Senior Product Marketing Manager, Pricing & Packaging

Netinsight

DO YOU WANT TO SHAPE THE FUTURE WITH US? Net Insight is a leading media technology and network solutions company enabling broadcasters, service providers, and enterprises to deliver high-quality live video, data, and cloud services worldwide. Headquartered in Stockholm, Net Insight is recognised for innovation in synchronisation, media transport, and cloud-based production workflows. Customers include many of the world’s most prominent broadcasters, telcos, and sports rights holders. Following a strategic realignment in recent years, the product portfolio has undergone significant modernisation. Net Insight is now building on a strong foundation, continuing its evolution into a more market- and product-led business — with a clear focus on growth, scalability, and commercial impact.   ROLE PURPOSE The Director, Internet & Cloud Solutions is accountable for the end-to-end product strategy, commercial performance, growth and lifecycle management of the company’s Internet and Cloud solutions portfolio. The role ensures that customer value propositions, use cases, services, and commercial models are translated into scalable, profitable offerings, supported by software licenses, value-added services (VAS), and operational excellence. This role acts as the product “north star” owner, balancing market needs, technology capabilities, and financial outcomes, while leading cross-functional execution across the organization. KEY RESPONSIBILITIES PRODUCT STRATEGY * Define together with the CPO and the Director of Managed Network Solution the long-term product vision aligned with Net insight’s strategy and North star for Internet & Cloud solutions. * Own a coherent product portfolio spanning the value proposition, use case adoption and continuously develop commercial models with the product team. * Define together with the product marketing manager target markets, customer segments, and positioning in alignment with company strategy. * Maintain a strong external perspective on market trends, customer needs, and competitive dynamics. * Own and prioritize the product roadmap to balance short-term impact with long-term strategic goals. * Drive decisions in collaboration with the product marketing manager on product positioning, which customer segments and markets to target, and with which propositions. * Own market insights related to customer needs, industry trends, and competitive landscape for internet & cloud solutions. COMMERCIALS AND FINANCIALS * Own product P&L for the Internet & Cloud Solutions portfolio including revenue growth, margins, pricing strategy, and product investment priorities. * Define in collaboration with the product team business cases, pricing models and ROI metrics for new products or major product enhancements. PRODUCT LIFECYCLE MANAGEMENT * Own the full product lifecycle from discovery to delivery and retirement. * Define together with the CPO and the Director of Managed Network Solution success metrics and KPIs to track product performance, adoption, and financial outcomes. * Continuously improve and maintain systems and processes for ongoing product performance tracking and portfolio optimization. CROSS-FUNCTIONAL LEADERSHIP * Lead alignment for Internet & Cloud Solutions across Product, Engineering, Sales, Marketing, Operations and Services. * Ensure tight alignment between R&D and the broader organization, acting as the key interface translating market needs into product development and R&D capabilities into customer value. * Ensure product strategy is effectively translated into execution across the organization. * Ensure alignment between roadmap priorities and company-level strategic initiatives. PRODUCT MARKETING AND SALES ENABLEMENT * Partner closely with Product Marketing to support effective go-to-market execution and ensure consistent positioning, messaging, and launch readiness. * Act as a senior product representative in key customer and partner engagements KEY QUALIFICATIONS & PROFILE EXPERIENCE * 5-10 years’ experience in product management or product leadership roles for technical, complex software/or cloud-based technology products. * Strong background in Internet, Cloud, SaaS, or digital infrastructure solutions, preferably within the media and technology industry are a strong plus. * Experience with cloud platforms such as AWS, Azure, or Google Cloud. * Knowledge of media transport formats including SMPTE ST 2110, SRT, RIST, JPEG XS, and IP contribution workflows is a strong plus. * Experience with remote and distributed live production models, or cloud-based media workflows is a plus. Business & Technical Acumen * Strong understanding of cloud architectures, connectivity, and digital workflows. * Ability to translate technical capabilities into compelling customer and business value. * Solid commercial mindset with experience in pricing, business cases, and P&L ownership. * Strong analytical skills with the ability to use data to drive product decisions. * Experience working with broadcasters, telecom operators, sports organizations, or streaming platforms is a strong plus. Leadership & Collaboration * Cross functional leadership capability with the