Principal, Copywriting

Cabify

En Cabify creemos que una nueva forma de movilidad urbana es posible. Un ecosistema que permita tener menos coches privados en las calles, vehículos más sostenibles y rutas más eficientes. Ciudades en las que sus calles estén pensadas por y para las personas, y no para los coches. Productos y servicios que, mediante alternativas de movilidad sostenibles y eficientes, generen valor económico, social y medioambiental. Y no solo es que creamos en ello, sino que trabajamos la magia para hacerlo posible. Si compartes con nosotros este propósito, sigue leyendo porque… ¡este es tu sitio! 🎯 Misión del puesto En el equipo de Marketing estamos buscando la persona idónea para que se incorpore como CRM Analyst para el departamento local. Su misión será maximizar el engagement y recurrencia de los usuarios de Cabify (pasajeros, conductores y empresas) a través de estrategias y acciones de CRM que comuniquen de manera efectiva nuestra propuesta de valor como marca. 🛠️ ¿Cómo nos ayudarás a cumplir nuestra misión? * A partir de los objetivos de negocio, definir, ejecutar e iterar la estrategia de CRM que garantice el cumplimiento de dichos objetivos.  * Asegurar que la estrategia de CRM encaja con los objetivos full-funnel, garantizando coordinación entre los canales de awareness, adquisición y engagement. * Responsable de analizar los resultados de la estrategia de CRM. Tras analizar los resultados de los flujos y comunicaciones, identificar áreas de oportunidad y plantear mejoras y tests a implementar. * Garantizar la planificación, el control de calidad, la ejecución y la entrega de campañas y proyectos de los cuales es responsable. * Coordinar con equipos internos las necesidades de producción para entregar las campañas de comunicación a tiempo y de manera efectiva. Los equipos con los que más trabajarás serán Marketing y Growth globales y locales (en cada uno de los mercados donde operamos). * Como experto/a en Braze o herramientas de marketing automation similares, garantizar que le sacamos partido a nuestra herramienta principal de trabajo. Si hiciera falta, nos encantaría escuchar mejoras en los procesos para buscar eficiencia e innovar en nuestro día a día. * Velar por la integridad y eficiencia de la base de datos de CRM de su mercado, asegurando que las estrategias y ejecuciones minimicen impactos adversos en el rendimiento y contribuyan a una gestión de datos optimizada para la toma de decisiones. 🔍 Lo que estamos buscando * Grado o Licenciatura en Marketing, ADE, Economía o similares. * Entre 2 y 5 años de experiencia en roles afines a las funciones. * Manejo de herramientas de CRM (Requerido), Braze preferiblemente.  * Capacidad analítica y de interpretación de datos (Requerido) * Manejo de Office y Google (Requerido) * Conocimiento de copywriting (No Excluyente) * Conocimiento en HTML, CSS, Liquid (No Excluyente) ✨ ¿Por qué Cabify es tu mejor opción? * 📝 Contrato indefinido con salario competitivo * 🎟 Bono de bienestar para usar en salud y tiendas * 🌍 Horario flexible de entrada y salida * 🎉 Eventos divertidos para disfrutar con tu equipo * 💸 Crédito mensual para usar en nuestra app * 🍇☕ Espacios con fruta fresca y café para recargar energía Cabify se enorgullece de ser un lugar de trabajo con igualdad de oportunidades. Celebramos la diversidad y estamos comprometidos con crear un entorno inclusivo para todas las personas, independientemente de su origen, género, religión, orientación, edad o capacidad. ¡Únete a nosotros!

