Head of Growth Marketing

Fresha

The AI-powered OS for beauty, wellness and self-care About Fresha Fresha is the AI-powered operating system for the global beauty, wellness and self-care industry, connecting and powering everything from salons and barbers to spas, medspas, fitness studios and health practices. Trusted by millions of consumers and businesses worldwide. Fresha is used by 140,000+ businesses and 450,000+ stylists and professionals worldwide, processing over 1 billion appointments to date. The company is headquartered in London, United Kingdom, with 15 global offices located across North America, EMEA and APAC. Fresha allows consumers to discover, book and pay for beauty and wellness appointments with local businesses via its marketplace, while beauty and wellness businesses and professionals use an all-in-one platform to manage their entire operations with an intuitive business software and financial technology solutions.   Fresha’s ecosystem gives merchants everything they need to run their business seamlessly by facilitating appointment bookings, point-of-sale, customer records management, marketing automation, loyalty, beauty products inventory and team management.   The consumer marketplace unlocks revenue potential for partner businesses by leveraging the power of online bookings and automated marketing through mobile apps and advanced integrations with major tech brands including Instagram, Facebook and Google. Role overview   Fresha is the world’s leading marketplace for beauty and wellness, and we’re on an exciting growth journey. With performance marketing now fully in-house, we’re looking for an exceptional Head of Performance Marketing to lead our global acquisition strategy across B2B and B2C.   You’ll own our paid search and paid social strategy, managing a growing in-house team to drive scalable, data-driven growth. Working closely with Marketing, Data, Design, and Commercial teams, you’ll optimise spend, creative, and funnel performance to maximise ROI and lifetime value across key markets.

GetGround

We're looking for a Growth Marketing Lead to own and scale GetGround's customer acquisition strategy and paid acquisition engine. Paid media is one of GetGround's most important growth levers, and you'll have end-to-end ownership of strategy, execution, optimisation, and budget allocation across our acquisition channels. You'll be accountable for driving efficient growth through platforms such as Google, Meta, TikTok, LinkedIn, and emerging channels, while continuously identifying opportunities to improve performance and unlock scale. Beyond channel management, you'll play a key role in shaping acquisition strategy across the wider customer journey. You'll work closely with Product, Design, Engineering, Sales, and Commercial teams to improve conversion, strengthen measurement, develop experimentation programmes, and influence how we invest in growth. This role is ideal for someone who combines deep hands-on performance marketing expertise with strong commercial thinking and a desire to influence company-wide growth strategy. Reporting to the Head of Growth Marketing, you'll have significant ownership, budget responsibility, and visibility across the business. THE OPPORTUNITY Product-led growth is central to GetGround's ambition to become the default platform for property investors. As our Growth Marketing Lead, you'll own one of the company's most important growth levers while helping shape how we acquire, convert, and retain customers at scale. You'll work across the full acquisition funnel, from first impression through to conversion, partnering closely with Product, Sales, and Commercial teams to identify growth opportunities and improve performance. You'll be empowered to test new channels, challenge assumptions, influence investment decisions, and drive measurable commercial impact. This is a high-ownership role with the autonomy to execute, experiment, and shape strategy. KEY RESPONSIBILITIES PAID ACQUISITION LEADERSHIP * Own the strategy, execution, optimisation, and scaling of paid acquisition across channels including Google, Meta, LinkedIn, TikTok, and emerging platforms * Manage and allocate budgets to maximise commercial outcomes while balancing efficiency and growth * Develop channel strategies aligned to company objectives and growth targets * Maintain best-in-class account structures, campaign frameworks, and operational processes * Identify and evaluate new acquisition channels and opportunities for investment * Act as the internal subject matter expert on paid acquisition and platform best practices GROWTH STRATEGY & PLANNING * Own acquisition strategy across the customer journey, identifying the highest-leverage opportunities for growth * Develop growth plans that balance efficiency, scale, experimentation, and commercial objectives * Build business cases for new initiatives, channels, and growth investments * Partner with leadership on forecasting, budget planning, and target setting * Translate business objectives into measurable acquisition strategies and execution plans * Monitor market trends, competitor activity, and platform developments to inform future growth opportunities PERFORMANCE & EXPERIMENTATION * Continuously analyse campaign and funnel performance to identify opportunities for improvement * Design and execute structured experiments across targeting, creative, messaging, bidding strategies, landing pages, and conversion journeys * Partner with Product teams to improve activation, conversion, and customer experience across key journeys * Collaborate with Design to develop and iterate high-performing creative concepts * Drive a culture of testing, learning, and evidence-based decision making MEASUREMENT & INSIGHTS * Maintain a deep understanding of attribution, incrementality, and modern measurement approaches * Work closely with Data and Engineering teams to improve tracking, reporting, and measurement infrastructure * Forecast acquisition performance and support budget planning across channels * Provide regular performance updates, strategic recommendations, and growth insights to senior leadership CROSS-FUNCTIONAL COLLABORATION * Partner closely with Product, Design, Engineering, Data, Sales, and Commercial teams to align on growth priorities * Influence roadmap decisions through customer insights, funnel analysis, and acquisition data * Balance rapid execution with thoughtful strategic planning * Build strong relationships across the business to drive alignment and maximise impact ABOUT YOU * Proven experience owning and scaling paid acquisition in a high-growth environment * Deep hands-on expertise across major advertising platforms, particularly Google and Meta * Strong commercial mindset with the ability to connect marketing performance to business outcomes * Highly analytical and comfortable using data to drive decisions and prioritisation * Experience developing acquisition strategies rather than solely executing campaigns * Strong understanding of experimentation, conversion optimisation, attribution, and measurement * Excellent stakeholder management and communication skills * Naturally curious, proactive, and motivated by continuous improvement * Enjoy mentoring others and raising the bar for marketing excellence across the team WHY JOIN US? * Ownership of one of our most critical growth channels * Real impact, your work directly drives company growth * Close collaboration with Product, Engineering, and Design * A fast scaling business with genuine opportunities for progression * High autonomy paired with strong strategic influence Benefits: * 💰 Competitive salary * 💰 EMI share options * 🏥 Private health * 🏥 Private dental * 🏖 12 Mental health days off annually (1 per month) PLUS holidays + public holidays * 🫶 1 paid Community day off (paid day off to volunteer for a charitable cause) * 🏡 Hybrid working (check details with your recruiter) * 🥣 Free breakfast daily * 🎳 Team and company-wide events * 📈 360° performance reviews to promote a culture of growth and development * 🎤 Support for conferences and professional learning & development   What we are building: The first end-to-end real estate investment offering - making the dream of owning real estate more accessible to everyone globally. Diversity & inclusion at GetGround: We encourage applications from all sections of society and we believe in the criticality of an inclusive culture. We are committed to equal employment opportunity regardless of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity or any other basis as protected by law. * 42% of our employees identify as female or non-specified, 58% as male * 22 nationalities represented across offices in 5 countries * Our work on Design Accessibility * Inclusion is at the heart of our culture - we celebrate and reflect on key D&I and cultural events such as: Black History Month, International Women's Day and Pride For more information on how we store your candidate data, please see our recruitment privacy policy.

