Director and Head of CRM Analytics and Science

Company Introduction

We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did I ever live without

Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we are collectively disrupting the

multi-billion-dollar commerce industry from the ground up and establishing an unparalleled reputation for being leading and

reliable force in South Korean commerce.

We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels

us to continue our growth and launch new services at the speed we have been at since our inception. We are all entrepreneurial

surrounded by opportunities to drive new initiatives and innovations. At our core, we are bold and ambitious people that like to

get our hands dirty and make a hands-on impact. At Coupang, you will see yourself, your colleagues, your team, and the company

grow every day.

Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and break

traditional tradeoffs. Join Coupang now to create an epic experience in this always-on, high-tech, and hyper-connected world.

The role

Coupang Growth & Marketing team is seeking a Director and Head of CRM Analytics and Science

to lead high-impact, data-driven initiatives that power our customer engagement and marketing ecosystem.

Your mission will be to scale and optimize how we interact with millions of customers. You will oversee data science strategy and

execution across category growth, onsite marketing optimization, outbound channel optimization, and customer lifecycle management.

This is a highly visible leadership role collaborating cross-functionally with engineering, product, and business leaders to build

state-of-the-art personalization, targeting, and optimization models that accelerate customer lifetime value and growth

What you will do:

Leadership & Strategy

Define and execute the vision and technical roadmap for CRM, lifecycle marketing, and channel optimization data science

initiatives.

Build, mentor, and scale high-performing squads of data scientists and applied researchers, fostering an environment of

technical excellence and continuous growth.

Align data science strategy with broader Growth & Marketing business priorities to drive measurable efficiency and revenue

impact.

Impact & Execution

Lead the development and deployment of advanced machine learning models, personalization algorithms, and optimization

frameworks across outbound channels (e.g., push, SMS, email) and onsite marketing surfaces.

Drive data science solutions for customer lifecycle stages (acquisition, activation, retention, and churn prevention) and

strategic category growth.

Translate ambiguous marketing and growth challenges into structured data science problems, taking end-to-end ownership from

initial ideation to productionization.

Cross-Functional Collaboration

Partner closely with Product, Engineering, and Growth Marketing stakeholders to embed data science deeply into our marketing

automation and customer engagement platforms.

Act as a trusted advisor to senior leadership, communicating complex model mechanics and incremental business impacts clearly

and effectively.

Collaborate with core data infrastructure teams to ensure the scalability and reliability of real-time data pipelines required

for marketing personalization.

Technical Excellence

Set the gold standard for experimentation, measurement, and causal inference within the onsite marketing, CRM and lifecycle

measurement domains.

Ensure the scalability, robustness, and monitoring of production models handling massive scale and real-time decisioning.
Stay ahead of emerging trends in AI, deep learning, NLP, and recommendation systems to continuously improve our marketing tech

stack.

Basic Qualifications

Undergraduate degree or higher in a quantitative discipline such as Computer Science, Statistics, Mathematics, Economics,

Operations Research, or a related discipline

8+ years of experience in data science, machine learning, or advanced analytics.
5+ years of experience directly leading and managing high-performing data science teams.
Proven track record of delivering measurable business impact (e.g., lift in conversion, retention, ROI) through

production-grade machine learning models.

Strong foundation in statistical modeling, machine learning, personalization/recommendation systems, and large-scale A/B

testing.

Preferred Skills and Qualifications

Experience in Growth Marketing/CRM Data Science: Deep familiarity with customer lifetime value (LTV) modeling, churn

prediction, marketing mix modeling (MMM), incrementality testing, or audience segmentation.

Advanced degree (MS or PhD) in a quantitative field such as Computer Science, Statistics, Mathematics, Economics, Operations

Research, or a related discipline.

E-commerce or Tech Scale: Experience working in large-scale, fast-paced technology or e-commerce environments handling massive

datasets.

Navigating Ambiguity: Demonstrated success operating in high-growth settings, turning loosely defined business goals into

concrete technical executions.

Exceptional Communication: Ability to influence both technical engineering teams and non-technical business stakeholders with

compelling, data-backed narratives.

