the ultimate market adoption of your offering. Drive end-to-end commercialization and GTM
execution; lead product deep-dives and vision-selling with key customers.
* Global Enablement & Alignment: Collaborate with Vertical and regional commercial teams, Product Marketing and Commercial
Academy & Enablement to ensure global commercial teams are fully equipped on specific segment and vertical needs and have a
clear and compelling offering to position and sell.
Who you are
* 12+ years of experience spanning commercial, strategy, and product roles. (Note: experience in (in-person) payments is a strict
requirement).
* Customer success is your north star. You are highly motivated by direct customer interactions and comfortable owning the
commercial success of a specific segment, not shying away from details and complexity of the product offering to unlock this
success
* You thrive between Product and Commercial. You can synthesize large amounts of fragmented, global feedback and market nuances
into structured, actionable insights and translate technical capabilities into clear, compelling commercial narratives.
* You are a strategic thinker
* You are adept at driving cross-functional alignment and influencing decisions without direct authority.
* You navigate ambiguity and simplify complexity with ease and thrive in a fast-paced, results-oriented environment.
Our Diversity, Equity and Inclusion commitments
Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping
us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to
join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at
Adyen.
Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications.
Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!
What’s next?
Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application
within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the
role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.
This role is based out of our Amsterdam office. We have a hybrid workplace and value in-person collaboration; we do not offer
remote-only roles.
