
WEFRA LIFE · Isenburg
GESUNDHEIT IST GENAU DEIN DING? UNSERES AUCH! WEFRA LIFE sucht eine*n Junior Specialist Media Buying (w/m/d) Die treibende Kraft im Gesundheitsmarkt kann man ...
WEFRA LIFE sucht eine*n Junior Specialist Media Buying (w/m/d)
Die treibende Kraft im Gesundheitsmarkt kann man nicht alleine sein. Dafür kommt es auf jeden Einzelnen im Team an. Vielleicht
auch auf Dich? Werde jetzt Teil einer der führenden Werbeagenturen im Bereich Healthcare und begleite spannende und vielseitige
Projekte. Einen kleinen Einblick erhältst Du hier.
Wir sind inhabergeführt, seit 90 Jahren auf dem Markt und beschäftigten derzeit rund 180 Expert*innen. Was haben wir zu bieten?
Partnerschaftlich bedeutet für uns langfristig.
Unsere Arbeitsverträge sind unbefristet. Klar, auch bei uns gibt’s eine Probezeit, aber wenn beide Seiten feststellen, dass es
passt, freuen wir uns über eine lange Zusammenarbeit.
One Team, one Dream.
Wir arbeiten interdisziplinär, d.h. Du kannst Dich auf ein Team aus Strategen, PR-Profis, Kreativen, Data-Scientists, und weiteren
Spezialist*innen verlassen. Teamgeist funktioniert am besten mit flachen Hierarchien, in dem die Gedanken sprudeln können.
Wir machen Gesundheit – und ein gesundes Arbeitsklima.
Deine Work-Life-Balance ist uns wichtig, daher sind flexible Arbeitszeitmodelle und Mobile-Office-Möglichkeiten bei uns die Regel.
Du gestaltest Dein Vorankommen.
Wir meinen das ganz ernst! Wir bieten Dir attraktive Entwicklungsmöglichkeiten on-the-job sowie Workshops und Coachings.
Der Umwelt zuliebe.
Bei Interesse zahlen wir dir das Deutschlandticket oder du bekommst ein Job-Rad. Parkplätze gibt es aber auch - sogar mit
Ladestationen für Dein E-Auto.
Für Verpflegung ist gesorgt.
Wasser, Kaffee, Tee und Obst sind bei uns selbstverständlich kostenlos. Außerdem warten in unserer hauseigenen Cafeteria
abwechslungsreiche Mittagessen auf Dich.
Die WEFRA LIFE MEDIA steht für die Entwicklung und Umsetzung wirkungsvoller Print- und Digital-Kampagnen – und das ausschließlich
für B2B-Kunden. Wir im Team Media Buying sind derzeit 19 Kolleg*innen an den Standorten Neu-Isenburg und München. Hand in Hand mit
dem Team Media Planning (Print und Online) sorgen wir für eine optimale und reibungslose Umsetzung und Abwicklung der Mediapläne
unserer Kunden. Mit hohem Qualitätsanspruch übernehmen wir die gesamte Steuerung der Buchungsprozesse - von der Kommunikation mit
Medienpartner und internen Schnittstellen über die Abwicklung und Pflege der Auftragsdaten bis zur Belegkontrolle/ Reporting.
Für unsere WEFRA LIFE MEDIA GmbH suchen wir nun eine/n Junior Specialist Media Buying (w/m/d) für unseren Standort in Neu-Isenburg
oder in München. Das Jahresbruttogehalt für diese Position beginnt, je nach Qualifikation und Erfahrung, bei 34.000 €.
Anzeigen in Print- und Digitalmedien über die sorgfältige Eingabe und Versand der Mediaaufträge im Buchungssystem
internen Units
unseren Systemen wie EasyJob fest
Abläufe zwischen Kunde, Verlag und Produktion
und unterstützt unser Planungs-Team beim Gegencheck nach dem Vier-Augen-Prinzip
für Marketingkommunikation, als Verlagskaufmann/-frau oder durch erste berufliche Einblicke in eine Agentur oder einen Verlag
von Kampagnen und Timelines
schriftlich
Du bist der Überzeugung, wir passen gut zusammen? Dann brauchen wir von Dir nur noch...
