Digital Marketing Manager

Whether it's Oda in Norway or Mathem in Sweden, we come to work every day with the goal of creating affordable grocery services to make the logistics of living surprisingly easy for our customers. After building Norway’s leading online grocery store, Oda partnered with Mathem in Sweden, and together we’re on our way to becoming the world’s most effective retail system, delivering to thousands of Scandinavian doorsteps every week.​ As part of our team, you’ll work with smart, passionate colleagues who bring their whole selves to work every day. It’s a fast-moving, collaborative environment where everyone is welcome and everyone’s opinion matters. Whether you're shaping the future of online retail, tackling complex logistical problems, or making everyday life better for our customers, your work will have a real impact. Read on to find out what part you could play in our story. We’re looking for a Digital Marketing Manager to join our Marketing team until May 2027!​ As our Digital Marketing Manager​ you are responsible for the planning, execution and optimization of digital strategies to drive customer acquisition, engagement, and retention across B2C and B2B segments. You will collaborate closely with our local markets (Norway and Sweden) and local media agencies to ensure that digital strategies align with market needs, priorities, and the overall business objectives. You will also work closely with our market, tech and data teams as well as external partners to develop and implement tailored digital marketing initiatives that effectively address local market dynamics. What you’ll be doing as a Digital Marketing Manager​ • Manage and lead the execution of digital marketing​ in paid social, search, display, SEO, etc. to maximize performance, including customer acquisition and engagement in both B2C and B2B segments. • Increase campaign conversion rates​ through personal and relevant content, ensuring a cohesive campaign orchestration together with the CRM and Shop team. • Collaborate​ closely with the local​ market teams​, including Head of Market and Creative and Content, to understand market-specific needs, align strategies, and prioritize digital activities. • Lead external agencies ​to manage day-to-day digital campaign activities, including planning, execution, and ongoing optimization, ensuring campaigns align with market goals. • Monitor, analyze, and report​ on the performance of digital campaigns across all channels, providing insights and recommendations for future improvements. • Ensure we have the right tooling and tracking​ to run personalized campaigns​ at scale and to confidently attribute and measure business impact of those campaigns.  What you’ll need to succeed 🌟​ • Proven ability to lead​ the implementation of digital marketing strategy with internal and external partners and agencies. • Strong understanding of all digital marketing channels​, including paid social, search, display, and SEO, including proficiency in platforms such as Google Analytics, Meta Ads Manager and Google Ads • Know-how in tag management​ (GTM), product catalog management and dynamic creative optimization (DCO). Familiarity with tools such as Channable and Bannerflow is a strong plus. • Excellent analytical skills ​with the ability to interpret data and make data-driven decisions. • Strong​ project management skills​, preferably within a digital marketing context. • Ability to work in a​ fast-paced environment​ and manage multiple projects simultaneously. What would be nice to have 💡​ • You have relevant education in Marketing, Digital Marketing, E-commerce, or a related field • You have been working with both the Norwegian and the Swedish market. • You are fluent in English; proficiency in Norwegian or Swedish is a plus. What we offer 🚀​ • A chance to make a real impact as a Digital Marketing Manager in a fast-moving company with a product people love-while shaking up the grocery industry. • Teammates who aim high and have each other’s backs. We care about people, and that means supporting each other every step of the way. • A flat structure where we team up across disciplines to solve exciting challenges. Big ideas come from everywhere! • A transparent way of working. We use Slack to stay in the loop-less email, fewer meetings, more getting things done. • A buzzing office at Tøyen, with lunch made by our very own chefs. 🧑‍🍳 • A collaborative approach-we tackle exciting tech and product challenges together, across different fields. • A chance to shape the future of grocery shopping while building a company that’s here to stay. A few final words​ The deadline for this application is February 11th 2026.​ We will review applications ongoing. At Oda, you’ll join a passionate, ambitious team working to change the future of grocery shopping. We’re all different-just like you-and we wouldn’t have it any other way. If you need any adjustments or support during the application process, just let us know, and we’ll do our best to help. We believe in the strength of a diverse workforce and want everyone to have an equal shot at landing the job. 🧡 We can’t wait to hear from you! 🧡

