Senior Strategist

Design Bridge and Partners

ABOUT US At Design Bridge and Partners, part of WPP, we design brands with the power to move. Pulling people towards them with an irresistible force that compels and connects. With 900 creative minds across 17 studios worldwide, diverse in expertise, experience, backgrounds and beliefs, we are united in our ambition to achieve real impact for our clients’ brands benefiting their business, people and the planet. With expertise across brand strategy, brand design, brand engagement and brand effectiveness our clients across the world include NASA Artemis, Unilever, Coca-Cola, Diageo, Mastercard, Intel, HSBC, Tencent, Twitch, Heineken, Reckitt and the BBC. ABOUT WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com. ABOUT THE ROLE We are seeking a dynamic and analytical Senior Consultant to join our growing Sustainability and Corporate Communications (SCC) team. In this role, you will serve as a key member of the consultancy team, working closely with and supporting the Director of Corporate and Sustainability Communications, as well as the broader SCC division. This is an exciting opportunity for a professional who sits at the intersection of corporate strategy, regulatory compliance, and creative communication. You will help our clients navigate an increasingly complex regulatory landscape, particularly surrounding ESG and corporate reporting, while helping them craft transparent, impactful narratives that resonate with their stakeholders. If you are detail-oriented, passionate about sustainability, and thrive in a fast-paced, collaborative environment, we would love to hear from you. As a Strategist, you will play a pivotal role in delivering high-quality consultancy, regulatory guidance, and strategic communications support to our clients. Your key responsibilities will include: * Strategic Client Advisory: Support the delivery of strategic solutions to address complex corporate communications and sustainability challenges for our clients. * Regulatory & Reporting Guidance: Advise clients on upcoming and evolving sustainability and governance regulations. Act as a reliable point of contact for clients on these shifting landscapes. * Research & Benchmarking: Conduct comprehensive reviews of client communications, including peer benchmarking, gap analyses, and landscape research. Maintain and collect data for our annual reporting database. * Report Strategy & Copywriting: Assist in designing the structure, pagination, and narrative flow of annual and sustainability reports. Contribute directly to the copywriting of these key corporate documents. * New Business & Pitching: Actively participate in the business development and pitching process, from initial research and strategic formulation to final pitch delivery. * Thought Leadership: Contribute to the team’s external profile by conducting research, writing insightful articles, and contributing content to our team newsletter, Full Spectrum. * Service Development: Collaborate on the development of new internal service offerings to help expand the remit and capabilities of the SCC team. ABOUT YOU  To be successful in this role, you should possess: * Sustainability & Governance Knowledge: A strong grasp of key sustainability frameworks and regulations, specifically TCFD, CSRD, GRI, and ISSB. An understanding of broader strategic and governance standards is essential. * Audit/Accounting Background: A background in or familiarity with the audit and accounting regulatory environment is highly preferred. * Exceptional Communication & Writing Skills: Outstanding writing, editing, and copywriting skills, with the ability to translate complex data into compelling corporate narratives. * Client Engagement & Presentation Skills: Proven experience in client-facing roles, with the ability to build trust and confidently develop and deliver presentations to both internal and external stakeholders. * Problem-Solving & Collaboration: A collaborative, professional, and team-oriented mindset. You are a proactive problem-solver who can help clients navigate evolving communication needs while building strong interpersonal relationships.   WHY US? We’re passionate about our people and their careers. We’ll help you develop your skills and provide you with outstanding benefits. So you’ll have a chance to make your mark on our future, as we make a mark on yours. We’re proud to be the world’s most awarded brand design agency, with 28 Cannes Lions to our name and Creative Review Annual’s Most Creative Design Agency of the Year 2024. You’ll get to take new projects to award-winning potential, as part of a connected team of brilliant, tenacious people right by your side and across the world.   We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Design Bridge and Partners, a WPP company, is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Due to the volume of applications, we unfortunately can only respond to successful candidates. We will not accept unsolicited CVs or approaches via recruitment agencies.   #LI-DNI #LI-DNP