WHO WE ARE Crossmedia is the global media independent. We’re committed to doing media and business the right way, guided by the principles of TRUST, REASON and the Pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul. We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The Pursuit of HAPPINESS matters to us. Big time. We invest in each colleagues’ professional & personal wellbeing and growth. It’s why we have countless initiatives, clubs & cultural events dedicated to our people and why we have been the top ranked media agency named to Ad Age’s Best Places to Work for the past seven years in a row. We have offices in the US in New York and Philadelphia, with employees across 25+ states, as well as in London and Germany. Our client roster includes U.S. Bank, Invesco, Newell Brands, NASCAR, Planet Fitness, American Cancer Society, Ricola, Herschend Family Entertainment, Edible Arrangements and more. YOUR ROLE: The Buyer oversees tactical planning, execution and reporting of campaigns. They utilize their knowledge of the media marketplace and media channels to brainstorm and ideate new activations and vendors for media campaigns. A successful Buyer is resourceful, organized, and energetic throughout the planning process. A strong communicator, you are comfortable in a fast-paced industry and handling multiple projects. At Crossmedia, it’s more than just doing the job, it’s about doing things the right way and living our values of Trust, Reason, and Happiness, day in and day out. This is what those values mean for a Buyer at Crossmedia. Reliable, ethical & operates in the best interest of Crossmedia & clients * Maintains a base-level knowledge of buying for both online and offline media channels: Digital (Banners, Audio, Video) Search, Social, TV, Radio, OOH [Out-of-Home], Print. * Owns vendor communications and developing relationships with clients. * Manages RFP process: developing partner consideration sets, putting together RFPs, and managing conversations & RFP development with partners. * Collaborates on the buying of media, vendor contracts, budget management by individual platforms, billing/invoicing for media campaigns. * Leads knowledge of media buying tools to execute plans and buys- Freewheel, SBMS/Adazzle, GCM & MOAT/IAS, GCM, Datorama, Tableau etc. * Applies principles of negotiation to ensure discounts and added value * First ‘gatekeeper’ and reviewer for Assistant’s work. * Ensures smooth campaign launch & execution and communicates updates internally and externally. * Deep understanding of the Digital media trafficking process * Performs weekly pacing and monitoring of campaign performance Focuses on a quality product, adhering to Crossmedia’s high standards * Fully comprehends media strategy and tactical details. * Supports Supervisor/Director in the development of media approach * Proactively encourages media + creative integration through cross-agency presentations and timelines * Validates accuracy of data use for reporting * Develops media POVs for clients * Encourages thinking outside of the box. * Stays up to date with marketplace offerings and new opportunities Personal efforts generate satisfaction – clients, team, company * Participates in training to enhance their professional growth. * Mentors Assistant Buyers; provides ongoing feedback and reviews to guide growth. * Displays a high level of personal dedication and motivation. * Positively contributes to our culture. * Troubleshoots team issues and concerns. * Builds esprit de corps through strong team communication. REQUIREMENTS * 2 years of experience in a media investment/buying role across online and/or offline channels, including campaign execution and managemen (Digital - Display, Audio, Video), Search, Social, and Traditional (TV, Radio, OOH, Print). * Proficiency with media tools and platforms such as Freewheel, SBMS/Adazzle, GCM, MOAT/IAS, Tableau, * Strong project and campaign management skills, including RFP development, vendor negotiations, trafficking, and pacing/reporting. * Effective communication and collaboration skills—able to manage vendor relationships, support internal teams, and clearly articulate media strategies. * Ability to mentor junior team members Salary range $62k – $75k. Compensation is determined on the skills, qualifications and tenure of the applicant. This role requires proximity to New York City. We offer a hybrid work arrangement, with a combination of onsite work and the flexibility to work from home. CROSSMEDIA BENEFITS Our principles of Trust, Reason, and the Pursuit of Happiness are brought to life through benefits that recognize and support the diversity and physical, emotional, and professional well-being of our people, including: * Flexibility to work in hybrid manner with in-office and work from home options (depending on role). * Open/Flexible PTO with US & UK specific policies * Sponsored healthcare options and agency-wide physical & mental health support * 401k with company match (USA), and generous Pension (UK) * Paid sabbatical at significant milestone anniversaries * Generous paid parental leave policy * Life milestone recognition & support * The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development) * Cell phone/tech reimbursement * Student Loan payment plan (US) * Tuition reimbursement * Learning & Development and training programs * And burgers – lots and lots of burgers COMMITMENT TO DIVERSITY AND INCLUSION Diversity is in our DNA. As a minority-owned company, our commitment to an inclusive environment has long been embedded into agency practices and at every level. Almost one third of senior leadership identifies as a person of color and over half of our executive leadership are women. We have active mentoring & internship programs that create opportunities for underrepresented groups. Internal agency programming is anchored by XMEquity365, a permanent, year-round initiative fostering acknowledgement and support of marginalized communities within five pillars – Excellence, Voices, Education, Giving & Representation. Crossmedia is committed to providing equal employment opportunities and creating a diverse and inclusive company culture and that does not discriminate against candidates and employees because of their disability, sex, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other basis prohibited by applicable federal, state, or local law. All job requirements are subject to possible revision to reflect changes in the position requirements, business necessities and/or to reasonably accommodate individuals with disabilities. Essential and other job functions are subject to modification. This job description in no way states or implies that these are the only duties to which will be required in this position. Employees will be required to follow other job-related duties as requested by their supervisor/manager (within guidelines and compliance with laws in the US and UK ). Continued employment remains on an “at-will” basis.” Reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions in compliance with the American with Disabilities Act of 1990 (US based) Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job: * Prolonged periods of sitting at a desk and working on a computer. Must be able to remain in a stationary position 50% of the time. * Ability to stand, bend, and reach * Constantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer. * The ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations. * The ability to observe details at close range (within a few feet of the observer). In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Crossmedia, please email people.team@xmedia.com. (US based candidates).
ROLE OVERVIEW App Networks| DSP | CTV | OEM | MMP Expert Europe: Appiness's main office is in Amsterdam but you can work from any of our offices in Berlin /Munich/London. Hybrid | Senior Level | Full Ownership We are not looking for a Media Buyer. We are building the supply backbone of a next-generation on App Growth company. Appiness is an AI-powered App Growth Partner turning app users into shoppers. We don’t resell CPI traffic. We build incrementality across traffic ecosystems. Now we’re hiring the person who will own and scale our Supply-Side Intelligence Layer. MAIN RESPONSIBILITIES Your Mission Design and scale a diversified, resilient, high-margin supply ecosystem that: * Adds differentiated traffic sources (DSPs, CTV, OEM, premium) * Protects incrementality (our USP) * Eliminates publisher dependency risk * Drives new GP through strategic supply expansion * Prevents CPI/CPA commoditization You will decide where and how we scale. This is a business-critical leadership role. What You’ll Actually Do Expand the Supply Universe You will identify, evaluate, negotiate and activate: * New & relevant App Networks * Programmatic DSPs * Performance DSPs * CTV platforms * OEM & device-level partnerships * Premium / non-commoditized inventory You understand the structural difference between: network traffic, DSP buying, OEM supply and walled gardens. You don’t just “test traffic.” You architect supply strategy. Own MMP & Incrementality Logic You have real experience in: Adjust/AppsFlyer / Singular or similar You understand: * Postbacks & event mapping * SKAN complexity * Cohort validation * LTV analysis * Fraud signals * Incrementality testing If you only read dashboards — this role is not for you. Deep Network & DSP Experience You’ve worked hands-on with at least one of: AppLovin| ironSource / Unity| Liftoff| Moloco| InMobi|Mintegral| Chartboost| AdColony|Fyber or similar. And you understand how buying logic actually works. You know how supply is structured. You know what “easy scale” really means. You know how to protect margin. Understand the Ecosystem You know how campaigns operate across: Meta| Google App Campaigns| TikTok| Apple Search Ads You understand how to compare their incrementality vs external DSP supply. You think cross-channel. How Success Looks Like * New high-quality publishers onboarded * Clear diversification (no single publisher >30%) * Strong GP per new supply partner * Measurable incremental revenue impact * Strong margin protection * A resilient supply stack YOUR PROFILE Who You Are * 6+ years in mobile performance ecosystem * Strategic, commercially sharp * Comfortable negotiating with networks & DSPs * Obsessed with incrementality * Skeptical of inflated scale * Thinks in GP and enterprise value You are not a channel specialist. You are a supply strategist. Not For * Junior UA managers * Pure Meta/Google buyers * Campaign operators * Arbitrage CPI traders WHY US? Why This Is Big You will own one of the two core pillars of the company. Your decisions directly impact: * Margin * Risk * Growth stability * Company valuation This is not a job. It’s ownership of a growth engine. If you’re ready to build differentiated supply — not just manage traffic — let’s talk. As part of Tradedoubler Group, Appiness is a truly global force, with offices across 10+ countries. Our team? Diverse, creative, and endlessly collaborative—bringing together brilliant minds from all over the world to shape the future of digital growth. appiness.net | tradedoubler.com