[Recruitment Process and Others]

Recruitment Process:
Application Review - Phone Interview - Onsite Interview - Offer
The recruitment process may be different depending on the job and may be changed due to scheduling and circumstances.

Others:

This job post may be closed early if all openings are filled.
If there is any false information in the application, the offer may be cancelled.
Veteran status or disability will not result in any disadvantages in the recruitment process.
Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

[Privacy Notice]

Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below.
https://www.coupang.jobs/kr/privacy-policy/

Role

Director and Head of CRM Analytics and Science

Tags for this job

Marknadsföring

Similar Jobs

Director, Category Growth & Demand Programs, Rocket Growth

Coupang

Seoul•Posted: Jul 7•Deadline: Aug 16

Company Introduction We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did we ever live without Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we’re collectively disrupting the multi-trillion-dollar e-commerce industry from the ground up. We are one of the fastest-growing e-commerce companies that established an unparalleled reputation for being a dominant and reliable force in South Korean commerce. We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been since our inception. We are all entrepreneurial surrounded by opportunities to drive new initiatives and innovations. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact. At Coupang, you will see yourself, your colleagues, your team, and the company grow every day. Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and break traditional tradeoffs. Join Coupang now to create an epic experience in this always-on, high-tech, and hyper-connected world. Team Description: Rocket Growth business enables small and medium suppliers to offer Rocket Delivery (Dawn and Next Day Delivery) to millions of Coupang customers by allowing the suppliers the use of Coupang’s Fulfillment and Delivery Network. With thousands of new suppliers signing up for Rocket Growth each quarter, it is one of the fastest growing businesses at Coupang. As we get ready to scale this business multi-fold over the next few years, we are looking for a few smart, and driven leaders, who would like to solve tough problems, and make a meaningful impact to the lives of customers and suppliers in one of the biggest e-Commerce markets in the world. Role Description: As the Head of Category Growth & Demand for Rocket Growth, you will lead the strategic engine responsible for accelerating seller success and maximizing selection growth. Your mission is twofold: * Building scalable, programmatic frameworks that optimize the core levers of e-commerce - such as pricing, conversion, and visibility. Translate data into actionable growth playbooks & programs that empower sellers to accelerate units sold on each of their items listed on Rocket Growth * Architecting a high-impact promotions & demand strategy for RG & Sellers. You will sit at the intersection of marketing, product, category teams & sellers, transforming Korea’s largest demand engine into a structured & high-throughput promotions, campaigns & events calendar, that seller can participate & see uplift through. What you will do: * Architect Growth Programs: Identify and prioritize the most critical growth drivers (e.g., Pricing competitiveness, Impression share, Conversion Rate, Review generation). Partner with product teams to build automated, scalable constructs that sellers can opt into to accelerate their performance. Drive adoption, learn, iterate & ensure uplift * Enable Brand & Seller Growth: Brand & Seller Growth: Partner with sales team to create playbook for brands on Rocket Growth * Lead Promotions & Campaigns: Own the end-to-end promotional charter, including the design of the annual promotion calendar, defining participation criteria for diverse seller tiers, driving high-velocity adoption, feedback loops & impact delivery to sellers. * Innovate Demand Channels: