
Snowflake · CA-Menlo Park
At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by...
At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every
function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate
curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for
low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test
emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a
function, but to help redefine the future of how work gets done.
THIS POSITION REQUIRES A HYBRID WORK SCHEDULE WITH 3 DAYS PER WEEK ATTENDANCE AT OUR MENLO PARK OFFICE.
At Snowflake, we are powering the era of the agentic enterprise. Snowflake delivers the AI Data Cloud — a global network where
thousands of organizations mobilize data with near-unlimited scale, concurrency, and performance. Inside the AI Data Cloud,
organizations unite their siloed data, easily discover and securely share governed data, and execute diverse analytic workloads.
Wherever data or users live, Snowflake delivers a single and seamless experience across multiple public clouds. Snowflake’s
platform is the engine that powers and provides access to the AI Data Cloud, creating a platform for Data Engineering, Analytics,
AI and Apps and Collaboration. Join Snowflake customers, partners, and data providers already taking their businesses to new
frontiers in the AI Data Cloud. snowflake.com
We are looking for an experienced
to join our Brand Design team. In this role, you will lead our creative producers and traffic manager while serving as “mission
control” for all workstreams flowing into the department. As a champion for the design team, you will review and prioritize
requests, manage timelines, allocate resources, oversee agency onboarding and management, and streamline communications across
cross-functional teams and external partners.
You are a natural problem solver who thrives on building workflow efficiency and process documentation. You excel at tackling
ambitious projects in a fast-paced, collaborative, and deadline-driven environment. You are deeply organized, detail-oriented, and
comfortable juggling competing priorities.
This role reports to the Senior Director of Brand Design, which sits within the larger Brand Marketing function which also
includes Brand Content, Brand Video, Brand Management, Customer Marketing, and Web Experience.
marketing planning cycles and champion cross-functional project prioritization.
in driving projects to the schedule; publish guidelines and “How to Engage” documentation to the broader marketing organization
to manage expectations.
and clear timelines across multiple workstreams.
files (both internal and external agency files).
net-new plugins, AI tools, and subscriptions to continuously optimize team capabilities.
within our toolstack, from intake to delivery and everything in between.
align feedback, and secure project inputs.
smoothly.
resourcing.
budgets, and project timelines to ensure high-quality delivery.
developing workflows, automations, and templates that drive repeatable efficiency at scale.
environment.
tools like Wrike.
experiences at scale.
digital delivery.
build consensus.
deadlines and pressure.
fast-paced environment
understanding of how brand and creative production operates
The Snowflake Brand Marketing team is a dynamic group of creators and makers shaping the future of the Snowflake brand. We’re
scaling fast to accelerate our growth and are looking for people who share our values, challenge conventional thinking, and push
the boundaries of innovation. If you want to play a defining role in building a global, iconic brand while growing your career, we
want to hear from you.
Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data.
Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's
duty to keep customer information secure and confidential.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who
share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and
Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits
information: careers.snowflake.com
At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done. WHO WE ARE At Snowflake, we are powering the era of the agentic enterprise. Snowflake delivers the AI Data Cloud — a global network where thousands of organizations mobilize data with near-unlimited scale, concurrency, and performance. Inside the AI Data Cloud, organizations unite their siloed data, easily discover and securely share governed data, and execute diverse analytic workloads. Wherever data or users live, Snowflake delivers a single and seamless experience across multiple public clouds. Snowflake’s platform is the engine that powers and provides access to the AI Data Cloud, creating a platform for Data Engineering, Analytics, AI and Apps and Collaboration. Join Snowflake customers, partners, and data providers already taking their businesses to new frontiers in the AI Data Cloud. snowflake.com WHO YOU ARE We’re growing fast and looking for a Director of Brand Strategy and AI Innovation is the ultimate custodian and strategic architect of our brand’s