CRM Manager

Betsson

THE WOW Betsson is partnering with Thunderbite, and Xtremepush company, and we are looking for a CRM Project Manager – Gamification to join our CRM team and lead this exciting rewards product within Commercial. In this role, you will be responsible for creating, managing, and optimising a range of gamification products and reward configurations, including The Wheel, Pick a Box, Thunderboard, 5-Reel Slots, and similar mechanics across multiple markets, brands, products, and jurisdictions (B2C+B2B). These gamified experiences will support both personalised customer journeys and broader onsite global campaigns managed by the CRM Campaign Operations team. To succeed in this role, you should have hands-on experience working with Thunderbite and Xtremepush. A TASTER OF WHAT YOU WILL BE INVOLVED WITH:  * Within Commercial, own and manage the end-to-end delivery of gamification rewards across multiple markets, brands, products, and jurisdictions (B2C+B2B). * Create, configure, launch, and optimise gamification mechanics, including The Wheel, Pick a Box, Thunderboard, 5-Reel Slots, and other interactive reward experiences using Thunderbite. * Build and maintain reward structures, probability models, and prize allocation logic to ensure commercial viability and alignment with promotional budgets. * Monitor and optimise reward costs across all launched gamification products. * Ensure all gamification activities comply with internal processes, responsible gaming principles, and market-specific regulatory requirements. * Work closely with local teams to ensure a tailored and localised customer experience. * Stay informed on industry trends and competitor activity to continuously evolve and enhance the gamification offering. * Collaborate closely with Xtremepush and internal product development stakeholders to support the successful implementation and continuous enhancement of the gamification portfolio.   WHAT WE ARE LOOKING FOR * A degree in economics, marketing, business or IT management or equivalent work experience * At least 4 years’ experience in a CRM, Product, or similar commercial role within the iGaming industry. * Proven hands-on experience working with Thunderbite / Xtremepush Gamification products and mechanics. * Solid knowledge of probability models, reward structures, and campaign cost calculations. * Strong understanding of gamification strategy, customer engagement, and retention within online gaming environments. * Ability to build and maintain strong relationships with key stakeholders across multiple teams and functions. * Excellent written and verbal communication skills in English. * Proficiency in Spanish or Portuguese is considered a strong advantage. * Strong organisational skills with the ability to manage multiple priorities and deadlines in a fast-paced environment. * Analytical and commercially minded, with a proactive approach to problem-solving and optimisation.   CHALLENGE ACCEPTED? By submitting your application, you understand that your personal data will be processed as set out in our Privacy Policy

Betsson

THE WOW In this role, you will manage a portfolio of complex CRM project initiatives that span across multiple commercial regions. With Central CRM Services focus, you will lead a team to provide highest quality service and value for the stakeholders in our ever-expanding environment. You specialize in projects that enable commercial CRM capabilities on existing and new markets, ensuring the operations are efficient and compliant. A TASTER OF WHAT YOU WILL BE INVOLVED WITH:  * Full central CRM project life cycle ownership: successful project delivery will include full implementation from initiation to deployment for a few major or several minor initiatives simultaneously. * Ensure that all projects are proceeding according to scope, schedule, and quality standards. * Provide status reporting regarding project milestones, deliverables, dependencies, risks, and issues. * Work creatively and analytically in a problem-solving environment demonstrating teamwork across multiple commercial regions, innovation, and excellence. * Participate in establishing CRM best practices, strategy, templates, policies, and tools to expand and mature these capabilities for the Betsson Group. * Ownership of the Central CRM Services to provide highest level of service and value for the organization * CRM content template management * Service communications * CRM training & incidents reporting * Email & landing page design * Team management   WHAT WE ARE LOOKING FOR * A degree in economics, marketing, business or IT management or equivalent work experience  * At least 5 years’ experience from igaming, ideally in a project management role * Proven experience in successful project management * At least 3 years’ experience from a people manager role. * Can build and sustain effective communications with key stakeholders.  * Good understanding of player segmentation, player bonuses and incentives.  * Proficiency in CRM tools and email marketing platforms, ideally from Salesforce or Xtremepush.  * Genuine interest in the online casino sector and sportsbook betting products.    CHALLENGE ACCEPTED? By submitting your application, you understand that your personal data will be processed as set out in our Privacy Policy

Betsson

Outstanding opportunity to join Betsson Group as our new Sportsbook Manager for Greece in our Malta office. As a Sportsbook Manager, you'll be responsible for planning events, implementing profitability initiatives, ensuring the offering remains up-to-date, testing new functionalities, evaluating existing features, and reporting activities. Essential skills include 4+ years' experience in Sportsbook, passion for sports and betting, teamwork, fluency in English and Greek, and strong organization and prioritization skills.  This role is pivotal in delivering a competitive and engaging sports betting experience tailored to the Greek market. Responsibilities:  * Managing the event planning process for the Greek market in collaboration with the Marketing and CRM team. * Collaborating with the team and stakeholders to implement profitability initiatives. * Working closely with third-party providers and internal stakeholders to ensure the offering remains up to date for the Greek market. * Assisting the Sportsbook Tech Team in testing and suggesting new functionalities. * Evaluating, enhancing, and documenting existing or new functionalities, features, and processes. * Reporting and presenting operational and marketing activities to different teams and stakeholders.   Essential skills for this role include: * At least 4 years’ experience in a Sportsbook-oriented role. * At least 2 years of CRM experience * Passion for sports and sports betting. * Ability to work well within a team and willingness to share knowledge and learn. * Fluent in written and spoken English. * Native Greek language proficiency. * Well-organized with the capacity to prioritize effectively and make data-informed decisions. CHALLENGE ACCEPTED?  By submitting your application, you understand that your personal data will be processed as set out in our Privacy Policy