Expand the demand generation toolkit by piloting and scaling innovative constructs, including KOL marketing, collabs, and other emerging traffic channels to drive high-intent shoppers to Rocket Growth selection. * Optimize Playbooks: Set up rigorous tracking for promotion efficacy and program ROI; use these insights to continuously refine the "Rocket Growth Playbook" and sunset low-impact activities / refine selection & seller participation criteria. * Cross-Functional Leadership: Partner closely with Product, Data Science, Grwoth Marketing, Merchandising and Category teams to ensure growth programs are technically sound, data-backed, and aligned with broader business priorities. * Build for Scale: Operate at scale by driving implementation of systemic & product-led solutions that improve customer and seller experience. Design and manage feedback loops from Operations, Business and Suppliers to key technology teams. Recruitment Process and Others Recruitment Process * Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer * The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances. * Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage. Details to Consider * This job posting may be closed prior to the stated end date for application if all openings are filled. * Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process. * Those eligible for employment protection (recipients of veteran's benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws. * Job titles and responsibilities may be subject to change depending on the candidate's overall experience, etc. This will be communicated to the candidate at the appropriate time before the offer. * Hiring may be restricted if the legal qualifications required for hiring and work performance are not met. * This is a full-time regular position and includes 12 weeks of probation period; provided, however, the probationary period may be either skipped, shortened or extended if necessary for business purposes. Privacy Notice • Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below. https://privacy.coupang.com/en/land/jobs/ Document Return Policy * This notification is given pursuant to Article 11 (6) of the Fair Hiring Procedure Act. * A job applicant, who has applied but not been finally selected for a position at Coupang (the "Company"), may request the Company to return his/her hiring documents submitted pursuant to the Fair Hiring Procedure Act. However, this will not apply where the hiring documents were submitted via the website of the Company or e-mail, or where the job applicant submitted those documents voluntarily without a request from the Company. In addition, if the hiring documents were destroyed due to a natural disaster or any other reasons not attributable to the Company, such documents will be deemed to have been returned to the job applicant. * A job applicant who wishes to request the return of his/her hiring documents pursuant to the main sentence of paragraph 2 above should fill out a "Request for Return of Hiring Documents" [Annex Form No. 3 in the Enforcement Rule of the Fair Hiring Procedure Act] and submit It by email (recruitingops@coupang.com). In such case, within fourteen (14) days from the date of identifying the receipt of the request, the Company will send the hiring documents to the job applicant's designated address via registered mail. Please be informed that the job applicant is required to pay the postage on the registered mail. * In preparation for a job applicant's request for the return of hiring documents pursuant to the main sentence of paragraph 2 above, the Company shall retain the original hiring documents submitted by the job applicant for 180 days from the completion of the recruiting process. If no request is made until the end of this period, all his/her hiring documents will be destroyed immediately in accordance with the Personal Information Protection Act. * The above paragraphs 1 - 4 shall only apply when the labor-related laws of Korea govern the application. They are otherwise not applicable.

