Director, Product Marketing

ESW

THE OPPORTUNITY ESW powers international ecommerce for some of the world’s most recognizable brands, helping them sell globally with confidence across checkout, compliance, payments, logistics, and customer experience. As our capabilities continue to grow, so does the opportunity to shape how the world understands and buys what we do.  We are looking for a growth minded Senior Product Marketing Manager to turn that complexity into clarity. You will define how our portfolio is packaged and launched, create solution stories that resonate with enterprise buyers, and lead a multi-product go-to-market strategy that drives real commercial results.  This is a rare opportunity to sit at a pivotal point in our growth and play a central role across product, revenue, and brand, with a visible impact on how ESW goes to market. If you enjoy bringing structure to complexity, telling clear stories about sophisticated technology, and seeing your work drive growth, this role offers that platform. WHAT YOU'LL OWN  * Portfolio strategy & packaging: Own ESW’s portfolio structure and packaging, defining how products ladder into clear solution-led stories aligned to enterprise buyer needs and growth strategy. * Product launches & GTM: Lead complex, multi-product launches and orchestrate GTM execution across Product, Growth, and Brand teams, ensuring launches are supported by complete GTM kits and enablement assets. * Positioning & market narrative: Define and evolve ESW’s positioning and messaging across ICPs, industries, and use cases, translating complex ecommerce, logistics, and technology capabilities into clear, enterprise-ready narratives. * Content development: Own the development of core product marketing content, including messaging frameworks, sales decks, solution narratives, and enablement assets that support solution-led selling. * Revenue enablement: Partner with Sales on large, complex deals where positioning and narrative influence outcomes, and lead enablement focused on portfolio storytelling and objection handling to improve win rate and deal quality. * Commercial outcomes: Ensure portfolio packaging and GTM execution support measurable commercial outcomes, including win rate, deal quality, and pipeline growth. * Product roadmap alignment: Partner with Product leadership to influence and align the product roadmap with portfolio strategy and positioning priorities. * AI and tooling: Apply AI and modern tooling to accelerate product marketing workflows, including content development, insight generation, and GTM execution. * PMM strategy & team contribution: Partner with the Director of Product Marketing on priorities and sequencing across the roadmap and contribute to Product Marketing ways of working and best practice WHAT WE'RE LOOKING FOR * Strong product marketing experience, ideally within enterprise SaaS, ecommerce, or technology environments * Proven ability to lead product launches, develop positioning, and support solution-based go-to-market strategies * Experience structuring and packaging complex product portfolios into clear, compelling narratives * Strength in storytelling, with the ability to simplify complexity and communicate value to enterprise buyers * A balance of strategic thinking and hands-on execution * Confidence working cross-functionally with Product, Sales, Growth, and Brand teams * Experience supporting enterprise sales cycles and influencing deal outcomes through positioning and messaging * Comfort presenting strategy, positioning, and GTM plans to senior stakeholders * Analytical mindset, with a focus on commercial outcomes and measurable impact * Curiosity and adaptability, with an interest in leveraging AI and new tools to evolve how product marketing operates ABOUT ESW Our purpose is simple: to create moments that matter between people and the brands they cherish. We enable brands to expand their global reach, facilitating simple and seamless ecommerce experiences for consumers worldwide. Through our integration solutions, we deliver a complete international checkout experience, including local duties, taxes, fulfilment, delivery management, and global returns and payment processing capabilities. Guided by our values - Own It, Champion Simplicity, Win as One, and Debate then Commit - we strive to foster innovation, accountability, and teamwork, creating solutions that inspire trust and drive impactful results. WHY JOIN US * Competitive salary and benefits: Your financial well being is important to us. Join ESW and experience the satisfaction of being rewarded for your hard work, dedication and commitment. * Professional and personal development: Find your spark and leave your mark. We will ensure your talent is nurtured and cultivated for growth and success throughout your career with ESW. * Hybrid Working: Our Hybrid Working Model empowers you to embrace the flexibility of hybrid working and enjoy the best of office and remote work. * Diversity, Belonging & Inclusion: When we win, we win together. You'll be part of a culture that values every individual for who they are, fostering an environment where uniqueness is encouraged.   ESW is an equal opportunity employer, and we’re proud of our ongoing efforts to foster diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at ESW are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law.   If you require any reasonable accommodations or adjustments throughout the hiring process, please let us know. We are dedicated to ensuring equal access and opportunity for all candidates.   #LI-hybrid #LI-LK1

