
Betsson · Malta
Outstanding opportunity to join Betsson Group as our new Sportsbook Manager for Greece in our Malta office. As a Sportsbook Manager, you'll be responsible for ...
Outstanding opportunity to join Betsson Group as our new Sportsbook Manager for Greece in our Malta office.
As a Sportsbook Manager, you'll be responsible for planning events, implementing profitability initiatives, ensuring the offering
remains up-to-date, testing new functionalities, evaluating existing features, and reporting activities. Essential skills include
4+ years' experience in Sportsbook, passion for sports and betting, teamwork, fluency in English and Greek, and strong
organization and prioritization skills.
This role is pivotal in delivering a competitive and engaging sports betting experience tailored to the Greek market.
market.
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You will have full responsibility for the Greek market, overseeing customer experience, lifecycle management and local marketing strategy. Your key objective is to drive sustainable revenue growth and maximize customer value. The Greek market includes both online casino and sportsbook operations. Responsibilities * Lead and develop best in class team of local experts and professionals * Drive revenue growth through customer engagement * You will develop and implement the local market strategy and annual plans, while managing the local budget. In close collaboration with Central teams, you will review and approve quarterly market and CRM plans, ensuring that local marketing teams deliver effective strategies and measurable results for the Greek market * Accountable for customer life cycle from acquisition to retention * Drive brand awareness through a mix of onsite and offsite marketing channels closely following any market trends * Ensure that customer engagement is delivered through effective customer marketing and an optimized site experience. Responsible to overview, flag and improve the customer’s experience and journeys * Optimise daily operations to improve quarterly performance and meet annual revenue targets * Responsible that all executions are compliant in their market * Follow closely the competition and industry/market trends Requirements * Bachelor's degree in business, sales, or marketing * More than 10 years’ experience in marketing or commercial positions * At least 3 years of experience at a senior strategic level * Direct experience working on Greek market * Solid people management experience * Deep understanding of Casino and Sportsbook with a proven track record of delivering commercial success * Gaming retail experience will be considered an asset * Excellent skills in communication, both verbally and in writing * Excellent project management abilities in driving multiple initiatives at once * Results orientated and strong analytical skills * Proactive, driven and have a positive can-do attitude * Energised by a rapidly changing environment and welcome the unexpected challenges What you will get * Working with a great team of people were teamwork, support and learning is our passion * Working within a dynamic and fast paced industry. * Competitive remuneration package and relocation support to Malta available. * Hybrid structure with the option to work remotely twice a week. * Healthcare plan. * Fabulous office and work environment in one of Malta’s prime locations. * On the job training by skilled people who have sound experience in the industry. * Multiple company events throughout the year, and fun team building events. * Dedicated time for training through online platforms. CHALLENGE ACCEPTED? BY SUBMITTING YOUR APPLICATION, YOU UNDERSTAND THAT YOUR PERSONAL DATA WILL BE PROCESSED AS SET OUT IN OUR PRIVACY POLICY
You will have full P&L responsibility for the Belgian market, overseeing customer experience, lifecycle management and local marketing strategy. Your key objective is to drive sustainable revenue growth and maximize customer value. The Belgian market includes both online casino and sportsbook operations, as well as a retail sportsbook network of over 400 points of sale across the country. RESPONSIBILITIES * Lead and develop best in class team of local experts and professionals * Drive revenue growth through customer engagement * You will develop and implement the local market strategy and annual plans, while managing the local budget. In close collaboration with Central teams, you will review and approve quarterly market and CRM plans, ensuring that local marketing teams deliver effective strategies and measurable results for the Belgian market * Accountable for customer life cycle from acquisition to retention * Drive brand awareness through a mix of onsite and offsite marketing channels closely following any market trends * Ensure that customer engagement is delivered through effective customer marketing and an optimized site experience. Responsible to overview, flag and improve the customer’s experience and journeys * Optimise daily operations to improve quarterly performance and meet annual revenue targets * Responsible that all executions are compliant in their market * Follow closely the competition and industry/market trends REQUIREMENTS * Bachelor's degree in business, sales, or marketing * More than 10 years’ experience in marketing or commercial positions * At least 3 years of experience at a senior strategic level * Direct experience working on Belgian market * Solid people management experience * Deep understanding of Casino and Sportsbook with a proven track record of delivering commercial success * Gaming retail experience will be considered an asset * Excellent skills in communication, both verbally and in writing * Excellent project management abilities in driving multiple initiatives at once * Results orientated and strong analytical skills * Proactive, driven and have a positive can-do attitude * Energised by a rapidly changing environment and welcome the unexpected challenges WHAT YOU WILL GET * Working with a great team of people were teamwork, support and learning is our passion * Working within a dynamic and fast paced industry. * Competitive remuneration package and relocation support to Malta available. * Hybrid structure with the option to work remotely twice a week. * Healthcare plan. * Fabulous office and work environment in one of Malta’s prime locations. * On the job training by skilled people who have sound experience in the industry. * Multiple company events throughout the year, and fun team building events. * Dedicated time for training through online platforms. CHALLENGE ACCEPTED? BY SUBMITTING YOUR APPLICATION, YOU UNDERSTAND THAT YOUR PERSONAL DATA WILL BE PROCESSED AS SET OUT IN OUR PRIVACY POLICY
THE WOW In this role, you will manage a portfolio of complex CRM project initiatives that span across multiple commercial regions. With Central CRM Services focus, you will lead a team to provide highest quality service and value for the stakeholders in our ever-expanding environment. You specialize in projects that enable commercial CRM capabilities on existing and new markets, ensuring the operations are efficient and compliant. A TASTER OF WHAT YOU WILL BE INVOLVED WITH: * Full central CRM project life cycle ownership: successful project delivery will include full implementation from initiation to deployment for a few major or several minor initiatives simultaneously. * Ensure that all projects are proceeding according to scope, schedule, and quality standards. * Provide status reporting regarding project milestones, deliverables, dependencies, risks, and issues. * Work creatively and analytically in a problem-solving environment demonstrating teamwork across multiple commercial regions, innovation, and excellence. * Participate in establishing CRM best practices, strategy, templates, policies, and tools to expand and mature these capabilities for the Betsson Group. * Ownership of the Central CRM Services to provide highest level of service and value for the organization * CRM content template management * Service communications * CRM training & incidents reporting * Email & landing page design * Team management WHAT WE ARE LOOKING FOR * A degree in economics, marketing, business or IT management or equivalent work experience * At least 5 years’ experience from igaming, ideally in a project management role * Proven experience in successful project management * At least 3 years’ experience from a people manager role. * Can build and sustain effective communications with key stakeholders. * Good understanding of player segmentation, player bonuses and incentives. * Proficiency in CRM tools and email marketing platforms, ideally from Salesforce or Xtremepush. * Genuine interest in the online casino sector and sportsbook betting products. CHALLENGE ACCEPTED? By submitting your application, you understand that your personal data will be processed as set out in our Privacy Policy