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A job description is not a job ad. I cannot stress this enough. There is nothing more tiresome than to see an ad like this: Requirements: * At least 5 years ...
A job description is not a job ad. I cannot stress this enough. There is nothing more tiresome than to see an ad like this:
Does this make you want to jump up, tell your boss you're leaving and go work for this company instead? I don't think so. This
hardly evokes an emotion, much less the feeling of wanting to uproot so much of your being and quit your job.
You have to remember that in the end of the day, that's what you want people to do. The people you want to apply are probably
being treated really well at their current job so that they won't quit. So, you have to work extra hard to attract them!
Ask questions instead of demanding
Nobody wants to read a list of your demands. If you get a lot of unqualified candidates applying, make sure you use questions to
filter them! For example, by asking how many years of experience they have, you will be able to filter the applications, and thus
save yourself from reading a lot of unqualified applications.
Focus on what you're offering
Since you've just eliminated the need to list your demands, you have a lot of space to write about your company and what you can
offer the candidate. Imagine it being a personal ad. You have to really sell the idea of working with you. Write about everything
from your lunches together, your flexible hours, free coffee in the break room, etc. When you add these things together, the
person reading the ad is going to imagine herself being there with you.
Market your company
Don't forget – job seekers are not the only ones reading your ads. Your rivals, customers and partners are probably reading them
as well. Job ads are a really good place to see how a company is doing and how generous they can be. When you're writing the ad,
make sure to imagine your biggest rival reading the ad. You're going to want to make them jealous, right?
Make sure you're not making stuff up!
So now you understand the concept of making your company sound like a great place to work. However, you have to be honest. Nothing
is worse than a candidate that is disappointed right from the start of an interview. Don't say that you offer something that you
don't.
Be honest – but be sure to mention everything that makes your workplace a great place to work.
Be concise
Don't write too much. To be brutally honest, nobody wants to read about your company for more than two minutes, so make sure that
your job ad isn't too long.
A job description is not a job ad. I cannot stress this enough. There is nothing more tiresome than to see an ad like this: Requirements: * At least 5 years experience * Ability to make swift decisions, work through stressful situations and solve problems quickly * Deep knowledge of your area * Creativity * Ambition * etc. Does this make you want to jump up, tell your boss you're leaving and go work for this company instead? I don't think so. This hardly evokes an emotion, much less the feeling of wanting to uproot so much of your being and quit your job. You have to remember that in the end of the day, that's what you want people to do. The people you want to apply are probably being treated really well at their current job so that they won't quit. So, you have to work extra hard to attract them! Ask questions instead of demanding Nobody wants to read a list of your demands. If you get a lot of unqualified candidates applying, make sure you use questions to filter them! For example, by asking how many years of experience they have, you will be able to filter the applications, and thus save yourself from reading a lot of unqualified applications. Focus on what you're offering Since you've just eliminated the need to list your demands, you have a lot of space to write about your company and what you can offer the candidate. Imagine it being a personal ad. You have to really sell the idea of working with you. Write about everything from your lunches together, your flexible hours, free coffee in the break room, etc. When you add these things together, the person reading the ad is going to imagine herself being there with you. Market your company Don't forget – job seekers are not the only ones reading your ads. Your rivals, customers and partners are probably reading them as well. Job ads are a really good place to see how a company is doing and how generous they can be. When you're writing the ad, make sure to imagine your biggest rival reading the ad. You're going to want to make them jealous, right? Make sure you're not making stuff up! So now you understand the concept of making your company sound like a great place to work. However, you have to be honest. Nothing is worse than a candidate that is disappointed right from the start of an interview. Don't say that you offer something that you don't. Be honest – but be sure to mention everything that makes your workplace a great place to work. Be concise Don't write too much. To be brutally honest, nobody wants to read about your company for more than two minutes, so make sure that your job ad isn't too long.
