Marketing Sr. Specialist

Cabify

SOBRE EL PUESTO Buscamos una persona en prácticas para incorporarse al equipo global de Contenido de Cabify. Participarás en la creación y adaptación de contenido para diferentes mercados, canales y audiencias, colaborando con equipos globales y locales para garantizar una experiencia de marca consistente en todos los puntos de contacto. Trabajarás en proyectos de marketing, producto y comunicación con alcance internacional, explorando nuevas formas de optimizar y escalar contenido mediante inteligencia artificial. ¿QUÉ HARÁS? * Apoyar en la creación de contenido para campañas y comunicaciones globales.  * Apoyar en la adaptación de contenido para los equipos locales, garantizando la coherencia con la estrategia y el tono global de la marca. * Crear y revisar copies para diferentes canales y puntos de contacto, incluyendo CRM (emails, push notifications e in-app messages), web, paid media y redes sociales. * Adaptar mensajes y formatos para las diferentes audiencias de la marca según sus necesidades y contexto. * Trabajar de forma transversal con equipos globales y locales de marketing, producto, diseño y negocio. * Utilizar herramientas de inteligencia artificial para crear, adaptar y optimizar contenido, aprendiendo nuevas metodologías para escalar la producción de manera eficiente sin comprometer la calidad y consistencia de los mensajes. ¿QUÉ BUSCAMOS? * Estudiante de Publicidad, Periodismo, Marketing, Filología o áreas afines. * Excelente capacidad de redacción y atención al detalle. * Capacidad para adaptar mensajes a diferentes canales, formatos y audiencias. * Curiosidad por entender las necesidades de usuarios y objetivos de negocio. * Familiaridad con herramientas de inteligencia artificial generativa aplicadas a la creación y optimización de contenido. * Mentalidad colaborativa, proactividad y ganas de aprender. ¿QUÉ APRENDERÁS? * Cómo crear y adaptar contenido para diferentes canales, audiencias y mercados. * Cómo colaborar con equipos internacionales para escalar contenido de manera eficiente. * Cómo aplicar principios de marketing de contenidos y comunicación de marca en proyectos reales. * Cómo utilizar la inteligencia artificial para optimizar procesos, generar contenido de forma eficiente y escalar iniciativas de comunicación global. ¿QUÉ TE OFRECEMOS? Somos una empresa llena de gente feliz y motivada… ¡y no queremos que eso cambie! Aquí te mostramos algunas razones por las que te encantará formar parte de Cabify: 📝Convenio de prácticas por 6 meses con posibilidad de renovación 🌍Margen flexible en la hora de entrada y salida para que te organices a tu ritmo 💸Ayuda económica 🐶Sala de mascotas para que te traigas el peludo a la oficina 🖥️Equipo de trabajo para que desarrolles todo tu talento Espacios para recargar energía con fruta y café Cabify se enorgullece de ser un lugar de trabajo con igualdad de oportunidades. Celebramos la diversidad y estamos comprometidos con crear un entorno inclusivo para todas las personas, independientemente de su origen, género, religión, orientación, edad o capacidad. ¡Únete a nosotros!

The Social Hub

Please note that the role is based in Madrid but you'll be responsible for our Porto location so fluency in Portuguese is required. Your Mission, Should You Choose to Accept:   We are one of the fastest-growing companies around and are constantly looking to improve our brand language in order to keep proving ourselves as one of the most innovative hotel brands out there. We’ll need you to take our brand language to the next level — of course, while keeping the playful, quirky, and experimental approach. You will be working with a very diverse creative team of Designers, Social Media Managers, Content Creators, PR Managers, and more.  In Case You Don’t Know Who, We Are…    Known for being the rule breakers in hospitality, TSH is a fun, creative and inspiring environment where everyone can work, stay, learn and play and most importantly – be themselves. As an employer we look, act and think like a hotel, but instead we offer a lot more. Think student accommodation, long and short stay options, gyms, talks, events, rooftop bar and eat & drink escapes as well as community and coworking spaces. Located in The Netherlands, Germany, Austria, Italy, France and Spain with several new openings on the way, this hybrid hospitality concept may take root in the heart of Europe, but our plans are set for going global. What you'll do  * You’ll write copy for a variety of media including social, video, and offline prints  * You’ll  work together with the Head of Communications, PR, and Social Media Manager on the overall content strategy & brand language that covers all our products (hotel, short stay, semester stay, co-working, F&B)  * You’ll assist the marketing team in events and press activations  * You’ll collaborating with the PR and marketing team to brainstorm and develop a variety of marketing materials  * You’ll produce a long copy (newsletters, brochures, and press releases) as well as a short copy (social media/marketing campaigns)  * You’ll edit and proofread written pieces before publication  * You’ll stay current on trends and competitors within the editorial sphere  Who are you  * You have BSc in Marketing, English, Journalism, or a relevant field  * You have proven work experience as a Copywriter or similar role * You have a portfolio of published articles  * You have an ability to fact-check long-form content pieces  * You have time-management skills  * You have excellent writing and editing skills in Portuguese and English, producing concise and grammatically correct copy. Spanish will be considered a plus. * You have experience working in an international environment * You understand the different language styles that appeal to various target markets.  * You have excellent interpersonal and communication skills  * You are able to work under pressure and manage workload effectively  * You are able to see other people's points of view and accept feedback  * You have an eye for detail   What We Offer:   *  The opportunity to work at a dynamic, multi-national company based in one of Europe’s most exciting cities  *  We’re not just another hotel - we’re a game-changing innovator, challenging every convention and defining the future  *  The chance to learn and grow in your role with the potential for future growth * Awesome discounts on all our properties in Europe and not just for you, but also for your friends and family! * A wonderful workplace to call home - full of events, fun-loving colleagues, and of course all of the other amazing salary and benefits stuff  At The Social Hub, we believe pay should be fair and consistent. That's why we carefully determine your starting salary based on the role, your assessed proficiency, and our salary framework. We make our best and fairest offer upfront, so we don't negotiate salaries. Because fairness shouldn’t depend on who negotiates best. Known for being the rule breakers in hospitality, TSH is a fun, creative and inspiring environment where everyone can work, stay, learn and play and most importantly – be themselves. As an employer we look, act and think like a hotel, but instead we offer a lot more. Think student accommodation, long and short stay options, gyms, talks, events, rooftop bar and eat & drink escapes as well as community and coworking spaces. Located in The Netherlands, Germany, Austria, Italy, France and Spain with several new openings on the way, this hybrid hospitality concept may take root in the heart of Europe, but our plans are set for going global.