ROLE OVERVIEW App Growth | DSPs | Paid Media | Future Team Ownership Europe: Appiness's main office is in Amsterdam but you can work from any of our offices in Berlin /Munich/London. Hybrid | Senior Level | Full Ownership We are not looking for a campaign operator. We are looking for someone who knows how to scale app growth — and wants to build something meaningful. Appiness is an AI-powered App Growth Partner turning app users into shoppers. We don’t optimize for cheap installs. We optimize for incremental post-install value. Now we are hiring the person who will help build and scale our Media Buying capability together with our Head of Supply. This role starts deeply hands-on. Shortly, you will evolve into Media Buying Lead and build the team around you. MAIN RESPONSIBILITIES Build and run high-performance media buying across differentiated traffic ecosystems that: * Scale profitable app growth * Turn new SSP/DSP partnerships into scalable performance * Protect incrementality and margin * Create repeatable buying systems * Build the foundation of a future elite Media Buying team You will work at the center of: * Supply strategy * Campaign execution * Scaling logic * Performance optimization This is a hands-on builder role. What You’ll Actually Do Expand the Supply Universe Own Media Buying & Campaign Management You will work directly inside platforms and manage campaigns across: * AppLovin/ ironSource / Unity/ Liftoff/ Moloco/ InMobi/ Mintegral/ Chartboost/ AdColony/ Fyber/ Additional DSP ecosystems You understand: * Campaign setup & optimization * Bidding strategies * Scaling logic * Budget allocation * Creative testing * Post-install optimization * Traffic quality analysis * Margin protection You know how to scale campaigns without destroying efficiency. You know when scale is real — and when it is fake. Turn New Supply Into Scalable Performance Our Head of Supply will bring new SSPs, DSPs and differentiated traffic opportunities into the company. Your job is to make them work. You will: * Launch and optimize campaigns across new traffic sources * Structure testing frameworks * Validate traffic quality * Identify scalable opportunities * Build repeatable optimization logic * Turn testing into scalable growth You are the bridge between: * Supply strategy * Media buying execution * Client performance Build the Media Buying Team You will start hands-on. You will build and scale a small elite Media Buying team. You will: * Establish buying processes and standards * Create structured workflows * Help hire and onboard future buyers * Transfer knowledge and best practices * Build repeatable scaling systems We are not looking for a corporate manager. We are looking for a strong operator who can evolve into leadership. Own MMP & Post-Install Logic You have strong hands-on experience with: * Adjust (preferred) * AppsFlyer / Singular or similar You understand: * Postbacks & event mapping * SKAN complexity * Event-based optimization * Cohort & LTV analysis * Attribution logic * Fraud signals * Incrementality testing If your optimization ends at CPI — this role is not for you. Understand the Ecosystem You know how campaigns operate across: * Meta * Google App Campaigns * TikTok * Apple Search Ads You understand the role of: * DSPs * SSPs * App networks * Walled gardens * OEM supply * Premium inventory You think cross-channel. How Success Is Measured * Successful scaling of new traffic sources * Strong post-install performance * Stable margin while scaling * Structured testing & optimization discipline * Strong operational buying quality * Successful build-out of Media Buying capability over time We care about scalable quality. Not vanity scale. YOUR PROFILE Who You Are * 5–7+ years in mobile performance marketing * Strong hands-on media buying experience * Deep campaign management expertise * Experience across DSPs and app networks * Strong analytical mindset * Structured under pressure * Commercially aware * Hungry to build something You still like being inside platforms. You still enjoy buying traffic. But you also want more ownership. Not For * Junior UA managers * Dashboard optimizers * Pure Meta/Google buyers * Passive campaign operators * Anyone without deep app ecosystem experience WHY US? Why This Role Is Big Media Buying is one of the operational cores of Appiness. Your decisions directly impact: Performance quality | Margin | Scalability | Client retention | Growth stability This is not a traffic buying role. It is the foundation of a scalable app growth engine. If you’re ready to scale campaigns, build systems and grow into leadership — let’s talk. As part of Tradedoubler Group, Appiness is a truly global force, with offices across 10+ countries. Our team? Diverse, creative, and endlessly collaborative—bringing together brilliant minds from all over the world to shape the future of digital growth. appiness.net | tradedoubler.com