Marknadsföring

Director Consumables New Seller Acquisition, Rocket Growth

Coupang

Seoul•Posted: Jul 2•Deadline: Aug 16

쿠팡 소개 쿠팡은 고객 감동 실현을 위해 존재합니다. 고객들이 "쿠팡 없이 그동안 어떻게 살았을까?" 라고 말할 때, 비로소 우리의 미션을 실현하고 있음을 알 수 있습니다. 고객들의 쇼핑과 식사, 생활 전반을 편하게 만들겠다는 유일한 집념으로 쿠팡은 수억 달러 규모의 커머스 산업 전반의 혁신을 이끌고 있습니다. 쿠팡은 가장 빠르게 성장하는 리테일 기업 중 하나로, 국내 커머스 업계에서의 독보적인 입지와, 고객 신뢰를 구축했습니다. 쿠팡은 스타트업 문화를 기반으로 한 글로벌 대형 상장사라고 자부합니다. 이것이 창립 당시의 기민함을 유지하며, 신규 서비스를 끊임없이 출시하며 비즈니스를 확장해 나가는 우리의 성장 동력입니다. 쿠팡의 모든 임직원에게는 기업가 정신을 갖추고 새로운 혁신과 이니셔티브를 추진할 수 있는 기회가 주어집니다. 주저없이 일에 뛰어들어 성과를 이루고자 하는 과감성이, 바로 쿠팡이 일하는 방식의 본질입니다. 쿠팡에서는 여러분 자신, 동료, 팀 그리고 회사 전체가 매일 성장하는 모습을 목격할 것입니다. 쿠팡의 모든 직원은 커머스의 미래를 만들겠다는 쿠팡의 미션에 진심입니다. 우리는 고객의 문제를 해결해 나가고, 전통적인 관념과 통념에 맞서며 실현가능한 한계를 뛰어넘고 있습니다. 고가용성(Always-on) 과 최첨단의 앞선 기술(High-tech), 초연결사회(Hyper-connected world) 에서의 놀라운 업무 경험을 원하신다면, 지금 바로 쿠팡에 합류하세요. 직무 소개 카테고리 분석과 협상을 통해 성과와 성장을 이끌고, 신규 셀러·상품 확보와 운영 전반을 리드하는 핵심 역할. 영업 성과 달성을 위한 방향성을 제시하며, 영업전략 실행 미션을 여러 부서에 공유하고 리딩합니다.쿠팡 로켓그로스 Consumables Category New seller Acquisition Leader는 훌륭한 리더이자 뛰어난 커뮤니케이터, 그리고 협상가로서 카테고리 지식과 함께 핵심 이슈와 현상을 분석하고 해결 방안을 도출합니다. 이를 통해 빠른 결과를 만들어내고 사업을 지속 성장할수 있도록 주도하는 핵심 멤버입니다. 특히, 시장에서 가치있는 신규 셀렉션과 셀러를 새롭게 확보하여 고객의 경험을 더욱 다양하게 하는 부분에 집중합니다 . 또한, 매출과 수익 증대 관점에서 셀렉션, 셀러 협상, 가격관리, 재고 관리, 판매촉진관리 등 다양한 영역에서 사업의 성장과 셀렉션 확대를 리드합니다. 업무 내용 * 카테고리 리더로서 신규 셀렉션 확보 및 신규 사업 성장을 위한 비전을 전략적으로 제시하며, 내/외부 주요 파트너들과 협업을 바탕으로 중장기 소싱 및 포트폴리오 전략 수립 * 뛰어난 협상력과 우수한 사업적 판단력의 리더십으로 복잡한 문제를 단순하게 분리, 분석후 해결 * 외부 제조사/공급사/리셀러의 임원 및 고위 이해관계자들과 원활히 업무를 추진하고 성공적으로 협상 수 * 사업 운영에 필요한 지표 기준을 수립하고, 영업, 성장, P&L 관리 등 비즈니스 프로세스 전반에 걸쳐 필요한 가이드를 제공하고 실행. * 체계적인 접근으로 개선을 이루어 내고 새로운 기회를 적극 활용하여 사업의 성장과 고객의 쇼핑 만족도 개선. 