Schiller International University

YOUR MISSION As a Marketing Copywriter for Schiller International University, your mission is to craft compelling and persuasive marketing content that effectively communicates the brand's message and resonates with the target audience. You will develop compelling American English copy for paid advertising, website pages, landing pages, email campaigns, SEO content, social media, brochures, student communications, and recruitment campaigns.    This role also requires a strong understanding of SEO content principles. The person will support content planning and optimization by contributing keyword ideas, improving website and landing page content, and working closely with the SEO and digital marketing teams to align content with organic visibility goals. Experience with SEO tools such as SEMrush, Google Search Console, Google Analytics, Ahrefs, or similar platforms will be highly valued.   This role combines creativity, marketing strategy, SEO content optimization, and performance-driven writing. You will be expected to adapt messaging for different audiences, channels, programs, and stages of the student journey, while maintaining a consistent brand voice across all communications. Your goal is to produce high-quality content that aligns with the university's objectives, enhances its brand image, improves organic visibility, and ultimately contributes to its growth and success. TASKS AND RESPONSABILITIES * Create content for paid media campaigns, including Meta Ads, Google Ads, LinkedIn Ads, and other digital advertising channels. * Develop captivating and persuasive copy for other marketing materials, including website content, email campaigns, advertisements, brochures, and other promotional materials. * Collaborate with the marketing team to brainstorm and generate creative ideas for marketing campaigns and initiatives. * Ensure consistency in brand voice and messaging across all marketing channels. * Conduct thorough research to understand target audience demographics, preferences, and behaviors. * Write clear, concise, and engaging copy that resonates with the target audience and drives desired actions. * Optimize copy for SEO, including keyword integration, search intent alignment, metadata, headings, internal linking suggestions, and content structure, to improve search engine rankings and increase organic traffic. * Support keyword research and content optimization in coordination with the SEO team.  * Contribute SEO content ideas based on search intent, keyword opportunities, market trends, and program priorities.  * Optimize website pages, landing pages, blog articles, program pages, and campaign content following SEO best practices.  * Support the organization and planning of the content calendar, ensuring alignment with marketing objectives, recruitment priorities, and SEO opportunities.  * Review and update existing website content to improve clarity, relevance, structure, keyword alignment, and organic performance.  * Collaborate with SEO, digital marketing, brand, product, and web teams to ensure content is accurate, consistent, and performance oriented. * Proofread and edit copy to ensure accuracy, grammar, and adherence to brand guidelines. * Stay up-to-date with industry trends, best practices, and emerging technologies in marketing, copywriting, content strategy, and SEO. YOUR PROFILE * Bachelor’s Degree in Marketing, Communications, English, or a related field preferred. * Native-level command of American English. * Minimum 2 years of experience as a copywriter or content creator. * Experience in Higher Education preferred. * Strong writing skills (English). * Ability to work in international teams and multicultural environments. * Strong cross-cultural communication skills and understanding of cultural nuances in marketing communication. * Strong content organization skills, with the ability to manage multiple content requests, priorities, and deadlines. * Basic technical and computer skills (CMS, Office…) and basic digital content management tools * Experience with SEO tools such as SEMrush, Google Search Console, Google Analytics, Ahrefs, or similar platforms is a plus.  * Ethical, with a high level of personal integrity. * Experience writing or optimizing SEO-oriented content for websites, blogs, landing pages, or digital campaigns.  * Working knowledge of SEO principles, including keyword research, search intent, metadata, headings, internal linking, and content structure.  * Ability to translate SEO insights and keyword opportunities into clear, engaging, and brand-aligned content.  * Experience coordinating with SEO, digital marketing, brand, product, and web teams is a plus. * English – Native speaker. * Additional languages are a plus. Competencies: * Creativity * Market and target audience knowledge * Research skills * Search Engine Optimization (SEO) skills * Ability to work under pressure * Collaboration skills * Adaptability * Keyword research  * SEO content optimization  * Content planning and organization  * Analytical mindset  * Performance-oriented writing  * Cross-functional coordination