Director, Product Marketing

ESW

THE OPPORTUNITY ESW powers international ecommerce for some of the world’s most recognizable brands, helping them sell globally with confidence across checkout, compliance, payments, logistics, and customer experience. As our capabilities continue to grow, so does the opportunity to shape how the world understands and buys what we do.  We are looking for a growth minded Senior Product Marketing Manager to turn that complexity into clarity. You will define how our portfolio is packaged and launched, create solution stories that resonate with enterprise buyers, and lead a multi-product go-to-market strategy that drives real commercial results.  This is a rare opportunity to sit at a pivotal point in our growth and play a central role across product, revenue, and brand, with a visible impact on how ESW goes to market. If you enjoy bringing structure to complexity, telling clear stories about sophisticated technology, and seeing your work drive growth, this role offers that platform. WHAT YOU'LL OWN  * Portfolio strategy & packaging: Own ESW’s portfolio structure and packaging, defining how products ladder into clear solution-led stories aligned to enterprise buyer needs and growth strategy. * Product launches & GTM: Lead complex, multi-product launches and orchestrate GTM execution across Product, Growth, and Brand teams, ensuring launches are supported by complete GTM kits and enablement assets. * Positioning & market narrative: Define and evolve ESW’s positioning and messaging across ICPs, industries, and use cases, translating complex ecommerce, logistics, and technology capabilities into clear, enterprise-ready narratives. * Content development: Own the development of core product marketing content, including messaging frameworks, sales decks, solution narratives, and enablement assets that support solution-led selling. * Revenue enablement: Partner with Sales on large, complex deals where positioning and narrative influence outcomes, and lead enablement focused on portfolio storytelling and objection handling to improve win rate and deal quality. * Commercial outcomes: Ensure portfolio packaging and GTM execution support measurable commercial outcomes, including win rate, deal quality, and pipeline growth. * Product roadmap alignment: Partner with Product leadership to influence and align the product roadmap with portfolio strategy and positioning priorities. * AI and tooling: Apply AI and modern tooling to accelerate product marketing workflows, including content development, insight generation, and GTM execution. * PMM strategy & team contribution: Partner with the Director of Product Marketing on priorities and sequencing across the roadmap and contribute to Product Marketing ways of working and best practice WHAT WE'RE LOOKING FOR * Strong product marketing experience, ideally within enterprise SaaS, ecommerce, or technology environments * Proven ability to lead product launches, develop positioning, and support solution-based go-to-market strategies * Experience structuring and packaging complex product portfolios into clear, compelling narratives * Strength in storytelling, with the ability to simplify complexity and communicate value to enterprise buyers * A balance of strategic thinking and hands-on execution * Confidence working cross-functionally with Product, Sales, Growth, and Brand teams * Experience supporting enterprise sales cycles and influencing deal outcomes through positioning and messaging * Comfort presenting strategy, positioning, and GTM plans to senior stakeholders * Analytical mindset, with a focus on commercial outcomes and measurable impact * Curiosity and adaptability, with an interest in leveraging AI and new tools to evolve how product marketing operates ABOUT ESW Our purpose is simple: to create moments that matter between people and the brands they cherish. We enable brands to expand their global reach, facilitating simple and seamless ecommerce experiences for consumers worldwide. Through our integration solutions, we deliver a complete international checkout experience, including local duties, taxes, fulfilment, delivery management, and global returns and payment processing capabilities. Guided by our values - Own It, Champion Simplicity, Win as One, and Debate then Commit - we strive to foster innovation, accountability, and teamwork, creating solutions that inspire trust and drive impactful results. WHY JOIN US * Competitive salary and benefits: Your financial well being is important to us. Join ESW and experience the satisfaction of being rewarded for your hard work, dedication and commitment. * Professional and personal development: Find your spark and leave your mark. We will ensure your talent is nurtured and cultivated for growth and success throughout your career with ESW. * Hybrid Working: Our Hybrid Working Model empowers you to embrace the flexibility of hybrid working and enjoy the best of office and remote work. * Diversity, Belonging & Inclusion: When we win, we win together. You'll be part of a culture that values every individual for who they are, fostering an environment where uniqueness is encouraged.   ESW is an equal opportunity employer, and we’re proud of our ongoing efforts to foster diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at ESW are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law.   If you require any reasonable accommodations or adjustments throughout the hiring process, please let us know. We are dedicated to ensuring equal access and opportunity for all candidates.   #LI-hybrid #LI-LK1