Design Bridge and Partners

About Us  At Design Bridge and Partners, part of WPP, we design brands with the power to move—pulling people towards them with an irresistible force that compels and connects. With 900 creative minds across 18 studios worldwide, diverse in expertise, experience, backgrounds, and beliefs, we are united in our ambition to achieve real impact for our clients’ brands, benefiting their business, people, and the planet. Our clients include global brands across industries, such as technology, finance, consumer goods, and media.  About WPP  WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.    Key Responsibilities Strategic & Project Direction * Strategic Blueprinting (Ownership & Support): Autonomously drive the strategic phase on mid-to-large projects, and support Strategy Directors on massive global assignments—translating client business challenges into sharp, actionable brand foundations and creative briefs. * Strategy-to-Creative Synergy: Bridge the gap between logic and magic. Work closely with design teams in the studio, acting as a trusted sounding board to ensure strategic recommendations are beautifully and consistently carried through from concept to final execution. * Briefing & Inspiration: Design and deliver inspiring creative briefs that challenge conventional thinking, providing the spark that pushes design output into distinct, brave, and award-winning spaces. Resource & Delivery Management * Strategic Collaboration: Actively partner with resource managers and Strategy Directors to ensure the right strategic talent is assigned to projects, assisting in onboarding freelance strategy resources when needed. * Milestone Execution: Collaborate with Creative Directors and Client Leadership to map out project milestones, own the drafting of strategic outputs, manage timelines, and ensure agile, on-time delivery of strategic phases. Relationship Management & Growth * Client Relationship Building: Cultivate trusted, day-to-day working relationships with brand managers and senior marketing stakeholders within client organizations. * Growth Support: Support pitches and new business initiatives by preparing pitch materials, conducting competitive landscape research, and presenting strategy modules with confidence. Leadership & Collaboration * Mentorship & Psychological Safety: Act as a supportive mentor to Junior and Mid-level Strategists, fostering a motivating, and collaborative team culture. Lead by example with high standards of strategic rigor. * Studio Connection: Act as a highly collaborative link across our studio network, sharing insights, trend analyses, and strategic intelligence across teams. About You * Strategic Track Record: 5–7 years of experience in brand strategy within premium design consultancies, brand agencies, or strategic marketing roles, demonstrating a clear ability to lead projects independently. * CPG & Beyond: Strong experience working with consumer brands (CPG/FMCG), with a solid understanding of how packaging design, structural branding, and omnichannel expressions bring a brand to life. * The Modern Toolkit: Confident integrating digital ecosystems, social analytics, trend forecasting, and AI-powered tools into your creative research and strategy workflow. * Collaborative Presenter: A natural communicator with a proven ability to present complex ideas clearly, making client teams and internal stakeholders passionate advocates for our creative thinking. * Core Values: Creative Thinker, Inspirational People Person, and Entrepreneurial Spirit. Why Us? We’re passionate about our people and their careers. We’ll help you develop your skills and provide you with outstanding benefits, giving you the chance to make your mark on our future, as we make a mark on yours. We’re proud to be the world’s most awarded brand design agency, with 28 Cannes Lions to our name and Creative Review Annual’s Most Creative Design Agency of the Year 2024. You’ll get to take new projects to award-winning potential, as part of a connected team of brilliant, tenacious people right by your side and across the world.  At Design Bridge and Partners, we believe that being together in person drives stronger collaboration, sparks creativity, and builds deeper connections, all of which contribute to your professional growth and the exceptional work we deliver for our clients. We operate a hybrid model, a mix of in-office (or with clients) and WFH. Our managers will discuss specific in-office requirements based on the role.  The salary for this position at the time of this posting may range from $90,000-105,000. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.   Design Bridge and Partners, a WPP company, is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. #LI-DNI #LI-DNP

Design Bridge and Partners

ABOUT US At Design Bridge and Partners, part of WPP, we design brands with the power to move. Pulling people towards them with an irresistible force that compels and connects. With 900 creative minds across 17 studios worldwide, diverse in expertise, experience, backgrounds and beliefs, we are united in our ambition to achieve real impact for our clients’ brands benefiting their business, people and the planet. With expertise across brand strategy, brand design, brand engagement and brand effectiveness our clients across the world include NASA Artemis, Unilever, Coca-Cola, Diageo, Mastercard, Intel, HSBC, Tencent, Twitch, Heineken, Reckitt and the BBC.   About the role We’re looking for a Senior Strategist based in our Shanghai studio, to support Strategy Directors with research and insights and to work closely with the creative team to develop inspiring briefs that shape world-class work. You’ll work across the full spectrum of strategy projects – positioning, naming, brand architecture, communications and more, executing our brand philosophy and ideas within the agency and to clients.   About you You will already have worked in a similar role for around 4–6 years, with a range of brand strategy experience for clients in China. You thrive solving business and creative challenges at pace, always presenting your ideas clearly and compellingly to the team and clients. You’re comfortable with data and research, but also have a creative spirit and you’re happy brainstorming with the team to come up with game-changing creative ideas. Your favourite tool? Words! Brilliantly chosen, powerfully used.   WHY US? We’re passionate about our people and their careers. We’ll help you develop your skills and provide you with outstanding benefits. So you’ll have a chance to make your mark on our future, as we make a mark on yours. We’re proud to be the world’s most awarded brand design agency, with 28 Cannes Lions to our name and Creative Review Annual’s Most Creative Design Agency of the Year 2024. You’ll get to take new projects to award-winning potential, as part of a connected team of brilliant, tenacious people right by your side and across the world. Design Bridge and Partners, a WPP company, is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Due to the volume of applications, we unfortunately can only respond to successful candidates. We will not accept unsolicited CVs or approaches via recruitment agencies.   #LI-DNI #LI-DNP  #LI-WPPBC1