At Too Good To Go, we have an ambitious goal: to inspire and empower everyone to fight food waste together. 40% of all food produced in the world is wasted. And that has a huge impact on the health of our planet, with 10% of greenhouse gas emissions coming from food waste. We’re more than an app: we are a certified B Corporation with a mission to empower everyone to take action against food waste, so alongside our marketplace app, we create educational tools, explore new business solutions - such as our Retail Technologies offering, and influence legislation to help reduce food waste. We’re growing fast: Our community of 114 million registered users and 261,000 active partners across 20 countries, have together already prevented 517+ million meals from going to waste - avoiding over 1.397.000 tonnes of CO2e! Your mission With our current scale and impact on the problem of food waste, it is vitally important that we continue to create a product that consumers love and a product that brings strong and ever-increasing value to our partners. As a Senior Product Manager in our consumer product org, you will be at the heart of that. You will join a Product Organisation working closely with the product managers, data/insight analysts and product/UX designers responsible for driving product development on the complete Too Good To Go product portfolio. Responsibilities As a Senior Product Manager, you will own a meaningful product area within the Too Good To Go consumer experience and help shape products that deliver value for users, partners, and the business. We believe a strong fit for this role will require: (a) exceptional stakeholder management skills and a proven track record of rallying a broad range of stakeholders around a significant product or feature launch, (b) clarity of thought and the ability to simplify complex multifaceted challenges into a clear product direction, and (c) ability, interest and a proven track record of delivering zero-to-one products that require first-principle problem-solving in a customer-obsessed and inventive way. You will be responsible for: * Identifying and prioritising high-impact product opportunities that improve the Too Good To Go consumer experience and help us scale our marketplace. * Defining clear product strategies, roadmaps, success metrics, and OKRs for your product area, balancing long-term direction with pragmatic short-term delivery. * Leading product discovery to deeply understand user needs, partner needs, business opportunities, and operational constraints. * Turning complex, ambiguous problems into clear product direction, crisp requirements, and well-structured decisions for your team and stakeholders. * Working closely with design, engineering, analytics, research, marketing, operations, customer care, and local market teams to take ideas from insight to launch and iteration. * Using data, customer research, market insight, experimentation, and stakeholder input to make product decisions and identify new opportunities. * Communicating product progress, performance, trade-offs, and recommendations clearly to senior leaders and cross-functional stakeholders. * Building strong alignment around product priorities, especially where decisions require balancing customer experience, marketplace dynamics, operational feasibility, and business impact. * Continuously improving how your product area operates, including rituals, decision-making, documentation, stakeholder communication, and roadmap transparency. * Contributing to the broader Product organisation by sharing learnings, raising the quality of product thinking, and helping us build better ways of working as we scale. Required qualifications We are looking for an experienced product manager who combines strong product judgment, structured thinking, customer obsession, and the ability to lead through influence. You likely have: * Multi-year experience in product management, ideally in a consumer-facing digital product, marketplace, e-commerce, platform, subscription, mobile app, or other technology-led environment. * A track record of owning meaningful product areas and delivering measurable customer, business, or marketplace impact. * Strong product strategy skills, with the ability to define a clear direction, make thoughtful trade-offs, and connect product work to company goals. * Excellent problem-solving skills, including the ability to simplify ambiguous and multifaceted challenges into clear opportunities, decisions, and execution plans. * Strong analytical skills and comfort working with product metrics, funnels, experiments, user behaviour, customer feedback, and business KPIs. * Experience working closely with designers, engineers, analysts, and researchers in modern product development environments. * Strong stakeholder management skills, with the ability to influence, align, and challenge senior stakeholders and cross-functional partners. * Technical fluency, with the ability to understand technical trade-offs, collaborate effectively with engineering teams, and make pragmatic product decisions. * Customer focus, with hands-on experience using qualitative and quantitative insight to understand customer needs and improve product experiences. * A bias for action, high ownership, and the ability to create momentum in a fast-paced and changing environment. * Strong communication skills, both written and verbal, with the ability to make complex topics simple and compelling. * A collaborative, energising working style and the ability to mobilise a team around a clear product vision. Optional qualifications * Experience working in or adjacent to marketplaces, food, retail, logistics, payments, customer experience, growth, personalisation, or platform products. * Experience working across multiple countries, languages, cultures, or market conditions. * Experience in a high-growth scale-up or similarly fast-moving technology company. * Experience with consumer mobile apps and experimentation. * MBA or other business education, though this is not required. Our values * We win together: Food waste is a big beast to fight. We believe in a #oneteam. * We raise the bar: We always push for more. We work smart, smash barriers and elevate one another. * We keep it simple: Our ambitions are bold but our solutions are simple. * We build a legacy: We’re proud of the change we’re driving. * We care: We always look out for each other. Caring is also about the way we do business. We do the right thing. What We Have To Offer * An opportunity to work in a global social-impact company and certified B Corporation! where you can see a real and tangible impact in your role. * A rare opportunity to work in a social impact company (and certified B Corporation!) where you get to wake up every day knowing you’re achieving positive change. * The opportunity to truly drive impact within your domain towards a planet with no food waste. * The experience of being part of an international company with 1300 + enthusiastic and highly talented teammates across 20 countries (and counting) – always ready to share knowledge and support! * Strong personal as well as professional development in an intense and high-growth scale-up environment. * An open company culture where you have the independence and room to unleash your creativity. * A strong team culture where successes are celebrated together. How to apply * We take recruitment very seriously, so please carefully read everything we have written above. Please also check our website and international media in order to get a good overview of Too Good To Go. * Submit your CV and Cover letter in English. * Please note that we only accept applications coming through our platform. No CV or Cover Letter will be accepted by email or LinkedIn direct messaging. JOB REF: #LI-CT1 A Movement for Everyone We want to inspire and empower everyone to fight food waste together. With that mission, it’s only natural that we want to build a diverse and inclusive team of highly capable individuals who are passionate about doing things in a better way. We strongly believe we all excel and are more creative when we’re allowed to be ourselves, and we’re committed to a culture where all of us belong. We are an equal opportunity employer and all employment is decided on the basis of qualifications, merit and business need. If you need reasonable accommodation at any point in the application or interview process, please let us know.