Calendly

WHAT’S IN IT FOR YOU?  Ready to make a serious impact? Millions of people already rely on Calendly, and we’re still in the midst of exciting product growth — it’s a fantastic time to join us. Everything you’ll work on here will accelerate your career to the next level. If you want to learn, grow, and do the best work of your life alongside the best people you’ve ever worked with, then we hope you’ll consider allowing Calendly to be a part of your professional journey. A DAY IN THE LIFE OF A SENIOR DIRECTOR, GROWTH MARKETING AT CALENDLY WHAT'S SO GREAT ABOUT WORKING ON CALENDLY'S GROWTH MARKETING TEAM? Growth marketing is a key strategic bet for Calendly. We have a highly viral product by nature and therefore a funnel that has huge potential if optimized and leveraged correctly. At the same time we are sprinting to launching multiple new products this year. The Growth marketing team is key to both optimizing our scheduling funnel while building new funnels for our new products. We move fast, think boldly, and are deeply committed to telling stories that matter — and we're looking for a leader to help us do it at scale. WHY DO WE NEED YOU? We are seeking an experienced and strategic Senior Director of Growth Marketing to lead our customer acquisition, retention, and revenue growth initiatives across digital and lifecycle channels. This leader will be responsible for building and scaling data-driven marketing strategies that accelerate growth, optimize funnel performance, and maximize customer lifetime value. They will own web, lifecycle marketing and upper funnel acquisition. The ideal candidate combines strategic vision, analytical rigor, and team leadership, with a proven track record of driving measurable business results in high-growth environments. This role will partner cross-functionally with Product, Sales, Brand, Analytics, and Finance teams to deliver integrated growth programs aligned with company goals. ON A TYPICAL DAY, YOU WILL FOCUS ON: GROWTH STRATEGY & LEADERSHIP * Partner closely with the Growth Product leader to jointly define and drive unified company wide growth strategy, aligning product led and marketing led initiatives across the full customer lifecycle. * Develop and execute the company’s comprehensive growth marketing strategy across acquisition, activation, retention, and re-engagement. * Own growth KPIs including customer acquisition cost (CAC), conversion rates, customer lifetime value (LTV), retention, and revenue contribution. * Identify and prioritize new growth opportunities through testing, experimentation, and channel expansion. * Lead annual and quarterly growth planning, forecasting, and budget allocation. LIFECYCLE & RETENTION MARKETING * Build lifecycle marketing strategies that improve onboarding, engagement, retention, and customer advocacy. * Partner with CRM and product teams to develop personalized customer journeys across email, SMS, in-app, and push channels. * Improve customer lifetime value through segmentation, automation, and upsell/cross-sell initiatives. WEB * Own the website end to end * Define goals and a roadmap to achieve them * Partner with product marketing to ensure we tell compelling stories about our products that drive adoption * Experiment to improve conversion rates * Ensure the website is a highly optimized revenue driver but also an incredible experience as the front door to our brand DEMAND GENERATION & ACQUISITION * Oversee paid acquisition channels including paid search, paid social, affiliate, display, SEO, and partnerships. * Optimize multi-channel campaigns to improve lead generation, customer acquisition, and ROI. * Drive full-funnel demand generation strategies that align with sales and revenue targets. * Evaluate and scale emerging acquisition channels. ANALYTICS & EXPERIMENTATION * Establish a culture of experimentation through A/B testing and performance optimization. * Analyze funnel performance, attribution, and cohort behavior to identify growth opportunities. * Build dashboards and reporting frameworks to track campaign effectiveness and business impact. * Leverage data insights to inform strategic decisions and improve marketing efficiency. TEAM LEADERSHIP & CROSS-FUNCTIONAL COLLABORATION * Build, mentor, and lead a high-performing growth marketing team. * Collaborate closely with Product, Brand, Analytics, Finance, and Sales to align growth initiatives with business objectives. * Foster a performance-driven culture focused on accountability, innovation, and continuous improvement. * Manage external agencies, vendors, and marketing technology partners. WHAT DO WE NEED FROM YOU? BASIC QUALIFICATIONS: * 10+ years of progressive experience in growth marketing, demand