ability to communicate clearly, credibly, and persuasively at all organizational levels. * Proven ability to build trust and strong working relationships across functions, fostering alignment and shared ownership of outcomes. * Comfortable influencing in complex, matrixed organizations, balancing multiple stakeholder perspectives and priorities. * Clear and confident communicator, able to simplify complex topics and present them in a clear, structured way that enables informed decisions. * Collaborative style that encourages openness, constructive challenge, and effective decision making across the organization. Education * Degree in Engineering, Computer Science, Business, or equivalent experience. Location Stockholm or UK Reports to Chief Product Officer Contract Permanent, full-time WELCOME TO APPLY The position is permanent, full-time employment located in our headquarters in Solna Business Park or from your home office in the UK. We value work-life balance; therefore, you can combine remote work and work from the office. For more information about the position, please contact recruiting manager Larissa Görner-Meeus; larissa.gorner@netinsight.net ABOUT NET INSIGHT  Net Insight (Nasdaq: NETI B) provides the highest performing, most open video transport and media cloud technology for content providers as the industry standard for flexibility and service across live contribution, distribution and remote production media workflows. For over 25 years, the world’s leading content owners, broadcasters, production companies, service providers and enterprises have trusted Net Insight’s Emmy® Award winning Nimbra technology to guarantee media delivery. Today, Net Insight partners with hundreds of customers in over 70 countries to ensure media flows across managed and unmanaged IP networks, and the cloud – from anywhere, to everywhere. It enables customers to get the best from any mix of virtualized, cloud and IP technology and is the only platform to support all the major industry standards, protocols and clouds. Welcome to Net Insight, where innovation, collaboration, and trust are the cornerstones of our success. As one team, we are committed to delivering value to our customers, contributing to the growth and success of our company. Together we create a dynamic and positive workplace where everyone is valued, engaged and empowered to make an impact

Mentimeter

Mentimeter is an engagement tool with a clear goal in mind. To turn presentations into conversations. Through real-time interactivity and clear visualizations, we get people to participate, engage and become more productive. Transforming all those passive meetings, airless classrooms and drawn out trainings into valuable and memorable moments. We truly believe that you achieve the best results by doing things together. And that successful leaders need to adopt a curious and collaborative mindset in order to get there. So with you at Mentimeter, you’ll be a big part of the ambition to help over 1 billion people listen, learn and work better together. SUMMER HIRING NOTICE: DUE TO SUMMER VACATIONS, WE WILL BEGIN THE REVIEWING AND INTERVIEWING PROCESS FOR THIS ROLE FROM AUGUST. HOWEVER, WE ENCOURAGE YOU TO SUBMIT YOUR APPLICATION AS SOON AS POSSIBLE. THE ROLE Mentimeter is a profitable, product-led growth (PLG) business. Millions of people use Menti to make meetings, lectures, and presentations interactive. The next chapter takes us from a single-tool product to a multi-product engagement suite, with self-service driving the majority of growth. As VP Growth, you own the PLG motion end to end — designing the growth model, building the systems behind it, and proving its ROI across acquisition, activation, retention, monetisation, and expansion. This is a Product Department Leadership (PDL) role reporting to the CPO. You'll co-own product strategy with the CTO, CDO, and Product Directors — shaping not just how we grow, but what we build. Sales runs the parallel sales-assisted motion; you'll design the PQA handover that makes both stronger. You'll lead a multidisciplinary Growth organisation — Growth Product, Experimentation, Lifecycle, Product Marketing, and Acquisition — a newly consolidated area under Product. Build a function, not inherit one. YOUR MISSION Define and scale Mentimeter's PLG engine * Own the PLG strategy across acquisition, activation, retention, monetisation, and expansion * Design the growth model that takes us through our next stage of scale — and prove its ROI through compounding experiments, not one-off wins * Set the North Star and supporting metrics, and build the data and experimentation infrastructure that growth depends on Own acquisition and self-service revenue * Drive Registrations against budget and year-over-year, with improving unit economics (CAC, payback, LTV:CAC) * Own acquisition across organic, paid, product-led, and AI-driven discovery surfaces — SEO, GEO/LLM visibility * Hold P&L accountability for growth investment Orchestrate go-to-market and the PLG-to-Sales handover * Own GTM planning so Acquisition, Lifecycle, Growth Product, and Product Marketing act on a shared plan — not in silos * Engineer the PQA handover — the data foundations and triggers that surface