Join Vivino, the world's leading community-driven e-commerce platform, powered by personalisation, with over 75 million community members, as a Senior Product Designer in Copenhagen. Embrace the opportunity to shape the wine-buying experience for millions of passionate wine lovers by leveraging your expertise in digital consumer products. Your chance to create exceptional user experiences and interfaces that 75 million community members love to use As part of our Design department, you will be collaborating closely with cross-functional teams to transform Vivino's value proposition and build user confidence through technology. With a focus on strategic, insight-driven design and an eye for detail, you will continuously iterate and improve experiences that align with Vivino's brand vision. Based in Copenhagen, Denmark, and temporarily reporting to our CPO, you will work closely with our Design and Engineering team, as well as our Senior Product Managers (among other key stakeholders). As our Senior Product Designer, you will shape customer-focused product development, directly addressing our most significant strategic touchpoints across the wine journey. More specifically, you will be responsible for the following: * Lead the end-to-end design process, from ideation to execution, across new and existing features, always in service of clear user goals. * Explore, prototype, and ship new functionality, running experiments to learn quickly and improve what we build. * Create and refine product flows that strengthen the connection between free and premium users, helping them understand Vivino's value at every stage. * Translate complex data, behavioural insights, and research findings into clear, emotionally resonant, and measurable product experiences that create meaningful outcomes. * Produce high-quality wireframes, prototypes, and high-fidelity designs that communicate both technical functionality and narrative intent. * Participate in design critiques, sharing constructive feedback and helping raise the overall craft, impact, and clarity of Vivino's product design. Collaborative, valuing teamwork, constructive critique, and cross-functional alignment Success in this role means transforming our strategic focus areas into valuable user experiences. Throughout your time at Vivino, you will have shipped delightful, habit-forming experiences that increase engagement and retention. You will have moved fast through ambiguity, turning rough ideas into shipped, polished features on iOS and Android. Your care for craft and consistency will have raised design quality across teams, helping Vivino feel not just functional, but like a trusted companion for everyone who loves wine. While we prefer not to confine anyone to rigid categories, we believe you will thrive and succeed in this position if you take ownership of your work, think strategically, and build alignment through collaboration. You are user-first, designing with deep empathy and a holistic understanding of user behaviour and motivation. You are curious and excited about how AI is changing the way we build products, not just as a tool you use, but as a way to work faster and smarter. As a passionate designer, you bring clarity, emotion, and a compelling narrative to every product interaction. Furthermore, we would think you can demonstrate the following: * Experience designing consumer digital products, including shipping native iOS and Android apps. * Demonstrated success designing for complex user flows within freemium, subscription, or loyalty-based products. * A strong professional portfolio showcasing UX/UI excellence and clear evidence of measurable business or engagement impact. * Fluency in Figma and modern prototyping tools. * Familiarity with user testing, interviews, experimentation, and A/B testing — and a track record of using what you learn to inform design iteration. * Curiosity about using AI to explore ideas, prototype faster, and evolve design systems — hands-on experience designing AI-powered user experiences is a plus. Even if you do not feel you meet every single requirement listed, we encourage you to apply if you feel passionate about maintaining high design quality and consistency across platforms while actively contributing to Vivino's evolving design system. Working at Vivino Working at Vivino is challenging, fun, and rewarding. We have an incredible, multicultural, and international work culture where we take care of and look out for each other. We appreciate new ideas and encourage everyone to bring them to the table. We are not afraid to make mistakes as long as we take ownership, learn from them, and support one another in our continual improvement. We have a lot of fun at our weekly Friday bar, and Copenhagen's social committee hosts regular events. Who are we? Trusted by millions to discover and buy the right wine every time. Vivino is the world's largest online wine marketplace and most downloaded wine app, powered by a community of millions. Vivino's unique wine shopping experience leverages community data to suggest personalised wine recommendations for each user. In addition to making wine discovery fun and effortless, Vivino is the best place for wine drinkers to buy wine. The Vivino app is available for download on Android and iOS devices. We are a fast-paced, growing team with offices in San Francisco, California, and Copenhagen, Denmark. We also have teams worldwide in the UK, Netherlands, Italy, Spain, Germany, France, Ireland, Australia, and Hong Kong. Our team is passionate about our core purpose - to empower people everywhere to enjoy wine to the fullest. We do that every day by building technology and leveraging data that puts the power back in the hands of the consumer. We do not see wine as a commodity but as an offering of a cultural experience that was once out of reach for many but is now open to everyone. Commitment to diversity and inclusion Vivino is an equal opportunity employer and prohibits unlawful discrimination based on race, colour, religion, gender, sexual orientation, gender identity or expression, national origin or ancestry, age, disability, marital status, veteran status, or other characteristics protected by applicable law. Application deadline: August 6, 2026