generation, or performance marketing. * 5+ years of leadership experience managing high-performing marketing teams. * Proven success scaling customer acquisition and retention programs in fast-paced, high-growth environments. * Deep expertise in paid media, lifecycle marketing, funnel optimization, and attribution. * Strong analytical skills with experience using tools such as Google Analytics, Tableau, HubSpot, Marketo, or similar platforms. * Experience managing significant marketing budgets and delivering measurable ROI. * Excellent leadership, communication, and stakeholder management skills. PREFERRED QUALIFICATIONS: * Strategic thinker with strong execution capabilities. * Highly data-driven with a bias toward action and experimentation. * Collaborative leader who thrives in cross-functional environments. * Adaptable and comfortable navigating ambiguity in evolving business environments. * Have an analytical and experimental mindset * Understand customer journeys and how to design experiences that resonate with customers to take action Tier 1 Salary Hiring Range $252,413—$315,516 USD Tier 2 Salary Hiring Range $231,378—$289,223 USD Tier 3 Salary Hiring Range $210,344—$262,930 USD The ranges listed above are the expected annual base salary for this role, subject to change. Calendly takes a number of factors into consideration when determining an employee’s starting salary, including relevant experience, relevant skills sets, interview performance, location/metropolitan area, and internal pay equity. Base salary is just one component of Calendly’s total rewards package. All full-time (30 hours/week) employees are also eligible for our Top Performer Bonus program (or Sales incentive), equity awards, and competitive benefits. Calendly uses the zip code of an employee’s remote work location, or the onsite building location if hybrid, to determine which metropolitan pay range we use. Current geographic zones are as follows: * Tier 1: San Francisco, CA, San Jose, CA, New York City, NY * Tier 2: Chicago, IL, Austin, TX, Denver, CO, Boston, MA, Washington D.C., Philadelphia, PA, Portland, OR, Seattle, WA, Miami, FL, and all other cities in CA. * Tier 3: All other locations not in Tier 1 or Tier 2 If you are an individual with a disability and would like to request a reasonable accommodation as part of the application or recruiting process, please let your Recruiter know when first connecting with them. Calendly is registered as an employer in many, but not all, states. If you are located in Alaska, Delaware, Hawaii, Idaho, Iowa, Montana, Nebraska, North Dakota, Rhode Island, South Dakota, and West Virginia, you will not be eligible for employment. Note that all individual roles will specify location eligibility. All candidates can find our Candidate Privacy Statement here Candidates residing in California may visit our Notice at Collection for California Candidates here: Notice at Collection This role may require occasional travel for company events, team collaboration, or offsites.

Zscaler

About Zscaler Zscaler accelerates digital transformation to ensure our customers can be more agile, efficient, resilient, and secure. As an AI-forward enterprise, we are constantly pushing the envelope, leveraging the world’s largest security data lake to power our cloud-native Zero Trust Exchange platform. This innovation protects our customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Here, impact in your role matters more than title and trust is built on results. We say, impact over activity. We seek innovators who actively use AI to amplify their impact and who thrive in an environment where we leverage intelligent systems to stay ahead of evolving threats. We believe in transparency and value constructive, honest debate—we’re focused on getting to the best ideas, faster. We build high-performing teams that can make an impact quickly and with high quality. To do this, we are building a culture of execution centered on customer obsession, collaboration, ownership, and accountability. We value high-impact, high-accountability with a sense of urgency where you’re enabled to do your best work and embrace your potential. If you’re driven by purpose, thrive on solving complex challenges, and want to be part of the team that’s helping to secure the AI age, we invite you to bring your talents to Zscaler and help shape the future of cybersecurity. Role We are looking for a Director, Product Management, Customer Security Outcomes to join our team. This is a fully remote U.S. role, reporting to the Sr. Director of Product Management in the Product Management department. This critical leadership role owns the product vision and strategy for Zscaler Security Operations, delivering clear, scalable, and measurable services that are highly differentiated and indispensable to our customers. You will sit at the intersection of our customers, security operations experts, and technology, ensuring Zscaler sets the industry standard for security service delivery. What you’ll do (Role Expectations) * Define and document an aligned vision and strategy for the future of threat detection, risk/exposure, and