identity, market positioning, and global footprint. Operating at the intersection of cultural storytelling and technological innovation, this role is responsible for defining the long-term brand approach and executing high-impact, integrated brand campaigns that drive measurable growth and awareness while caring for the operational needs of our department. In addition to traditional brand leadership, this role leads global brand education initiatives and pioneers our brand's evolution in the age of artificial intelligence. By managing a specialized AI Brand Architect, the Director will ensure our brand voice, guidelines, and visual identity are programmatically scaled, trained, and protected across all generative AI applications and automated workflows. We operate in a rapid-scale environment where the landscape changes daily. You will anticipate market shifts, redefine how we connect with our audience, and pioneer new creative frontiers ensuring that as we scale, our brand remains authentic, culturally relevant, and distinctively ours. This role reports to the VP of Brand Marketing and is part of the larger function that includes, Brand Design, Brand Content, Brand Video, Brand Voice, Customer Marketing, and Web Marketing. WHAT YOU’LL DO CORE BRAND STRATEGY & POSITIONING * Brand Roadmap: Develop and execute the multi-year strategy to increase brand equity, awareness, and market share across diverse segments. * Market Differentiation: Analyze market dynamics, competitor positioning, and consumer insights to help build a distinctive, defensible brand narrative that enhances product value propositions and accelerates market adoption. * Architecture and Guidelines: Modernize and govern the brand architecture, messaging frameworks, and visual identity guidelines, ensuring they remain highly relevant yet consistent worldwide. END-TO-END BRAND CAMPAIGNS * Campaign Architecture: Partner with cross-functional teams on the development, and launch of integrated campaigns across channels. * Creative Excellence: Partner with the internal creative team and external creative, and media partners to deliver breakthrough storytelling. * Measurement: Establish campaign KPIs (attribution, sentiment shifts, customer acquisition, and retention) to prove business impact. AI GOVERNANCE AND TECHNICAL BRAND ENGINEERING * Manage the AI Brand Architect: Direct technical talent tasked with building, fine-tuning, creating skills and deploying AI models and agents. * Drive AI Capability Development: Spearhead the creation of domain-specific AI solutions and autonomous workflows that eliminate operational bottlenecks, optimize team efficiencies, and exponentially scale departmental output. * Brand Guardrails: Translate brand guidelines into programmatic rules, training AI models to produce content that is automatically aligned with the brand's exact tone, style, and ethics. GLOBAL BRAND EDUCATION, ADVOCACY AND OPERATIONS * Manage the Brand Operations Manager: Direct dedicated operational talent responsible for scaling brand education globally, overseeing our Snowstore retail operations, and optimizing the end-to-end Brand Marketing budget and procurement processes. * Internal Literacy: Institutionalize a deep understanding of the brand’s core ethos, strategy, and positioning across the business, regional offices, and partner agencies. * AI Literacy Training: Design upskilling programs for the broader marketing team on how to effectively prompt and co-create using internal, brand-certified AI tools. WHAT YOU’LL BRING * 15+ years of marketing experience, with a minimum of 5 years leading brand strategy, market positioning, and large-scale, multi-channel brand campaigns. * Strong conceptual understanding of Generative AI, machine learning, and prompt engineering necessary to direct a technical AI Brand Architect. * Champion AI tool adoption, building hands-on proficiency, developing workflows, automations, and templates that drive repeatable efficiency at scale. * Strong work ethic with a high degree of technical acumen, creativity, and the ability to juggle multiple inputs from stakeholders against tight timelines. * Exceptional communication skills with the ability to pitch ideas, build relationships across the business, and both influence and listen to find common ground. * A proven track record of advocating for across teams, developing talent, and a willingness to roll up your sleeves to dive into the work. PREFERRED SKILLS AND EDUCATION * Education: Bachelor’s degree in Marketing, Business, or a related field; MBA preferred. * Software Proficiency: Highly proficient in Google Workspace apps (Slides, Docs, Sheets) and Microsoft Office Suite (Word, Excel, PowerPoint). * Creative Tools: Familiarity with Adobe Creative Cloud and Figma. Experience with Wrike and Canva is a major plus. LET’S DO THIS! The Snowflake Brand Marketing team is a tight-knit, and dynamic group of creators and makers responsible for shaping the future of the Snowflake brand. We’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge conventional thinking, and drive innovation forward while building a future for themselves and Snowflake. If you want to play a part in creating this global iconic brand, we want to hear from you! Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential. Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake. How do you want to make your impact? For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done. THIS POSITION REQUIRES A HYBRID WORK SCHEDULE WITH REGULAR IN-PERSON ATTENDANCE AT OUR MENLO PARK OFFICE. WHO WE ARE At Snowflake, we are powering the era of the agentic enterprise. Snowflake delivers the AI Data Cloud — a global network where thousands of organizations mobilize data with near-unlimited scale, concurrency, and performance. Inside the AI Data Cloud, organizations unite their siloed data, easily discover and securely share governed data, and execute diverse analytic workloads. Wherever data or users live, Snowflake delivers a single and seamless experience across multiple public clouds. Snowflake’s platform is the engine that powers and provides access to the AI Data Cloud, creating a platform for Data Engineering, Analytics, AI and Apps and Collaboration. Join Snowflake customers, partners, and data providers already taking their businesses to new frontiers in the AI Data Cloud. snowflake.com WHO YOU ARE We’re growing fast and looking for a Principal Creative—a world-class conceptual thinker capable of generating big, moment-making ideas. In this role, you will drive the overarching creative strategy, copy development, scripts, and voice for the Snowflake brand. You will work alongside our talented brand content writers who establish our deep-dive storytelling foundation and our design team who own the visual expression to elevate our collective output with high-concept creative direction. You are plugged into the macro tech landscape and industry trends, constantly hunting for opportunities to insert Snowflake into real-time tech conversations, timely news cycles, and cultural moments that expand our brand’s reach. You like words, but more importantly, you love the big ideas behind them—the concepts that power scripts, defining headlines, and creative briefs. As a visionary writer and a maker at your core, you use words as a strategic tool to solve complex business problems and convey bold ideas with absolute certainty and purpose. This role reports to the VP of Brand Marketing and is part of the larger Brand Marketing function that includes Brand Design, Brand Content, Brand Video, Brand Management, Customer Marketing, and Web Marketing. WHAT YOU’LL DO * CREATIVE WRITING AND SCRIPTING: FUNCTION AS THE LEAD CREATIVE WRITER AND STORYTELLER RESPONSIBLE FOR SCRIPT WRITING, HEADLINES, AND FOUNDATIONAL BRAND COPY. 1. Voice Activation: Translate Snowflake’s voice into compelling creative across campaigns, events, and experiences. Partner with Brand Design to unify visual and verbal identities, bringing the brand’s bold, straight-talking character to life in every medium. 2. OLYMPIC AND TENTPOLE ACTIVATION: DRIVE THE CONCEPTUAL DEVELOPMENT FOR SNOWFLAKE’S OLYMPIC CONTENT, ENGINEERING HIGH-IMPACT, BIG-IDEA CAMPAIGNS TAILORED FOR SEAMLESS EXECUTION ACROSS DIVERSE MEDIA CHANNELS. 1. CAMPAIGN AND ASSET CREATION: WORK WITH THE INTERNAL TEAM AND AGENCY PARTNERS TO BUILD BRAND CAMPAIGNS AND VIDEO ASSETS THAT ENGAGE AND EDUCATE CUSTOMERS AND PROSPECTS ON THE BENEFITS OF SNOWFLAKE. 1. CREATIVE NAMING AND NOMENCLATURE: SERVE AS THE LEAD CREATIVE PARTNER FOR COMPANY-WIDE NAMING EXERCISES—DEVELOPING DISTINCT, STRATEGIC NOMENCLATURE FOR EVERYTHING FROM NEW PRODUCTS TO FLAGSHIP EVENTS AND GLOBAL MARKETING PROGRAMS. 1. EVENT EXPERIENCES AND DIGITAL PRESENCE: DEVELOP SERIES CONTENT AND PARTNER WITH DESIGNERS, AND MOTION GRAPHICS ARTISTS TO CONCEPT AND DELIVER VIDEO OPENS FOR FLAGSHIP SNOWFLAKE EVENT EXPERIENCES. PARTNER WITH BRAND CONTENT, WEB MARKETING, AND BRAND DESIGN TEAMS TO OPTIMIZE VIDEO AND MOTION ASSETS ON SNOWFLAKE.COM. 1. STRATEGY AND PERFORMANCE: ESTABLISH CLEAR BUSINESS AND MARKETING OBJECTIVES FOR CAMPAIGN AND VIDEO AND CONTENT. ASSESS PERFORMANCE METRICS AND APPLY INSIGHTS TO STRATEGY AND PLANNING TO CONSTANTLY IMPROVE ENGAGEMENT. * Creative Mentorship and Growth: Manage, mentor, and elevate junior creatives by fostering their professional development. WHAT YOU’LL BRING * 15+ years of marketing experience, with a proven history in tech and advertising, seamlessly blending agency-side creative execution with corporate-side strategic leadership. * Demonstrated mastery of script writing, copywriting, and leading cross-functional brand efforts. * Proven ability to write and produce creative, high-accuracy content in a fast-paced, startup, agency, or hyper-growth environment. * A results-oriented self-starter mindset balanced with humility, responsiveness, and consensus-building skills. * Strong work ethic with a high degree of technical acumen, creativity, and the ability to juggle multiple inputs from stakeholders against tight timelines. * Exceptional communication skills with the ability