자격 요건 * 학사학위 이상의 보유자로 비즈니스 전반 경력 최소 15년 이상인 분 * 리더로서 다양한 조직과 이니셔티브를 제시하고 운영해보신 분 * 사업기회 확보를 위해 P&L을 포함한 비즈니스 End-to-End를 성공적으로 다룬 경험을 가지신분 * 사업 성장을 방해하는 이슈 해결을 위해 Hands-on 할 수 있는 분 * 카테고리 시장 전반의 생태계 및 유통 구조에 대한 깊이 있는 통찰력과 네트워크를 보유하신 분 * 국내외 대기업 및 글로벌 브랜드의 C-level 임원진과 대등하게 소통하고, 복잡한 이해관계를 조율하여 고난도의 협상을 타결할 수 있는 커뮤니케이션 능력을 가지신 분 * 탁월한 분석 역량을 갖추고 이를 바탕으로 조직에 영향력을 발휘할 수 있는 분 우대 요건 * 국내외 대형 이커머스 플랫폼 또는 글로벌 FMCG 기업에서 디렉터(Director) 레벨 이상으로 카테고리 성장을 주도한 경험이 있으신 분 * 다양한 이니셔티브 제안을 통한 업무혁신 및 변화를 주도적으로 이끌어낸 경험이 있으신 분 * 설득력 있고 명료한 문서 작성 및 열정적이고 설득력 있는 태도로 아이디어를 제시할 수 있는 강력한 커뮤니케이션 능력과 경험을 보유하신 분 * 국/내외 임원급 업체 대표와 탁월한 협상 경험 및 협업 경험이 있으신 분 * 대규모 데이터(SQL, Tableau 등 인터널 데이터 툴)를 직접 모니터링하고 해석하여 비즈니스 인사이트를 도출하고 이를 전략에 반영할 수 있는 분 * 영어로 의사소통 가능하신 분 전형 절차 및 안내 사항 전형 절차 * 서류전형 - 전화면접 - 대면(화상)면접 – 최종 합격 * 전형절차는 직무별로 다르게 운영될 수 있으며, 일정 및 상황에 따라 변동될 수 있습니다. * 전형 일정 및 결과는 지원서에 등록하신 이메일로 개별 안내 드립니다. 참고 사항 * 본 공고는 모집 완료 시 조기 마감될 수 있습니다. * 지원서 내용 중 허위사실이 있는 경우에는 합격이 취소될 수 있습니다. * 취업 보호 대상자(보훈대상자, 장애인 등)는 관련 법률에 따라 채용우대를 받을 수 있습니다. * 직급과 담당 업무 범위는 후보자의 전반적인 경력과 경험 등 제반사정을 고려하여 변경될 수 있습니다. 이러한 변경이 필요할 경우, 최종 합격 통지 전 적절한 시기에 후보자와 커뮤니케이션 될 예정입니다. * 채용 및 업무 수행과 관련하여 요구되는 법령상 자격이 갖추어지지 않은 경우 채용이 제한될 수 있습니다. * 고용형태는 정규직으로 수습기간 12주를 포함합니다. 단, 업무상 필요한 경우에는 상기 수습기간을 적용하지 않거나 단축 또는 연장할 수 있습니다. 개인정보 처리방침 * 쿠팡 그룹은 입사지원자 개인정보 처리방침(아래 링크)에 따라 귀하의 개인정보를 수집하여 처리합니다. https://www.coupang.jobs/kr/privacy-policy 서류 반환 정책 1. 본 고지는 『채용절차의공정화에관한법률』 제11조제6항에 따른 것 입니다. 2. 당사 채용에 응시한 구직자 중 최종 합격이 되지 못한 구직자는 『채용절차의 공정화에 관한 법률』에 따라 제출한 채용서류의 반환을 청구할 수 있음을 알려 드립니다. 다만, 홈페이지 또는 전자우편으로 제출된 경우나 구직자가 당사의 요구 없이 자발적으로 제출한 경우에는 그러하지 아니하며, 천재지변이나 그 밖에 당사에게 책임 없는 사유로 채용서류가 멸실된 경우에는 반환한 것으로 봅니다. 3. 위2항 본문에 따라 채용 서류 반환 청구를 하는 구직자는 채용 서류 반환 청구서 [채용절차의 공정화에 관한 법률 시행규칙 별지 제 3 호 서식]를 작성하여 이메일 (recruitingops@coupanges.com) 로 제출하면, 제출이 확인된 날로부터 14 일 이내에 지정한 주소지로 등기우편을 통하여 발송해 드립니다. 이 경우 등기우편요금은 수신자 부담으로 하게 되오니 유념하시기 바랍니다. 4. 당사는 위2항 본문에 따른 구직자의 반환 청구에 대비하여 채용 여부가 확정된 날로부터 180 일간 구직자가 제출한 채용서류 원본을 보관하게 되며, 그때까지 채용서류의 반환을 청구하지 아니할 경우에는 『개인정보 보호법』에 따라 지체 없이 채용서류 일체를 파기할 예정입니다. 5. 단, 위 1항 내지 4항의 내용은 대한민국의 노동 관계 법령이 적용되는 경우에만 적용됩니다. 그 이외의 경우에는 적용되지 않습니다.