Established in 1986 in the Swedish mountains, our love for skiing in untouched terrain and embarking on adventures in the wild run deep. Our purpose is simple: to bring this freeride spirit to the world. With our products, we aim to make adventures possible 365 days a year. We are driven by passion, togetherhood, responsibility and winning spirit. We know that an inspiring spread of unique abilities and personalities contribute to our dynamic culture and our success. Now, we are looking for a new talent to join our team. Are you ready to take full ownership of performance marketing in a global e-commerce business with strong growth ambitions? We are looking for a Digital Marketing Manager to lead our paid media strategy and drive scalable, profitable growth both in Europe and North America. As Digital Marketing Manager, you will be responsible for planning, executing, and optimizing data-driven marketing to maximize traffic, conversion, and profitable growth. Paid search and paid social are business-critical channels for our e-commerce success, driving a significant share of both traffic and revenue. In this role, you will ensure both short-term performance and long-term growth across markets. You will both define strategy and be actively involved in execution and optimization across key channels. At Peak Performance, you will take on a key role in a company where e-commerce is central to our business. You will play an important role in shaping how we scale digital growth globally, working with a strong brand and ambitious growth agenda. You will be part of the E-commerce team at our HQ in Stockholm and report to the Head of Ecommerce. Key Responsibilities: * Own and drive the global performance marketing strategy and annual media planning * Develop full-funnel strategies balancing direct response performance with brand awareness and consideration * Lead the execution and optimization of campaigns across SEM, Paid Social, Display, Programmatic, and Affiliate channels * Manage and optimize budgets and bidding strategies to maximize ROAS while meeting growth targets * Drive structured testing and experimentation (A/B testing, incrementality, MMM) * Analyze, track, and report performance across key KPIs such as ROAS, CAC, net sales, and contribution margin * Collaborate closely with Ecommerce, Marketing, and Merchandising teams, as well as external partners * Optimize and scale performance marketing across key regions, including both EMEA and North America What you will own: * Global full-funnel digital marketing with full accountability for customer acquisition, paid media budget, and ROI across paid channels * Scalable growth initiatives that balance volume and profitability across markets We believe you bring: * 5+ years of experience in performance marketing or paid media * Strong experience from e-commerce or a consumer-facing brand * Proven track record of scaling paid acquisition in a fast-growing or international e-commerce environment, with clear impact on growth and profitability * Hands-on experience across core channels such as SEM, Paid Social, Display, and Affiliate * Experience optimizing full funnel digital marketing across both EMEA and North America markets * Strong analytical skills with the ability to turn data into actionable insights * Experience working cross-functionally and managing agencies or external partners Who you are: * Data-driven and commercially minded * Both strategic and hands-on * Structured in your approach to testing, learning, and optimization * A strong collaborator who can align multiple stakeholders What we offer: We offer you an inspiring work environment where our values of Passion, Togetherhood, Responsibility and Winning Spirit are at the core of everything we do, promoting creativity, teamwork, accountability, and progress. You get the opportunity to work with a great team that shares your passion for sports and outdoor life. We are on a growth journey, finding our line and building our future success. That provides interesting challenges and possibilities in all roles for the person who is curious and likes to get things done. We’re small enough for you to play a key role regardless of your position, but big enough to have a global presence. At Peak Performance, you get the best of both worlds. To live our brand, we also offer: * Workout classes and yoga classes in our Training Box at HQ * Sports Hour – 1 hour training on Fridays (activity of your own choice) * Mountain house & Apartment in Åre. Available for rent and team activities. * Health care allowance – 3000 SEK per year * Pension advisory via Linder & Partners * Skandia Health Insurance If our values inspire you and you share our passion for outdoor sports and products that combines style and performance, we want you to join our winning team. Apply now and unlock your freeride spirit!