Calendly

WHAT’S IN IT FOR YOU?  Ready to make a serious impact? Millions of people already rely on Calendly, and we’re still in the midst of exciting product growth — it’s a fantastic time to join us. Everything you’ll work on here will accelerate your career to the next level. If you want to learn, grow, and do the best work of your life alongside the best people you’ve ever worked with, then we hope you’ll consider allowing Calendly to be a part of your professional journey. A DAY IN THE LIFE OF A SENIOR DIRECTOR, GROWTH MARKETING AT CALENDLY WHAT'S SO GREAT ABOUT WORKING ON CALENDLY'S GROWTH MARKETING TEAM? Growth marketing is a key strategic bet for Calendly. We have a highly viral product by nature and therefore a funnel that has huge potential if optimized and leveraged correctly. At the same time we are sprinting to launching multiple new products this year. The Growth marketing team is key to both optimizing our scheduling funnel while building new funnels for our new products. We move fast, think boldly, and are deeply committed to telling stories that matter — and we're looking for a leader to help us do it at scale. WHY DO WE NEED YOU? We are seeking an experienced and strategic Senior Director of Growth Marketing to lead our customer acquisition, retention, and revenue growth initiatives across digital and lifecycle channels. This leader will be responsible for building and scaling data-driven marketing strategies that accelerate growth, optimize funnel performance, and maximize customer lifetime value. They will own web, lifecycle marketing and upper funnel acquisition. The ideal candidate combines strategic vision, analytical rigor, and team leadership, with a proven track record of driving measurable business results in high-growth environments. This role will partner cross-functionally with Product, Sales, Brand, Analytics, and Finance teams to deliver integrated growth programs aligned with company goals. ON A TYPICAL DAY, YOU WILL FOCUS ON: GROWTH STRATEGY & LEADERSHIP * Partner closely with the Growth Product leader to jointly define and drive unified company wide growth strategy, aligning product led and marketing led initiatives across the full customer lifecycle. * Develop and execute the company’s comprehensive growth marketing strategy across acquisition, activation, retention, and re-engagement. * Own growth KPIs including customer acquisition cost (CAC), conversion rates, customer lifetime value (LTV), retention, and revenue contribution. * Identify and prioritize new growth opportunities through testing, experimentation, and channel expansion. * Lead annual and quarterly growth planning, forecasting, and budget allocation. LIFECYCLE & RETENTION MARKETING * Build lifecycle marketing strategies that improve onboarding, engagement, retention, and customer advocacy. * Partner with CRM and product teams to develop personalized customer journeys across email, SMS, in-app, and push channels. * Improve customer lifetime value through segmentation, automation, and upsell/cross-sell initiatives. WEB * Own the website end to end * Define goals and a roadmap to achieve them * Partner with product marketing to ensure we tell compelling stories about our products that drive adoption * Experiment to improve conversion rates * Ensure the website is a highly optimized revenue driver but also an incredible experience as the front door to our brand DEMAND GENERATION & ACQUISITION * Oversee paid acquisition channels including paid search, paid social, affiliate, display, SEO, and partnerships. * Optimize multi-channel campaigns to improve lead generation, customer acquisition, and ROI. * Drive full-funnel demand generation strategies that align with sales and revenue targets. * Evaluate and scale emerging acquisition channels. ANALYTICS & EXPERIMENTATION * Establish a culture of experimentation through A/B testing and performance optimization. * Analyze funnel performance, attribution, and cohort behavior to identify growth opportunities. * Build dashboards and reporting frameworks to track campaign effectiveness and business impact. * Leverage data insights to inform strategic decisions and improve marketing efficiency. TEAM LEADERSHIP & CROSS-FUNCTIONAL COLLABORATION * Build, mentor, and lead a high-performing growth marketing team. * Collaborate closely with Product, Brand, Analytics, Finance, and Sales to align growth initiatives with business objectives. * Foster a performance-driven culture focused on accountability, innovation, and continuous improvement. * Manage external agencies, vendors, and marketing technology partners. WHAT DO WE NEED FROM YOU? BASIC QUALIFICATIONS: * 10+ years of progressive experience in growth marketing, demand generation, or performance marketing. * 5+ years of leadership experience managing high-performing marketing teams. * Proven success