Teya

Hello. We’re Teya. Teya was founded on a simple belief: local businesses deserve better. They are the cafés, restaurants, salons, shops and entrepreneurs that bring character to our high streets, create jobs and keep communities moving. Yet for too long, financial services has made life harder for them - with clunky tools, poor support and complexity that gets in the way of running a business. Teya exists to change that. We’re building a financial platform for local businesses across Europe - one built around simple tools, thoughtful design and real human support. Our Members rely on us to help them run their business with confidence, and that responsibility shapes the way we work. We move fast. We care about quality. We stay close to the detail. And we believe great performance and genuine hospitality should go hand in hand. If you want to build meaningful products, solve real problems and make a genuine difference for local businesses, we’d love to hear from you YOUR MISSION You'll own lifecycle marketing strategy at Teya, across 9 European markets, the full merchant journey, and every channel we use to talk to our members directly. This is a senior individual contributor role for someone who's done this before at scale, can set standards, and wants to define the direction rather than execute against someone else's. You'll decide what programmes we run, where we invest, and how we measure success, then architect the systems, frameworks and journeys that deliver it. You'll raise the bar on what lifecycle looks like at Teya, translating strategy into fantastic outcomes for our members and hockey stick growth for Teya. YOUR TEAM You'll join Owned Growth, a newly formed team inside Teya's marketing function that covers CRM, lifecycle, website, and sales communications across 9 European markets. Led by the Head of Owned Growth, the team works closely with regional marketing teams, Product, Analytics, and Brand. We're a team that moves quickly and uses modern tools to do it. We're deep users of Braze, Snowflake, Amplitude, and Lokalise, and we've built internal AI-powered workflows (Claude skills, Cowork automations and Glean agents) that mean our relatively small team can ship at the pace of a much bigger one. As the senior lifecycle voice on the team, you'll shape how we keep pushing that edge. YOUR ROLE On a regular day, you'll: * Own Teya's lifecycle marketing strategy, defining the segmentation, channel mix, and communication architecture that scales across 9 markets and the full merchant lifecycle from lead conversion through onboarding, activation, cross-sell, retention and win-back * Set the standards that the team executes against (reusable frameworks, campaign blueprints, measurement methodology, experimentation rigour) so that every campaign we ship hits a high bar consistently * Be the principal Braze authority, deeply fluent in Canvas orchestration, Liquid, Connected Content, segmentation, API triggers, and deliverability. You'll architect the complex, multi-step journeys with branching and experiment paths, and more junior team members will come to you to level up * Steer the integrations between Braze, Snowflake, Amplitude, Lokalise, and HubSpot to maximise what our data and platform can actually do * Identify the high-impact opportunities in the data, spotting where activation leaks, where cross-sell is being left on the table, where a journey is underperforming, and build the business case to go after them * Partner with Product, Analytics and Regional leaders to make sure lifecycle is embedded in product launches, pricing changes, compliance communications and growth initiatives, rather than being a downstream execution team * Mentor and grow our Manager-level ICs by reviewing journey architectures, giving feedback on Braze builds, levelling up experimentation practice, and helping the team ship better work * Push the boundary on AI-augmented lifecycle by building Claude skills, defining agent workflows for campaign analysis, and finding ways to remove toil from the team so we can focus on strategy and creative judgement * Lead the measurement practice, defining how we evaluate lifecycle impact, running holdout strategies, connecting CRM performance to revenue, activation, retention and broader business KPIs YOUR STORY Years of experience matter less than what you've shipped and the rigour you bring. That said, most people ready for this role have roughly 7+ years in CRM, growth marketing or lifecycle marketing, with a track record that includes both strategy ownership and hands-on execution. * You've owned end-to-end lifecycle strategy before, not inherited someone else's playbook, but defined your own, and you can walk through the commercial outcomes it delivered * You're a deep Braze expert. You've built and scaled complex Canvases, you write Liquid fluently, you understand Connected Content, deliverability, and API-triggered campaigns. You've seen Braze done badly and Braze done well, and you know what the difference looks like * You're comfortable across all the channels we use (email, in-app, push, SMS, WhatsApp, content cards) and you have a real point of view on when to use which * You're data-fluent in a modern stack. You can write or comfortably review SQL, you've worked with warehouses like Snowflake, and you know how to use analytics tools like Amplitude to understand user behaviour beyond open rates * You've worked in multi-market environments and understand the real complexity of localisation, channel availability by country, and differing merchant behaviours across geographies * You mentor naturally. You enjoy making other people better at their craft, and the team members you've worked with would describe you as someone who raised their bar * You bring the strategic mindset with the bias for action. You can define a lifecycle strategy, build the business case, present to senior stakeholders, and also get hands-on in Braze to prove a concept yourself * You're genuinely capable and curious about AI tooling. You've used Claude, ChatGPT, or similar in your work, and you're excited to leverage it to increase quality and improve your output across the skills listed above: data analysis, copywriting, localisation, platform fluency, and are interested in building agentic workflows * You're commercially sharp. You translate CRM metrics into revenue, activation and retention impact, and you can explain why a 2-point lift in one metric matters more than a 10-point lift in another * You have strong copywriting instincts in English and an eye for great design. You know when copy is working and when it isn't, even if you're not the one writing every line * You're happy working from our new headquarters in Central London at least 3 days a week WHAT MAKES THIS ROLE DIFFERENT * You're shaping the lifecycle practice at a scaling European fintech, not slotting into an established one. The foundations are strong but the strategy is yours to define. * It's B2B to SMB. You're talking to small business owners about things that materially affect their business (yesterday's sales, their funding options, inventory and more), with value and utility over promotional noise. * It's 9 markets, with more expansion this year. UK, Ireland, Portugal, Spain, Italy, Czechia, Slovakia, Hungary, Croatia and more coming, with one small central team and regional marketing teams who'll actually listen. * The stack is modern and powered by AI. Braze, Snowflake, Amplitude and Lokalise, with Glean and Claude flowing into our workflows, unencumbered by legacy systems or data. You'll be armed with the tools and training to put you at the cutting edge of what's possible with our marketing channels. THE PERKS * Physical and mental health support through our partnership with WellHub, giving free access to over 1,500 gyms in the UK, 1-1 therapy, meditation sessions, and digital fitness and nutrition apps * Work from our new headquarters, House of Teya, next to Blackfriars Bridge * Cycle-to-Work Scheme with allowance up to £5,000 * 'Teya Lime' Brompton bikes free to rent from the office * Private Health and Life Insurance * Pension Scheme * 25 days of Annual Leave (+ Bank Holidays) * Opportunities to travel to our different offices across Europe * Regular merchant experiences at our headquarters * Healthy office snacks and drinks * Flexible working hours, as long as it suits both you and your team Teya is proud to be an equal opportunity employer. We are committed to creating an inclusive environment where everyone regardless of race, ethnicity, gender identity or expression, sexual orientation, age, disability, religion, or background can thrive and do their best work. We believe that a diverse team leads to better ideas, stronger outcomes, and a more supportive workplace for all. If you require any reasonable adjustments at any stage of the recruitment process whether for interviews, assessments, or other parts of the application—we encourage you to let us know. We are committed to ensuring that every candidate has a fair and accessible experience with us.