high-intent accounts to Sales as a system, not a handoff meeting * Lead positioning, messaging, and launch execution for major releases Build the function and shape company strategy * Build, coach, and develop senior leaders across the Growth area * Define what AI-native growth looks like at Mentimeter — across experimentation, content, lifecycle, personalization, and analytics * Influence product roadmap, pricing, and multi-year strategy through growth signal as a PDL member WHAT WE'RE LOOKING FOR Experienced PLG growth executive * 10+ years in Growth, Product Marketing, or related, with significant PLG SaaS leadership experience * Track record of scaling PLG businesses through revenue inflection points * Experience balancing PLG with sales-assisted motions so both reinforce each other Commercially minded and outcome driven * Proven owner of acquisition and self-service revenue outcomes: Registrations, CAC, LTV, payback, ARR * Designs growth strategies with demonstrable ROI on investment * Translates growth signal into decisions we can act on A builder with a founder mindset * Decides with incomplete information; moves first, refines second * Owns outcomes, not activities and energy for ambiguity and change * Builds systems and functions from imperfect starting points Data-driven and AI-native * Deep experience with experimentation methodology (A/B testing, holdouts, incrementality) and unit economics * Passionate about using AI to multiply growth velocity — across experimentation, content, lifecycle, and analysis * Curious about emerging acquisition surfaces (GEO/LLM) and how AI is reshaping growth Why Mentimeter, Why Now * Profitable PLG at scale, with the runway and ambition for the next chapter * Build the motion that takes us from single-tool to engagement suite * Define AI-native growth, don't catch up to it * PDL seat: co-own product strategy, not adjacent to it * A Growth area to build, not inherit * Stockholm-based, globally ambitious, sustainably paced Compensation: At Mentimeter, we believe in fair and transparent compensation that grows with you. The salary range for this role is SEK 103,000–SEK 119,000 per month. It’s intentionally broad to reflect the different stages of growth within the role: from early development to deep expertise and meaningful impact. Where an individual is placed within the range depends on factors such as relevant experience, demonstrated skills, and alignment with the role’s requirements. We’re committed to supporting your growth. You’ll have ongoing development conversations with your manager, and your salary will evolve as you build skills and contribute to our mission. In addition to your monthly salary, we offer a comprehensive benefits package—learn more about it here: https://www.mentimeter.com/benefits/stockholm. What Mentimeter can offer At Mentimeter we can offer a diverse and inclusive work environment supported by smart and driven colleagues. We believe in continuous professional development for all of our colleagues and therefore offer access to a leadership program (including external personal coach) and relevant education to ensure that we continue to be state-of-the-art when it comes to innovating and building Mentimeter. Your place will be in a growing company with lots of career opportunities, working on a beloved product used by more than 300 million people. It’s not all about work though, we also offer a very healthy view on work-life balance. All of this comes attached with a competitive compensation and benefits package, including pension contributions. Learn more about our benefits by visiting our Benefits & Perks page AI and Hiring at Mentimeter At Mentimeter, we believe AI helps us work smarter - but it never replaces the human assessment, curiosity, and personal connection that define our culture and our hiring. We use AI as a sparring partner: to bounce ideas, bring new perspectives, support structure, and make our work more efficient. But the meaning, decisions, and interactions always come from people. * AI does not screen or decide on candidates. *  There is no automated filtering, ranking, or decision-making in our recruitment process. Every application is reviewed by a person. * Hiring teams may use AI to support their work - for example, to structure notes, prepare interview questions, or organize their thinking. AI strengthens our work, but it does not define it. At Mentimeter, we’re not building an AI-driven hiring process - we’re building a people-first culture, where technology helps us listen, learn, and grow together. Culture at Mentimeter At Mentimeter we believe in giving everyone a voice - regardless of who you are. So we build a platform that does just that. Our platform is not only our product but also our organization. A platform where people feel safe, where differences are embraced, a place where you can have fun. We strongly encourage applicants who are people of color, LGBTQ+, women, people with disabilities, and/or formerly incarcerated people, and a college degree is not strictly required. In order to give everyone a voice, we need to be as diverse as our users. Learn more about our culture by visiting our Culture page. Review our Privacy Policy for more information.