scaling customer acquisition and retention programs in fast-paced, high-growth environments. * Deep expertise in paid media, lifecycle marketing, funnel optimization, and attribution. * Strong analytical skills with experience using tools such as Google Analytics, Tableau, HubSpot, Marketo, or similar platforms. * Experience managing significant marketing budgets and delivering measurable ROI. * Excellent leadership, communication, and stakeholder management skills. PREFERRED QUALIFICATIONS: * Strategic thinker with strong execution capabilities. * Highly data-driven with a bias toward action and experimentation. * Collaborative leader who thrives in cross-functional environments. * Adaptable and comfortable navigating ambiguity in evolving business environments. * Have an analytical and experimental mindset * Understand customer journeys and how to design experiences that resonate with customers to take action Tier 1 Salary Hiring Range $252,413—$315,516 USD Tier 2 Salary Hiring Range $231,378—$289,223 USD Tier 3 Salary Hiring Range $210,344—$262,930 USD The ranges listed above are the expected annual base salary for this role, subject to change. Calendly takes a number of factors into consideration when determining an employee’s starting salary, including relevant experience, relevant skills sets, interview performance, location/metropolitan area, and internal pay equity. Base salary is just one component of Calendly’s total rewards package. All full-time (30 hours/week) employees are also eligible for our Top Performer Bonus program (or Sales incentive), equity awards, and competitive benefits. Calendly uses the zip code of an employee’s remote work location, or the onsite building location if hybrid, to determine which metropolitan pay range we use. Current geographic zones are as follows: * Tier 1: San Francisco, CA, San Jose, CA, New York City, NY * Tier 2: Chicago, IL, Austin, TX, Denver, CO, Boston, MA, Washington D.C., Philadelphia, PA, Portland, OR, Seattle, WA, Miami, FL, and all other cities in CA. * Tier 3: All other locations not in Tier 1 or Tier 2 If you are an individual with a disability and would like to request a reasonable accommodation as part of the application or recruiting process, please let your Recruiter know when first connecting with them. Calendly is registered as an employer in many, but not all, states. If you are located in Alaska, Delaware, Hawaii, Idaho, Iowa, Montana, Nebraska, North Dakota, Rhode Island, South Dakota, and West Virginia, you will not be eligible for employment. Note that all individual roles will specify location eligibility. All candidates can find our Candidate Privacy Statement here Candidates residing in California may visit our Notice at Collection for California Candidates here: Notice at Collection This role may require occasional travel for company events, team collaboration, or offsites.

Netinsight

DO YOU WANT TO SHAPE THE FUTURE WITH US? Net Insight is a leading media technology and network solutions company enabling broadcasters, service providers, and enterprises to deliver high-quality live video, data, and cloud services worldwide. Headquartered in Stockholm, Net Insight is recognised for innovation in synchronisation, media transport, and cloud-based production workflows. Customers include many of the world’s most prominent broadcasters, telcos, and sports rights holders. Following a strategic realignment in recent years, the product portfolio has undergone significant modernisation. Net Insight is now building on a strong foundation, continuing its evolution into a more market- and product-led business — with a clear focus on growth, scalability, and commercial impact.   ROLE PURPOSE The Director, Internet & Cloud Solutions is accountable for the end-to-end product strategy, commercial performance, growth and lifecycle management of the company’s Internet and Cloud solutions portfolio. The role ensures that customer value propositions, use cases, services, and commercial models are translated into scalable, profitable offerings, supported by software licenses, value-added services (VAS), and operational excellence. This role acts as the product “north star” owner, balancing market needs, technology capabilities, and financial outcomes, while leading cross-functional execution across the organization. KEY RESPONSIBILITIES PRODUCT STRATEGY * Define together with the CPO and the Director of Managed Network Solution the long-term product vision aligned with Net insight’s strategy and North star for Internet & Cloud solutions. * Own a coherent product portfolio spanning the value proposition, use case adoption and continuously develop commercial models with the product team. * Define together with the product marketing manager target markets, customer segments, and positioning in alignment with company strategy. * Maintain a strong external perspective on market trends, customer needs, and competitive dynamics. * Own and prioritize the product roadmap to balance short-term impact with long-term strategic goals. * Drive decisions in collaboration with the product marketing manager on product positioning, which customer segments and markets to target, and with which propositions. * Own