V7

V7 At V7, we’re building AI platforms that help humans do their best work, at incredible scale and speed. Our mission is to turn human knowledge into trustworthy AI, making complex tasks faster, smarter, and more accurate. We’re growing fast, backed by leading investors and AI pioneers (including the minds behind Transformers and Gemini). THE PRODUCT V7 Go is a platform for building and deploying custom AI agents, made for the document-heavy work finance and insurance teams handle every day. It takes multi-modal data and returns verifiable outputs with transparent logic, so accuracy and compliance come built in. It runs on the latest models too, including GPT, Claude and Gemini. Have a look at what we're building for finance and insurance. Most AI agents still behave like black boxes. They wander off-task, miss the context that matters, and make calls you can't check. Go Agents are different: predictable, transparent, and auditable at every step. * Build custom AI workflows with controlled analysis at every stage. Every output comes with citations and a full audit trail, so the human in the loop can see exactly how it got there. * The Context Graph makes all your data (across workflows, documents and integrations) queryable in one place, giving your agents the context to be properly useful. It's your institutional memory. The team you’ll be joining and the impact you’ll have You’ll be joining our London marketing team, reporting to our Head of Growth. You’ll help turn product launches, customer stories, events and market insight into campaigns that create real pipeline. You’ll work closely with growth, sales, product, design and leadership to sharpen how V7 shows up across LinkedIn, email, events, landing pages and ABM campaigns. This is a hands-on growth marketing role, not a narrow content or social media position. You’ll be expected to connect messaging, campaigns and commercial priorities. What you’ll be doing from day one Owning and improving V7’s LinkedIn presence across company posts, product updates, campaign content, event promotion and founder-led content. Turning product launches, customer proof, events and sales priorities into clear campaign assets across LinkedIn, email, landing pages and sales materials. Supporting ABM campaigns for priority accounts and segments, especially across finance, insurance and other enterprise segments. Working with product and sales to understand what we’re launching, why it matters, and how to explain it clearly to buyers. Writing sharp, commercially useful content for campaigns, including social posts, email copy, landing page copy, customer proof points, event follow-ups and sales enablement snippets. Helping manage pre-event and post-event marketing, including target account lists, LinkedIn promotion, follow-up emails, nurture assets and content repurposing. Partnering with design to brief simple, effective creative for campaigns, product visuals and paid social. Tracking what is working across LinkedIn, email, events, landing pages and campaigns, then using that insight to improve the next round. Who you are You have 3 to 6 years’ experience in growth marketing, product marketing, content marketing or demand generation at a B2B tech company. You can write clearly, quickly and commercially. You understand LinkedIn as a serious B2B growth channel, not a place to dump company news and hope for applause. You can turn product complexity into simple, useful messaging. You are comfortable working with sales teams and understand how marketing contributes to pipeline, deal progression and revenue. You have experience supporting campaigns across multiple channels, especially LinkedIn, email, landing pages and events. You can take a loose idea and turn it into something usable. You care about quality, but you don’t hide behind perfection. You are organised enough to manage several moving parts without slowing everyone else down. You are comfortable working in a fast-moving startup where priorities shift, context is imperfect and momentum matters. You are curious about AI, automation, enterprise software and how buyers actually make decisions. Nice to have Experience marketing to finance, insurance, legal, private markets or enterprise operations teams. Experience with ABM campaigns or named account programmes. Experience working with founders or senior leaders on LinkedIn content. Experience using HubSpot, LinkedIn Campaign Manager, Notion, Framer or similar tools. A portfolio of sharp B2B writing, campaign work or social content that feels clear, commercial and genuinely human. What success looks like LinkedIn becomes a reliable growth channel for product launches, customer proof, events and founder-led content. Product launches and campaigns have stronger messaging, better assets and clearer follow-up. Events are properly supported before, during, and after. Sales gets better material to use with priority accounts. Campaigns are easier to run, measure and improve. The growth team moves faster because you can take ownership of meaningful work and ship it. V7 champions equality and inclusion because diverse teams build better products. Don’t check every box? Apply anyway. We value what makes you unique and will support you through the process, so let our Talent team know how they can help. V7 champions equality and inclusion because diverse teams build better products. Don't check every box? Apply anyway — we value what makes you unique and will support you through the process, just let our Talent team know how they can help.