cyber operations services based on market and customer feedback * Set customer-driven, world-class security operations outcomes and measures across managed investigation, managed response, threat hunting, and advisory services * Partner with Customer Security Operations and Product teams to implement features that deliver industry-leading security outcomes and ensure operational alignment * Represent Zscaler as a customer-facing visionary thought leader, participating in executive customer advisory boards and managing critical incidents and escalations * Collaborate with Product Marketing to establish Zscaler as the industry leader in security operations by setting the standard for understanding and achieving great security outcomes Who You Are (Success Profile) * You thrive in ambiguity. You're comfortable building the path as you walk it. You thrive in a dynamic environment, seeing ambiguity not as a hindrance, but as the raw material to build something meaningful. * You act like an owner. Your passion for the mission fuels your bias for action. You operate with integrity because you genuinely care about the outcome. True ownership involves leveraging dynamic range: the ability to navigate seamlessly between high-level strategy and hands-on execution. * You are a problem-solver. You love running towards the challenges because you are laser-focused on finding the solution, knowing that solving the hard problems delivers the biggest impact. * You are a high-trust collaborator. You are ambitious for the team, not just yourself. You embrace our challenge culture by giving and receiving ongoing feedback—knowing that candor delivered with clarity and respect is the truest form of teamwork and the fastest way to earn trust. * You are a learner. You have a true growth mindset and are obsessed with your own development, actively seeking feedback to become a better partner and a stronger teammate. You love what you do and you do it with purpose. What We’re Looking for (Minimum Qualifications) * Foundational understanding of AI/ML technologies and experience leveraging, securing, or positioning AI-driven solutions to optimize outcomes within your functional domain * 8+ years of experience in detection and response with a background in delivering tech-led managed services at scale * Proven operational experience running a Security Operations Center (SOC) with deep credibility among industry SOC leaders * In-depth understanding of the security market, vendor landscape, automation, and threat detection and response technologies * Demonstrated ability to distill complex situations into data-driven plans coupled with strong B2B experience within a growth-stage business and exceptional customer-facing skills What Will Make You Stand Out (Preferred Qualifications) * Experience designing strategic product roadmaps that leverage generative AI to automate incident summarization workflows and accelerate customer security outcomes * Tech-forward expertise embracing automation, AI, and modern methodologies such as agentic workflows and MCP * Strong background viewing services through a product lens to effectively influence core product management and engineering teams #LI-Remote #LI-JG1 Zscaler’s salary ranges are benchmarked and are determined by role and level. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations and could be higher or lower based on a multitude of factors, including job-related skills, experience, and relevant education or training. The base salary range listed for this full-time position excludes commission/ bonus/ equity (if applicable) + benefits. Base Pay Range $199,500—$285,000 USD At Zscaler, we are committed to building a team that reflects the communities we serve and the customers we work with. We foster an inclusive environment that values all backgrounds and perspectives, emphasizing collaboration and belonging. Join us in our mission to make doing business seamless and secure. Our Benefits program is one of the most important ways we support our employees. Zscaler proudly offers comprehensive and inclusive benefits to meet the diverse needs of our employees and their families throughout their life stages, including: * Various health plans * Time off plans for vacation and sick time * Parental leave options * Retirement options * Education reimbursement * In-office perks, and more! Learn more about Zscaler's hybrid working model and benefits here. By applying for this role, you adhere to applicable laws, regulations, and Zscaler policies, including those related to security and privacy standards and guidelines. Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status, or any other characteristic protected by federal, state, or local laws. See more information by clicking on the Know Your Rights: Workplace Discrimination is Illegal link. Pay Transparency Zscaler complies with all applicable federal, state, and local pay transparency rules. Zscaler is committed to providing reasonable support (called accommodations or adjustments) in our recruiting processes for candidates who are differently abled, have long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.