Mentimeter

Mentimeter is an engagement tool with a clear goal in mind. To turn presentations into conversations. Through real-time interactivity and clear visualizations, we get people to participate, engage and become more productive. Transforming all those passive meetings, airless classrooms and drawn out trainings into valuable and memorable moments. We truly believe that you achieve the best results by doing things together. And that successful leaders need to adopt a curious and collaborative mindset in order to get there. So with you at Mentimeter, you’ll be a big part of the ambition to help over 1 billion people listen, learn and work better together. Mentimeter’s Strategic Accounts represent our most complex and high-value enterprise partnerships. These organizations operate across multiple business units, regions, and stakeholder layers, requiring executive alignment, structured account strategy, and proactive commercial leadership. As a Strategic Key Account Manager, you own the long-term commercial partnership for a focused portfolio of 5 to 10 strategic enterprise accounts. This is a senior, high-impact role. You are accountable for revenue retention, expansion, executive engagement, and long-term value creation across your portfolio. You operate as a strategic business partner to your customers and collaborate with internal teams to deliver measurable business outcomes. Responsibilities for this role: * Own a focused portfolio of 5 to 10 strategic enterprise accounts with full commercial responsibility for retention and expansion * Develop and execute comprehensive account plans for every account, including clear stakeholder mapping of economic buyers, decision makers, and champions * Proactively lead renewal strategy well in advance of contract timelines, ensuring structured risk mitigation and forecast accuracy * Identify, qualify, and drive expansion opportunities across regions, business units, and use cases * Lead complex commercial negotiations, including pricing discussions and multi-year agreements * Build and maintain strong, multi-threaded relationships with senior stakeholders, including C-level and budget owners * Conduct structured business reviews to align on value, strategic priorities, and long-term partnership roadmap * Translate customer business objectives into clear value positioning and commercial opportunities * Segment and prioritize accounts based on growth potential and risk, managing the portfolio proactively rather than reactively * Act as the commercial lead internally, collaborating with Senior Customer Success Managers and other cross-functional stakeholders to align adoption, value realization, and growth strategy * Maintain disciplined pipeline management, CRM hygiene, and forecasting practices * Surface strategic customer insights to Product, Marketing, and Leadership to strengthen Mentimeter’s enterprise offering Must-haves for the role:  * 8+ years of experience in Enterprise SaaS sales or strategic account management * Proven track record managing complex, multi-stakeholder international accounts * Demonstrated success in driving both retention and expansion * Strong executive presence and ability to influence senior decision makers * Experience leading complex commercial negotiations and multi-year agreements * High business acumen and analytical thinking * Structured approach to account planning and portfolio management * Professional-level English * Excellent communication skills Responsibilities not included in this role: * Prospect and close brand new logos (Account Executives does that) * Roll-out and adoption of our enterprise solution with our customers is mainly done by Customer Success Managers (Although for certain accounts it may be done by you as well) * Day-to-day support (We have minimal support, and a support specialist is responsible for this) However, the Strategic Key Account Manager remains fully accountable for the overall commercial health and long-term value of each account. Resources we have to support you: * World-class lead generation from the Marketing and Product teams * Marketing and Sales team to support in analysis and tactics * A Sales Operations, Sales Enablement, Sales Engineering and Business Development departments who provides projects to continuously support the sales team * Professional toolstack (Intercom, Mixpanel, Google Analytics, Salesforce, SalesLoft, PlanHat, Looker, Hex) Please note that this position is located onsite at our Stockholm HQ, with the starting date being flexible yet ideally as soon as possible. Compensation at Mentimeter At Mentimeter, we believe in fair and transparent compensation that grows with you. The salary range for this role is SEK 70-80,0000 per month. It’s intentionally broad to reflect the different stages of growth within the role: from early development to deep expertise and meaningful impact. Where an individual is placed within the range depends on factors such as relevant experience, demonstrated skills, and alignment with the role’s requirements. We’re committed to supporting your growth. You’ll have ongoing development conversations with your manager, and your salary will evolve as you build skills and contribute to our mission. In addition to your monthly salary, we offer a comprehensive benefits package—learn more about it here: https://www.mentimeter.com/benefits/stockholm What Mentimeter can offer At Mentimeter we can offer a diverse and inclusive work environment supported by smart and driven colleagues. We believe in continuous professional development for all of our colleagues and therefore offer access to a leadership program (including external personal coach) and relevant education to ensure that we continue to be state-of-the-art when it comes to innovating and building Mentimeter. Your place will be in a growing company with lots of career opportunities, working on a beloved product used by more than 300 million people. It’s not all about work though, we also offer a very healthy view on work-life balance. All of this comes attached with a competitive compensation and benefits package, including pension contributions. Learn more about our benefits by visiting our Benefits & Perks page AI and Hiring at Mentimeter At Mentimeter, we believe AI helps us work smarter - but it never replaces the human assessment, curiosity, and personal connection that define our culture and our hiring. We use AI as a sparring partner: to bounce ideas, bring new perspectives, support structure, and make our work more efficient. But the meaning, decisions, and interactions always come from people. * AI does not screen or decide on candidates. *  There is no automated filtering, ranking, or decision-making in our recruitment process. Every application is reviewed by a person. * Hiring teams may use AI to support their work - for example, to structure notes, prepare interview questions, or organize their thinking. AI strengthens our work, but it does not define it. At Mentimeter, we’re not building an AI-driven hiring process - we’re building a people-first culture, where technology helps us listen, learn, and grow together. Culture at Mentimeter At Mentimeter we believe in giving everyone a voice - regardless of who you are. So we build a platform that does just that. Our platform is not only our product but also our organization. A platform where people feel safe, where differences are embraced, a place where you can have fun. We strongly encourage applicants who are people of color, LGBTQ+, women, people with disabilities, and/or formerly incarcerated people, and a college degree is not strictly required. In order to give everyone a voice, we need to be as diverse as our users. Learn more about our culture by visiting our Culture page. Review our Privacy Policy for more information.