Audiomob

AUDIOMOB WAS FOUNDED ON THE CORE PRINCIPLE THAT THERE IS A BETTER WAY TO MONETISE APPS. Audiomob is the industry leader in mobile in-app audio advertising. We push the boundaries of technology to create non-intrusive and highly scalable advertising solutions. At Audiomob, we believe in combining the power of audio, technology, and AI to create seamless and engaging ad experiences for users and effective monetization strategies for game developers and app publishers. We thrive on creativity, collaboration, and a commitment to excellence in everything we do. ROLE OVERVIEW We’re looking for a Marketing Executive to join our UAE team, combining strategic marketing management with hands-on event leadership. The role is divided into two main areas: 1. Event Management: Overseeing all external and internal Audiomob events (conferences, sponsorships, activation). 2. Marketing & PR Leadership: Owning the brand’s marketing strategy across social media, content, public relations, and campaign execution in MENA and global markets. This is a highly visible role that requires both creative vision and operational excellence. You’ll work cross-functionally with Sales, Product, and Leadership to strengthen Audiomob’s presence, manage campaigns and amplify our voice in the industry. KEY RESPONSIBILITIES EVENTS & ACTIVATIONS * Own and manage Audiomob’s global events calendar, ensuring all key industry and internal events are well-planned and executed. * Lead end-to-end event logistics: planning, budgeting, travel arrangements and on-site coordination. * Partner with Sales, Supply and Leadership teams to identify high-impact events for participation or sponsorship. * Measure event ROI and lead post-event debriefs to identify improvements. * Coordinate with industry bodies and partners on event collaborations. MARKETING & PR STRATEGY * Develop and execute comprehensive marketing plans aligned with company objectives and growth targets. * Manage brand positioning and messaging consistency across all channels. * Create and oversee campaign calendars for MENA and global markets. * Collaborate with internal teams and agencies to deliver digital, social and PR campaigns that drive engagement and awareness. * Analyse campaign performance metrics and report on KPIs such as reach, engagement and conversion. * Manage marketing budgets, ensuring efficient resource allocation and cost tracking. SOCIAL MEDIA & CONTENT MANAGEMENT * Oversee Audiomob’s social media presence (LinkedIn, Instagram, TikTok), ensuring consistent tone and design. * Work closely with the head of design to produce compelling, localized content for campaigns, events, and announcements. * Plan and execute organic and paid social campaigns, tracking performance and engagement. * Manage influencer or partner collaborations in gaming, adtech, or media sectors. PUBLIC RELATIONS & COMMUNICATIONS * Build and maintain relationships with press, industry partners and PR agencies. * Draft and distribute press releases, thought leadership pieces and interviews. * Coordinate Audiomob’s presence in awards, media features and speaking opportunities. * Ensure consistent brand representation in all public communications. IDEAL EXPERIENCE * 1-3 years of experience in marketing, communications, or event management, preferably within adtech, gaming, or tech industries. * Proven ability to manage campaigns across multiple channels. * Strong background in B2B marketing and event execution. * Hands-on experience with social media management tools (e.g., LinkedIn Sales Navigator, Dripify, HubSpot, Hootsuite). * Excellent copywriting and communication skills. * Highly organised, proactive, and comfortable managing multiple priorities in a fast-paced environment. We’re building a diverse, inclusive team: Diversity and representation matters to us all. While the forward journey of representation in the game and tech sectors is improving, we recognise that there is still work to be done. We know that the future we want to see should be reflected in our own team and values. As such, we encourage applicants from all backgrounds to apply, and welcome those that believe diversity in all its forms is a key driver of success.