Marknadsföring

Sales Development Representative - Stockholm

Tandem Health

Stockholm•Posted: Jun 1•Deadline: Aug 16

BUILD SOMETHING MONUMENTAL FOR HEALTHCARE! At Tandem Health we’re reimagining healthcare by putting clinicians first. Our platform - designed by clinicians, for clinicians - is built on deep insight into real-world pain points, with intuitive medical notes and workflows that truly support patient care. We’re a fast-scaling health-tech company backed by top investors and expanding globally. We move fast, stay curious, and believe building something that matters starts with an extraordinary team. If you're passionate about impact and innovation, we'd love to meet you! ABOUT THE ROLE At Tandem Health, we’re building a clinician copilot that gives time back to care teams so clinicians can focus on patients. As a SDR (Sales Development Representative), you’ll turn thoughtful research and crisp outreach into momentum by opening the right doors, surfacing real problems, and setting up conversations that change how care is delivered. You’ll help define our outbound voice and playbooks with a bias for speed to impact, craft that delights, and radical transparency. You’ll work closely with clinicians and product so every meeting speaks to real workflows and outcomes. As our European footprint expands, this role can grow into leadership as we scale the commercial team. WHAT YOU WILL DO * Own a territory and named accounts and map buying groups across clinical, operations, IT, security, and executive stakeholders. * Orchestrate multi‑threaded, personalized outreach (email, phone, LinkedIn, events) * Generate and qualify opportunities quickly and book meetings that convert, with clear next steps and tight handoffs. * Work with Marketing on campaigns and run high‑quality follow‑ups * Keep CRM immaculate: log activity, notes, and next actions to enable accurate reporting and forecasting. * Test cadences and messaging, analyze results, iterate and share learnings to level up the team. WHAT YOU BRING * Proven experience as a high‑performing B2B SaaS SDR/BDR with consistent quota attainment. * Exceptional written and verbal communication with crisp, value‑led outreach. * Excellent discovery abilities and decisive qualification with strong objection handling experience. * Advanced account research skills and comfort working complex, multi‑stakeholder deals. * Process discipline, organization, and time management with a data hygiene mindset. * Fluency with modern GTM tools (Sales Navigator, Lemlist, Clay, Attio etc). * Collaborative, resilient, and curious. Comfortable partnering with Marketing, Product, and Medical Operations teams * Willingness to mentor peers and contribute to playbooks. BONUS POINTS * Healthcare selling experience (provider, payer, life sciences) and familiarity with HIPAA/security reviews. * Exposure to AI/data products, analytics, or workflow automation. * Built or refined outbound engines (cadences, enablement, reporting) in a startup environment. * Account based marketing experience, event‑led pipeline creation, and multi‑threading proficiency. LOCATION We believe the best ideas happen when we’re together. This role is based in our vibrant HQ in the Epicenter building in the heart of Stockholm where you will work primarily from our office to collaborate, connect, and build our culture. HOW TO APPLY We adopt a continuous selection process, so please make sure to apply with your CV in English. Our interview process consists of 4 stages: 1. Screening interview with Talent Acquisition 2. First interview with our Head of Commercial Excellence in person 3. Outbound sales task with Director of Scandinavia and Senior SDR 4. Working Day - Join us in the Stockholm office for a day to experience our culture firsthand, collaborate with our team, and see how you work in action. BENEFITS * Competitive salary & company stock options * 30 days/year of paid vacation * 5,000 SEK wellness allowance (friskvårdsbidrag) plus an additional 6,000 SEK yearly to spend on other health related initiatives * Generous Parental leave top-up for new parents * Private Medical Insurance to stay healthy * Mental health support through our partner Mindler * Pension program * Social and team-building activities (off-sites, after works, winter/summer parties) * An opportunity to make a real positive impact in the world of healthcare * Work with some of the best minds in AI, healthcare, and engineering. We review our benefits packages on a regular basis and might modify our benefits from time to time. CULTURE AT TANDEM At Tandem, we move fast, think big, and take ownership. We're a high-performing, diverse team with a shared drive to change the future of healthcare - and we’re just getting started. Our culture is built on action, ambition, and learning. You'll be trusted to take the lead, challenge yourself, and make an impact from day one. We believe real growth happens when you're stretched, supported, and surrounded by smart, passionate teammates who want to win together. Even though we’re spread across countries, we come together often in Sweden for team meetings, social events, and offsites - blending global reach with real human connection. We hire for talent, potential, and attitude - valuing different backgrounds and fresh perspectives. Great ideas come from everywhere, and we’re building a team that reflects the world we want to change. Tandem handles sensitive patient data and will conduct a background check before hiring any candidate.

AIRust