Key Account Manager

Betsson

Excellent opportunity to join Betsson Group as our new Head of PPC based from our HQ in Malta. WHAT IS IN IT FOR ME?  The Head of PPC is responsible for defining and leading the global PPC strategy across our online betting platforms. This role combines strategic ownership with hands-on leadership, including managing a team of PPC specialists and managers, driving performance across key markets, and continuously optimizing media investments to improve efficiency and scale. You will play a central role in translating business goals into scalable acquisition strategies, leveraging data and insights to enhance performance, and ensuring alignment between PPC activities and the broader marketing strategy. KEY RESPONSIBILITIES   * PPC strategic planning and budgeting (M+) for current or new markets * Supporting your team in their daily work, enabling them to achieve their goals * Overseeing the successful management and optimisation of PPC campaigns (Search, Video and Apps) * Proactive analysis of data and reporting to identify opportunities for growth or improvement of account performance and day-to-day processes * Guarantee the highest quality of collaboration with internal and external stakeholders * Proactively present new ideas to Regional managers and internal stakeholders to increase efficiency and performance. * Ensure that the technical infrastructure is working correctly to provide optimal tracking and reporting. * Collaborate with Google Account Managers and other external suppliers to constantly optimise tactics and improve account performance.   REQUIREMENTS: * 3+ years experience managing a team of at least 3 professionals * 5+ years of hands-on PPC experience, ideally within the iGaming industry, or background in a multi-brand environment * University degree in Marketing or equivalent work experience * Google Ads certified preferred. * Experience with keyword research, analysis, expansion, optimisation tools. * Experience managing multiple markets or within a global environment * Experience with paid media, Search Ads 360, YouTube Ads. * Excellent Excel skills. * Self-motivated with an analytical approach to problem solving and excellent communications skills CHALLENGE ACCEPTED?  BY SUBMITTING YOUR APPLICATION, YOU UNDERSTAND THAT YOUR PERSONAL DATA WILL BE PROCESSED AS SET OUT IN OUR PRIVACY POLICY.

Betsson

You will have full responsibility for the Greek market, overseeing customer experience, lifecycle management and local marketing strategy. Your key objective is to drive sustainable revenue growth and maximize customer value. The Greek market includes both online casino and sportsbook operations. Responsibilities * Lead and develop best in class team of local experts and professionals  * Drive revenue growth through customer engagement  * You will develop and implement the local market strategy and annual plans, while managing the local budget. In close collaboration with Central teams, you will review and approve quarterly market and CRM plans, ensuring that local marketing teams deliver effective strategies and measurable results for the Greek market  * Accountable for customer life cycle from acquisition to retention   * Drive brand awareness through a mix of onsite and offsite marketing channels closely following any market trends  * Ensure that customer engagement is delivered through effective customer marketing and an optimized site experience. Responsible to overview, flag and improve the customer’s experience and journeys  * Optimise daily operations to improve quarterly performance and meet annual revenue targets  * Responsible that all executions are compliant in their market  * Follow closely the competition and industry/market trends  Requirements *  Bachelor's degree in business, sales, or marketing  * More than 10 years’ experience in marketing or commercial positions   * At least 3 years of experience at a senior strategic level   * Direct experience working on Greek market  * Solid people management experience  * Deep understanding of Casino and Sportsbook with a proven track record of delivering commercial success  * Gaming retail experience will be considered an asset  * Excellent skills in communication, both verbally and in writing  * Excellent project management abilities in driving multiple initiatives at once  * Results orientated and strong analytical skills  * Proactive, driven and have a positive can-do attitude  * Energised by a rapidly changing environment and welcome the unexpected challenges  What you will get * Working with a great team of people were teamwork, support and learning is our passion * Working within a dynamic and fast paced industry. * Competitive remuneration package and relocation support to Malta available. * Hybrid structure with the option to work remotely twice a week. * Healthcare plan. * Fabulous office and work environment in one of Malta’s prime locations. * On the job training by skilled people who have sound experience in the industry. * Multiple company events throughout the year, and fun team building events. * Dedicated time for training through online platforms.   CHALLENGE ACCEPTED? BY SUBMITTING YOUR APPLICATION, YOU UNDERSTAND THAT YOUR PERSONAL DATA WILL BE PROCESSED AS SET OUT IN OUR PRIVACY POLICY

Betsson

You will have full P&L responsibility for the Belgian market, overseeing customer experience, lifecycle management and local marketing strategy. Your key objective is to drive sustainable revenue growth and maximize customer value. The Belgian market includes both online casino and sportsbook operations, as well as a retail sportsbook network of over 400 points of sale across the country.  RESPONSIBILITIES * Lead and develop best in class team of local experts and professionals  * Drive revenue growth through customer engagement  * You will develop and implement the local market strategy and annual plans, while managing the local budget. In close collaboration with Central teams, you will review and approve quarterly market and CRM plans, ensuring that local marketing teams deliver effective strategies and measurable results for the Belgian market  * Accountable for customer life cycle from acquisition to retention   * Drive brand awareness through a mix of onsite and offsite marketing channels closely following any market trends  * Ensure that customer engagement is delivered through effective customer marketing and an optimized site experience. Responsible to overview, flag and improve the customer’s experience and journeys  * Optimise daily operations to improve quarterly performance and meet annual revenue targets  * Responsible that all executions are compliant in their market  * Follow closely the competition and industry/market trends  REQUIREMENTS *  Bachelor's degree in business, sales, or marketing  * More than 10 years’ experience in marketing or commercial positions   * At least 3 years of experience at a senior strategic level   * Direct experience working on Belgian market  * Solid people management experience  * Deep understanding of Casino and Sportsbook with a proven track record of delivering commercial success  * Gaming retail experience will be considered an asset  * Excellent skills in communication, both verbally and in writing  * Excellent project management abilities in driving multiple initiatives at once  * Results orientated and strong analytical skills  * Proactive, driven and have a positive can-do attitude  * Energised by a rapidly changing environment and welcome the unexpected challenges  WHAT YOU WILL GET * Working with a great team of people were teamwork, support and learning is our passion * Working within a dynamic and fast paced industry. * Competitive remuneration package and relocation support to Malta available. * Hybrid structure with the option to work remotely twice a week. * Healthcare plan. * Fabulous office and work environment in one of Malta’s prime locations. * On the job training by skilled people who have sound experience in the industry. * Multiple company events throughout the year, and fun team building events. * Dedicated time for training through online platforms. CHALLENGE ACCEPTED? BY SUBMITTING YOUR APPLICATION, YOU UNDERSTAND THAT YOUR PERSONAL DATA WILL BE PROCESSED AS SET OUT IN OUR PRIVACY POLICY