to pitch ideas, build relationships across the business, and both influence and listen to find common ground. * A proven track record of advocating for creative teams, developing talent, and a willingness to roll up your sleeves to dive into the work. PREFERRED SKILLS AND EDUCATION * Education: Bachelor’s degree in Marketing Communications, Creative Writing, Film Production, Graphic Design, or a similar discipline. * Software Proficiency: Highly proficient in Google Workspace apps (Slides, Docs, Sheets) and Microsoft Office Suite (Word, Excel, PowerPoint). * Creative Tools: Familiarity with Adobe Creative Cloud and Figma. Experience with Wrike and Canva is a major plus. * AI Adoption and Evangelism: Champion AI tool adoption, building hands-on proficiency, developing workflows, automations, and templates that drive repeatable efficiency at scale. LET’S DO THIS! The Snowflake Brand Marketing team is a dynamic group of creators and makers shaping the future of the Snowflake brand. We’re scaling fast to accelerate our growth and are looking for people who share our values, challenge conventional thinking, and push the boundaries of innovation. If you want to play a defining role in building a global, iconic brand while growing your career, we want to hear from you. Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential. Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake. How do you want to make your impact? For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done. Snowflake delivers the AI Data Cloud, a global network where thousands of organizations mobilize data with near-unlimited scale, concurrency, and performance. Inside the AI Data Cloud, organizations unite their siloed data, easily discover and securely share governed data, and execute diverse analytic workloads. Wherever data or users live, Snowflake delivers a single and seamless experience across multiple public clouds. Snowflake’s platform is the engine that powers and provides access to the AI Data Cloud, creating a solution for data warehousing, data lakes, data engineering, data science, data application development, and data sharing. Join Snowflake customers, partners, and data providers already taking their businesses to new frontiers in the AI Data Cloud. snowflake.com Snowflake is experiencing exponential growth, and we are expanding our Alliances team to help us scale. We are looking for a strategic leader to scale our most critical Enterprise Technology partnerships. As Sr. Partner Development Manager, Enterprise Technologies you will own the 360-degree relationship for high-value technology partners. The primary focus of the role is supporting our joint customers and sales teams with effective joint go-to-market and resell/co-sell success. Reporting to Snowflake’s Enterprise Technology Partner leader, you will have a unique opportunity to work for the AI Data Cloud and lead one of Snowflake’s most important strategic partnerships. KEY RESPONSIBILITIES: * Drive the global end-to-end strategy across co-sell, resell, marketing, and product integration pillars. * Partner with Snowflake's global sales teams across the Americas, EMEA, and APJ to hit annual sales targets and by developing sales plays to improve field collaboration. * Collaborate with technical experts to develop joint solutions and create high-impact enablement materials that highlight differentiators for both Snowflake and partner teams * Lead Quarterly Business Reviews (QBRs) with senior executives and partner with marketing teams to create compelling programs that highlight the value of joint solutions. * Foster deep relationships across Product, Legal, and Professional Services to ensure a seamless experience. Act as the voice of the partner by sharing insights to drive continuous platform improvement. * Coordinate co-marketing initiatives (events, webinars, content) and utilize Snowflake systems to track key metrics, including joint pipeline and deal registration. MINIMUM QUALIFICATIONS: * Over 12 years of relevant work experience, including a minimum of 8 years in sales and alliances and at least 3 years at a director level or higher. * A minimum of 2 years of experience leading an ISV partnership that generated more than $10M in annual co-sell/resell revenue. * A proven history of success leading alliance partnerships and identifying mutual business interests, with a background in software and SaaS. * A highly analytical, data-driven, and strategic mindset, with the capability for creative problem-solving and pragmatic execution. * Strong verbal, executive presentation, and communication skills to effectively articulate the partnership's strategy and impact, with a history of success working with cross-functional teams. * A proven track record as a self-starter with a high degree of initiative and the ability to learn quickly. Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential. Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake. How do you want to make your impact? For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com