market insights related to customer needs, industry trends, and competitive landscape for internet & cloud solutions. COMMERCIALS AND FINANCIALS * Own product P&L for the Internet & Cloud Solutions portfolio including revenue growth, margins, pricing strategy, and product investment priorities. * Define in collaboration with the product team business cases, pricing models and ROI metrics for new products or major product enhancements. PRODUCT LIFECYCLE MANAGEMENT * Own the full product lifecycle from discovery to delivery and retirement. * Define together with the CPO and the Director of Managed Network Solution success metrics and KPIs to track product performance, adoption, and financial outcomes. * Continuously improve and maintain systems and processes for ongoing product performance tracking and portfolio optimization. CROSS-FUNCTIONAL LEADERSHIP * Lead alignment for Internet & Cloud Solutions across Product, Engineering, Sales, Marketing, Operations and Services. * Ensure tight alignment between R&D and the broader organization, acting as the key interface translating market needs into product development and R&D capabilities into customer value. * Ensure product strategy is effectively translated into execution across the organization. * Ensure alignment between roadmap priorities and company-level strategic initiatives. PRODUCT MARKETING AND SALES ENABLEMENT * Partner closely with Product Marketing to support effective go-to-market execution and ensure consistent positioning, messaging, and launch readiness. * Act as a senior product representative in key customer and partner engagements KEY QUALIFICATIONS & PROFILE EXPERIENCE * 5-10 years’ experience in product management or product leadership roles for technical, complex software/or cloud-based technology products. * Strong background in Internet, Cloud, SaaS, or digital infrastructure solutions, preferably within the media and technology industry are a strong plus. * Experience with cloud platforms such as AWS, Azure, or Google Cloud. * Knowledge of media transport formats including SMPTE ST 2110, SRT, RIST, JPEG XS, and IP contribution workflows is a strong plus. * Experience with remote and distributed live production models, or cloud-based media workflows is a plus. Business & Technical Acumen * Strong understanding of cloud architectures, connectivity, and digital workflows. * Ability to translate technical capabilities into compelling customer and business value. * Solid commercial mindset with experience in pricing, business cases, and P&L ownership. * Strong analytical skills with the ability to use data to drive product decisions. * Experience working with broadcasters, telecom operators, sports organizations, or streaming platforms is a strong plus. Leadership & Collaboration * Cross functional leadership capability with the ability to communicate clearly, credibly, and persuasively at all organizational levels. * Proven ability to build trust and strong working relationships across functions, fostering alignment and shared ownership of outcomes. * Comfortable influencing in complex, matrixed organizations, balancing multiple stakeholder perspectives and priorities. * Clear and confident communicator, able to simplify complex topics and present them in a clear, structured way that enables informed decisions. * Collaborative style that encourages openness, constructive challenge, and effective decision making across the organization. Education * Degree in Engineering, Computer Science, Business, or equivalent experience. Location Stockholm or UK Reports to Chief Product Officer Contract Permanent, full-time WELCOME TO APPLY The position is permanent, full-time employment located in our headquarters in Solna Business Park or from your home office in the UK. We value work-life balance; therefore, you can combine remote work and work from the office. For more information about the position, please contact recruiting manager Larissa Görner-Meeus; larissa.gorner@netinsight.net ABOUT NET INSIGHT  Net Insight (Nasdaq: NETI B) provides the highest performing, most open video transport and media cloud technology for content providers as the industry standard for flexibility and service across live contribution, distribution and remote production media workflows. For over 25 years, the world’s leading content owners, broadcasters, production companies, service providers and enterprises have trusted Net Insight’s Emmy® Award winning Nimbra technology to guarantee media delivery. Today, Net Insight partners with hundreds of customers in over 70 countries to ensure media flows across managed and unmanaged IP networks, and the cloud – from anywhere, to everywhere. It enables customers to get the best from any mix of virtualized, cloud and IP technology and is the only platform to support all the major industry standards, protocols and clouds. Welcome to Net Insight, where innovation, collaboration, and trust are the cornerstones of our success. As one team, we are committed to delivering value to our customers, contributing to the growth and success of our company. Together we create a dynamic and positive workplace where everyone is valued, engaged and empowered to make an impact